Lifestyle
'Zillow Gone Wild' brings wacky real estate listings to HGTV
The Golden Saxophone House, featured on HGTV’s new series Zillow Gone Wild.
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The Golden Saxophone House, featured on HGTV’s new series Zillow Gone Wild.
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The real estate social media space is packed with influencers focusing on specific niches like luxury mansions, mid-century moderns or inexpensive yet promising fixer-uppers.
Within this crowded universe, Zillow Gone Wild is a place to go if you’re in the market for, say, a home in Kansas City, Mo., shaped like a UFO; a striking, angular residence in Kalamazoo, Mich., designed in the late 1940s by Frank Lloyd Wright; or a recently built cruise ship with close to 3,000 bedrooms. (Yes, there is an actual Zillow listing for this property.)
“Waking up to an ocean view in the actual ocean is the new best way to wake up,” says Samir Mezrahi, Zillow Gone Wild‘s creator, in his deadpan TikTok commentary on this particularly mind-boggling property listing.
Mezrahi’s prominent account, which has several million followers across platforms, has now been spun off into an equally wild reality TV show. The nine-episode series premiered on HGTV Friday, and is out now on Max.
As on social media, the Zillow Gone Wild TV show is aimed at a general audience and focuses on homes that defy everyday expectations in some way — whether visible from the outside in the architecture, or hidden inside as part of the home decor.
“It has to be something we’ve pretty much never seen before,” says Mezrahi, a former social media director at Buzzfeed, in an interview with NPR.
Setting a “wild” tone
The first segment of the first episode sets the tone: Homeowner Andrew Flair shows off the converted U.S. military missile launch facility in York, Neb. The unusual property has very thick steel doors and no windows.
The exterior of a home converted from a disused missile solo in York, Neb.
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The exterior of a home converted from a disused missile solo in York, Neb.
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“It’s all underground, covered in concrete, and if, for some reason, a bomb goes off, you’ll be safe,” Flair says on the show.
And in episode three, homeowner Kitty Reign tours viewers around the Pirates of the Caribbean-themed residence in Las Vegas she’s selling. This swashbuckler’s paradise comes with a decorative wooden helm (“Everybody plays with it!”) and a tavern (“Kind of our own little secret pirate nightclub!”)
Hosted by comedian Jack McBrayer, who played Kenneth in 30 Rock, the show features 24 homes from around the country either up for sale or recently sold. But only one of them will be crowned the country’s “wildest” at the end of the series, as assessed by HGTV executives. Viewers who correctly guess the winning home can enter a pool for the chance to win $25,000.
Kitty Reign and her wife, Jennifer, show host Jack McBrayer around their Pirates of the Caribbean-themed house, as seen on HGTV’s new series Zillow Gone Wild.
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Kitty Reign and her wife, Jennifer, show host Jack McBrayer around their Pirates of the Caribbean-themed house, as seen on HGTV’s new series Zillow Gone Wild.
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The judging criteria include creativity, commitment to a concept or theme and a quality McBrayer describes as “wackadoo.”
“That special thing that sets this property apart,” says McBrayer on the show. “We reward impracticality.”
The growth of an American pastime
Ogling real estate listings on social media has become an enormously popular American pastime in recent years. Saturday Night Live even did a skit about the trend in 2021. (“The pleasure you once got from sex now comes from looking at other people’s houses.”)
Saturday Night Live produced a skit lampooning the trend for browsing real estate listings on social media in 2021.
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Mezrahi, who’s based in New York, says he has long made a hobby of idly browsing Zillow. He started Zillow Gone Wild as a side project in the fall of 2020, knowing it would probably catch on. Mezrahi initially launched it only on Instagram, but soon expanded his offering to Facebook, Twitter, TikTok and a newsletter.
“It was, like, prime pandemic. Everyone’s working from home. Companies are saying you can live wherever you want,” Mezrahi says. “So people are moving, thinking about moving, or browsing Zillow just as a bored-on-your-phone thing. So I kind of felt like there was an audience of people out there that are also doing this.”
The rise of TV and online channels devoted to home buying and home improvement, together with the increasingly elaborate social media presence of individual real estate brokers promoting their listings, have further fed the trend.
“This is a time when a lot of people are thinking about where and how we want to live,” says Zillow’s home trends expert, Amanda Pendleton, in an interview with NPR. “And these social media accounts captured our imagination and redefined what a home can be.”
“Wild” listings can be challenging for real estate brokers
That “imagination capturing” quality is what makes Zillow Gone Wild so compelling on TikTok and TV.
But when it comes to actually selling a property, eccentric architecture and festive home decor aren’t necessarily virtues.
