Lifestyle
Lassie has one. So do Kermit and Godzilla. Why can't P-22 have a star in Hollywood?
• Famed cougar P-22 is a rock star in the wildlife world, inspiring a novel, songs, murals, documentaries and festivals that have drawn thousands since his death in December 2022.
• An advocate credits his life story with making the Wallis Annenberg Wildlife Crossing a reality and inspiring legislation to build more.
• But attempts to get P-22 a star on the Hollywood Walk of Fame have been rebuffed. He’s one of L.A.’s biggest celebrities, advocates say. Why can’t he get a star?
An advocate for L.A.’s most famous feline, P-22, is asking why the puma can’t get a star on the Hollywood Walk of Fame, which has honorees including Lassie and Rin Tin Tin and fictional characters such as Batman and Godzilla.
“He is as Hollywood as anyone on that Walk of Fame,” conservationist Beth Pratt, regional executive director of the National Wildlife Federation and leader of the Save L.A. Cougars campaign, wrote in a text message Monday.
The stars cost money to install, more than $75,000, plus a $250 nomination application fee, but advocates say they’re confident they could easily raise the cash to honor one of L.A.’s biggest celebrities, who not only has plenty of recognition but also has made a real difference in the wildlife community. P-22’s story was used as inspiration for building the Wallis Annenberg Wildlife Crossing in Agoura Hills and has led to legislation requiring jurisdictions around the state to create safe passages for wildlife.
Big cat photographer Steve Winter worked for 15 months to capture this famous photo of P-22 prowling under the Hollywood sign in Griffith Park on June 5, 2013, at 11:02 p.m.
(Steve Winter / National Wildlife Federation)
Attempts to get P-22 a star have been repeatedly rebuffed because the cougar doesn’t have enough screen credits, said Pratt, though there are four documentaries about him — “The Secret Diary of P-22,” “America’s Most Infamous Mountain Lion,” “P22: That Cat That Changed America” and its sequel, “Strong Hunter.”
But it isn’t screen credits per se that make someone eligible, said Ana Martinez, producer of the Hollywood Chamber of Commerce’s Hollywood Walk of Fame, which has been honoring stars on Hollywood Boulevard since 1958. Martinez has been at her post for 37 years, and she’s seen plenty of requests that haven’t made the cut.
“They have to be entertainers,” she said Monday. “He [P-22] is a beautiful animal, and I wish we could do something, but he doesn’t qualify. We get lots of requests — the Aflac duck wanted one, but he didn’t get one. They have to be entertainers in the entertainment business.”
A quick glance at the list of 2,793 names on the Walk of Fame reveals many names less recognizable than P-22’,s such as longtime Variety columnist Army Archerd and entertainer and impersonator Fred Travalena, as well as several stars featuring the names of characters that don’t exist in real life, including Mickey Mouse, Donald Duck, Big Bird, Kermit the Frog, Shrek, Winnie the Pooh and Woody Woodpecker.
People crowd the sidewalk on Hollywood Boulevard posing or looking at stars on the Walk of Fame.
(Gina Ferazzi / Los Angeles Times)
The cartoon characters are included to appeal to children walking the route, Martinez said. And again, she added, they are all entertainers.
There have been exceptions: The Apollo 11 mission got recognition on the Walk of Fame in 1973, “with a uniquely designed special award in the category of Television as a tribute to the first televised Walk on the Moon,” according to the Walk of Fame website. However, Martinez emphasized, Apollo 11’s recognition is in the form of round plaques at all four corners of Hollywood and Vine, listing the names of the astronauts involved in the first moon landing. “They do not have Walk of Fame stars,” she said.
P-22 walks out of a drain pipe in Griffith Park at 1:09 a.m. Dec.19, 2016, more than four years after he was first spotted in the park.
(Miguel Ordeñana)
In 2019, Car and Driver reported that the Chevrolet Suburban had gotten a star on the boulevard — “the first inanimate object to be so honored,” according to the publication, because “Chevy’s largest SUV has been in more than 1,750 films, and has made an appearance in a movie every year since 1960.” But that “star” was just a publicity stunt, Martinez said.
