Technology
The most dangerous encounter to avoid in social media
They are dangerous, tricky scams designed to tug at your better judgment, draining bank accounts, creating havoc with your friends, and manipulating your reputation. Social engineering scams – the type of scams used by criminals to exploit a person’s trust to obtain money or sensitive information or both – have become much more sophisticated with the rise of artificial intelligence.
I’m passionate about protecting your privacy and security. I often hear from people saying, “Why should I care? I’d never fall for one of these scams.” Guess again.
Until now, popular phishing scams typically involved scammers calling innocent people, claiming to be from a company, and convincing them they owe money on an invoice or something. To combat this, brands have tried to protect their customers by saying, “They’ll never call.” But with OpenAI’s recent announcement of its voice-mimicking tool, we’re heading into a new era of social engineering scams.
We spoke to Tom Tovar, CEO of Appdome, a cybersecurity company dedicated to protecting mobile apps. He unveils the unsettling truth about social engineering scams and warns that it’s not just about being aware – it’s about being prepared. The time to change our mindset is now or risk becoming the next victim in the ever-evolving game of digital deception.
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Illustration of artificial intelligence (Kurt “CyberGuy” Knutsson)
How to spot a social engineering scam
In the intricate world of cybersecurity threats, social engineering scams really make their mark by cleverly manipulating our human instincts and emotions. According to Tovar, “Social engineering scams exploit the everyday fear, uncertainty, and doubt in humans to gain access to protected accounts, information, resources, payments, and more. These attacks can also abuse commercial expectations, business processes, and psychological tactics to trick humans into interacting with the scam.”
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Illustration of artificial intelligence over data (Kurt “CyberGuy” Knutsson)
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What are some of the most recent social engineering scams?
In these scams, fraudsters masquerade as employees from banks, financial institutions or government agencies to gain the trust of their targets. Another social engineering scam could look like a vacation giveaway from a familiar friend but is instead a trick to get you to engage. By leveraging this trust, they manipulate individuals into divulging sensitive information or making financial transactions that benefit the scammer.
“In these attacks, the attacker has to get the user to interact,” Tovar explains.”So, they may send a very convincing text message to the victim purporting to be the fraud department of the bank.” This text message will say something like, “Did you make this purchase?” showcasing a supposedly fraudulent amount, usually concerning enough to panic the victim into replying “no” as quickly as possible. When they do this, they may receive a response saying, “Thank you. Someone from our fraud team will be in touch with you shortly.”
From there, the attacker and the victim are now in direct communication, where they can be tricked into handing over their sensitive information. In other scenarios, they may be told they need to download specific software to mitigate whichever situation the scammer convinced them of. With this software, the scammer can control the entire device.
Though there are other variations of this new social engineering style, they all involve taking advantage of the victim’s emotions and vulnerability to commit their deceptive act. When we asked Tovar how we can expect social engineering scams to change with this current wave of AI-supported, AI-generated scams, he said, “It’s just the wind before the storm.”
Illustration of AI aimed at you (Kurt “CyberGuy” Knutsson)
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How should you adjust your outlook to recognize better and combat social engineering scams?
Many brands have told their customers, “We’ll never call you,” to fight these impersonation scams. It makes sense but only leads scammers to devise new ways to trick their victims. Not only this, but according to Tovar, there’s another issue with telling your users that you won’t call them. “As brand loyalists, enthusiasts and supporters, that’s not really what we want our favorite brands to say.” He’s right. After all, one of the reasons customers may choose one brand over the competition is the ease with which they can talk to somebody if they have a question or concern.
Scammer using AI to trick you (Kurt “CyberGuy” Knutsson)
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Beyond gut feelings: Navigating the blurred lines of AI-driven scams
Tovar says, “Of course, if someone calls you, you want to be aware of what you’re being asked to do, and if it sounds fishy, don’t do it.” But because of AI’s sophistication and the clever, innovative tricks that scammers have up their sleeves, asking you to go with your “gut feeling” is simply not enough. “The line between what feels fishy and what feels real is gone.”
