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The secret to Technogym’s growth and innovation success revealed

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The secret to Technogym’s growth and innovation success revealed

The Technogym identify is famend in elite athletic circles due to its fame for modern and inclusive design, which has been constructed over 4 a long time with out ever compromising on fashion.

Past its premium product providing, which supplies unparalleled personalization and design innovation to fulfill its discerning clientele, the worldwide model’s origins are firmly rooted within the historic Roman idea of mens sana in corpore sano (a wholesome thoughts in a wholesome physique).

“Technogym merchandise are the results of a novel mixture of design, expertise and sport science,” says Nerio Alessandri, Founder and President of Technogym.

To this present day, Technogym’s philanthropic initiatives, beautiful headquarters and Wellness Basis present a refreshing and distinct interpretation of wellness as a life-style, which encompasses artwork, tradition, bodily train, vitamin and, importantly, a constructive outlook.

With in depth merchandise that cowl nearly each sport self-discipline in addition to rehabilitation, it’s no surprise that greater than 10,000 athletes prepare utilizing Technogym gear.

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“Wellness has all the time been our compass, the philosophy that guides our 360-degree technique.”

 

“Wellness has all the time been our compass, the philosophy that guides our 360-degree technique: from product improvement, to advertising, to HR administration,” Alessandri displays.

The genius behind the corporate’s state-of-the-art colossal headquarters, Technogym Village in Cesena, Italy, is none aside from Antonio Citterio, world famend architect and furnishings designer. Citterio’s experience is woven into the DNA of Technogym by way of the model’s Private Line, which features a vary of Italian-crafted cardio, power and stretching gear.

When the constructing was first unveiled in 2012, its monumental presence attracted the President of the Italian Republic, Giorgio Napolitano and the previous President of the US, Invoice Clinton.

Alessandri has engaged with a variety of establishments throughout a number of disciplines, which displays the philanthropic and academic operate of the enterprise. In recognition of his influential function in society, Alessandri was named Cavaliere del Lavoro (Knight of the Order of Benefit for Labour) by the President of the Italian Republic in 2001, and “Entrepreneur of the Yr” by the Chamber of Commerce of the US in 2007.

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“We’re fortunate to work in an trade like wellness. At the moment, greater than ever, wellness is without doubt one of the world macro tendencies and more and more a precedence for folks,” Alessandri says. “Collaborating with completely different stakeholders from completely different sectors is essential to attracting increasingly more folks to wellness.”

Contained in the thoughts of Technogym’s Founder

Whereas the manufacturers that the majority of us work together with typically cease at eye-catching merchandise and a mission assertion, Alessandri’s imaginative and prescient and enterprise acumen are the highly effective duo required to ship immense world affect.

“Though right this moment Technogym is a worldwide model, I nonetheless really feel like a startupper,” he admits. “With regards to enterprise, I nonetheless really feel the identical as after I was in my storage. Every single day for me is like the primary day and the startup method is what I attempt to share day-after-day with my workforce.”

In the course of the 80s, when Alessandri was understanding at his native gymnasium in Cesena, he observed that health was very a lot a distinct segment sector, reserved for avid gym-goers and bodybuilders. Within the spirit of a real entrepreneur, the economic design graduate determined that he would make wellness everybody’s enterprise.

“I spotted that there was quite a lot of potential within the health and wellness sector, the potential to get the world shifting once more.”

 

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“Being an entrepreneur has all the time been my dream. I first tried with the style trade, then I spotted that there was quite a lot of potential within the health and wellness sector – the potential to get the world shifting once more,” he explains.

Alessandri initially designed the primary health gear in his household’s storage the place he married his ardour for sport and design. “My thought was to introduce a brand new imaginative and prescient: extra inclusive, simple to make use of, aesthetically enticing gear to be able to goal a wider inhabitants,” Alessandri remembers.

Technogym

When it really works, it’s out of date

Like an agile athlete who by no means stands nonetheless or loses sight of their finish aim, Alessandri’s enterprise philosophy is the important thing to Technogym’s development and innovation success.