It was never actually installed on Hollywood Boulevard’s Walk of Fame. It was on private property, she said, and later, Chevrolet took the star on the road to display at shows.
Pratt disagrees with the idea that P-22 doesn’t qualify as an entertainer.
“He IS more Hollywood than any celebrity — the Brad Pitt of the cougar world. But did Brad actually sleep under the Hollywood sign at night?” Pratt said via text, referring to a famous Steve Winter photo of P-22 walking under the Hollywood sign at night.
That point is certainly debatable, but it’s hard to imagine a Hollywood script more dramatic and poignant than P-22’s life story.
He was born in the Santa Monica Mountains around 2010, and he must have had many adorable moments as a frolicking cub. But things got dark when he approached adulthood and had to flee his home to escape death from an older, stronger and very territorial male — his father, P-1 — whom researchers believe had already killed one of his mates and at least two of his cubs in the past.
A remote camera set by Miguel Ordeñana, a researcher at the Natural History Museum of Los Angeles County, captured P-22 climbing down some rocks in Griffith Park.
(Miguel Ordeñana / Natural History Museum)
This is the way for male cougars, highly territorial creatures that prefer a “home range” of more than 100 square miles for hunting and mating. It’s complicated in Los Angeles, however, because those green spaces are crisscrossed with freeways that have led to the deaths of many other cougars that attempted to roam.
P-22 got lucky, however. The young tawny cougar with the broad, handsome features headed east for nearly 50 miles to escape his father, wandering through whatever green spaces he could find “and probably more than few backyards,” Pratt said.
Researchers believe he followed the backbone of the Santa Monica Mountains, crossing the 405 Freeway and then likely following the narrow green space along Mulholland Drive, Pratt said, to the 101 Freeway. Sometime in early February 2012, researchers believe he wandered off the Mulholland Scenic Parkway at the Jerome C. Daniel Overlook above the Hollywood Bowl and crossed the 101 to enter Griffith Park in the shadow of the Hollywood sign.
A map showing the 50-mile route researchers believe P-22 took between his birthplace in the Santa Monica Mountains to Griffith Park.
(Kate Keeley / National Wildlife Federation)
His entry was noticed almost immediately on Feb. 12, 2012, thanks to cameras set up by the Friends of Griffith Park to document wildlife there. “The Friends were doing a study with Miguel Ordeñana [of the Natural History Museum of Los Angeles County], and he was checking the cameras, zipping through thousands of photos of mostly skunks and coyotes and then he was like, ‘Oh, my God. Is that a mountain lion?,’” Pratt said last week. “It was like seeing Big Foot in Griffith Park. What a moment.”
It wasn’t long after that biologists were able to collar P-22 to track his movements, and for the next 10 years, he thrilled and sometimes terrified the community with infrequent sightings such as the time he decided to hang out under the crawl space of a family home in Los Feliz in 2015.
In March 2014, scientists captured P-22 after noticing crusting on his hair and skin and treated him for mange.
(National Park Service)
He was treated for a bad case of mange and other maladies in 2014, but he never found a mate, as far as scientists could discover, although Pratt holds out hope that his DNA will turn up in some young cougar someday. And he never left his tiny (at least for male cougars) territory around Griffith Park, which is just 6.5 square miles. He was basically trapped by human development, Pratt said, but there were plenty of deer there attracted by the many human-made “celebrity gardens” in the homes around the park. So even if P-22 was unlucky in love, his belly was likely full.
More important, though, was the way P-22 inspired people to recognize the plight of wildlife cut off from natural roaming grounds by freeways. His story helped make the Wallis Annenberg Wildlife Crossing a reality, Pratt said. It’s under construction now in Agoura Hills with a scheduled opening in late 2025 or early 2026.
P-22 was hit by a car sometime in December 2022, and when doctors captured him to check his injuries on Dec. 12, they discovered he also had several untreatable health issues, including second-stage kidney failure, Pratt said. He was euthanized five days later, on Dec. 17, 2022, causing a great outpouring of grief, along with stories, documentaries, songs and festivals to celebrate his life. And his story inspired bipartisan legislation to create wildlife corridors around the state, Pratt said.