A woman answering phone call while on her laptop (Kurt “CyberGuy” Knutsson)
Proactive steps against sophisticated social engineering scams
Protecting yourself from social engineering scams, especially in the age of AI, requires a multifaceted approach. Here are some steps to help you safeguard against such threats.
1. Stay informed: Keep up to date with the latest scam tactics and cybersecurity news. Awareness is the first line of defense.
2. Verify independently: If contacted by someone claiming to be from a company, verify the claim by contacting the company directly through official channels.
3. Guard personal information: Be cautious about sharing personal information, especially in response to unsolicited communications.
4. Use two-factor authentication: Enable two-factor authentication wherever possible to add an extra layer of security.
5. Be skeptical: Approach too-good-to-be-true offers and urgent requests for action with skepticism.
6. Secure communications: Use encrypted communication channels and avoid discussing sensitive information over unsecured networks.
7. Regularly update systems: Keep operating systems and cybersecurity software up to date to protect against known vulnerabilities.
8. Avoid unknown links and downloads: Do not click on links or download attachments from unknown sources, as they may contain malware. The best way to protect yourself from clicking malicious links that install malware that may get access to your private information is to have antivirus protection installed on all your devices. This can also alert you of any phishing emails or ransomware scams. Get my picks for the best 2024 antivirus protection winners for your Windows, Mac, Android & iOS devices.
9. Report suspicious activity: If you suspect a social engineering attempt, report it to the appropriate authorities.
By implementing these steps, individuals and organizations can build a stronger defense against the evolving landscape of social engineering scams. It’s important to remember that as technology advances, so do the tactics of scammers. Continuous education and vigilance are key to staying protected.
Kurt’s key takeaways
Sadly, dodging sneaky social engineering scams is part of our everyday life in the world of connecting online. It’s like a game of digital cat-and-mouse, and we’ve got to stay one step ahead. So, what’s the game plan? First, let’s keep our eyes peeled for the latest scammer tricks – it’s all about staying in the know. However, it’s also about prevention, not just detection. If you get a call or message that smells fishy, trust your gut and double-check with the official sources. Remember, sharing is not always caring, especially regarding your personal information. Oh, and those too-good-to-be-true offers? That’s a big red flag. Let’s not make it easy for the scammers.
Have you ever encountered a social engineering scam? What red flags helped you recognize it? Let us know by writing us at Cyberguy.com/Contact.
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Would you pay $20 a month for access to AI hardware you already own? That appears to be one of Meta’s next bets. This week, it quietly announced that your glasses’ Conversation Focus feature will soon be limited to three hours of use per month, unless you pay for a $19.99 Meta One Premium subscription.
In a help article, the company insists that it won’t require a subscription to use your glasses, period; it’s merely erecting a “rate limit” for certain AI features. Even premium subscribers will only get 15 hours of Conversation Focus per month under that “rate limit,” it claims.
Problem is, Meta’s rate limit is ridiculous. The Conversation Focus feature, which amplifies the voice of the person you’re speaking to so you can hear better in noisy environments, is not something that should plausibly be rate-limited, because it doesn’t use Meta’s servers. It runs on-device, using the chips inside the glasses that you’ve already purchased. I turned off my internet, and it kept working.
Here’s how the company introduced it last year: “[C]onversation focus uses your AI glasses’ open-ear speakers, beamforming technology, and real-time spatial processing to dynamically amplify the voice of the person you’re talking to.”
Not only does it avoid Meta’s servers, but Conversation Focus doesn’t technically require an internet connection at all. I double-checked by turning off my phone’s Wi-Fi and cellular, turning on Airplane Mode, and I was still able to use Conversation Focus just fine by tapping a button on my phone.
Does Meta have some secret licensing deal with another company that costs it money every time a person uses Conversation Focus? Failing that, the rate limit sounds utterly bogus.