“Innovation is so on the coronary heart of the Technogym world {that a} pillar of our enterprise philosophy is “When it really works, it’s out of date”. An idea with a really clear that means: when a mission is on the peak of its success, it signifies that it’s already time to vary and transfer on,” he explains.

It’s by way of adopting this mindset that Alessandri has been capable of keep forward of the sport. “So as to keep related and hold successful, you could change and innovate at a really quick tempo. When issues are at their most success, in the event you wait until they begin declining, it’s too late to vary.”

“When a mission is on the peak of its success, it signifies that it’s already time to vary and transfer on.”

 

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Anticipating trade tendencies and alternatives has led him to introduce the health sector’s first cloud-based platform, internet-connected gear and a Wellness Basis headquartered within the Palazzo Romagnoli in Italy’s historic area of Romagna.

The Wellness Basis serves as a method to have interaction with a wide range of stakeholders and promote the corporate’s social mission – offering an answer to fight society’s present sedentary way of life and rising ranges of weight problems. The tradition of wellness is one thing that Alessandri shouldn’t be solely captivated with, however eager to share with the world at giant.

“Twenty years in the past, I created the Wellness Basis, a not-for-profit group devoted to the promotion of wellness as a social alternative for all stakeholders: governments, corporations and residents. The Wellness Basis is lively at a world stage by involving worldwide establishments just like the World Financial Discussion board and the World Well being Group,” he says.

Past making a revenue

Via the Basis, Alessandri discovered a solution to carry the worldwide health neighborhood collectively to assist a superb trigger with the social marketing campaign, ‘Let’s Transfer for a Higher World’.

“Yearly, the Wellness Basis, in collaboration with Technogym, promotes the ‘Let’s Transfer for a Higher World’ marketing campaign to activate your entire health neighborhood to work out for a superb trigger,” he explains.

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“Mainly, the extra folks work out on the gymnasium, the extra MOVEs [Technogym’s exercise unit of measure] they acquire, the extra Technogym donates to native charities chosen by health golf equipment.”

“The longer term is all about personalization, and digital will assist us loads to ship this.”

 

Reflecting on the evolution of the corporate, Alessandri notes the way it has progressed from specializing in the mechanics of apparatus to a complete different stage consistent with technological developments.

“The longer term is all about personalization, and digital will assist us loads to ship this,” he says.

“If we wish to appeal to an enormous variety of folks, we’d like to have the ability to give completely different options to them. Sooner or later, we see digital expertise, digital innovation and digital content material offering each single individual a totally personalised and genuine expertise following their very own wants.”

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5 Work-From-Home Fitness Hacks That Maximize Minimum Time

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5 Work-From-Home Fitness Hacks That Maximize Minimum Time

Many still work from home but have moved their fitness routines back to the gym. Yes, the social aspect is nice, and the accountability to workout buddies or trainers contributes to compliance. This separation of work from fitness does have its place. But as a professional trainer, single father, and full-time Work From Home (WFH) editor, I feel like we are leaving so much opportunity on the table to improve our fitness.

The WFH environment allows “hacks” unavailable to location-bound professionals unless you work in a gym. I’m not suggesting you eschew your job responsibilities; I’m saying that there are entirely legitimate fitness hacks that can be taken during screen breaks, lunches, and other situations that would be appropriate at the office.

So, here are the top five work-from-home exercise and fitness hacks I employ while surfing the keys for GearJunkie.

Work In a Set or Two During 5-Minute Breaks

Kettlebells take up little space and are affordable, especially on the used market; (photo/Billy Brown)

How long does a typical strength training exercise take? Very little time. A typical set may involve anywhere from one to 20 repetitions. Even at 20 reps, going slow, a set will take less than a minute. This means that in a 5-minute screen break, you can work in two sets without even rushing. Of course, this means you must have the resistance-providing weight or device in your home.

Barbells and racks are way too big for most people to house within their residence or home office (I’ve done it, but I’m single and couldn’t care less about home decor). And they can be a significant investment. However, kettlebells (KB) and dumbbells (DB) are compact and affordable, especially in the used market.