California Department of Fish and Wildlife captured a sickly and injured P-22 in the backyard of a home in the Los Feliz area of Los Angeles on Dec. 12, 2022.
(Sarah Picchi)
More than 15,000 people attended the first festival honoring his life last year, and at least 10,000 turned out for this year’s festival last Saturday, she said. It’s a rare Angeleno who doesn’t recognize the name P-22.
Pratt just completed the personal pilgrimage she’s made for the last nine years: following the 50-mile route P-22 took to escape his father and settle in Griffith Park.
With his tracking collar and remote cameras in and out of the park, P-22 was almost as surveilled as the title character in “The Truman Show.” Pratt had always longed to spot him in the wild, but she didn’t meet him face to face until the night before he was euthanized, when she sat outside his enclosure trying to soothe him with words.
“He didn’t have to, but he sat next to me; I could feel his breath,” she said, “and I told him he was a good boy.”
When they couldn’t get him a Walk of Fame star, Pratt commissioned L.A. artist Corie Mattie to give the puma a “star” in a mural on the side of a building at 6421 Hollywood Blvd., between Cahuenga Boulevard and Wilcox Avenue. The mural was officially unveiled Oct. 16.
The bright yellow, black and white mural includes a QR code that allows people with smartphones to project an image of a star honoring P-22 over a blank Walk of Fame star in front of the building. The National Wildlife Federation is also partnering with the Friends of Griffith Park to create a memorial at the park honoring the puma. (Artists can request details by sending an email to p22mountainlion@nwf.org by Dec. 31.)
Months after P-22 was treated for mange in March 2014, he seemed much healthier in this image captured by a remote camera.
(National Park Service)
Despite all this recognition for P-22, Pratt said she won’t give up on getting him his spot on the Walk of Fame.
“The mural is an amazing tribute, but he deserves a star,” Pratt wrote in a text. “You cannot over-memorialize P-22. People in L.A. and all over the world have a deep connection to him that didn’t end with his death. And what a wonderful precedent to have a wild animal on the Walk of Fame to inspire people to help protect the wild world. P-22 is a celebrity. And in Hollywood, celebrities never die.”
Lifestyle
Baz Luhrmann will make you fall in love with Elvis Presley
Elvis Presley in Las Vegas in Aug. 1970.
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“You are my favorite customer,” Baz Luhrmann tells me on a recent Zoom call from the sunny Chateau Marmont in Hollywood. The director is on a worldwide blitz to promote his new film, EPiC: Elvis Presley in Concert — which opens wide this week — and he says this, not to flatter me, but because I’ve just called his film a miracle.
See, I’ve never cared a lick about Elvis Presley, who would have turned 91 in January, had he not died in 1977 at the age of 42. Never had an inkling to listen to his music, never seen any of his films, never been interested in researching his life or work. For this millennial, Presley was a fossilized, mummified relic from prehistory — like a woolly mammoth stuck in the La Brea Tar Pits — and I was mostly indifferent about seeing 1970s concert footage when I sat down for an early IMAX screening of EPiC.
By the end of its rollicking, exhilarating 90 minutes, I turned to my wife and said, “I think I’m in love with Elvis Presley.”
“I’m not trying to sell Elvis,” Luhrmann clarifies. “But I do think that the most gratifying thing is when someone like you has the experience you’ve had.”
Elvis made much more of an imprint on a young Luhrmann; he watched the King’s movies while growing up in New South Wales, Australia in the 1960s, and he stepped to 1972’s “Burning Love” as a young ballroom dancer. But then, like so many others, he left Elvis behind. As a teenager, “I was more Bowie and, you know, new wave and Elton and all those kinds of musical icons,” he says. “I became a big opera buff.”
Luhrmann only returned to the King when he decided to make a movie that would take a sweeping look at America in the 1950s, ’60s, and ’70s — which became his 2022 dramatized feature, Elvis, starring Austin Butler. That film, told in the bedazzled, kaleidoscopic style that Luhrmann is famous for, cast Presley as a tragic figure; it was framed and narrated by Presley’s notorious manager, Colonel Tom Parker, portrayed by a conniving and heavily made-up Tom Hanks. The dark clouds of business exploitation, the perils of fame, and an early demise hang over the singer’s heady rise and fall.
