Michigan
Max Bullough brings lineage and lessons for Michigan State defense
East Lansing — It’s 6:30 a.m. but the energy is high inside Michigan State football’s practice facility as Max Bullough barks out orders to his group of linebackers who watch him with rapt attention. At 34 years old, the Traverse City native looks as though he could go through these drills himself. He probably wants to.
Now, the former two-time MSU captain Bullough returns to East Lansing. To the same stomping grounds where his grandfather Hank once plodded the sidelines for Duffy Daugherty. Where his father Shane once captained a team for George Perles. Where he and his brothers Riley and Byron each played for Mark Dantonio, including Max’s captaincy of the 2013 team that won a Big Ten championship and earned a ticket to the Rose Bowl.
A Rose Bowl he never got to play in.
With Bullough, it felt like a matter of when, and not if, a homecoming would occur on the sidelines. And with that reunion would come the inevitable question: Why did his career end a game early, suspended from the Rose Bowl his senior season?
“Yeah, you’ve been dying to ask that one,” Bullough said. “Here’s my answer to that one:
“That was 13 years ago, right. So my focus and my energy and my attention is on the 2026 Spartans, and my beautiful wife, Bailey, and my four boys Rocky, Teddy, Banks and Murphy. We’ll leave the past where the past is. It has nothing to do with what we’re doing moving forward, and so let’s talk about the 2026 Spartans.”
Now that that’s out of the way.
As much as Bullough doesn’t want to talk about the past, it’s what his very hire harkens back to. He’s here to help revive a storied program that means so much to him that he has “Spartans” tattooed across both arms. He gets to raise a family where his family has played and coached, and where his grandmother, Lou Ann Bullough, still gets to every Michigan State basketball game she can. What would it mean for his grandfather to know he came back to join the coaching ranks?
“I don’t know how much he would tell me or not. You never got that much out of him that way,” Bullough said. “But I think at the end of the day, I think it would mean a lot.”
The first thing you notice about Bullough is his intensity, especially for Michigan State football. At least that was the case for new head coach Pat Fitzgerald, who had Bullough wrap up the first team meeting of the year for a new group trying to rise above 4-8 mediocrity a year ago.
“I gave him 90 seconds, I think he went 15 minutes,” Fitzgerald said Feb. 4. “Getting to know Max through the evaluation process when I was putting the staff together, you could sense very quickly his pride — beyond the double bicep — for the Spartan football program, the state of Michigan, his time here, and what he wanted to bring back, and that was toughness.”
Bullough’s part in an illustrious past for this program — in four years he went 40-12 and captained the Spartans his junior and senior years, an honor that means a great deal to him — is a major cultural building block for a staff trying to reestablish principles of the era of Dantonio, who is around more often since Fitzgerald got the job. Thankfully it all worked out, Fitzgerald says.
“He’s got a bright future ahead of himself in his career, and we wanted to make sure,” Fitzgerald said, “coming here is obviously easy to say of course, he’d want to come home. But it also had to fit looking at his three-, five-, 10-year plan for his career.”
Bullough was brought in for the next two seasons on a contract paying him $750,000 per year. When he stepped on campus as an assistant coach was only the second time he’d stepped food on campus since he graduated. The other time was when he was an honorary captain in 2015.
“There’s a lot of new buildings, this whole place,” Bullough said. “That’s the question y’all should ask. This place looks completely different.”
In Bullough, though, there’s a connection to history that feels further and further following four straight losing seasons.
“He’s brought energy, brought enthusiasm. He brings a lineage,” defensive coordinator Joe Rossi said April 7. “He understands what it means to be a Spartan, not only him but his family. So it’s been awesome.”
As an understudy to Rossi, Bullough is listed as a co-defensive coordinator in addition to his role as linebackers coach. Not only does that free up Rossi to “roam” around practices and observe his entire defense (last season, Rossi filled that linebackers coach role), Bullough also gains experience for later in his coaching career that has been impressive through stops at Notre Dame and Alabama. He’s a riser, of whom coaches and players speak highly.
Playing for Mike Vrabel while with the Houston Texans watered the genetic coaching seed in Bullough. It was at Notre Dame that Bullough really fell in love with being a college coach.
“Once I was able to get to Notre Dame and have my own room,” Bullough said, “which is where the magic comes for me, like when you’re able to coach your own room and have your own guys. Like the connection that you’re able to build with guys that are this 18 to 22 years old, especially when we’re able to bring (our) own guys in. Watch them come in, watch them develop, and see what they turn into in terms of football players and in terms of men.”’
Men who make mistakes, like he did with whatever incident caused him to be suspended for the biggest game of his career, as perhaps the most important player to that team. That’s not an incident he uses as an example for his players who face trying times, he says, but he does use his life experience as a model for the young men following him, including linebacker Jordan Hall, who likely will be a two-year captain just like his coach this upcoming fall.
“The message to Jordan is, people are drawn to you, brother, what energy are you giving back?” Bullough said. “Because you gotta be on it all the time. There isn’t any time where you can where it’s like you can be down. You have to be on it all the time.”
