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TNT Sports' boss said they didn't need the NBA — we're about to find out

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TNT Sports' boss said they didn't need the NBA — we're about to find out

One of the core aspects of basketball is trash talk. It has seemingly been part of the game since Dr. Naismith taped up his first peach basket in 1891 at Springfield College: If you talk the talk, you have to back it up.

That is why Warner Bros. Discovery CEO David Zaslav’s diss track from 2022 is underpinning the sudden jump ball between Zaslav’s TNT Sports and NBC for the last NBA TV rights deal that is still up for grabs. Two years ago, Zaslav dunked on NBA commissioner Adam Silver’s league.

“We don’t have to have the NBA,” said Zaslav, who is reportedly paid like an NBA star at nearly $50 million a year, during an RBC investor conference.

Zaslav’s words zinged the ears of Silver and NBA executives. It has left Zaslav and TNT Sports fighting for their NBA lives with a Faustian choice.

Zaslav can either show fiscal restraint and lose the NBA to NBC, puncturing TNT Sports in the process, or he can pay the reported $2.5 billion per season asking price for a lesser package than he currently owns, proving that he does need the NBA.

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Any deal for TNT or NBC is expected to include a conference final every other year, as opposed to TNT’s current setup of every season. Either network is anticipated to hold onto the yearly All-Star Game broadcast.

At this point, it seems apparent that ESPN’s chairman Jimmy Pitaro, and Amazon Prime Video’s top sports executive Jay Marine, and their bosses — who are already at the negotiation’s medal stand waiting for the third winner — have done a better job than Zaslav and his top lieutenants.

As reported by the Wall Street Journal and confirmed by The Athletic, ESPN will pay $2.6 billion each season for the NBA Finals and conference finals, while Amazon Prime Video will receive a conference final every other year and is expected to be in the $1.8 billion-per-year range.

Meanwhile, NBC is sitting there, aggressively going after Zaslav’s deal. It is a multi-faceted corporate move by Comcast-owned NBC that would reunite the league with its Michael Jordan-era partner and “Roundball Rock” theme song and comes with an already set one-two play-by-play punch of Mike Tirico and Noah Eagle.


David Zaslav in November. (Slaven Vlasic / Getty Images for The New York Times)

While cable may be dwindling, Comcast is still in the business. If Zaslav and TNT Sports no longer air NBA games, Comcast could conceivably attempt to drop the price of its roughly $3 per month fee on subscribers. It could add up to millions in savings for Comcast.

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Meanwhile, NBC is offering to put games on its broadcast network, where they could fit snugly after “Sunday Night Football” ends in early January. NBC also wants the NBA to prop up its subscription streamer, Peacock. And, although not the incumbent, the NBA may prefer NBC as its teammate for this package.

While TNT Sports has broadcast the NBA for nearly four decades, it includes countless employees with long-term NBA ties and boasts Charles Barkley and the iconic “Inside the NBA” studio show, NBCUniversal chairman Mark Lazarus is the media executive with the long-term relationship with the league.

From 1999 to 2003, Lazarus headed TNT Sports. During that time, the network hired Barkley, arguably the greatest sports studio analyst of all time.

Lazarus also developed strong relationships with Silver and NBA chief rights negotiator Bill Koenig.

At Turner, Lazarus ascended to the head of Turner Entertainment, overseeing all of their programming from TNT to TBS. By 2008, though, he was fired.

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He went on to resurrect his career with NBC, where he now sits atop NBCUniversal Media Group.

“Both NBC and me, personally, have long histories with the NBA from my Turner years,” Lazarus said at the IMG Summit last September. “It’s a wonderful product in the States and globally. It’s a really valuable product, it’s culturally relevant in ways maybe some other sports aren’t — it speaks to multiple generations.

“So we’re intrigued by that, but we’re not an incumbent, and the process will come and go as it does.”

The process is ongoing, and it is hard to see how Zaslav wins. If he pays top dollar to keep a lesser package, he will dishonor his words about not needing the NBA, even if he has since tried to walk them back somewhat, professing his love for the league. If he loses the NBA, what becomes of TNT Sports, even if it still has MLB, the NCAA Tournament, NHL and NASCAR?

TNT’s NBA history is stellar, and many of the people who built it remain with the network, waiting by their phones to find out what the future holds. They are at the ground level grinding, while Zaslav is at the games.

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During New York Knicks first-round playoff games, TNT showed Zaslav sitting courtside when it did its celebrity roll call. Those things don’t happen by accident; especially, and notably, on the late-April night the network’s exclusive negotiations rights window was closing.

TNT’s coverage is iconic because of all the memorable moments with Ernie Johnson, Kenny Smith, Shaquille O’Neal and Barkley. But the words that may define it, if this is the end of an era, could belong to Zaslav, who, at last resort, may also prove those words were hollow if he tries to prevent NBC from completing the steal.