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If you have tile or wood flooring, 3′ x 4′ or 4′ x 6′ rubber stall mats are available at retailers like Tractor Supply. They are typically 1/2″ or 3/4″ thick and will protect even tile floors from dropping a 54-pound kettlebell from shoulder height (I’ve done it a lot).

Time Management via the Pomodoro Technique

I like to use the “Pomodoro Technique” to manage my work-from-home exercise breaks. It’s something I learned to counteract my ADHD, and it’s worked wonders for productivity. But I also feel it’s an ideal structure for this fitness hack.

It involves taking a 5-minute break every 25 minutes, making two breaks per hour. This is repeated four times, which brings me to my lunch break. Then, I repeat the whole shebang after lunch. I use an internet-based Pomodoro timer, but any timer will do.

As soon as the timer goes off for my 5-minute break, I jump right into one set of KB work, which involves quick, powerful movements that require managing momentum, balance, and other athletically beneficial aspects. KB exercises generally call for lower weights and higher reps per set than other strength development work.

Then I do one straight-up, low-rep, high-load, raw strength set using DBs, KBs, or a Tonal (yes, I’m so fortunate to have one). This usually only takes a part of the break, leaving me some time to do a mobility drill or grab a drink or snack to take to my desk. After lunch, I change the exercises.

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Work From Home Exercise: A Full Workout Done on Breaks

If you do the math and stick to the work-from-home exercise schedule and two-set count, the workday will yield 16 sets! Think about a 1-hour strength training session at the gym; 16 total sets would be a solid workout of four exercises for four sets each.

But you can get it done during the work day, and for me, it keeps me alert and my basal metabolic rate above idle. Both absolutely contribute to productivity. Add in some strategically timed coffee, and you might feel like an Olympian … that types all day.

Wear a Weight Vest or Ruck Pack

Women rucking togetherWomen rucking together
Rucking is gaining popularity, and you can do it while working; (photo/GORUCK)

This seems like a nerdy or odd thing to do, but who cares? You’re at home with nobody to judge you. Maybe you have family or a significant other, and you know what? They can stuff it. Put that weight vest or ruck pack on whenever you are standing or walking during your work day!

Everyone has likely heard some version of the “10,000 Step” rule. A quick PubMed perusal on “daily step count” will spit out reams of studies that point toward higher step counts combating devious-sounding things like all-cause-mortality, bone density loss, sarcopenia (muscle wasting), dysglycemia (blood sugar abnormalities), etc.

Well, adding load to these steps ups the ante, enhancing and adding to the benefits of walking. Even just standing while working with added load increases postural muscle activation and signals to bones to maintain density.

Cumulative Steps and Time Under Load

I use a step counter, and on a typical day of my work-from-home exercise schedule, I will amass a few thousand steps without any drastic measures. A typical “spirited” walking rate for a young to middle-aged adult is 100 steps per minute.

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Again, using math, you can see that adding 10 minutes of walking in a workday (during the cumulative extra time in the 5-minute break or lunch) can add 1,000 steps. This, by itself, can improve health, but with the additional load of a weight vest or ruck pack, you can double up on the benefits.

When I have a work phone call, I know I will possibly chalk up thousands of steps while I chat away on the job. I do my best to schedule these calls back-to-back so I can stay rucking for longer. I will also bolt up and down my driveway when I have leftover time in a 5-minute break. Between rucking while in my house, the extra minute or two outside during my 5-minute breaks, and phone calls, my time under load is substantial.

I know there is a wide variance in the amount people stand and walk during the workday and the speed at which they walk. And not everyone will tolerate always “being on it.” And I understand I’m a fitness dork through and through.

But I stack the marginal gains: when I do walk, I walk fast. I use a standing desk. If I have an extra minute on a break, I use it. In my mind, marginal gains stack over time to make significant gains. I rarely fail at accumulating 5,000+ steps in a workday with a load on my back. That counts for something.

I have not worn my ruck pack to the grocery store, but I sure am thinking about it. I will engineer a way to get 10,000 steps with a load on a “normal” day.