We’ve asked if Meta can explain the move, and whether the company plans to put other on-device features behind a subscription. Meta didn’t immediately respond to a request for comment.
TRANSFORMATION: AI changes what robots can accomplish
Humanoid robots, showcased at Chicago’s Automate Show, demonstrate advancements in AI and robotics. Jeff Burnstein, President of the Association for Advancing Automation, explains AI’s role in enabling diverse tasks in hospitals, factories, and warehouses. He emphasizes that robotics boosts competitiveness, leading to job creation.
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A busy warehouse loading dock can be a grind. Trucks pull up. Packages pour in. Workers have to move fast, lift heavy boxes and keep everything flowing before the next trailer arrives. That part of the warehouse has always been one of the hardest places to automate. Every box can be a different size. Freight can shift in transit. Labels may face the wrong way. And when one system finishes a task, the next system still has to know what to do with the package.
Now, Ambi Robotics and Pickle Robot Company say they have linked their robotic systems to help solve that handoff problem. The companies announced a commercial integration that connects Pickle Robot’s trailer-unloading robots with Ambi Robotics’ AmbiStack pallet-building system. In other words, one robot system unloads mixed freight from a trailer. Then a conveyor moves those cases downstream so another robotic system can scan and stack them for warehouse receiving.
If this works well in large facilities, it points to a future where robots can handle more of the work that happens between a truck and a warehouse floor.
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Ambi Robotics and Pickle Robot Company have integrated their warehouse robotics systems to automate the flow of freight from trailers to pallets. The companies say the setup can fit into existing warehouse operations. (Ambi Robotics and Pickle Robot Company )
How warehouse robots move packages from truck to pallet
The setup starts at the trailer. Pickle Robot’s system unloads boxes from trailers or containers. That matters because unloading mixed freight can be exhausting work. It also creates bottlenecks when warehouses do not have enough people on the dock. From there, the packages move by conveyor into AmbiStack. Ambi Robotics designed AmbiStack as a multipurpose stacking system. It reads package information and builds pallets for the next stage of the warehouse process.
The key here is the handoff. Many warehouses already use automation. However, those systems often work in separate lanes. One machine may handle unloading. Another may handle sorting or stacking. Yet the warehouse still needs people or custom engineering to connect the pieces. This collaboration tries to make that connection smoother. The companies say the system can work with existing warehouse infrastructure. That means operators may avoid tearing apart a facility to use it.
Why Physical AI is important for warehouse automation
Physical AI means AI that controls machines doing physical work. That is important here because warehouse robots have to deal with moving boxes, shifting freight, conveyor timing and pallet stability. That creates a very different challenge from software that writes a paragraph or answers a question. A warehouse robot has to react to what sits in front of it. A box can arrive dented. A label can face the wrong way. A pallet can become unstable if the next case goes in the wrong spot.
This Ambi Robotics and Pickle Robot integration shows how that can work inside a warehouse. Pickle Robot handles the trailer unloading. AmbiStack takes over downstream by scanning and stacking cases for receiving. Together, the systems show how specialized robots can connect across a warehouse workflow.
“Warehouse operators shouldn’t have to choose between best-in-class technologies and seamless integration,” said Jim Liefer, CEO of Ambi Robotics. “As Physical AI transforms supply chains, interoperability will become increasingly important.”
AJ Meyer, founder and CEO of Pickle Robot Company, put the customer demand more directly: “Customers want automation that improves real-world throughput while fitting into existing operations.”
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A new warehouse automation system connects robotic trailer unloading with AI-powered pallet building, reducing manual handoffs on busy loading docks. (Ambi Robotics and Pickle Robot Company )
Why loading docks can slow warehouse operations
Anyone who has waited on a delayed package knows the supply chain can break down fast. Sometimes the problem starts long before a delivery truck reaches your home. Inbound logistics covers the work that happens when goods arrive at a warehouse. That includes getting boxes off trailers and moving them into the right workflow. It sounds pretty straightforward until you see the reality.
