New Mexico

Ruidoso businesses struggle following fires and floods

Published

2 years ago

August 8, 2024

Ruidoso businesses struggle following fires and floods

After weeks of devastating wildfires and floods in southern New Mexico, residents and business owners are trying to pick up the pieces and move on.

RUIDOSO, N.M. – After weeks of devastating wildfires and floods in southern New Mexico, residents and business owners are trying to pick up the pieces and move on.

It’s a hard task with the monsoon and ridiculously hot temps. It feels like that area just can’t catch a break.

As if all those troubles weren’t enough to overcome, businesses are now struggling to keep their doors open.

KOB 4 spoke with a business about the struggle to get make money. All the businesses we heard from say the same thing, they are open and ready for business. But they need people to come out and support them.

Employees at the Santa Fe Furniture and Gifts in Ruidoso Downs say they’ve noticed fewer tourists coming to town after the fires and the floods.

“It’s been a lot more, more dead. It’s not as many people have been coming through since the fires,” said Time Chavez, a Santa Fe Furniture and Gifts employee. “They’re (other businesses) afraid. Everybody is a little nervous, just kind of disheartened. I guess everybody’s just, they’re not sure on the eighth of town they’re going to pick back up again, or, well, what we’re going to.”

They say it seems like people don’t really know the area is back open, and it’s safe to return. Because of that, their summer season isn’t anywhere near as profitable as years past.

It’s causing business owners to start thinking of ways to save their stores, including cutting back hours.

This whole situation is also spurring some creativity. Since tourists are not shopping, businesses are asking locals to buy “Ruidoso Strong” merchandise.

“He sat down with us to kind of talk about things that we can do to maybe try and bring people in. We brought the ‘Ruidoso Strong’ T-shirts, which have been doing great. Just trying to find things that he’s definitely giving it a go to see if there’s things we can do to help business,” said Marissa Montoya, a Santa Fe Furniture and Gifts employee.

You don’t have to live in or drive down to Ruidoso to help those businesses, you can shop online too.

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New Mexico

New Mexico veteran cemetery coming to Carlsbad via $8M in federal funds – Carlsbad Current-Argus

Published

10 hours ago

March 1, 2026

Press Room

New Mexico veteran cemetery coming to Carlsbad via M in federal funds – Carlsbad Current-Argus

Mack Dyer salutes the American Flag during a ceremony, Feb. 25, 2026 at the American Legion in Carlsbad. Adrian Hedden | Carlsbad Current-Argus

Adrian Hedden Carlsbad Current-Argusachedden@currentargus.com Mack Dyer served for 21 years in the U.S. Army. He fought in Operation Desert Storm in 1991 and Operation Iraqi…

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New Mexico

New Mexico spoils Nevada’s Senior Day as Lobos leave Reno with 63-56 win

Published

23 hours ago

March 1, 2026

Press Room

New Mexico spoils Nevada’s Senior Day as Lobos leave Reno with 63-56 win

The Nevada women’s basketball team dropped its final home contest of the 2025-26 season on Saturday with New Mexico spoiling Senior Day and pushing past the Wolf Pack for a 63-56 win.

The Wolf Pack led 36-34 at halftime behind a hot-shooting start. Skylar Durley, Imbie Jones and Ahrray Young each had six points as Nevada shot 14-of-25 from the field (56%). But things cooled off in the second half, with the Lobos outscoring the Wolf Pack 19-13 in the third quarter to take a four-point lead into the fourth. Nevada’s shooting woes only worsened in the final period when it made just three field goals, including none in the final four minutes.

Durley led Nevada with 16 points and six rebounds. Young finished with 10 points, three rebounds and three assists. The Wolf Pack made just one three-pointer out of its nine attempts.

The loss drops Nevada to 9-20 overall, 5-14 within the Mountain West Conference. The Wolf Pack now heads to Utah State for Tuesday’s regular-season finale before opening the Mountain West Tournament play next Saturday in Las Vegas.

Watch our coverage of the game below.

Highlights and reaction from Nevada’s loss to New Mexico.

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