“As a real estate broker, you kind of get nervous about that, because the resale value is not the greatest when you’re making it your own,” says San Francisco Bay Area-based realtor Ria Cotton in an interview with NPR. “It may not be liked by other people.”
Host Jack McBrayer taking in the sights of the “Golden Saxophone House.”
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Host Jack McBrayer taking in the sights of the “Golden Saxophone House.”
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While having a marketable property is preferable, Cotton admits the popularity of social media accounts like Zillow Gone Wild shows there’s a growing appetite among homebuyers and potential homebuyers for the “wackadoo.”
“I think more and more people are kind of bored of the cookie-cutter way of doing things,” Cotton says.
Case in point: An unusual music-themed home in Berkeley, Calif., that Cotton recently brokered, featured in Zillow Gone Wild.
The facade of the “Saxophone House” is dominated by two massive, gold saxophone-shaped columns. On the TV show, new homeowner Adanté Pointer proudly shows off the gold treble clef ornaments on the balcony railings indoors.
“The gold accents really make it stand out,” Pointer says appreciatively.
The smooth jazz vibes and bling of the Saxophone House might not be for everyone. But Pointer says it’s perfect for him.
“I am an attorney, and oftentimes, people come to me to make a statement on their behalf,” he says on the show. “And when you look at the outside of this home, it’s definitely a statement piece.”
In an interview with NPR, TV show host McBrayer says if visiting all of the homes featured in the Zillow Gone Wild TV series taught him anything, it’s that even the wildest of homes won’t sit empty forever.
“For every house out there that is just head-to-toe rainbow-colored, there is going to be a buyer. For every home that is attached to the underside of a bridge, there’s going to be a buyer,” McBrayer says. “There’s a lid for every pot.”
Lifestyle
‘Hamnet’ star Jessie Buckley looks for the ‘shadowy bits’ of her characters
Jessie Buckley has been nominated for an Academy Award for best actress for her portrayal of William Shakespeare’s wife in Hamnet.
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Actor Jessie Buckley says she’s always been drawn to the “shadowy bits” of her characters — aspects that are disobedient, or “too much.” Perhaps that’s what led her to play Agnes, the wife of William Shakespeare, in Hamnet.
Buckley says the film, which is based on Maggie O’Farrell’s 2020 novel, offered a chance to counter a common narrative about the playwright’s wife: that she “had kept him back from his genius,” Buckley says.

But, she adds, “What Maggie O’Farrell so brilliantly did, not just with Agnes and Shakespeare’s wife, but also with Hamnet, their son, was to bring these people … and give them status beside this great man. … [And] give the full landscape of what it is to be a woman.”
The film is nominated for eight Academy Awards, including best actress for Buckley. In it, she plays a woman deeply connected to nature, who faces conflicts in her marriage, as well as the death of their son Hamnet.
Buckley found out she was pregnant a week after the film wrapped. She’s since given birth to her first child, a daughter.

“The thing that this story offered me, that brought me into this next chapter of my life as a mother was tenderness,” she says. “A mother’s tenderness is ferocious. To love, to birth is no joke. To be born is no joke. And the minute something’s born into the world, you’re always in the precipice of life and death. That’s our path. … I wanted to be a mother so much that that overrode the thought of being afraid of it.”
Jessie Buckley stars as Agnes and Joe Alwyn plays her brother Bartholomew in Hamnet.
Courtesy of Focus Features/Courtesy of Focus Features
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Courtesy of Focus Features/Courtesy of Focus Features
Interview highlights
On filming the scene where she howls in grief when her son dies
I didn’t know that that was going to happen or come out, it wasn’t in the script. I think really [director] Chloé [Zhao] asked all of us to dare to be as present as possible. Of course, leading up to it, you’re aware this scene is coming, but that scene doesn’t stand on its own. By the time I’d met that scene, I had developed such a deep bond with Jacobi Jupe, who plays Hamnet, and [co-stars] Paul [Mescal] and Emily Watson, and all the children and we really were a family. And Jacobi Jupe who plays Hamnet is such an incredible little actor and an incredible soul, and we really were a team. …

The death of a child is unfathomable. I don’t know where it begins and ends. Out of utter respect, I tried to touch an imaginary truth of it in our story as best I could, but there’s no way to define that kind of grief. I’m sure it’s different for so many people. And in that moment, all I had was my imagination but also this relationship that was right in front of me with this little boy and that’s what came out of that.
