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MILWAUKEE — Milwaukee’s own Palermo’s Pizza is expanding. The company will start building a new 200,000 square-foot facility this summer in West Milwaukee.
It will allow Palermo’s to grow its production capacity and add 50 new jobs. This comes as the family-owned business is celebrating 60 years in operation.
Founded by Italian immigrants in the 1950s, Palermo’s Pizza has deep roots in Milwaukee, family and tradition.
“My grandparents came over from Italy with nothing in their pocket,” said Nick Falluca, chief product and innovation officer at Palermo’s.
He said they worked hard and eventually turned some of their favorite Italian recipes into a business.
In 1964, the Falluca family opened a bakery out of a house on Milwaukee’s East Side. Four years later, they transitioned that bakery into an Italian restaurant. That’s where the family began offering their signature frozen pizzas for customers to buy and make at home. From there, they started selling those frozen pizzas at local grocery stores and bars.
Decades later, Palermo’s Pizza has grown into a national and international brand, selling millions of pizzas each year at major retailers, like Costco. Despite its growth, Palermo’s remains committed to its roots and values.
Still, every one of its frozen pizzas ties back to grandma and grandpa.
“We’d be at the dinner table, and everybody would be like, ‘Why is he screaming?’ And we would be like, ‘No, that’s just how grandpa talks,’” Falluca said. “He was loud and vibrant. That’s how the name ‘Screaming Sicilian’ came about.”
Dax Schaefer is the corporate chef for Palermo’s, and Brianna Fyock is a manager and senior food scientist for the company. They both said while they are not related to the Falluca family by blood, anyone who works for Palermo’s is treated like family.
“The Falluca family has been nothing but generous to their employees,” Schaefer said.
“It really does feel like family here,” Fyock added. “To actually see the start to finish, from the idea of a pizza to creation, and then be able to buy it for your family in a grocery store, is such a great experience.”
Falluca said prioritizing the customer, employees and a quality product also comes from grandpa.
“That’s how he ran the restaurant, putting the customer first, really great food, and focusing on your employees,” Falluca said. “That’s how to create a great business, product and customer service.”
MILWAUKEE — An Oak Creek couple’s stolen car has been found after a viewer who saw a report on the theft spotted it near a south side Milwaukee apartment complex.
Melinna Posey said the ordeal began when her car was stolen and she turned to social media for help. A person who responded claimed to have the vehicle and demanded money for its return. The person messaging even taunted her, discarding some of the items inside the car.
Personal items were inside the vehicle, including the family’s car seat, stroller, cameras and photos.
“It’s been very stressful, especially for him. It’s his vehicle, it’s in his name,” Posey said.
Watch: Stolen Oak Creek couple’s car found by viewer dumped near Milwaukee apartment complex
Stolen Oak Creek couple’s car found by viewer dumped near Milwaukee apartment complex
I spoke to Posey on Tuesday. Since then, she and Tyler Dusenberry had been searching for the car. On Thursday, the couple received a message from someone who saw the story on TMJ4. That person found the car at a south side Milwaukee apartment complex and shared pictures of the red Dodge Durango SRT between trees and a building, covered in tarps.
“I didn’t believe the text message at first today, and then he sent pictures of the car, and I was like, thank the lord, I was like thank you so much,” Posey said.
“It’s a roller coaster that’s what it’s been,” Dusenberry said.
Brendyn Jones/TMJ4
Oak Creek Police picked up the car and are processing it for evidence. The family has not yet been able to see the inside of the vehicle or what, if anything, was left behind.
The family said they are grateful to everyone who helped them this week, but said the entire experience will be tough to get over.
“It’s just unfortunate that this all happened, and we had a lot of memories and trips within that vehicle so it’s just a little life-changing to be honest,” Dusenberry said.
This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.
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PLOVER, Wis. (WBAY) – Police in the western part of the state are spreading the word after someone stole over $95,000 worth of Milwaukee-brand tools. Police are concerned that they’ll be sold online or sold outside the state.
Milwaukee-brand tools were stolen from a trailer at a solar farm in Plover.
Police say there were 130 items, including more than 40 half-inch impact guns, multiple wire cutters, grease guns, 80 batteries, and a couple of small generators.
Investigators are warning that buyers who purchase stolen items can have them seized and could lose their money or even face criminal charges if they knew the property was stolen.
Copyright 2026 WBAY. All rights reserved.
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