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Basecamp Fitness Ignites National Expansion with 20-Unit Development Agreement in Florida

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Basecamp Fitness Ignites National Expansion with 20-Unit Development Agreement in Florida

Rising Excessive-Depth Interval Coaching Idea Indicators Deal to Convey Studios to Jacksonville, Miami, Orlando and Tampa

WOODBURY, Minn., Could 23, 2022 /PRNewswire/ — Basecamp Health, an rising health franchise idea, introduced right this moment the signing of a 20-unit franchise growth settlement to speed up its nationwide enlargement, bringing studios to a number of Florida markets. A part of Self Esteem Manufacturers’ portfolio of well being and wellness manufacturers, Basecamp Health has partnered with long-time Anytime Health franchisees Austin Wright of 8th Surprise Fairness, and Bobby Hines and Josh Bailey of Wellness Acquisition Group to guide growth in Florida, bringing new studios to the Jacksonville, Miami, Orlando and Tampa markets.

The most recent deal continues Basecamp Health’s progress following the launch of its franchise growth program simply two years in the past. For the reason that starting of 2022, Basecamp Health has added 27 items to its growth pipeline, increasing its footprint in a number of new markets comparable to Detroit, New York Metropolis and San Diego.

Based in 2013 by Zappos.com founder Nick Swinmurn, Basecamp Health is a hyper-condensed 35-minute high-intensity interval coaching (HIIT) group exercise scientifically confirmed to offer members higher train in minimal time. Coach-led all through the session, contributors rotate each 60 seconds between heart-pumping cardio on an air-bike and energy coaching workouts with an elective 10-minute cool-down out there on the finish of every exercise, that includes a wide range of core workouts. Moreover, members have entry to Basecamp’s proprietary cell app, permitting them to observe their outcomes and well being information, schedule lessons and keep related with their group in actual time.

“The proper mixture of weight coaching and cardio, Basecamp Health lets you focus your whole power on an train for one-minute earlier than switching to the subsequent,” stated Ben Camper, president, Basecamp Health. “We additionally know our shoppers have busy schedules and it may be tough to search out the time to work out. In simply 35 minutes a category, our shoppers can accomplish their health targets.

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“Following our current success, we’re now wanting to develop our model in new markets throughout the nation and could not be extra excited to deliver Basecamp Health to Florida. Austin, Bobby and Josh are the right companions to assist broaden Basecamp’s nationwide footprint. The workforce has intensive health and operational expertise, and has a deep understanding of the key Florida markets.”

With a mixed 40-plus years of health business expertise, Austin Wright, Bobby Hines and Josh Bailey have all established themselves as profitable Anytime Health multi-unit franchisees. Wright turned an Anytime Health proprietor after working for a number of massive field health manufacturers, and now operates three places within the higher Los Angeles space. Hines joined the Anytime Health household in 2008 after serving in Iraq as a part of the Nationwide Guard, and now has 9 golf equipment throughout Louisiana and Florida. Bailey began his profession as a supervisor at considered one of Hines’ places in Louisiana, and is now a franchise proprietor in Orlando.

Using Self Esteem Manufacturers’ growth sources, the group will now complement their Anytime Health portfolio with Basecamp to fulfill the elevated demand for boutique health ideas.

“All through my 18 years within the health business, I’ve by no means come throughout an idea like Basecamp Health. The format is quick, efficient, and creates a welcoming setting that builds a way of group inside and outdoors the studio,” Wright stated. “Since opening my first Anytime Health in 2017, I have been lucky sufficient to companion with Self Esteem Manufacturers and the corporate has offered best-in-class help to assist us construct profitable places. We’re excited to increase our partnership with Self Esteem Manufacturers to efficiently introduce Basecamp Health to Florida markets.”

Basecamp Health is not simply rising in Florida. Along with the 20-unit Florida settlement, Basecamp has lately partnered with the next Anytime Health franchisees to develop its presence within the Northeast, Midwest and Southwest:

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  • Michael and Adam Orecchio have signed a growth settlement to open three Basecamp Health studios within the higher New York Metropolis area.
  • Daniel Sussman will deliver 3 Basecamp Health studios to San Diego, California.
  • Deanna Paul and Dallas Hen will add one Basecamp Health location close to Detroit, Michigan.

Franchise alternatives with Basecamp Health can be found in areas throughout the U.S., and internationally. Candidates ought to have health and enterprise expertise, together with a minimal web value of $500,000 and liquid capital of $200,000. For extra details about growth alternatives, contact Vice President of Gross sales, Tony Nicholson, at [email protected] or 651-438-5113 or go to basecampfitness.com/franchise.

