If Bevo had to step in front of the microphones, cameras and Texas football fans everywhere to deliver an annual State of the Longhorns address, what would he say?
Austin, TX
SXSW Hotel Hunt: Book with SXSW Housing

The most exciting nine days of the year are quickly approaching (we’re totally not biased)! With all of the hustle and bustle that comes along with SXSW, let’s do a quick check in on your pre-event to-do list.
You’ve purchased your 2024 SXSW Badge, started building your must-see Schedule, and even planned your first Austin barbecue stop, but you keep procrastinating booking your stay. That’s where the SXSW Housing & Travel team comes in to help you choose from a variety of options that are still available.
Our team has made it incredibly easy and cost effective to book the best rates with our partners across downtown Austin during SXSW from March 8-16. Once registered, you will receive a custom booking link in your registration confirmation email, giving you access to our booking portal.
Book With SXSW
When you book through SXSW Housing & Travel, you get:
- Exclusive rates to SXSW registrants thanks to our partnerships with hotels.
- A flexible cancellation policy. Shorten or cancel your reservation, with no penalty, until 28 days before arrival.
- Access to a range of hotel brands like Hilton, Marriott, Hyatt, IHG, Omni, Choice Hotels, Sonesta, citizenM, Accor, Best Western, and more! This means you can accrue points during your stay if you have a preference for a hotel brand.
To view our available dates and rates, please visit our Hotel Availability page.
New Austin Hotels
If you’re not sure what hotel works for you, here are some great recommendations straight from the SXSW Housing & Travel team.
Cambria Austin Downtown

Located just steps away from the Austin Convention Center, the Cambria Austin Downtown is located in the popular Rainey Street area. This property recently opened in October 2023 and offers attendees a comfortable stay amidst the buzz of SXSW.
citizenM Austin Downtown

The brand new citizenM Austin Downtown offers affordable luxury options at one of the few locations throughout the US. This brand new property offers a prime location in downtown Austin close to the Paramount Theatre and Congress Avenue.
More Great Options
Canopy by Hilton Austin Downtown
Canopy is a boutique hotel experience by Hilton located near 6th street and other downtown landmarks. Great for experiencing the nightlife of West 6th street when you’ve wrapped up on your Conference sessions for the day.
Origin Hotel Austin
Looking to get away from the noise for a bit? Origin Hotel Austin offers attendees a budget-friendly stay while getting away from the buzz of the city.
Sheraton Austin
Having recently undergone renovations, the Sheraton Austin (the new Downright Austin), is perfect for any SXSW Music Festival attendees. This property is situated near the Red River Cultural District consisting of Stubbs, Mohawks, Cheer Up Charlies, and more!
Explore Hotel Availability
Still Have Questions?
Visit the Housing FAQ for more information or email housing@sxsw.com for the best form of contact regarding your questions or concerns.
Don’t miss out on all of the incredible magic happening during SXSW. Follow us on our social channels to be stay up to date on all things SX – Facebook, Twitter, LinkedIn, Instagram, and TikTok.
Photo by Dylan Johnson
Austin, TX
Multiple people injured in mass shooting on 6th St; Austin Police investigating
Austin Police are investigating a mass shooting at Buford’s on West 6th Street that’s left multiple people injured.
This happened around 2 A.M. as the bar was closing.
The number of people injured is not known.
Austin Police are also investigating an Officer Involved Shooting in the 600 block of Rio Grande Street.
They say the suspect is deceased.
APD says the call originated as a shoot/stab hotshot incident with multiple people injured.
Austin Travis County EMS and the Austin Fire Department are also on the scene.
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This is a developing story and will be updated as more information is released.
Austin, TX
State of the Texas Longhorns: Where UT athletics stands in early 2026
Maybe he would expound on the virtues of Arch Manning and deride the College Football Playoff committee for leaving the Longhorns out. Or maybe he would just as for some more hay to snack on.
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Texas Longhorns linebacker Ty’Anthony Smith (26) lifts the trophy with head coach Steve Sarkisianas the Longhorns celebrate after winning the Citrus Bowl 41-27 against the Michigan Wolverines at Camping World Stadium in Orlando, Florida, Dec. 31, 2025.
Bevo and his predecessors have been stomping on the sidelines of Texas games for over 100 years. It might require a few hundred more years and some substantial evolutionary progress before he’s ready to deliver the burnt orange equivalent of the President’s annual State of the Union Address, which took place Tuesday night.

