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Utah company LiveView Technologies new Jazz jersey patch sponsor

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Utah company LiveView Technologies new Jazz jersey patch sponsor


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SALT LAKE CITY — Get used to seeing a new logo on the Utah Jazz jerseys. No, the team hasn’t gone through another rebrand, but they do have a new jersey patch sponsor.

The team announced Thursday that Utah-based LiveView Technologies will be the new patch partner. The agreement is a multi-year deal for the small space on the left side of the jersey.

“I’m thrilled that it’s another Utah brand,” Jazz chief commercial officer Chris Barney said. “I believe we’re going to be able to help them take their business to the next level. They’ve got an incredible story, and we’re going to get the opportunity to help another Utah company.”

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In 2017-18, the NBA followed the trend set by soccer leagues worldwide by selling advertisement space on jerseys. Those deals have brought it millions in additional revenue for franchises — the Brooklyn Nets’ deal with WeBull is reportedly worth $30 million per season, the most lucrative in the league.

It’s believed the average jersey patch deal is around $10 million per season. Details for Utah’s deal with LVT weren’t released.

LiveView Technologies is based in American Fork and specializes in security surveillance systems. The company’s systems have been used by local governments, private retailers, and construction companies, among many others.

Even though the jersey patch has been around for six seasons now, the local company will be the first to use the Jazz jersey as a true ad.

Qualtrics — which originally partnered with the Jazz on the patch in 2017, years before co-founder Ryan Smith became the team owner — donated the patch to its charity arm, 5 For The Fight. The Jazz fan base rallied around the cause, which led to over $50 million being raised for cancer research.

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LVT isn’t shying away from the patch’s goodwill history, though.

“They immediately were like, ‘We need this to be like a baton passing,’” Barney said. “They went and they signed all their employees up for the 5 for the Fight program. They’re donating 100 tickets on opening night to cancer-fighting families and want to continue the legacy of what 5 for the Fight is. As you’re looking for the ideal partner to take the baton of what it means to be on the patch, just their whole approach and mentality about being focused on communities was an absolute home run.”

Local company LiveView Technologies (LVT) is the new Utah Jazz jersey patch sponsor.
Local company LiveView Technologies (LVT) is the new Utah Jazz jersey patch sponsor. (Photo: Utah Jazz)

In the current marketplace, even finding a deal for the patch could be considered a success. There are currently four teams without a jersey patch sponsor — the Portland Trail Blazers, New York Knicks, Washington Wizards and Memphis Grizzlies — and some of those have been looking for a deal for over a season now.

“It’s a market that, just with current economic circumstances, I think, has been difficult for a lot of teams,” Barney said.

Barney said the Bulls even made a pitch to a Utah company when it looked for a new patch partner ahead of last season. Barney said he remembers going to the CEO’s office and being shown a Chicago Bulls jersey with the company’s logo on it.

As for the Jazz, they didn’t get too aggressive in finding a new partner until after the season ended.

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“We were pretty selective,” Barney said. “I would say we didn’t really go with the shotgun approach.”

The team used data from the league to identify potential partners and then had conversations with multiple brands. Eventually, they struck a deal with the American Fork-based company.

“We were not beholden to it being a Utah company,” Barney said. “But I think just as we kind of initially started to look at a list of people to go to, we all thought the storytelling around another Utah brand, helping them build their employee base, recruit new employees, and grow their revenues. We were all super interested in getting a partner from Utah.”

LVT, which started in 2005, is “excited” about what the added exposure can do for its own brand.

“We’re excited to join the Jazz community,” said Ryan Porter, CEO, president, and co-founder of LVT. “By having LVT serve as the team’s jersey patch partner, it will propel our organization’s growth and recognition across Utah and beyond. We believe in Utah, and we’re proud to represent this state.”

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Utah loses a top recruit, as a four-star edge rusher flips to the Cougars

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Utah loses a top recruit, as a four-star edge rusher flips to the Cougars


One of the gems of Utah’s incoming recruiting class is now heading south.

Four-star edge rusher Hunter Clegg flipped his commitment from Utah to BYU after returning home from his Church of Jesus Christ of Latter-day Saints mission this week.

The American Fork product was a top-three player in the state coming out of high school. He was originally part of the 2023 recruiting class — with highly touted players like four-stars Jackson Bowers and Walker Lyons.

BYU made a strong push to sign Clegg a few years ago. In the summer of 2022, head coach Kalani Sitake hosted Clegg as part of BYU’s most high-profile recruiting weekend of the cycle. BYU had Clegg, Bowers, Lyons and offensive lineman Ethan Thomason on campus at the same time. With the collection of four-stars in Provo, the coaching staff pitched that group as cornerstone pieces of BYU’s early Big 12 era. Sitake had one-on-one meetings with all of them. The weekend included photoshoots in the mountains, a trip to Deer Lake and Top Golf.

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“It definitely felt like this was an important weekend for the program,” Thomason told The Salt Lake Tribune at the time. “They didn’t go over the top to where it is unrealistic. But you could feel it was really important.”

After that weekend, Thomason and Bowers both committed to BYU. But Clegg and Lyons went elsewhere.

Lyons landed at USC — where he played 10 games for Lincoln Riley last season. Utah also heavily recruited Lyons and the program was surprised he did not come to Salt Lake.

Clegg went on a mission, but oscillated between commitments. He originally pledged to go to Stanford, but backed off after a coaching change. He then announced he’d go to Utah.

Now, he has signed with the Cougars.

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Clegg’s addition is important for two reasons. For one, edge rusher is a position of need for the Cougars.

Defensive coordinator Jay Hill has been looking for a pass rusher who can generate sacks. In the last two years, most of BYU’s pass rush has come from the linebacker position with Harrison Taggart and Isaiah Glasker. Getting to the quarterback with a four-man rush is a critical part of Hill’s scheme, he said.