About Basecamp Health
Basecamp Health is a hyper-condensed, action-packed group exercise scientifically confirmed to offer members a massively higher exercise in minimal time, making it essentially the most environment friendly and efficient in the marketplace.  The coach-led 35-minute format focuses on high-intensity purposeful coaching (HIFT) rotating between heart-pumping cardio on an air bike and energy coaching workouts in high-intensity 60-second bursts. An elective 10 minutes following every exercise options a big selection of core workouts, which suggests contributors profit from intense cardio, energy coaching and stomach coaching throughout each session. Members additionally get entry to Basecamp’s proprietary app permitting them to conveniently monitor and validate their Basecamp exercise, outcomes and well being information, schedule lessons, and keep related with their group all in real-time from one machine. For extra data on franchising alternatives, go to https://franchise.basecampfitness.com/.

About Self Esteem Manufacturers
Our objective is to enhance the conceit of the world. Self Esteem Manufacturers (SEB) is the mum or dad firm of Anytime Health (the world’s largest health franchise), Basecamp Health, The Bar Technique and Waxing the Metropolis. Mixed, most of our almost 5,000 franchise places are domestically operated throughout almost 40 international locations worldwide by unbiased, small enterprise house owners. SEB can also be the mum or dad firm to associates Provision Safety Options and Wholesome Contributions. Main with a tradition anchored within the values of individuals, objective, efficiency and play, plus a charitable focus by means of the HeartFirst Basis®, SEB seeks to counterpoint the lives of all who work together with our manufacturers and companies. Our imaginative and prescient is a world of vanity for each human to rise from their challenges. For extra data, please go to https://www.sebrands.com/.

Contact: 
Nate Rubinstein
Fish Consulting
954-893-9150
[email protected]

SOURCE Basecamp Health

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Should you stretch before exercise? After? Never? Here’s what to know

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Should you stretch before exercise? After? Never? Here’s what to know
Panamanian gymnast Hillary Heron stretches as she trains for the Olympics at the No Limits Gymnastics Center in Panama City, Saturday, June 15, 2024, ahead of the Games in Paris. Stretching can help make you more flexible, improve range of motion in your joints — and feel good. Credit: AP Photo/Matias Delacroix, File

For many people of a certain age, high school gym class began with reaching for their toes. Then, over the years, we were told it was better to stretch after exercise.

It turns out, both those things can be true, but the differing advice has created some confusion.

Stretching can help make you more flexible, improve range of motion in your joints—and feel good. David Behm, who researches human kinetics at Memorial University of Newfoundland in St. John’s, Canada, offers this advice on when to stretch and how to do it safely:

Warm up first

It’s almost always good to stretch, but it’s better if you warm up first, said Behm, author of “The Science and Physiology of Flexibility and Stretching.” He recommends a light aerobic activity such as jogging, walking or cycling for five or 10 minutes.

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Follow that with some static stretching, the traditional way of reaching and holding a position (think back to that gym class). You can then do activity-specific dynamic stretching, in which you warm up the muscles with repetitive movements like leg lifts.

Behm says one minute is “the magic number” for how long to do static stretching per muscle group without fatigue.

Should you stretch before exercise? After? Never? Here’s what to know
The Chicago Cubs mascot playfully stretches with Seiya Suzuki prior to a spring training baseball game against the Los Angeles Angels, Wednesday, March 6, 2024, in Mesa, Ariz. Stretching can help make you more flexible, improve range of motion in your joints — and feel good. Credit: AP Photo/Matt York, File

Expand your definition of ‘stretching’

Should you always stretch before exercising? If it’s traditional stretching, not necessarily.

The better question, Behm says, is, “Should people increase their range of motion? Should people have better flexibility? And that is yes, because it helps prevent injuries. It helps with health. But you don’t have to stretch to achieve that.”

Resistance training, for instance, can be an effective form of stretching, he said. Doing a chest press increases range of motion in your deltoids and pecs, whether with barbells, dumbbells or machines, so there is no need to stretch beforehand. Just make sure to start with a small amount of weight to warm up and then add more to train.

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“You probably don’t have to do extra stretching unless you’re a gymnast, a figure skater, or even a golfer who needs a great range of motion through that swing,” Behm said.

Nor do you need to stretch first if you’re going for a leisurely run. Simply start with a slow jog to warm up and then increase the pace.

Don’t do it if it hurts

After exercise, “light stretching is OK, as long as you don’t reach a point where you’re feeling pain,” Behm said. Since your muscles will be warm by that point, overdoing it makes you more likely to injure yourself.