Trailers can be packed unevenly. Boxes can arrive in odd shapes. Warehouse teams also deal with tight schedules and physical strain. That is why loading docks have become such a major focus for automation. If robots can unload freight and pass it into a pallet-building system without constant human intervention, warehouses could move goods faster through one of the most labor-heavy parts of the operation.
How warehouse robots could change jobs
The big question is obvious. What happens to workers? Robots can take over repetitive and physically demanding tasks. That may reduce injuries and help warehouses handle labor shortages. It may also change which jobs companies need most.
Instead of spending a full shift unloading trailers, some workers may monitor the unloading and stacking systems. Others may step in when a package jams, a label fails to scan or a pallet needs human attention.
Still, that shift can feel unsettling. Automation often comes with a promise of safety and efficiency. Workers want to know where they fit in next. That is very important. A robot may move a box, but people still handle judgment calls, customer issues and fast decisions when the workflow changes.
Why retailers want connected warehouse robots now
Retailers and logistics companies feel pressure from several directions. Consumers expect faster shipping. Warehouses face staffing challenges. Meanwhile, e-commerce keeps creating more package volume. That creates a hard math problem. Companies need to move more goods without slowing down at the dock.
This Ambi Robotics and Pickle Robot setup gives warehouse operators another option. Instead of buying one giant system from a single vendor, they can connect specialized robotic tools that handle different parts of the job. That could give operators more flexibility. It could also help them avoid major redesigns, which can be expensive and disruptive. In other words, the robots are getting smarter. They are also starting to work together in more useful ways.
What this means to you
Even if you never set foot in a warehouse, this kind of automation can affect your life. When warehouses move goods more efficiently, stores may restock faster. Online orders may move with fewer delays. Returns may get processed more quickly. There is another side, too. More automation can reshape job roles inside warehouses. That means workers may need new training as companies bring in more robotic systems.
You may also hear fewer excuses when packages run late. If robots help warehouses operate with fewer bottlenecks, retailers may raise expectations for speed even more. That sounds convenient, but it also means the race for faster delivery keeps putting pressure on every part of the supply chain.
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Ambi Robotics and Pickle Robot Company say their integrated systems could help warehouses move inbound freight faster while easing physically demanding work. (Ambi Robotics and Pickle Robot Company )
Kurt’s key takeaways
What grabs me here is the handoff. One robot unloads packages from a trailer. Another scans and stacks them for the next part of the warehouse process. That is the piece that could change how loading docks operate. Warehouses are full of little delays that add up fast. If a package sits in the wrong place or waits for a person to move it to the next step, the whole process can slow down. This integration shows how warehouse robots may start taking over more of that middle work between the truck and the warehouse floor. Still, the human side deserves attention. These systems could reduce backbreaking work, which is a good thing. At the same time, they may change what warehouse workers are asked to do. The companies that make that transition clear, fair and useful for workers will be the ones to watch.
If robots can unload the truck, build the pallet and keep the warehouse moving, what job inside the warehouse gets automated next? Let us know by writing to us at CyberGuy.com.
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Google’s NotebookLM is adding a new way to catch up on your notes: TikTok-style AI videos. The new feature is rolling out to Google AI Ultra and Pro subscribers, allowing NotebookLM to generate 60-second vertical AI clips based on the sources you upload to the app.
The example shared by Google details Australia’s unsuccessful war on emus, pairing paper cutout-style AI art of emus with narration. It adds to some of the other ways NotebookLM lets you interact with your research, including by generating AI podcasts, cinematic videos, and visual explainers.
To generate a 60-second clip, head to NotebookLM on the web or app, select a notebook, and then choose “Video” from the Studio column on the right side of the screen. From there, select “Short,” choose the topic you’d like NotebookLM to focus on (or enter your own), and then hit the “Generate” button.
The feature is rolling out in English only for now, with support for free users coming “soon.”
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