Bevo XV makes his way into Darrell K Royal Texas Memorial Stadium during before the start of an NCAA college football game against Texas A&M Aggies in Austin, Texas, Saturday, Nov. 22, 2025.
Ricardo B. Brazziell/Austin American-StatesmanFor now, we’ll take on the task for him. Here’s where things stand with the Longhorns in early 2026.
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Where the Texas Longhorns rank nationally
Texas won the Learfield Directors’ Cup — awarded to the best-performing athletic department in the country — for the second consecutive year and the fourth time in the last five years in 2025. That’s a remarkable achievement.
How likely are the Longhorns to repeat in 2026?
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MORE: Texas football is spending a lot on its coaches. Why Steve Sarkisian says it’s necessary
It’s tough to predict. Texas didn’t have a great fall, by its standards. The Longhorns rank 31st in the Directors’ Cup standings, with fifth-place, 13th-place and 33rd-place finishes in women’s volleyball, football and men’s cross country finishes marking the only areas where they picked up points.
The good news for Texas is that the fall typically isn’t kind to the Longhorns. Last year, they came out of the autumn ranked 16th.
The winter should be much better. Texas, as usual, has national championship contenders in both men’s and women’s swimming. The Longhorns have an elite women’s basketball team and top-20 teams in men’s and women’s indoor track and field. They can make up some serious ground when results for those sports are tabulated in April.
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We know less about the Longhorns’ outlook in the spring sports, many of which are just getting going, but that has been a source of strength for UT in years past. Last year, North Carolina paced the Directors’ Cup field after the fall and winter events were scored. Texas nearly doubled the Tar Heels’ spring score to chase them down.
How Texas matches up with its in-state rival Texas A&M
Any successful political endeavor requires success in your power base.
Texas’ move to the SEC ahead of the 2024-25 athletic campaign led to the revival of the Lone Star Showdown against local rival Texas A&M. Like the Directors’ Cup, the Lone Star Showdown measures the results of all sports, compiling outcomes of games between the Aggies and Longhorns throughout the academic year.
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MORE: What a hot start for Dylan Volantis, UT pitchers means for Longhorns
Last year, Texas won the Lone Star Showdown over Texas A&M by a final score of 11-7.
This year, the Aggies hold a 5.5-4 lead at the time of publication. Texas A&M has bested the Longhorns in soccer, cross country, volleyball, women’s tennis and men’s basketball, while Texas took home points in football, women’s basketball and swimming and diving.
There are still 9.5 points up for grabs. Half a point is at stake when the men’s basketball teams meet in College Station on Saturday, Two more points can be had this weekend at the SEC indoor track championships, too.
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Texas Longhorns have a down year financially
The campaign funds did not flow as freely for the Longhorns in the 2025 fiscal year.
Texas made a $23.3 million loss, according to financial documents reviewed by the American-Statesman.
The Longhorns attribute most of that to a diminished SEC media rights share — a stipulation Texas agreed to in order to leave the Big 12 for the SEC a year earlier than originally planned. The average SEC school took in $72.4 million in conference distributions in 2025. Texas received just $12.1 million.
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Texas officials say they’re not concerned about their financial position because their agreement with the SEC puts them in line for a full revenue share in the next fiscal year. Rob Novak, the Longhorns’ Chief Financial Officer, said the $23.3 million loss was considered a good financial outcome internally.
And, Novak says, the Longhorns had cash to fall back on. He told the Statesman that the Athletic Department still has over $30 million available in reserve after earning a profit for three consecutive years prior to 2025.
Austin, TX
Vibe Coding the Vote: Austin Founder Launches AI Election Tool
AUSTIN, Texas — Early voting is wrapping up for the midterm election, and Election Day is March 3rd.
With federal offices, statewide races, and local propositions on the ballot, it’s a packed slate. And for many voters, preparing can feel overwhelming.
Josh Baer knows that feeling well.
“Every year I put an hour on my calendar or two to where I’m supposed to get ready to vote,” Baer said. “I’m supposed to read the voting guides and kind of get prepared. And to be honest, it never seems to work. I always just actually don’t feel very prepared.”
Baer is the founder and CEO of Capital Factory, a startup accelerator and investment hub. This year, instead of struggling through the ballot, he turned to artificial intelligence.
He gave AI two specific instructions.
“I said, one, go download all the best nonpartisan voting guides so that you can read all of them and know what’s going on,” Baer explained. “And then two, I said, interview me so you understand my kind of voting preferences. And then tell me who I should vote for and why.”
Within seconds, the AI generated a nine-page report. It broke down every race and proposition, recommended who he should vote for, and explained why. It also created a condensed cheat sheet for Election Day.
“It was really amazing,” Baer said. “And I felt the most prepared I’ve ever felt going into voting.”
That experience sparked a bigger idea.
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Baer decided to build a website so others could do the same thing. He began what’s known as “vibe coding,” using AI tools to help create the platform.
“It took a few days of me tinkering around with it, but really just from that prompt, I got this incredible website where anybody can go and do the same thing I did,” he said. “And then I said, make it safe. Ensure it’s nonpartisan. Make sure it’s open, and people can trust it.”
The result is TXVotes.app.
Baer says Anthropic’s Claude AI handled much of the heavy lifting behind the scenes. But he didn’t stop there.
He also asked other AI systems — including OpenAI’s ChatGPT, xAI’s Grok, and Google’s Gemini — to review the site and suggest improvements. He then used their feedback to refine the tool.
Baer says privacy and transparency are central to the app’s design.
“You can look at the website and see how it works and why it works,” he said. “But most importantly, in just about five minutes, you can be the most prepared you’ve ever been for any election you’ve walked into.”
As early voting continues, Baer hopes the tool can make researching the ballot faster, easier, and less intimidating for voters across Texas.
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