It was a divisive movie. Some praised Butler’s transformative performance and the director’s ravishing style; others experienced it as a nauseating 2.5-hour trailer. Reviewing it for Fresh Air, Justin Chang said that “Luhrmann’s flair for spectacle tends to overwhelm his basic story sense,” and found the framing device around Col. Parker (and Hanks’ “uncharacteristically grating” acting) to be a fatal flaw.
Personally, I thought it was the greatest thing Luhrmann had ever made, a perfect match between subject and filmmaker. It reminded me of Oliver Stone’s breathless, Shakespearean tragedy about Richard Nixon (1995’s Nixon), itself an underrated masterpiece. Yet somehow, even for me, it failed to light a fire of interest in Presley himself — and by design, I now realize after seeing EPiC, it omitted at least one major aspect of Elvis’ appeal: the man was charmingly, endearingly funny.
As seen in Luhrmann’s new documentary, on stage, in the midst of a serious song, Elvis will pull a face, or ad lib a line about his suit being too tight to get on his knees, or sing for a while with a bra (which has been flung from the audience) draped over his head. He’s constantly laughing and ribbing and keeping his musicians, and himself, entertained. If Elvis was a tragedy, EPiC is a romantic comedy — and Presley’s seduction of us, the audience, is utterly irresistible.
Unearthing old concert footage
It was in the process of making Elvis that Luhrmann discovered dozens of long-rumored concert footage tapes in a Kansas salt mine, where Warner Bros. stores some of their film archives. Working with Peter Jackson’s team at the post-production facility Park Road Post, who did the miraculous restoration of Beatles rehearsal footage for Jackson’s 2021 Disney+ series, Get Back, they burnished 50-plus hours of 55-year-old celluloid into an eye-popping sheen with enough visual fidelity to fill an IMAX screen. In doing so, they resurrected a woolly mammoth. The film — which is a creative amalgamation of takes from rehearsals and concerts that span from 1970 to 1972 — places the viewer so close to the action that we can viscerally feel the thumping of the bass and almost sense that we’ll get flecked with the sweat dripping off Presley’s face.
This footage was originally shot for the 1970 concert film Elvis: That’s The Way It Is, and its 1972 sequel, Elvis on Tour, which explains why these concerts were shot like a Hollywood feature: wide shots on anamorphic 35mm and with giant, ultra-bright Klieg lights — which, Luhrmann explains, “are really disturbing. So [Elvis] was very apologetic to the audience, because the audience felt a bit more self conscious than they would have been at a normal show. They were actually making a movie, they weren’t just shooting a concert.”
Luhrmann chose to leave in many shots where camera operators can be seen running around with their 16mm cameras for close-ups, “like they’re in the Vietnam War trying to get the best angles,” because we live in an era where we’re used to seeing cameras everywhere and Luhrmann felt none of the original directors’ concern about breaking the illusion. Those extreme close-ups, which were achieved by operators doing math and manually pulling focus, allow us to see even the pores on Presley’s skin — now projected onto a screen the size of two buildings.
The sweat that comes out of those pores is practically a character in the film. Luhrmann marvels at how much Presley gave in every single rehearsal and every single concert performance. Beyond the fact that “he must have superhuman strength,” Luhrmann says, “He becomes the music. He doesn’t mark stuff. He just becomes the music, and then no one knows what he’s going to do. The band do not know what he’s going to do, so they have to keep their eyes on him all the time. They don’t know how many rounds he’s going to do in ‘Suspicious Minds.’ You know, he conducts them with his entire being — and that’s what makes him unique.”
Elvis Presley in Las Vegas in Aug. 1970.
