South-Carolina

Why Are So Many Influencers Moving to This Southern City?

Published

1 year ago

August 29, 2024

Why Are So Many Influencers Moving to This Southern City?

In 2021, Erin Thumann, her sister, Ellie, and their mom planned a girls trip along the southeastern coast of the United States. “We wanted to visit all the Nicholas Sparks movie locations,” Thumann says. “My sister was filming a YouTube video, I was posting on my socials, and it was just so fun to show all of these different spots.” Eventually, they made their way to Charleston, South Carolina. Little did they know, as they explored the Colonial buildings and sandy coastlines, they weren’t just touring the city where The Notebook was filmed, but also their future home.

“A couple of years later, my sister visited Charleston again with some friends, and I remember so vividly she called me, saying, ‘We have to move here. We loved it when we came; we have to move.’ So I planned a trip out, got off the plane, and ended up signing a lease that day because it just felt so right.”

The Thumann sisters, who are originally from Arizona, are among a number of content creators—mostly young women—who have moved to the South Carolina city in recent years. “I’ve definitely noticed an increase in influencers in the city,” says Sarah Baus, a TikToker and content creator from Charleston. “There are some content creators from the blogger era, but as far as the new social media influencer and TikToker, we really didn’t have those until probably the last four years. It’s been a pretty steady incline ever since, and a lot of them are from out of town.”

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A decade ago, when the modern influencer industry was taking shape, it was logical for burgeoning internet personalities to move to Los Angeles or New York where it was easier to make connections and become noticed by talent agencies and other decision makers. “With the rise of TikTok, anyone can go viral from their Midwest bedroom, and it has really leveled the playing field,” says Clara Peirce, a TikToker and YouTuber who moved from Raleigh, North Carolina, to Charleston last year.

Clara Peirce in Charleston

Photo: Courtesy of Clara Peirce

Although self-employed content creators have generally had more career flexibility than those in other industries, this has only increased in recent years. “You no longer have to live in these entertainment cities to be successful or noticed by brands,” Peirce adds. “In my opinion, it’s diminished that pressure.”

Unlike California and New York, South Carolina is rarely a business move, but rather an opportunity given the nature of this business. “I wouldn’t say that myself or any of the people that I’ve met who moved to Charleston did so for a strategic purpose,” Peirce says. “I don’t think people move here solely thinking it will be good for their career.”

Indeed, most of the creators who spoke with AD shared stories of enduring love affairs with the city: They spoke of childhood summer vacations or frequent trips with friends during long weekends. For many, living in Charleston has been a life-long desire. The ever increasing flexibility in the content industry has made that dream an easier reality.

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South-Carolina

South Carolina Lottery Pick 3, Pick 4 results for Dec. 28, 2025

Published

6 days ago

December 29, 2025

Press Room

South Carolina Lottery Pick 3, Pick 4 results for Dec. 28, 2025

The South Carolina Education Lottery offers several draw games for those aiming to win big. Here’s a look at Dec. 28, 2025, results for each game:

Winning Pick 3 Plus FIREBALL numbers from Dec. 28 drawing

Evening: 8-4-9, FB: 2

Check Pick 3 Plus FIREBALL payouts and previous drawings here.

Winning Pick 4 Plus FIREBALL numbers from Dec. 28 drawing

Evening: 5-6-2-0, FB: 2

Check Pick 4 Plus FIREBALL payouts and previous drawings here.

Winning Cash Pop numbers from Dec. 28 drawing

Evening: 07

Check Cash Pop payouts and previous drawings here.

Winning Palmetto Cash 5 numbers from Dec. 28 drawing

03-10-14-21-34

Check Palmetto Cash 5 payouts and previous drawings here.

Feeling lucky? Explore the latest lottery news & results

Are you a winner? Here’s how to claim your lottery prize

The South Carolina Education Lottery provides multiple ways to claim prizes, depending on the amount won:

For prizes up to $500, you can redeem your winnings directly at any authorized South Carolina Education Lottery retailer. Simply present your signed winning ticket at the retailer for an immediate payout.

Winnings $501 to $100,000, may be redeemed by mailing your signed winning ticket along with a completed claim form and a copy of a government-issued photo ID to the South Carolina Education Lottery Claims Center. For security, keep copies of your documents and use registered mail to ensure the safe arrival of your ticket.