Foam rollers can help with muscle recovery and have been shown to increases range of motion as well as stretching.

Should you stretch before exercise? After? Never? Here’s what to know
David Behm, author of “The Science and Physiology of Flexibility and Stretching,: Implications and Applications in Sport Performance and Health” stretches in Philips, Newfoundland, Canada, on May 27, 2024. Credit: David Behm via AP

Do some static stretching before sports

If you’re playing a sport, Behm said, static stretching beforehand helps reduce muscle and tendon injury.

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“If you’re going to do an explosive movement, change of direction, agility, sprint, any of these explosive activities that involve your muscles and tendons,” he said, “you’re going to be stronger if you do static stretching.”

People can especially get in trouble when they go back to a sport they used to play, whether it’s tennis, surfing or any sort of team activity.

Also, stretch both sides equally. Lacking flexibility on one side also can lead to injury.

Should you stretch before exercise? After? Never? Here’s what to know
David Behm, author of “The Science and Physiology of Flexibility and Stretching,: Implications and Applications in Sport Performance and Health” stretches in Philips, Newfoundland, Canada, on May 27, 2024. Credit: David Behm via AP

Sounds simple. Why all the confusion?

Different studies over the years have either encouraged or discouraged stretching before exercise. Behm says that partly because some studies didn’t reflect real-life conditions, or were designed with elite athletes in mind, not regular people.

“If you’re Usain Bolt, it makes a difference,” said Behm. Not so much for the rest of us.

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Daniela Hantuchová in Two-Piece Workout Gear Does a Deadlift

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Daniela Hantuchová in Two-Piece Workout Gear Does a Deadlift

Daniela Hantuchová is a commentator and retired tennis player. While she might no longer be playing professionally, she’s still training hard. In May, Hantuchová hit the gym, and shared a video of herself there on Instagram. In it, she is seen doing deadlifts, lunge squats with a barbell, and leg lifts while on an exercise ball. How does she stay so fit? Read on to see TK ways Daniela Hantuchová stays in shape and the photos that prove they work.

As you can see from her Instagram video, Hantuchová likes to lift weights to stay in shape. ACE Fitness states that lifting weights is a great workout. “Using maximal loads for compound (multi-joint) movements like the deadlift, squat-to-shoulder press, bent-over row or chest press can improve intermuscular coordination, which is the ability of many muscles to work together to generate and control high levels of force through multiple joints.”

Daniela Hantuchova/Instagram

Hantuchová is also seen doing lunge squats with a barbell in her Instagram video. ACE Fitness states that lunge exercises have a lot of benefits. “The lunge is one of the most effective exercises for targeting the lower body. It activates the quads, glutes and hamstrings, and helps improve lower-body strength, balance and stability. And if that isn’t enough to get you lunging, lunging activates the core muscles as well.”

Hantuchová likes to do Pilates to keep herself in shape. She shared this video on Instagram of herself doing exercises on a reformer. Hantuchová captioned the post, “As in life, focus on the balance in all you do.” The Cleveland Clinic states, “The benefits of Pilates are both therapeutic and preventive. The practice may help you recover from an existing injury or manage a chronic musculoskeletal issue. It may also help you establish a healthy baseline, so that when those injuries or issues arise, you’re able to bounce back faster.”

Hantuchová likes to set goals for herself each year. She talked about this in the caption of this Instagram photo. “Setting up goals for next year starts with understanding that it is a continuous work through out the entire year🫶♻️. Think long term, taking small steps every day.”

Tennis is naturally one of the main ways Hantuchová keeps herself in shape. She shared this video of herself on the court on Instagram. Hantuchová talked about her love of tennis in the caption. “Once a passion, forever a passion.🎾 For me playing tennis is like playing piano,it is the art and the beauty of every shot that makes our sport so special and what I was attracted to every since being a little girl🥰. And it is still the same feeling today🫶. What is your passion?”

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No, not sit-ups — here’s the one abs exercise you should do to strengthen your core without weights

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No, not sit-ups — here’s the one abs exercise you should do to strengthen your core without weights

Maybe you’re just bored of sit-ups or they’re off the table from back pain, tight hips, or limited mobility. Great news — you don’t them to build a stronger core. Here’s one abs exercise you can do without sit-ups or weights.

In recent years, the tides have turned as instructors turn their backs on sit-ups in favor of the best abs exercises that are low impact for your back. That doesn’t mean a sit-up doesn’t have value — just that you don’t need the ab exercise to strengthen your core.

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