On what inspired her to pursue singing growing up
I grew up around a lot of music. My mom is a harpist and a singer and my dad has always been passionate about music, so it was always something in our house and always something that was encouraged. … Early on, I have very strong memories of seeing and hearing my mom sing in church and this quite intense mercurial conversation that would happen between her, the story and the people that would listen to her. And at the end of it, something had been cracked between them and these strangers would come up with tears in their eyes. And I guess I saw the power of storytelling through my mom’s singing at a very young age, and that was definitely something that made me think I want to do that.
On her first big break performing as a teen on the BBC singing competition I’d Do Anything — and being criticized by judges about her physical appearance
I was raw. I hadn’t trained. I had a lot to learn and to grow in. I was only 17. I think there was part of their criticism which I think was destructive and unfair when it became about my awkwardness, or they would say I was masculine and send me to kind of a femininity school. … They sent me to [the musical production of] Chicago to put heels on and a leotard and learn how to walk in high heels, which was pretty humiliating, to be honest, and I’m sad about that because I think I was discovering myself as a young woman in the world and wasn’t fully formed. … I was different. I was wild, I had a lot of feeling inside me. I could hardly keep my hands beside myself and I think to kind of criticize a body of a young woman at that time and to make her feel conscious of that was lazy and, I think, boring.
On filming parts of the 2026 film The Bride! while pregnant
I really loved working when I was pregnant. I thought it was a pretty wild experience, especially because I was playing Mary Shelley and I was talking about [this] monstrosity, and here I was with two heartbeats inside me. Becoming a mom and being pregnant did something, I think, for me. My experience of it, it’s so real that it really focuses [me to be] allergic to fake or to disconnection.
Since my daughter has come and I know what that connection is and the real feeling of being in a relationship with somebody … as an actress, it’s very exciting to recognize that in yourself and really take ownership of yourself.
I’m excited to go back and work on this other side of becoming a mother in so many ways, because I’ve shed 10 layers of skin by loving more and experiencing life in such a new way with my daughter. I’m also scared to work again because it’s hard to be a mother and to work. That’s like a constant tug because I love what I do and I’m passionate and I want to continue to grow and learn and fill those spaces that are yet to be filled — and also be a mother. And I think every mother can recognize that tug.
On the possibility of bringing her daughter to travel with her as she works
I haven’t filmed for nearly a year and I cannot wait. I’m hungry to create again. And my daughter will come with me. She’s seven months, so at the moment she can travel with us and it’s a beautiful life. And she meets all these amazing people and I have a feeling that she loves life and that’s a great thing to see in a child. And I hope that’s something that I’ve imparted to her in the short time that she’s been on this earth is that life is beautiful and great and complex and alive and there’s no part of you that needs to be less in your life. You might have to work it out, but it’s worth it.
Lauren Krenzel and Susan Nyakundi produced and edited this interview for broadcast. Bridget Bentz, Molly Seavy-Nesper and Beth Novey adapted it for the web.
Lifestyle
‘Evil Dead’ Star Bruce Campbell Reveals He Has Cancer
Bruce Campbell
I’m Battling Cancer
Published
Bruce Campbell has revealed he has cancer, but says it’s a type that’s treatable, though not curable.
“The Evil Dead” actor shared the news Monday in a message to fans, writing, “Hi folks, these days, when someone is having a health issue, it’s referred to as an ‘opportunity,’ so let’s go with that — I’m having one of those.” He continued, “It’s also called a type of cancer that’s ‘treatable’ not ‘curable.’ I apologize if that’s a shock — it was to me too.”
Campbell said he wouldn’t go into further detail about his diagnosis, but explained his work schedule will be changing. “Appearances and cons and work in general need to take back seat to treatment,” he wrote, adding he plans to focus on getting “as well as I possibly can over the summer.”
As a result, Campbell says he has to cancel several convention appearances this summer, noting, “Treatment needs and professional obligations don’t always go hand-in-hand.”
He says his plan is to tour this fall in support of his new film, “Ernie & Emma,” which he stars in and directs.
Ending on a determined note, Campbell told fans, “I am a tough old son-of-a-bitch … and I expect to be around a while.”
Lifestyle
‘Scream 7’ takes a weak stab at continuing the franchise : Pop Culture Happy Hour
Neve Campbell in Scream 7.
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The OG Scream Queen Neve Campbell returns. Scream 7 re-centers the franchise back on Sidney Prescott. She has a new life, a family, and lots of baggage. You know the drill: Someone dressing up as the masked slasher Ghostface comes for her, her family and friends. There’s lots of stabbing and murder and so many red herrings it’s practically a smorgasbord.
Follow Pop Culture Happy Hour on Letterboxd at letterboxd.com/nprpopculture
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