SC Education Lottery

P.O. Box 11039

Columbia, SC 29211-1039

For large winnings above $100,000, claims must be made in person at the South Carolina Education Lottery Headquarters in Columbia. To claim, bring your signed winning ticket, a completed claim form, a government-issued photo ID, and your Social Security card for identity verification. Winners of large prizes may also set up an Electronic Funds Transfer (EFT) for convenient direct deposit of winnings.

Columbia Claims Center

1303 Assembly Street

Columbia, SC 29201

Claim Deadline: All prizes must be claimed within 180 days of the draw date for draw games.

For more details and to access the claim form, visit the South Carolina Lottery claim page.

When are the South Carolina Lottery drawings held?

Powerball: 10:59 p.m. ET on Monday, Wednesday, and Saturday.
Mega Millions: 11 p.m. ET on Tuesday and Friday.
Pick 3: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Pick 4: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Cash Pop: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Palmetto Cash 5: 6:59 p.m. ET daily.

This results page was generated automatically using information from TinBu and a template written and reviewed by a South Carolina editor. You can send feedback using this form.

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South-Carolina

SLED investigates shooting involving SCDNR officer

Published

6 days ago

December 28, 2025

Press Room

SLED investigates shooting involving SCDNR officer

EDGEFIELD COUNTY, S.C. (WPDE) — A South Carolina Department of Natural Resources (SCDNR) officer was involved in a shooting early Sunday morning in Edgefield County.

SCDNR said their officer was shot at repeatedly but sustained no injuries.

Preliminary reports indicate a possible silver or light blue four-door sedan was the subject vehicle involved in the shooting, according to SCDNR.

South Carolina Law Enforcement Division (SLED) is investigating.

Anyone with information in this incident is asked to call (866)472-8477.

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South-Carolina

South Carolina Lottery Powerball, Pick 3 results for Dec. 27, 2025

Published

7 days ago

December 28, 2025

Press Room

The South Carolina Education Lottery offers several draw games for those aiming to win big. Here’s a look at Dec. 27, 2025, results for each game:

Winning Powerball numbers from Dec. 27 drawing

05-20-34-39-62, Powerball: 01, Power Play: 2

Check Powerball payouts and previous drawings here.

Winning Pick 3 Plus FIREBALL numbers from Dec. 27 drawing

Midday: 4-6-2, FB: 2

Evening: 2-5-7, FB: 8

Check Pick 3 Plus FIREBALL payouts and previous drawings here.

Winning Pick 4 Plus FIREBALL numbers from Dec. 27 drawing

Midday: 2-6-3-9, FB: 2

Evening: 7-9-4-1, FB: 8

Check Pick 4 Plus FIREBALL payouts and previous drawings here.

Winning Cash Pop numbers from Dec. 27 drawing

Midday: 05

Evening: 12

Check Cash Pop payouts and previous drawings here.

Winning Palmetto Cash 5 numbers from Dec. 27 drawing

10-11-15-26-40

Check Palmetto Cash 5 payouts and previous drawings here.

Winning Powerball Double Play numbers from Dec. 27 drawing

13-22-33-61-62, Powerball: 20

Check Powerball Double Play payouts and previous drawings here.

Feeling lucky? Explore the latest lottery news & results

Are you a winner? Here’s how to claim your lottery prize

The South Carolina Education Lottery provides multiple ways to claim prizes, depending on the amount won:

SC Education Lottery

P.O. Box 11039

Columbia, SC 29211-1039

Columbia Claims Center

1303 Assembly Street

Columbia, SC 29201

Claim Deadline: All prizes must be claimed within 180 days of the draw date for draw games.

For more details and to access the claim form, visit the South Carolina Lottery claim page.

When are the South Carolina Lottery drawings held?

Powerball: 10:59 p.m. ET on Monday, Wednesday, and Saturday.
Mega Millions: 11 p.m. ET on Tuesday and Friday.
Pick 3: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Pick 4: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Cash Pop: Daily at 12:59 p.m. (Midday) and 6:59 p.m. (Evening).
Palmetto Cash 5: 6:59 p.m. ET daily.

This results page was generated automatically using information from TinBu and a template written and reviewed by a South Carolina editor. You can send feedback using this form.

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