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Work on Mobility When Possible

Man in gym stretching Man in gym stretching
This guy could be typing. For real; (photo/Miya Tsudome)

Mobility is likely the most overlooked aspect of fitness. I get it; it’s boring, you aren’t moving that much, maybe you don’t think it feels good. But the older I’ve become, the more it has affected my day-to-day activities and athletic performance.

Little niggling pains developed over decades of repetitive motion and positions in sports like climbing and cycling. Being a keyboard warrior certainly doesn’t help. A few months of dedicated mobility work, done in small increments, dissolved all issues.

But how do you weave this into desk-bound work? The laptop computer has been the key for me. These tips might elicit an eye-rolling “I’m not going to do that” response. But believe me, they will help open up joints and may alleviate muscle tension you’ve been suffering for years.

Examples of Mobility at the Keys

I must get creative, but here are some of my notebook computer-based mobility hacks. The first one is I sit cross-legged on the floor with the computer in my lap. Not everyone has muscle and connective tissue length issues that make this challenging, but many cannot sit this way without strain.

I will sit like this for a few minutes. When I stand up, my hips are so much looser. Over the years, I’ve gone from being unable to sit this way without back tightness to being able to read comfortably for up to half an hour.

I’ll do the same but with my legs together, straight out in front of me, or with my legs split. I put the laptop on my shins or the floor, reach forward from my hip joints, or split my legs as far as they go with a neutral spine. I’ll also do rounded-back versions.

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I’ve also sat in various positions or stood with different leg orientations, computer off to a side, to rotate the length of my spine while reading a web page for research. You don’t have to force yourself to hold positions for a minute or more; even doing a passive stretch for 20 seconds will help.

Use your imagination! And, you might as well do mobility when it doesn’t take time away from more enjoyable exercise. I extrapolated and made this a hard rule: If the TV is on, I’m doing mobility.

Hot Lunch

Woman in an infrared sauna for work from home exercise articleWoman in an infrared sauna for work from home exercise article
Infrared saunas heat the body directly with light. Traditional saunas heat the air, which then heats the body. Infrared saunas are more affordable and can have minimal footprints; (photo/Dmitri T via Shutterstock)

I have been aware of the benefits of sauna bathing for decades; it’s hard to refute the numerous studies advocating its health, wellness, and longevity benefits. Infrared or far-infrared saunas brought the price and space commitment of a home sauna way down, and the spike in sales volume during the pandemic lockdowns further lowered the financial point of entry.

Used Infrared Saunas

I’ve been keeping an eye on used infrared saunas for a long time. And now, a few short years after the COVID-19 lockdowns, the used market started hopping. I picked up a massive, five-person outdoor infrared sauna for a few hundred dollars. It was beaten, but the critical components worked fine.

A little wood repair work, sanding, and staining will make it look resort-ready. The most considerable cost was wiring a 220V outlet, which many saunas require. I have about $1,000 in it, but it could be much less if I had bought a single or two-person unit.

And before you say, “Well, infrared saunas won’t provide the same health benefits as a regular sauna,” pump the brakes. Infrared units don’t have the volume of studies as dry or wet saunas because they haven’t been popular as long. But that’s changing with the increased use of these more affordable options.

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I’ve been spending at least 25 minutes of my lunch break in the infrared and far-infrared sauna (mine has both). I leave enough time to cool down and dry off before tapping the keys again. I eat before going in as it has negatively affected my appetite (some of my friends eat in there, no problem), and I’m not trying to limit calories anymore — read on for why.

My Weight Loss Experience

When I raced bicycles competitively, I weighed 164 pounds. I rode a minimum of 12 hours per week, and on high weeks, I would sometimes ride over 30 hours. But, alas, I was young and free.

Now in my mid-fifties, my training hours on a bicycle are often single digits each week, and I do things that require much more muscle mass. For decades, I’ve hovered around 174 pounds. Over the last 5 years, I’ve done everything I could to get under 170 pounds to improve my climbing and cycling performance. I consulted with doctors, nutritionists, and cycling WorldTour team coaches. Relenting to what I thought was age, I gave up.