Bullough said there was one incident early in spring ball that Hall was frustrated he got pulled for a teammate to play. He got frustrated, didn’t handle it well. The next time it happened, Bullough says Hall became an asset on the sidelines.
“I think that’s a testament to the kind of guy he is and the teammate he’s striving to be,” Bullough said. “… He made a mistake the one day, and he got better from it. He’s helped me a lot. And, I mean, I can admit that. I know he and Coach Rossi are very close and that he knows Coach Rossi’s defense like the back of his hand. I have no problem asking ‘Jordan, how do y’all see this? How did we do this last year?’”
“If you guys notice, any of the drills he’s like right behind us, almost mirroring everything that we do,” Hall said March 17. “Very passionate. I mean, just a great ball-knower.”
cearegood@detroitnews.com
@ConnorEaregood
Michigan
Addiction counselor shortage hits Michigan hard: ‘We’re all struggling’ – Bridge Michigan
- Michigan ranks 38th nationally in terms of addiction counselors per person with an addiction
- Heads of treatment organizations pinpoint high turnover and low funding as perpetuating the shortage
- Many providers doubt Michigan’s addiction treatment system is sustainable in the long term
Alyssa Montague is no stranger to being overworked.
Until recently, Montague, the community engagement manager at Ten16 Recovery Network–Midland, was taking on the work of multiple people. So was the therapist who works under her.
“He was slammed,” she said. “I was slammed.”
Now, for the first time since early 2024, her team is fully staffed. But other addiction treatment organizations across the state aren’t as lucky.
As the opioid epidemic continues to ravage Michigan, the state’s addiction treatment workforce faces a shortage that hinders its ability to effectively respond, providers say.
Michigan ranks 38th nationally in terms of addiction treatment staffing, with 7.58 addiction treatment counselors per 1,000 people with a substance use disorder, according to the Michigan Department of Health and Human Services. Indiana sits at the top of the DHHS ranking, with 16.54 counselors per 1,000 people with a substance use disorder, and the US median is 8.79 counselors per 1,000 people with a substance use disorder.
Michigan has taken steps to alleviate counselors’ financial woes, offering $12.3 million through its behavioral health student loan repayment program through 2024 and $3.7 million to repay addiction treatment providers’ student loans. Beginning this summer, DHHS will provide internship and scholarship opportunities to incentivize new providers to become addiction treatment counselors.
Some organizations were fully staffed before the coronaviruspandemic, according to Paula Nelson, president and CEO of Sacred Heart Rehabilitation Center, which has locations across the state.
But, during the pandemic, many addiction treatment counselors experienced burnout and left the field, and many others retired early, according to Nikki Soda, of Sodas Consulting. Providers couldn’t attract enough new counselors to fill the dearth.
“Post-pandemic behavioral health demand increased way faster than the workforce development could, because we saw a significant spike in usage during COVID,” said Soda.
An estimated 1.3 million Michiganders with a substance disorder including alcoholism did not receive addiction treatment in 2024, according to the most recent data from the National Surveys on Drug Use and Health. The vast majority of those people don’t seek treatment, but providers say the workforce shortage makes it hard to meet the needs of those who do.
One Michigander dies from an opioid overdose roughly every six hours.
As Bridge has previously reported, Michigan has among the fewest behavioral health vocational programs in the nation. That substantially weakens the student-to-worker pipeline and means fewer people are being trained to help alleviate the worker deficit.
The shortage means that, instead of receiving dedicated attention from their providers, people in addiction treatment often feel they are told to “go figure it out,” said Josh Puckett, a peer recovery coach at Recovery Action Network of Michigan.
High-stress demands
Multiple factors perpetuate the shortage.
One is that working in addiction treatment isn’t easy: Counselors face high rates of burnout and secondary trauma. They deal every day with people at the lowest points in their lives.
“It’s not for the faint of heart,” said Anthony Dondero, an addiction treatment counselor at Hegira Health, which has locations around Wayne County. “I had to really wrap my head around and really process the fact that more of my clients are going to pass away from the disease that I’m treating than if I were treating just general mental health.”
High stress contributes to the high rates of turnover treatment organizations see.
Nelson said Sacred Heart saw 39% turnover of therapists and counselors over the past fiscal year, while its residential treatment program saw 62% turnover.
High turnover has affected the addiction treatment field for years, with average national rates above 30%. The turnover rate for all industries in the US was 3.4% in March, according to the Bureau of Labor Statistics.
“We’re constantly having to retrain people,” said Nelson.

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However, finding qualified staff is extremely difficult, especially in Michigan’s rural areas.
“Ten years ago, when we’d advertise a clinical position in some of our rural communities … we still would get a handful of resumes,” said Sam Price, president and CEO of Ten16, which has locations across central Michigan. “Now, the competition is so fierce we can run an ad for three weeks and not even get a qualified applicant.”
