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Palermo's Pizza celebrating 60 years in operation

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Palermo's Pizza celebrating 60 years in operation


MILWAUKEE — Milwaukee’s own Palermo’s Pizza is expanding. The company will start building a new 200,000 square-foot facility this summer in West Milwaukee. 


What You Need To Know

  • Palermo’s Pizza was founded by Italian immigrants in the 1950s
  • It’s expanding into a new 200,000 square-foot facility this summer
  • That means the company is hiring for 50 new positions

It will allow Palermo’s to grow its production capacity and add 50 new jobs. This comes as the family-owned business is celebrating 60 years in operation. 

Founded by Italian immigrants in the 1950s, Palermo’s Pizza has deep roots in Milwaukee, family and tradition.

“My grandparents came over from Italy with nothing in their pocket,” said Nick Falluca, chief product and innovation officer at Palermo’s.

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He said they worked hard and eventually turned some of their favorite Italian recipes into a business.

In 1964, the Falluca family opened a bakery out of a house on Milwaukee’s East Side. Four years later, they transitioned that bakery into an Italian restaurant. That’s where the family began offering their signature frozen pizzas for customers to buy and make at home. From there, they started selling those frozen pizzas at local grocery stores and bars.

Decades later, Palermo’s Pizza has grown into a national and international brand, selling millions of pizzas each year at major retailers, like Costco. Despite its growth, Palermo’s remains committed to its roots and values.

Still, every one of its frozen pizzas ties back to grandma and grandpa.

“We’d be at the dinner table, and everybody would be like, ‘Why is he screaming?’ And we would be like, ‘No, that’s just how grandpa talks,’” Falluca said. “He was loud and vibrant. That’s how the name ‘Screaming Sicilian’ came about.” 

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Dax Schaefer is the corporate chef for Palermo’s, and Brianna Fyock is a manager and senior food scientist for the company. They both said while they are not related to the Falluca family by blood, anyone who works for Palermo’s is treated like family.

“The Falluca family has been nothing but generous to their employees,” Schaefer said.

“It really does feel like family here,” Fyock added. “To actually see the start to finish, from the idea of a pizza to creation, and then be able to buy it for your family in a grocery store, is such a great experience.”

Falluca said prioritizing the customer, employees and a quality product also comes from grandpa.

“That’s how he ran the restaurant, putting the customer first, really great food, and focusing on your employees,” Falluca said. “That’s how to create a great business, product and customer service.”

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Milwaukee, WI

Milwaukee Weather: Mild and breezy Saturday, slight chance of showers

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Milwaukee Weather: Mild and breezy Saturday, slight chance of showers


Forecast from FOX6 Meteorologist Lisa Michaels

Partly sunny skies on Saturday with a slight chance for a few sprinkles or a shower.
Temperatures warmer on Saturday in the mid to upper 60s. Isolated 70s near the border. Breezy with winds gusting near 30mph.
Cooler temperatures in the upper 50s on Sunday (Mother’s Day) with increasing clouds. Patchy frost Saturday night into Sunday and Sunday night into Monday.
Next chance of rain and storms arrives on Tuesday.

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Today:    Partly sunny. A few showers possible. Breezy.
High:     67°
Wind:     NW 10-25

Tonight:  Partly cloudy. Patchy frost.
Low:      42°
Wind:     NW  5-10

Sunday:   Increasing clouds.
High:     57°
Wind:     NW 5-15

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Monday:   Mostly sunny.
AM Low:   39°                   High:  59°
Wind:     E 5-10

Tuesday:  Warm and windy. Chance storms.
AM Low:   42°                   High:  68°
Wind:     SW 10-25

Wednesday:Partly sunny.
AM Low:   46°                   High:  59°
Wind:     NW 5-15

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Thursday: Mostly sunny.
AM Low:   42°                   High:  64°
Wind:     S 5-10
 

6-day planner

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FOX6 Weather Extras

Local perspective:

Meanwhile, FOX6Now.com offers a variety of extremely useful weather tools to help you navigate the stormy season. They include the following:  

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FOX6 Storm Center app

FOX LOCAL Mobile app

FOX Weather app

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FOX Weather

Big picture view:

Maps and radar

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We have a host of maps and radars on the FOX6 Weather page that are updating regularly — to provide you the most accurate assessment of the weather. From a county-by-county view to the Midwest regional radar and a national view — it’s all there.

School and business closings

When the weather gets a little dicey, schools and businesses may shut down. Monitor the latest list of closings, cancellations, and delays reported in southeast Wisconsin.

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FOX6 Weather Experts in social media

WeatherDaily ForecastMilwaukee



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Milwaukee, WI

Bobby Portis and his mom share the story behind his foundation while honoring Milwaukee teachers

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Bobby Portis and his mom share the story behind his foundation while honoring Milwaukee teachers


MILWAUKEE, Wis. — The Bobby Portis Foundation hosted a luncheon Friday at Roosevelt Middle School to honor teachers — many of whom are also mothers — with Mother’s Day and Teacher Appreciation Week overlapping on the calendar.

