South Dakota
South Dakota Native Tourism Alliance formed to increase NA tourism
Mount Rushmore National Memorial among USA TODAY’s best scenic views
Explore Mount Rushmore National Memorial in Keystone, South Dakota, named one of USA TODAYs Most Treasured Views in America for 2025.
Few states can boast of a culture and history as closely tied to its Native American heritage as South Dakota.
The state has the nation’s fourth-highest per capita population of Native Americans, and about one in ten of the residents in its second-largest city — Rapid City, gateway to Mount Rushmore and the Black Hills for millions of annual visitors — are Native American.
The state can claim historical Native American luminaries like Crazy Horse and Sitting Bill and modern ones like the late activist Russell Means, Olympian Billy Mills, author Virginia Driving Hawk Sneve and Mato Wayuhi, an actor, composer and performer who wrote the score for Hulu’s “Reservation Dogs.”
It’s the site of the Wounded Knee Massacre, but also the American Indian Movement of the 1970s and its occupation of Wounded Knee. More recently, the Standing Rock Sioux Tribe drew international attention to protests over the Dakota Access Pipeline just north of the South Dakota border and etched the phrase “Water is Life” into the cultural lexicon.
Those tribal ties help draw tourists. A survey from South Dakota Tourism in 2018 found that around 80% of visitors want a Native American “experience” during their stay. Yet the state’s nine tribal nations typically don’t see much from the billions in economic impact that tourism delivers to the state.
The South Dakota Native Tourism Alliance formed in 2019 to help bridge that divide. The nonprofit organization trains tour guides, plans tribal tour itineraries and works to develop tourism infrastructure in tribal communities.
Recently, it secured one of 10 J.M. Kaplan Innovation Prize awards, earning it $175,000 and connecting it with other early stage nonprofits across the U.S. for collaboration and guidance.
South Dakota Searchlight recently spoke with Rhea Waldman, South Dakota Native Tourism Alliance’s executive director, and Sarah Kills In Water, a Rosebud Sioux tribal member and member of the group’s board of directors.
EDITOR’S NOTE: The following conversation has been edited for length and clarity.
What can you tell us about what you’ve done so far? Can you give us an update on your economic catalyst tours?
Kills in Water: We worked with Destination America and developed multi-reservation tours, a multi-day tour that started in the Black Hills. They came through Pine Ridge, spent two days on Rosebud and went up to Standing Rock. They ended up marketing that itinerary to a company called Trafalgar, which operates heavily in South Dakota. So that was one major win.
Our tour guide training came up out of a need for another initiative that we worked on, helping the Sicangu Oyate Treaty Council and the Wild Foundation host the Wild 12 conference last year. They brought in people from all over the world, and they wanted to hear from our youth on questions like “How is the mining in the Black Hills going to impact your youth for the next seven generations, for the foreseeable future?”
So we went to engage with the Sicangu Youth Council, and they jumped on the opportunity. They provided a tour experience for a group of 50 international visitors at Bear Butte State Park. The kids were excited, and they were wanting to expand and do more, and so I brought them into my Trafalgar itinerary this year. They actually do the tours on Rosebud when Trafalgar comes through.
What’s lacking in the tourism landscape today that your organization aims to improve upon?
Kills In Water: The cultural piece is so important. Having these experiences with us, provided by us, told in our voices, our stories, everything, it makes it more personal, and I think it brings the realization to our visitors that these people are still here. After all the years of government oppression and everything that’s been done to them, they’re still here, and they’re still vibrant.
Tribal people sometimes have a really bad idea when they think about tourism. They think we’re selling our culture, but that’s not what we’re doing. All we’re here to do is help tribal nations define what stories they want to tell. What do you want to share with your visitors?
Waldman: South Dakota Tourism has been a great partner for us, and really helped us, because obviously they have a lot of data. One of those data points is that over 80% of people want to have a Native American experience when they visit South Dakota. Not even half of them actually do, though. So why don’t they do that? It’s because people don’t know where to go, where to find information.
What are the hidden gems that are already there that you point people to?
Waldman: Every tribal nation has their own gems. The tribes along the river have some of the most beautiful scenery you can imagine. Cheyenne River has one of the biggest buffalo herds in North America. There are cultural centers that have phenomenal art, that are showcasing local artists and the breadth of the history that Native Americans have experienced.
One of the challenges comes when you think about the great American road trip. When you’re on Interstate 90 between Sioux Falls and Rapid City, none of the reservations really are right there. I live in Pierre, and even though we’re the state capital, it is actually hard to get people out here. It’s because we are 35 miles from the interstate, so it takes you at least an hour and a half to travel there and back. So how much can you see here in order for people to come? That’s even worse for the reservations, because they are not the capital, and people don’t necessarily know all the things they can do.
What is it that this grant in particular might help you do?
Kills in Water: The nine tribal nations in our state are so geographically spread out. We don’t always have the resources to get out and go to these tribal nations ourselves. I live in Rosebud, and unless there’s gas money or something tied to it, sometimes I can’t just go to Flandreau. Pine Ridge is close enough where I can volunteer my time, because they’re only an hour and a half from us. With these funds, I see us increasing our partnerships with each tribal nation and really strengthening our efforts that way at the grassroots level.