But I got the sauna and, as stated, started spending at least 25 minutes in it during my lunch break. About a month in, I noticed I needed a belt more often than not. I stepped on the scale; I was 159 pounds! Less than my bicycle racing weight!

My sudden increase in bouldering ability instantly made sense. All other factors were held constant. I started eating more because I felt that being under 160 pounds was too light and may lessen my durability.

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I recently went on a 2-week travel stint, and guess what? The weight came back. I’ve been home again for 2 weeks, back in the sauna, and my weight is steadily heading back down. That is a low-effort wellness gain if there ever was one!

Commit a Little Time

Blocked out paper schedule for work from home exerciseBlocked out paper schedule for work from home exercise
You most likely have work-related scheduling blocks that are off-limits to other things. Why not give yourself the same respect? (photo/OlgaPS via Shutterstock)

This isn’t really a work-from-home exercise “hack.” It’s a lifestyle alteration that I consider essential for opening up time for self-care, which can include fitness. And arguably, it’s the hardest thing to do on this list.

It’s simply blocking off time that you commit to exercise, full stop. Nothing can encroach on this time. Not work, not the phone, not even family or friends (if you tell them, they will support you). You must fully commit; when this time comes up, you cannot deviate or skate out for any reason.

It doesn’t have to be an hour, and in fact, I feel like that is too big an ask and reduces the compliance rate — I voted for 30 minutes. I changed my wakeup time to 30 minutes earlier. I get up, start the coffee, and get right to it; I avoid getting sidetracked right out of the gate.

It can be a short weight-training session, rucking with my dog, a hangboard session, or a dedicated stretching or mobility session. The point is, it’s my time, and it’s non-negotiable. And, c’mon, it’s only 30 minutes, so it’s not a gargantuan ask.

My Personal Experience

For some reason, this was very difficult for me. I would get easily distracted when lifting, doing mobility, or hangboarding. I’d do one set, and then pick up my phone and message people back. Or I’d start reading something, and 10 minutes would fly by. I would make another coffee, nibble on a snack, pet my dog or cat, and lose time.

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If you only have 30 minutes, blowing five of them while playing with your dog is substantial. But it became a habit once I fully committed to the undistracted 30 minutes for 2 weeks. Of course, this isn’t ever an issue if I’m rucking.

It’s 30 minutes, which I didn’t have before. I do it 6 days a week for a super substantial three-hour gain of training time per week.

Think about it. Look at your week on a calendar and try to engineer adding 3 hours of training time. I’ll hold your computer mouse. Yes, it’s difficult for anyone with a full-time job and other life commitments. But chipping away at it with a few 30- or even 15-minute blocks adds up. I consider this more than a marginal gain but less than a disrupting ask.

Remember, this has to be a hard stop. Nothing can interfere. Do it for you.

Work-From-Home Exercise Final Thoughts

Seiji Ishii using a Tonal as work from home exerciseSeiji Ishii using a Tonal as work from home exercise
The author busting out a set during a 5-minute break from work; (photo/Seiji Ishii)

None of these work-from-home exercise and wellness “hacks” require a large investment in time or massive changes to daily routines. They are small changes or additions to your work-from-home schedule that can pay off big in total.

I understand how some may think, “That little thing isn’t going to amount to much.” But here’s the deal. Putting up a point is always better than putting up a zero. Don’t put up a zero.

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And yes, I realize we are all human, and things happen. I am not militant, nor do I suggest you be. I don’t do all these hacks all the time. Some days. I don’t do any of them. Again, I allow myself some grace and remind myself that something is better than nothing. I try hard not to put up a zero on most days.

Change Your Mind

When I was younger and a competitive athlete armed with a kinesiology degree, I didn’t exercise unless it was a minimum workload. I didn’t think it was worth the effort if I didn’t have 2 hours to cycle. I shelved a planned strength session if I couldn’t lift for at least an hour. My education and experience suggested that recovery was more beneficial than a “partial” workout.

But that was a different time, and I had a different lifestyle. That way of thinking, which many former athletes may still have, leaves opportunities out for those with busy lives and limited time. A lifestyle that includes a full-time, sedentary job has a lot of built-in recovery time, 5 days a week!