Zaslav talked trash, but Silver has the ball, and the commissioner may decide who he wants to take the final shot.

go-deeper

GO DEEPER

Could TNT and the NBA really be done? What to make of Amazon’s new TV deal

(Top photo of the “Inside the NBA” crew in Denver for the 2023-24 season tipoff game: Jamie Schwaberow / NBAE via Getty Images)

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Artists, community come together to welcome World Cup to Inglewood with murals and more

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Artists, community come together to welcome World Cup to Inglewood with murals and more

A lot has changed since Jacori Perry attended Morningside High School.

Perry is now a renowned artist who goes by the names Mr. Ace and AiseBorn.

The school is now known as Inglewood High School United.

And the lecture hall on that campus now features a large, ornate mural of a soccer ball being grasped by the hands of two people — freshly painted by the 2004 Morningside graduate as the city of Inglewood prepares to host eight World Cup games at SoFi Stadium starting next month.

Local artist Mr. Ace works on his mural at Inglewood High School United on May 11. The artists, whose real name is Jacori Perry, attended the school when it was known as Morningside High more than two decades ago.

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(Eric Thayer/Los Angeles Times)

“If you told me that I would be back here painting one of the walls on this campus when I was in high school, I don’t think that I necessarily would have foreseen it,” Mr. Ace said as he was putting the finishing touches on his mural last week. “So I’m a little in amazement about just the way life works in that sense.”

He was one of several Los Angeles-based artists to participate in a Road to World Cup Community Day last month at Inglewood High United. Many of the artists — including Juan Pablo Reyes (“JP murals”), Michelle Ruby Guerrero (“Mr. B Baby”) and Angel Acordagoitia — sketched designs on portable panels (12-feet by 8-feet) and picnic tables for community members to paint.

The picnic tables will remain at the high school in front of Mr. Ace’s mural. The mobile murals will be placed throughout LAX to welcome visitors arriving for the World Cup.

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Kathryn Schloessman, CEO of the Los Angeles World Cup 2026 Host Committee, said in a news release that the event was “just one example of how the energy of the World Cup can be felt in neighborhoods across our region.”

“Students, artists, and volunteers came together to create a work of art that will live on well beyond the end of the tournament,” Schloessman said. “It’s a reflection of the creativity, diversity, and community pride that makes our region so special as we prepare to host the world for FIFA World Cup 2026.”

Community members were encouraged to take part in the painting process, no matter their skill level.

“We made it easy enough for people that have zero experience to a proficient level of experience, for them to all be involved,” said Reyes, who designed and helped paint two mural panels and three tables. “We did the sketch, and then I tried to dab a little bit of color — whatever color is supposed to be there, I dabbed a little bit of color right there, so they would have a guide. …

People stand on a scaffold and on the ground while painting a mural on a large panel.

Students and community members help paint a mural panel during a Road to World Cup Community Day event May 2 at Inglewood High School.

(Dawn M. Burkes / Los Angeles Times)

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“I was right there, kind of supervising, making sure that everything went as planned. And if anybody has questions, they’re more than welcome to let me know about them. But, yeah, it’s pretty easy for them to kind of be involved and feel that sense of ownership and have a sense of pride that, ‘Yeah, I was part of that mural-creation process.’ It’s a rich experience for them.”

Acordagoitia sketched several table-top designs for the public to paint at the event.

“They did great,” he said of the community members. “They helped a lot. They were asking questions. They got all the other colors correct. So, yeah, they were excited. A lot of kids were excited to see the live painting, because now kids are used to being on their phones. So that was a great experience for them.”

Acordagoitia also opted to paint a mural panel on his own because “it was a little more technical,” involving portraits of his 8-year-old son, a nephew and a friend.

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“I wanted to focus more on the youth because that’s really our future,” he said. “So that’s, that’s the main thing about the mural, just about the kids, soccer, culture, community. It’s exciting for me, because I grew up playing soccer and to include soccer with art, it’s just a dream come true.”

Guerrero said “the community was a big help in filling in all the background colors that I need in order to build the detail and layers” on the two mural panels she designed.

“My whole style is based on culture. And I think that there’s a connection there with the World Cup and how I feel like it brings together all the culture and just, like, celebration,” Guerrero said. “It kind of goes hand in hand with the type of work I do, because my stuff is really festive, celebrating culture. And just as an L.A.-based artist, I think the collaboration made sense.”

The four artists also took part in another Road to World Cup Community Day in downtown L.A. at Gloria Molina Grand Park on March 14. At that event, the artists sketched designs on large sculptures shaped like soccer balls and an oversized picnic table, also for community members to paint.

While Mr. Ace opted to paint his permanent mural at Inglewood High School United on his own, he was sure to include the community theme into his work.

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“The idea was really centered around just creating something that was community-based — something that represented the World Cup but also represented some sense of community,” he said. “And so what I did was try to create something that was symbolic, very direct in terms of its relationship to soccer and figuring out through that how to create something simple that [brings] into that a sense of community. And that’s how I landed on the two hands holding the soccer ball.”