Waldman: The grant is unrestricted, and that is huge. We’re all aware of travel reimbursement after the fact, but if you’re living in a place where you’re maybe living paycheck to paycheck and you don’t have a thriving business yet, waiting for travel reimbursement can take a while. If you do something like gift cards for gas, that is definitely not something that you can reimburse with federal grants.
And we’re not only getting money. There are 10 different organizations that receive this innovation grant, and we are meeting with them frequently. We can learn from those other amazing entrepreneurs. In addition, the entire team at the JM Kaplan Fund are there to help us succeed, because they know they are funding early stage nonprofits. They’re there with us every step of the way. Yes, money is great and we still need more, but having people that rally for you, that are there for you, that are your family and want to see you succeed, that is really special.
This Q&A was originally published on South Dakota Searchlight. South Dakota Searchlight is part of States Newsroom, the nation’s largest state-focused nonprofit news organization.
South Dakota
Retired Air Force four-star general Maryanne Miller speaks at South Dakota Mines
RAPID CITY, S.D. (KOTA) – Students at South Dakota Mines heard Wednesday from retired four-star general Maryanne Miller about her journey to the highest ranks of the U.S. military.
Miller is a retired four-star U.S. Air Force general. She is the only member of the Air Force Reserve ever to be promoted to this level.
She spoke about finding greatness and living a life of fulfillment. Her stories came from her time in the Air Force and as a volunteer for Saint Teresa of Calcutta’s Missionaries of Charity.
“We so much get focused on what is our next step in life, what’s the next career move, how do we make ourselves better in our career, and we forget about how do we make ourselves better as a human being,” Miller said. “Because they have to go tandem. If it’s not tandem, you’re going to get off track.”
Miller was commissioned in 1981 and rose through the ranks before becoming a four-star general in 2018. She was the only woman serving as a four-star officer in the military at the time. She retired in 2020 after serving for almost 40 years.
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Copyright 2026 KOTA. All rights reserved.
South Dakota
USDA to offer distaster assistance to South Dakota agriculture producers impacted by winter storms
SIOUX FALLS, S.D. (Dakota News Now) – The U.S. Department of Agriculture is offering financial and technical assistance to South Dakota farmers and livestock producers who may have been impacted by the recent winter storms.
“I encourage impacted producers to contact their local USDA Service Center to report losses and learn more about program options available to assist in their recovery from crop, land, infrastructure, and livestock losses and damages.” said Richard Fordyce, Production and Conservation Under Secretary.
FSA’s Emergency Conservation Program and Emergency Forest Restoration Program can assist landowners with financial assistance to restore damaged land and conservation structures or forests.
“Our staff will work one-on-one with landowners to make assessments of the damages and develop methods that focus on effective recovery of the land.” said Jessica Michalski, Acting NRCS State Conservationist in South Dakota.
For more information about the disaster assistance program, click here.
Copyright 2026 Dakota News Now. All rights reserved.
South Dakota
Plaque unveiled at South Dakota Capitol for 100-year-old Medal of Honor recipient
South Dakota Gov. Larry Rhoden, left, and Lt. Gov. Tony Venhuizen unveil a plaque for retired U.S. Navy Capt. E. Royce Williams in the Hall of Honor at the Capitol in Pierre on March 25, 2026. (Photo by Meghan O’Brien/South Dakota Searchlight)
PIERRE, S.D. (South Dakota Searchlight) — There’s a new name in the South Dakota Hall of Honor at the state Capitol building.
One-hundred-year-old South Dakota native and retired U.S. Navy Capt. E. Royce Williams was celebrated at a Wednesday ceremony where a plaque honoring him was unveiled, although Williams did not attend.
“In spite of being outnumbered and facing incredible danger, Captain Williams engaged the enemy with courage and skill,” said Republican Gov. Larry Rhoden. “Our state has always had a strong tradition of service, and Captain Williams is the very best of that tradition.”
President Donald Trump awarded Williams the Medal of Honor, the country’s highest military honor, at the State of the Union address earlier this year. The medal honors actions by Williams that had been classified for decades.
“His story was secret for over 50 years, he didn’t even want to tell his wife, but the legend grew and grew,” Trump said during the speech in February. “But tonight, at 100 years old, this brave Navy captain is finally getting the recognition he deserves.”
On Nov. 18, 1952, over Korean coastal waters during the Korean War, then-Lt. Williams, from Wilmot, South Dakota, led three F9F Panthers against seven Soviet MiG-15s. He disabled three enemy jets and damaged a fourth.
The Soviet jets, according to the U.S. Naval Institute, were “superior to the F9F in almost every fashion.” The mission was the only direct overwater combat between U.S. Navy fighters and Soviet fighters during the Cold War.
Williams, one of 11 Medal of Honor recipients from South Dakota, now lives in California. The Hall of Honor at the South Dakota Capitol is located in the hallway that visitors enter immediately after going through security.
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