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It’s not the only thing. The revivified concerts in EPiC are a potent argument that Elvis wasn’t just a superior live performer to the Beatles (who supplanted him as the kings of pop culture in the 1960s), but possibly the greatest live performer of all time. His sensual, magmatic charisma on stage, the way he conducts the large band and choir, the control he has over that godlike gospel voice, and the sorcerer’s power he has to hold an entire audience in the palm of his hands (and often to kiss many of its women on the lips) all come across with stunning, electrifying urgency.
Shaking off the rust and building a “dreamscape”
The fact that, on top of it all, he is effortlessly funny and goofy is, in Luhrmann’s mind, essential to the magic of Elvis. While researching for Elvis, he came to appreciate how insecure Presley was as a kid — growing up as the only white boy in a poor Black neighborhood, and seeing his father thrown into jail for passing a bad check. “Inside, he felt very less-than,” says Luhrmann, “but he grows up into a physical Greek god. I mean, we’ve forgotten how beautiful he was. You see it in the movie; he is a beautiful looking human being. And then he moves. And he doesn’t learn dance steps — he just manifests that movement. And then he’s got the voice of Orpheus, and he can take a song like ‘Bridge Over Troubled Water’ and make it into a gospel power ballad.
“So he’s like a spiritual being. And I think he’s imposing. So the goofiness, the humor is about disarming people, making them get past the image — like he says — and see the man. That’s my own theory.”
Elvis has often been second-classed in the annals of American music because he didn’t write his own songs, but Luhrmann insists that interpretation is its own invaluable art form. “Orpheus interpreted the music as well,” the director says.
In this way — as in their shared maximalist, cape-and-rhinestones style — Luhrmann and Elvis are a match made in Graceland. Whether he’s remixing Shakespeare as a ’90s punk music video in Romeo + Juliet or adding hip-hop beats to The Great Gatsby, Luhrmann is an artist who loves to take what was vibrantly, shockingly new in another century and make it so again.
Elvis Presley in Las Vegas in Aug. 1970.
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Luhrmann says he likes to take classic work and “shake off the rust and go, Well, when it was written, it wasn’t classical. When it was created, it was pop, it was modern, it was in the moment. That’s what I try and do.”
To that end, he conceived EPiC as “an imagined concert,” liberally building sequences from various nights, sometimes inserting rehearsal takes into a stage performance (ecstatically so in the song “Polk Salad Annie”), and adding new musical layers to some of the songs. Working with his music producer, Jamieson Shaw, he backed the King’s vocals on “Oh Happy Day” with a new recording of a Black gospel choir in Nashville. “So that’s an imaginative leap,” says Luhrmann. “It’s kind of a dreamscape.”
On some tracks, like “Burning Love,” new string arrangements give the live performances extra verve and cinematic depth. Luhrmann and his music team also radically remixed multiple Elvis songs into a new number, “A Change of Reality,” which has the King repeatedly asking “Do you miss me?” over a buzzing bass line and a syncopated beat.
I didn’t miss Elvis before I saw EPiC — but after seeing the film twice now, I truly do.
Lifestyle
L.A. Affairs: Sick of swiping, I tried speed dating. The results surprised me
“You kinda have this Wednesday Addams vibe going on.”
I shrieked.
I was wearing my best armor: a black dress that accentuated my curves, a striped bolero to cover the arms I’ve resented for years and black platform sandals displaying ruby toes. My dark hair was in wild, voluminous curls and my sultry makeup was finished with an inviting Chanel rouge lip.
I would’ve preferred the gentleman at the speed dating event had likened my efforts to, at least, Morticia, a grown woman. But in this crowd of men and women ages ranging from roughly 21 to 40, I suppose my baby face gave me away.
My mind flitted back to a conversation I had with my physical therapist about modern love: Dating in L.A. has become monotonous.
The apps were oversaturated and underwhelming. And it seemed more difficult than ever to naturally meet someone in person.
She told me about her recent endeavor in speed dating: events sponsoring timed one-on-one “dates” with multiple candidates. I applauded her bravery, but the conversation had mostly slipped my mind.
Two years later, I had reached my boiling point with Jesse, a guy I met online (naturally) a few months prior who was good on paper but bad in practice.
Knowing my best friend was in a similar situationship, I found myself suggesting a curious social alternative.