A man stands in a lift and paints on a wall with blue paint as part of a mural with an ornate design.

Local artist Mr. Ace works on his World Cup-themed mural at Inglewood High School United on May 11.

(Eric Thayer / Los Angeles Times)

Back when he was a student on that campus, Mr. Ace said he was always involved in art and knew he wanted a career as an artist. He struggled to come up with the right words to describe how it felt being back there creating a work of art to be shared with the students, all of the community and everyone who happens to see it on the way to a World Cup match.

“I guess there’s no words to really describe it,” he said. “I think if any artist gets the opportunity to paint at their own high school — especially if they’ve been doing large-scale works around the city, the country or the world — I think that is a little touching. When it’s attached to something like the World Cup … you know, a large part of my childhood was spent in Inglewood, so coming from my circumstances and life, I think it’s even more intriguing.”

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Indy 500: Counting Down The 10 Best Finishes In Race History

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Indy 500: Counting Down The 10 Best Finishes In Race History

NEWYou can now listen to Fox News articles!

The best Indianapolis 500 finish could be subjective, depending on which driver a fan was rooting for to win.

It certainly is in the eye of the beholder.

So take this list for what it’s worth. One view of the 10 best finishes in Indianapolis 500 history. Of course, it skews to more recent decades when the runs have come a little faster and the finishes have had a tendency to be a little closer.

We’ll add one each day to this list of fantastic finishes ahead of the 110th running of the Indy 500 on May 24 (12:30 p.m. ET on FOX).

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10. Ericsson outduels O’Ward (2022)

After a red flag, Marcus Ericsson held off Pato O’Ward in a two-lap shootout. The shootout didn’t last two laps, though, as there was a crash on the final lap behind them. Ericsson had a comfortable lead when the red flag came out for a crash with four laps to go, a situation where in past Indianapolis 500 races, they likely would have ended the race under caution with Ericsson as the winner.

9. Foyt survives chaos (1967)

How does a driver who wins by two laps end up on this list? It’s because the win nearly didn’t happen on the last lap. A big crash with cars and debris littering the frontstretch just ahead of Foyt as he came to the checkered flag forced him to navigate through the wreckage for the win.

8. Sato can’t catch Franchitti (2012)

This was one of those finishes where the leader holds on for the win, but boy did the leader have to hold on. Takuma Sato tried to pass Dario Franchitti early on the final lap but to no avail and Franchitti sped off for the victory. This was one of those Indy 500s that made you hold your breath all the way to the checkered flag.

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UCLA softball pummels South Carolina to advance to NCAA super regional

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UCLA softball pummels South Carolina to advance to NCAA super regional

No. 8 UCLA stuck with right-hander Taylor Tinsley throughout the Los Angeles Regional and that faith in the senior paid off.

During the Bruins’ NCAA tournament opener at Easton Stadium, Tinsley gave up 10 runs before her teammates rallied for a walk-off win. She returned less than 24 hours to pitch against South Carolina, giving up two earned runs in a victory. Tinsley was back in the circle Sunday afternoon, yielding one run in UCLA’s 15-1 victory over the Gamecocks to advance to the super regionals.

“I am proud of Taylor’s resiliency, the ability to do whatever she can to help this team,” UCLA coach Kelly Inouye-Perez said. “She got stronger through the weekend. I am proud of that.”

Tinsley and her teammates will host Central Florida in a super regional that begins Friday.

“I feel good,” Tinsley said after pitching three key games in three days. “I could have gone more innings if needed.”

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South Carolina right-hander Jori Heard gave up only one hit through two innings, keeping UCLA’s potent bats relatively quiet. The Gamecocks had runners on first and second with two outs in the second, but Tinsley escaped the inning with a pop-up to left field.

The Bruins got on the board first with a two-run home run from left fielder Rylee Slimp in the third inning. The Bruins followed it up by loading the bases with no outs in the fifth for right fielder Megan Grant.

Grant cooked up a grand slam to make it 6-0. She has 40 home runs, extending her hold on the NCAA single-season home run record. Oklahoma freshman Kendall Wells trails Grant with 37 homers.

“Its just incredible because I am blessed to be able to say the number 40,” Grant said.

South Carolina broke through on an RBI single from left fielder Quincee Lilio to cut UCLA’s lead to 6-1 in the fifth inning after being held to just one hit since the first inning. The Gamecocks couldn’t cash in the rest of the way.

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The Bruins resumed scoring in the sixth inning, with the bases loaded and Grant at bat again. Fans at Easton Stadium anticipated another grand slam, holding up their cellphones hoping to catch some magic. Grant served up a two-run RBI single to expand the lead 8-1.

Jordan Woolery added to the scoring with a two-run RBI double down the left-field line, and Kaniya Bragg hit a home run to left-center field. Soo-jin Berry put a bow on the win with one more home run.

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