But perhaps more importantly, Clegg flipping from Utah continues a trend of BYU going after in-state recruits already pledged to the Utes.

In the last cycle, Hill put pressure on the state’s No. 3 player, Faletau Satuala, to flip from Salt Lake to Provo. He was able to sign Satuala at the last second.

Part of Hill’s pitch, Satuala and other recruits indicated, was stability. Kyle Whittingham’s potential retirement played a factor, recruits said, with BYU making in-roads with Utah’s recruits.

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“I think [stability] is important,” 2025 recruit Taani Makasini said. Makasini was recruited by both BYU and Utah, but signed with the Cougars in this class.

“I don’t want to go somewhere and the person that recruited me isn’t there anymore. I’m going there to learn from him. I’m not going there to learn from whoever they’re gonna hire next,” Makasini said.



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Utah Hockey Club Owner Ryan Smith Builds Buzz With Free Ticket Giveaway

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Utah Hockey Club Owner Ryan Smith Builds Buzz With Free Ticket Giveaway


When you’re the Utah Hockey Club, giving away 2,000 tickets to a regular-season game is a cause for celebration, not alarm.

After all, not every pro sports team team has an unused inventory of ‘single goal view seats’ that it can tap as a tool to help entice new fans.

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It started with a simple tweet from Utah Hockey Club owner Ryan Smith ahead of the club’s home game against the Vancouver Canucks last Wednesday.

In a followup, Smith said that he’d planned to give away the eight seats in his owner’s suite. But when he got more than 700 responses, he decided to open the invitation wider.

In the end, he put 2,000 extra people into Delta Center on top of the usual sold-out crowd of 11,131. And the fans got a good show as Utah staged a third-period rally from a 2-0 deficit before Mikhail Sergachev buried the game-winner on a 2-on-1 with 12 seconds left in overtime.

Acquired in a trade with the Tampa Bay Lightning during the 2024 NHL draft weekend, Sergachev has been a massive difference-maker for the Utah team in its first season in its new home. Helping to fill holes after fellow veteran blueliners John Marino and Sean Durzi went down early with long-term injuries, 26-year-old Sergachev is averaging 25:45 a game, third-most in the entire NHL.

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With eight goals and 26 points in 33 games to date, the two-time Stanley Cup winner is also on pace to match his previous career high of 64 points in a season, set in 2022-23.

Another standout has been goaltender Karel Vejmelka. The 28-year-old now sits second in the NHL with 16.5 goals saved above expected according to MoneyPuck, and has amassed a career-best save percentage of .918.

After their vagabond years in Arizona, including their last two seasons as secondary tenants at 4,600-seat Mullett Arena on the campus of Arizona State University, perhaps it should come as no surprise that the re-established Utah team would come out of the gate as road warriors. Unbeaten in regulation in their last eight games, with a record of 6-0-2, they’re up to 11-6-2 on the road this season.

Utah’s home win over Vancouver last Wednesday boosted the squad to 5-5-3 on home ice. The club followed up on Sunday with a 5-4 shootout loss to the Anaheim Ducks, which has the team just outside of the Western Conference wild-card picture with one more game to go before the NHL’s three-day holiday break — hosting the Dallas Stars as part of a 13-game slate on Monday.

On Dec. 2, the Stars earned a 2-1 win at the Delta Center — Utah’s only regulation loss since Nov. 24. The Western Conference standings are tight, but the new club is trending positively toward making the playoffs in its inaugural season. The Coyotes’ only post-season appearance in the franchise’s last 12 years came as part of the expanded 24-team field in the 2020 pandemic bubble, when they eliminated the Nashville Predators in the best-of-three qualifying round before falling to the Colorado Avalanche.

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Of the ice, Smith and his wife and co-owner, Ashley, have already helped make winners out of their 31 fellow NHL owners. Smith Entertainment Group’s $1.2 billion purchase of Arizona’s hockey assets last April fueled a 140 percent increase in the valuation of the franchise — a key metric in the league’s 44 percent increase in average valuations in 2024 per Forbes estimates, which dramatically outpaces the growth of the other North American sports over the last year.

The rosy economic picture for the Utah Hockey Club and the league as a whole bodes well for the next round of collective bargaining. While the current deal is not set to expire until the end of the 2025-26 season, commissioner Gary Bettman indicated at the league’s board of governors’ meetings in Florida earlier this month that he and NHL Players’ Association executive director Marty Walsh plan to start formal discussions in February, with an eye toward potentially completing an agreement before the end of this hockey year.



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Washington EDGE Lance Holtzclaw transfers to Utah

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Washington EDGE Lance Holtzclaw transfers to Utah


Lance Holtzclaw has found a new home. The former Washington edge rusher entered the transfer portal after three years on Montlake and has signed with one of the Huskies’ former Pac-12 opponents, the Utah Utes.

Now in the Big 12, coach Kyle Whittingham’s team should be a good fit for the 6-foot-3, 225-pound pass rush specialist, which finished third in the conference in total defense, allowing 329.7 yards per game in its first year in the conference.

The Utes also finished fifth in the conference with 24 sacks, a statistic that Holtzclaw may be able to assist with if he can see the field more often.

In three years with the Huskies, the former three-star recruit who is originally from Dorchester, Massachusetts, played in 26 games and tallied 13 tackles, 2 sacks, and a fumble recovery.

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Holtzclaw’s most notable moment in a Husky uniform came in Washington’s 26-21 win over the USC Trojans in November. He came in on fourth down and pressured quarterback Miller Moss, forcing an errant throw in the game’s final seconds. He also completes an effective defensive line trade between the two schools, after the Huskies added a commitment from former Utah defensive tackle Simote Pepa last week.



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