Much of my knowledge of speed dating came from cinema. It usually involved a down-on-her-luck hopeless romantic or a mature workaholic attempting to be more spontaneous in her dating life, sitting across from a montage of caricatures: the socially-challenged geek stumbling through his special interests; the arrogant businessman diverting most of his attention to his Blackberry; the pseudo-suave ladies’ man whose every word comes across rehearsed and saccharine.
Nevertheless, I was desperate for a good distraction. So we purchased tickets to an event for straight singles happening a few hours later.
Walking into Oldfield’s Liquor Room, I noticed that it looked like a normal bar, all dark wood and dim lighting. Except its patrons flanked the perimeter of the space, speaking in hushed tones, sizing up the opposite sex.
Suddenly in need of some liquid courage, we rushed back to the car to indulge in the shooters we bought on our way to the venue — three for $6. I had already surrendered $30 for my ticket and I was not paying for Los Angeles-priced cocktails. Ten minutes later, we were ready to mingle.
The bar’s back patio was decked out with tea lights and potted palm plants. House-pop music put me in a groove as I perused the picnic tables covered with conversation starters like “What’s your favorite sexual position?” Half-amused and half-horrified, I decided to use my own material.
We found our seats as the host began introductions. Each date would last two minutes — a chime would alert the men when it was time to move clockwise to the next seat. I exchanged hopeful glances with the women around me.
The bell rang, and I felt my buzz subside in spades as my first date sat down. This was really happening.
Soft brown eyes greeted me. He was polite and responsive, giving adequate answers to my questions but rarely returning the inquiry. I sensed he was looking through me and not at me, as if he had decided I wasn’t his type and was biding his time until the bell rang. I didn’t take it personally.
Bachelor No. 2 stood well over six feet with caramel-brown hair and emerald eyes. He oozed confidence and warmth when he spoke about how healing from an accident a few years prior inspired him to become a physical therapist.
I tried not to focus on how his story was nearly word-perfect to the one I heard him give the woman before me. He offered to show me a large surgery scar, rolling up his right sleeve to reveal the pale pink flesh — and a well-trained bicep. Despite his obvious good looks and small-town charm, something suspicious gnawed at me. I would later learn he had left the same effect on most of the women.
My nose received Bachelor No. 3 before my eyes. His spiced cologne quickly engulfing my senses. He had a larger-than-life presence, seeming to be a character himself, so I asked for his favorite current watch.
“I love ‘The Summer I Turned Pretty,’” he actually said.
“Really?”
“Oh yeah, it’s my favorite. Oh, and ‘Wednesday.’ You kinda have this Wednesday Addams vibe going on.”
I was completely thrown to hear this 40-something man’s favorite programs centered around teenage girls, and by his standards, I resembled one of them. Where was the host with the damn bell?
Although a few conversations clearly left impressions, most of the dates morphed into remnants of information like fintech, middle sibling, allergic to cats, etc. Perhaps two minutes was too short to spark genuine chemistry.
After a quick lap around the post-date mingling, we practically raced to the car. A millisecond after the doors closed, my friend said, “I think I’m going to call him.” I knew she wasn’t referring to any of the men we met tonight. The last few hours were all in vain. “And you should call Jesse.”
I scoffed at her audacity.
When I arrived home and called him, it only rang once.
The following three hours of witty banter and cheeky innuendos were bliss until the call ended on a low note, and I remembered why I tried speed dating in the first place.
Jesse and I had great chemistry but were ultimately incompatible. He preferred living life within his comfort zone while I craved adventure and variety. He couldn’t see past right now, and I was too busy planning the future to live in the moment.
Still, in a three-hour call, long before the topic of commitment soured things, we laughed at the mundanity of our day, traded wildest dreams for embarrassing anecdotes, and voiced amorous intentions that would make Aphrodite’s cheeks heat.
Why couldn’t I have had a conversation like that with someone at the event?
It’s possible I was hoping to find the perfect replica of my relationship with Jesse. But when I had the opportunity to meet someone new, I reserved my humor and my empathy.