Portis and his mother, Tina Edwards, spent the day celebrating educators and reflecting on the mission behind the foundation.

“We just want to make sure that we let the teachers know you are appreciated because sometimes it goes beyond being a parent at home, but sometimes teachers are parents at school,” Edwards explained.

Ariel Campos, TMJ4 Sports

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Bobby Portis signs autographs for students at Roosevelt Middle School.

For Portis, a forward for the Milwaukee Bucks, the foundation has always been rooted in one person.

“The Bobby Portis Foundation has always just been solely based upon really my mom, and that’s the inspiration behind it,” Portis said.

WATCH: Bobby Portis and his mom share the story behind his foundation

Bobby Portis and his mom share the story behind his foundation while honoring Milwaukee teachers

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Growing up, Portis watched his mother raise four boys on her own.

“My mom worked tirelessly to take care of all four of us,” Portis said.

Edwards made sacrifices for her sons from the very beginning — including turning down a basketball scholarship after becoming pregnant with Bobby.

“I still was offered a scholarship after I had him, but I wanted to choose him over ball,” Edwards said.

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Tina Edwards (Bobby Portis

Tina Edwards

Tina Edwards turned down her college basketball scholarship to raise Bobby Portis as a single mom.

That sacrifice brought her full circle through her son’s career.

“With Bobby becoming an NBA player, he’s living my dream, and I’m living the dream through him,” Edwards shared.

For Portis, the event was an opportunity to honor everything his mother has given him.

“I can’t just put into words what my mom has done for me, not only for my basketball career – that’s just like a small portion of my life – I’m talking about just me as a human being, as a man. I mean, I didn’t have a dad growing up, so my mom played both roles. She did a hell of a job raising not only me but my three other brothers,” Portis said.

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His grandmother’s message to spread his blessings continues to drive his work.

“Being able to be in a position now to have a voice, to have a platform, to give back, to help inspire. I try to use it to the best of my abilities,” Portis said.

This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.


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Milwaukee, WI

Food trucks in Milwaukee brace for new curfew

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Food trucks in Milwaukee brace for new curfew


MILWAUKEE — Saturday is the start of the food truck curfew in downtown Milwaukee. That curfew was passed by the Common Council to address safety concerns after several violent incidents.


What You Need To Know

  • Alma Juarez is with Tacos Almita on Water Street in downtown Milwaukee. Juarez said since the city passed the curfew, she’s had just over two weeks to adjust
  • She said that means she may also have to start building up a news customer base
  • Last week Ald. Robert Bauman told Spectrum News that he’s aware of the economic burden the truck operators are facing. However, he said safety concerns are a bigger priority
  • He said he’s willing to take a hit on food trucks and prioritize the concerns of larger businesses


Alma Juarez is with Tacos Almita on Water Street in downtown Milwaukee. Juarez said since the city passed the curfew, she’s had just over two weeks to adjust.

“We’re trying to think what we’re going to do,” said Juarez. “Maybe we’re going to start in another place or move the food truck after 10 p.m., but that means we have to start over again.”

She said that means she may also have to start building up a news customer base.

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“Moving the truck means that… we have to struggle,” said Juarez.

Juarez is not alone in worrying about her financial future.

Last Thursday, a group of owners took their concerns to city hall. Jennifer Martinez, who’s with the food truck known as Tacos El Pastorcito Mixe, was at that demonstration. She said the late-night hours make up roughly 75% of her revenue.

“During the day, I’ve tried opening very early in the morning — 8 a.m. 9 a.m. — it doesn’t make a difference. There’s no… we don’t have much sales throughout the day,” said Martinez.

Ald. Robert Bauman represents downtown and was the sponsor of the ordinance.

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Last week he told Spectrum News that he’s aware of the economic burden the truck operators are facing. However, he said safety concerns are a bigger priority.

“And MPD (Milwaukee Police Department) has said on the record repeatedly that food trucks are a major contributing cause for the loitering and disorder that takes place on Water Street,” said Bauman, who represents District 4 in Milwaukee.

He said he’s willing to take a hit on food trucks and prioritize the concerns of larger businesses.

“If they feel that downtown is not safe anymore, they’ll either not come at all, or they’ll leave as soon as their event is over with and not spend any additional money in the downtown area,” said Bauman.

But Juarez said the city shouldn’t have to do that. She said she believes food trucks aren’t the cause of the problem.

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“You can see it in any places, but not here,” said Juarez. “It can happen here, but not in front of the food trucks cause they are saying that a lot of violence, a lot of the things that are going on is in front of the food truck. You can see that all the shooting happens after 1 a.m. or 3 a.m. Last shooting, it was after 1 a.m.”

Food truck owners said they hope to continue to turn a profit after the ordinance starts, but they said they face a potentially tough financial future.



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