Educational hurdles, low wages
To obtain their full license, counselors must be certified by the Michigan Certification Board for Addiction Professionals. While many organizations require their addiction treatment counselors to have master’s degrees, counselors can legally practice with less formal education if they are certified by the state board.
Counselors can practice without being certified as long as they are working toward their full license, which can take up to three years.
However, Nelson said, “Typically, after they get their full license, they move on to other opportunities.”
Many leave to provide mental health services, which often require less administrative work.
That leaves addiction treatment centers short-staffed, counselors overworked and patients in need of more attention than they can get. Because of high turnover rates, the attention they can get often comes from counselors new to the field, who can be ill-equipped to manage the complex needs of patients in addiction care, said Greg Toutant, CEO of Great Lakes Recovery Centers, which is based in the Upper Peninsula.
Dealing with the multifaceted needs of patients in addiction treatment is something, he said, “these newer counselors, (who) are making up the majority of the field, maybe don’t have all the expertise to handle.”
Also contributing to the shortage is low salaries.
While some private, for-profit therapy settings can pay up to $120,000 a year, said Montague, addiction treatment nonprofits, which are funded by both Medicaid and private insurance, can pay much less. The average base annual salary of addiction treatment counselors is $50,506, according to Payscale.
Providers struggling nationally
According to Thuy Nguyen, director of the Michigan Public Health Substance Use Policy and Economic Research Network, while staffing numbers at outpatient office-based mental health specialists bounced back from reductions during the coronavirus pandemic, intensive mental health facilities, such as those for addiction treatment, “struggled to rebuild their workforce.”
That is because, compared to before the pandemic, “the lasting strain on the health care system has unfortunately made becoming a health care provider less attractive than it had been,” said Dan Schwartz, vice president of public policy at the National Association for Behavioral Healthcare.
That might have been because outpatient settings are lower-risk environments in terms of COVID-19 transmission, or because they are less stressful compared to intensive settings like inpatient addiction treatment.
Additionally complicating the shortage, said Schwartz, is that too few people are being trained to work in addiction treatment, across the board.
And because of broad Medicaid cuts spelled out in the One Big Beautiful Bill Act that Congress passed last year, Schwartz said he doesn’t anticipate the national shortage improving anytime soon. The National Center for Health Workforce Analysis projects that, by 2038, the US will be short more than 77,000 addiction counselors.
Medicaid cuts also greatly affect who can receive access to care.
“One of the most significant challenges is access to care for uninsured Michigan residents, who remain the most underserved population,” DHHS said in a statement. “Federal and state funding to support uninsured individuals has not kept pace with demand.”
Some support has come from the federal level in the form of the Opioid Workforce Expansion Program, which provides funding to train students in addiction treatment settings.
Some states have dealt with the shortage better than others. Nguyen cited Massachusetts as a role model for other states recovering from pandemic-era reductions. Since 2022, the state has provided more than $270 million to repay loans of direct care providers including addiction treatment professionals, alleviating some of their financial strain.
‘Wake up’
Ten16 Recovery Network-Midland offers food-themed group therapy sessions on every weekday. (Nate Miller/Bridge Michigan) Treatment organizations across Michigan have trouble imagining a future for addiction treatment centers without an overhaul of the existing system.
“A couple years ago, I said we can’t continue this for any more than five years, and I still believe that,” Nelson, of Sacred Heart, said.
Toutant, of Great Lakes Recovery Centers, said addiction treatment providers across the state must unite to move away from the current reimbursement model.
“I don’t think there’s been enough voices to rise up in opposition to say to the state of Michigan, … ‘Wake up,’” he said. “The workforce problem will not change unless the financing model changes.”
“We recognize the challenges providers are facing, which is why the state continues to invest in recruitment, retention and provider capacity efforts to strengthen Michigan’s addiction treatment workforce,” DHHS said in a statement.
If provider facilities close, and Michiganders who need addiction treatment are increasingly unable to access it, the state will see “more hospitalizations and deaths,” said Kenneth Hammond Jr., a board member of MAADAC, the Michigan Association for Addiction Professionals. “More individuals will be incarcerated without these services being available to them.”
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Michigan
Ask Ellen: Why does Lake Michigan sometimes get fog, but not land?
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Michigan
Michigan Man jumped up and down with store clerk when he won over $300k
LENAWEE COUNTY, Mich. – A Lenawee County man started yelling and jumping up and down in the store when he won a $301,243.
The man won the prize from the Diamond Wild Time Progressive Fast Cash jackpot, according to Michigan Lottery officials.
The 64-year-old man has chosen to remain anonymous.
The man bought his winning ticket at Clinton Market East LLC, located at 1724 West Michigan Avenue in Clinton.
Clinton is about 20 miles southwest of Ann Arbor.
“I looked the ticket over as soon as the clerk handed it to me and started yelling when I saw I’d won the jackpot. I showed the clerk, and she started yelling and jumping up and down with me,” said the man.
The man recently visited Lottery headquarters to claim the prize.
With his winnings, he plans to pay off his truck and then save the remainder.
Copyright 2026 by WDIV ClickOnDetroit – All rights reserved.
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