Also, despite knowing Jesse and I weren’t a good match, I thought we had a “chance connection” that I needed to protect. In reality, if I had shown up to speed dating as my complete self, that would have been more than enough to stir sparks with a new flame.
It would be several more weeks before I was ready to release my attachment to Jesse. But when I did, I had a better appreciation for myself and my capacity for love.
The author is a multidisciplinary writer and mother based in Encino.
L.A. Affairs chronicles the search for romantic love in all its glorious expressions in the L.A. area, and we want to hear your true story. We pay $400 for a published essay. Email LAAffairs@latimes.com. You can find submission guidelines here. You can find past columns here.
Editor’s note: On April 3, L.A. Affairs Live, our new storytelling competition show, will feature real dating stories from people living in the Greater Los Angeles area. Tickets for our first event will be on sale starting Tuesday.
Lifestyle
In reversal, Warner Bros. jilts Netflix for Paramount
Warner Bros. Discovery said Thursday that it prefers the latest offer from rival Hollywood studio Paramount over a bid it accepted from Netflix.
Bloomberg/Bloomberg via Getty Images/Bloomberg
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The Warner Bros. Discovery board announced late Thursday afternoon that Paramount’s sweetened bid to buy the entire company is “superior” to an $83 billion deal it had struck with Netflix for the purchase of its streaming services, studios, and intellectual property.
Netflix says it is pulling out of the contest rather than try to top Paramount’s offer.
“We’ve always been disciplined, and at the price required to match Paramount Skydance’s latest offer, the deal is no longer financially attractive, so we are declining to match the Paramount Skydance bid,” the streaming giant said in a statement.
Warner had rejected so many offers from Paramount that it seemed as though it would be a fruitless endeavor. Speaking on the red carpet for the BAFTA film awards last weekend, Netflix CEO Ted Sarandos dared Paramount to stop making its case publicly and start ponying up cash.
‘If you wanna try and outbid our deal … just make a better deal. Just put a better deal on the table,” Sarandos told the trade publication Deadline Hollywood.
Netflix promised that Warner Bros. would operate as an independent studio and keep showing its movies in theaters.
But the political realities, combined with Paramount’s owners’ relentless drive to expand their entertainment holdings, seem to have prevailed.
Paramount previously bid for all of Warner — including its cable channels such as CNN, TBS, and Discovery — in a deal valued at $108 billion. Earlier this week, Paramount unveiled a fresh proposal increasing its bid by a dollar a share.
On Thursday, hours before the Warner announcement, Sarandos headed to the White House to meet Trump administration officials to make his case for the deal.

The meetings, leaked Wednesday to political and entertainment media outlets, were confirmed by a White House official who spoke on condition he not be named, as he was not authorized to speak about them publicly.
President Trump was not among those who met with Sarandos, the official said.
While Netflix’s courtship of Warner stirred antitrust concerns, the Paramount deal is likely to face a significant antitrust review from the U.S. Justice Department, given the combination of major entertainment assets. Paramount owns CBS and the streamer Paramount Plus, in addition to Comedy Central, Nickelodeon and other cable channels.
The offer from Paramount CEO David Ellison relies on the fortune of his father, Oracle co-founder Larry Ellison. And David Ellison has argued to shareholders that his company would have a smoother path to regulatory approval.
Not unnoticed: the Ellisons’ warm ties to Trump world.

Larry Ellison is a financial backer of the president.
David Ellison was photographed offering a MAGA-friendly thumbs-up before the State of the Union address with one of the president’s key Congressional allies: U.S. Senator Lindsey Graham of South Carolina, a Republican.
Trump has praised changes to CBS News made under David Ellison’s pick for editor in chief, Bari Weiss.
The chair of the Federal Communications Commission, Brendan Carr, told Semafor Wednesday that he was pleased by the news division’s direction under Weiss. She has criticized much of the mainstream media as being too reflexively liberal and anti-Trump.

“I think they’re doing a great job,” Carr said at a Semafor conference on trust and the media Wednesday. As Semafor noted, Carr previously lauded CBS by saying it “agreed to return to more fact-based, unbiased reporting.”
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