Embrace your reality and leverage the time you have, no matter how insubstantial it may seem. Work-from-home exercise is a legitimate vehicle for improving fitness and health. A point is better than a zero, and a gain is a gain, no matter how small. Now get after it, fellow keyboard jockeys!

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Tracking Exercise by Steps or Minutes? Study Finds Either Method Boosts Health

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Tracking Exercise by Steps or Minutes? Study Finds Either Method Boosts Health

MONDAY, May 20, 2024 (HealthDay News) — Some folks like to count their daily steps, while others prefer exercising for a certain amount of time during a day or a week.

Luckily, either approach boosts health, a new study finds.

Exercise targets based on either step count or minutes are equally associated with lower risks of premature death and heart disease, researchers report in the journal JAMA Internal Medicine.

Given this, personal preferences probably are key when setting up an exercise plan, researchers said.

“For some, especially for younger individuals, exercise may involve activities like tennis, soccer, walking, or jogging, all of which can be easily tracked with steps,” said lead author Dr. Rikuta Hamaya, a researcher with the Brigham and Women’s Hospital Division of Preventive Medicine in Boston.

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“However, for others, it may consist of bike rides or swimming, where monitoring the duration of exercise is simpler,” Hamaya added in a hospital news release. 

Current U.S. exercise guidelines focus on minutes – at least 150 minutes weekly of moderate to vigorous physical activity, or 75 minutes of vigorous activity.

But smartwatches have made it easier than ever to track step counts, raising the question of whether steps would be better suited for setting exercise goals, researchers said.

“We recognized that existing physical activity guidelines focus primarily on activity duration and intensity but lack step-based recommendations,” Hamaya said.

“With more people using smartwatches to measure their steps and overall health, we saw the importance of ascertaining how step-based measurements compare to time-based targets in their association with health outcomes – is one better than the other?” Hamaya added.

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For this new study, researchers analyzed data from more than 14,000 women participating in the national Women’s Health Study.

Between 2011 and 2015, participants 62 and older were asked to wear motion trackers for seven days in a row to record their physical activity, only removing the devices for sleep or water-related activities, researchers said.

On average, the participants engaged in an average of 62 minutes of moderate-to-vigorous physical activity per week, and accumulated nearly 5,200 steps per day.

During an average follow-up of nine years, approximately 9% of participants died and 4% developed heart disease, results show.

The most active women had 30% to 40% lower risk of death or heart disease, regardless of whether minutes or steps were counted, researchers found.

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Further, women whose physical activity levels fell within the top three-quarters outlived those in the bottom quarter by an average of 2.2 months based on minutes and 2.3 months based on steps.

The survival advantage persisted regardless of differences in body-mass index, researchers noted.

Either steps or minutes have advantages and disadvantages when it comes to tracking exercise goals, Hamaya said.

Step counts can differ significantly between a 20-year-old and an 80-year-old who walk for 30 minutes at moderate intensity, Hamaya noted.

On the other hand, steps are straightforward to measure and less subject to interpretation compared to time-based exercise intensity, researchers said.

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Steps also capture the physical activity contained in everyday living, not just the time spent in exercise. That’s the type of activity most common among older folks, researchers said.

“That’s why it’s important for physical activity guidelines to offer multiple ways to reach goals,” Hamaya said. “Movement looks different for everyone, and nearly all forms of movement are beneficial to our health.”

More information

The U.S. Department of Health and Human Services has more on physical activity guidelines for Americans.

SOURCE: Brigham and Women’s Hospital, news release, May 20, 2024

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Gainesville Health and Fitness: Shoulder stretches

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Gainesville Health and Fitness: Shoulder stretches

GAINESVILLE, Fla. (WCJB) – If you’ve been following along with us and doing your back exercises, It might be time for some recovery.

On this week’s Your Fitness, Adam from Gainesville Health and Fitness shows us stretches to help take care of your shoulders.

RELATED: Gainesville Health and Fitness: Rowing Exercises

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