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What Is World Liberty Financial? The Trump Family DeFi Project Explained – Decrypt

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What Is World Liberty Financial? The Trump Family DeFi Project Explained – Decrypt

In brief

  • World Liberty Financial is an Ethereum-based DeFi project co-founded by U.S. President Donald Trump and his sons.
  • The platform, which aims to “keep the dollar digital” and provide “loans for institutions and everyday users,” has launched a stablecoin called USD1.
  • The Trump family’s involvement in World Liberty Financial and other crypto projects has sparked criticisms from Democratic lawmakers over potential conflict of interest and corruption.

U.S. President Donald Trump has a long list of crypto ventures, profiting to the tune of some $1 billion as of October 2025. Of them, a DeFi project dubbed World Liberty Financial might be the biggest.

The platform, which President Trump co-founded, according to its website, along with his three sons, wants to make finance “reliable, open, and made for how the world works today.”

World Liberty Financial was announced by President Trump’s son Eric in August 2024. It is led by DeFi builders Chase Herro and Zak Folkman, along with other members of the Trump family and Zach Witkoff—son of longtime Trump ally Steve Witkoff.

Details on how the project works are still somewhat scant. Let’s take a look at what we know so far.

An Ethereum-based DeFi project

Built using the Aave protocol, World Liberty Financial’s platform hasn’t been released as of October 2025, but the project says it plans to “keep the dollar digital” and provide “loans for institutions and everyday users.”

DeFi—short for decentralized finance—is the sphere of the crypto industry that wants to replace traditional banking. DeFi projects, financial platforms that operate without third-party intermediaries, are usually apps built using Ethereum, the blockchain behind the second biggest cryptocurrency, ETH.

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World Liberty Financial also runs on Ethereum.

It’s worth noting that while there are plenty of DeFi apps, the space is still a highly experimental part of the crypto industry and has been plagued by hacks and scams.

Those in the DeFi space typically say they want to streamline a slow and expensive legacy banking system, and World Liberty Financial so far has sold itself as the quintessential DeFi project: A borrowing and lending platform that will “unlock financial access for all, by replacing the limits of traditional banking with open, on-chain infrastructure, creating a fairer system—where opportunity isn’t defined by location, status, or permission.”

What can you do with World Liberty Financial?

While you can’t yet take loans out using the platform, you can buy its native token, WLFI, which has a market cap of $3.56 billion as of October 2025, making it the 43rd biggest cryptocurrency in existence, per CoinGecko data. WLFI is available on top exchanges like Binance, Coinbase, and OKX.

The project also has its own stablecoin, USD1, running on Ethereum and BNB Chain, which Decrypt first revealed in October 2024. The stablecoin is also available on major American exchanges like Coinbase and Kraken.

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Stablecoins are digital tokens pegged to the value of fiat currencies—in USD1’s case, the U.S. dollar. The assets are a key part of the DeFi economy (and the wider crypto economy) because traders use them to swiftly enter and exit digital asset transactions. Instead of using dollars on traditional banking rails, digital tokens accelerate the crypto trading process.

The Trump family’s involvement

President Trump is listed as “co-founder emeritus” on the World Liberty Financial website, meaning he is no longer involved in the project since taking office in January. His close friend and the White House’s special envoy to the Middle East, Steve Witkoff, is also listed as a “co-founder emeritus.”

Still, the Trump and Witkoff families have likely made a lot of money from the project: Steve Witkoff’s son, Zach, and the president’s three sons, Eric, Donald Jr., and Barron are all still actively involved in World Liberty Financial.

WLFI’s market cap is more than two and half times bigger than the meme coin President Trump launched ahead of his inauguration, Official Trump (TRUMP). The Trump family owns a significant portion of the WLFI supply; their net worth grew by over $6 billion when the tokens started trading in September.

Conflict of interest concerns

The Trump family’s involvement in WLFI has proved contentious. Democratic lawmakers have frequently criticized the project—and the president’s other crypto ventures. In May 2025, Senator Elizabeth Warren took aim at a $2 billion investment from Abu Dhabi-based sovereign wealth fund MGX into leading crypto exchange Binance, which used the USD1 token, calling it “shady.”

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Prominent House Democrats have also asked the Treasury to provide access to all suspicious activity reports, or SARs, on Trump’s digital asset projects—including World Liberty Financial.

Trump has repeatedly brushed aside concerns over his family’s involvement with crypto ventures including World Liberty Financial, claiming he “hasn’t looked” at the profits.

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Finance

Where in California are people feeling the most financial distress?

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Where in California are people feeling the most financial distress?

Inland California’s relative affordability cannot always relieve financial stress.

My spreadsheet reviewed a WalletHub ranking of financial distress for the residents of 100 U.S. cities, including 17 in California. The analysis compared local credit scores, late bill payments, bankruptcy filings and online searches for debt or loans to quantify where individuals had the largest money challenges.

When California cities were divided into three geographic regions – Southern California, the Bay Area, and anything inland – the most challenges were often found far from the coast.

The average national ranking of the six inland cities was 39th worst for distress, the most troubled grade among the state’s slices.

Bakersfield received the inland region’s worst score, ranking No. 24 highest nationally for financial distress. That was followed by Sacramento (30th), San Bernardino (39th), Stockton (43rd), Fresno (45th), and Riverside (52nd).

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Southern California’s seven cities overall fared better, with an average national ranking of 56th largest financial problems.

However, Los Angeles had the state’s ugliest grade, ranking fifth-worst nationally for monetary distress. Then came San Diego at 22nd-worst, then Long Beach (48th), Irvine (70th), Anaheim (71st), Santa Ana (85th), and Chula Vista (89th).

Monetary challenges were limited in the Bay Area. Its four cities average rank was 69th worst nationally.

San Jose had the region’s most distressed finances, with a No. 50 worst ranking. That was followed by Oakland (69th), San Francisco (72nd), and Fremont (83rd).

The results remind us that inland California’s affordability – it’s home to the state’s cheapest housing, for example – doesn’t fully compensate for wages that typically decline the farther one works from the Pacific Ocean.

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A peek inside the scorecard’s grades shows where trouble exists within California.

Credit scores were the lowest inland, with little difference elsewhere. Late payments were also more common inland. Tardy bills were most difficult to find in Northern California.

Bankruptcy problems also were bubbling inland, but grew the slowest in Southern California. And worrisome online searches were more frequent inland, while varying only slightly closer to the Pacific.

Note: Across the state’s 17 cities in the study, the No. 53 average rank is a middle-of-the-pack grade on the 100-city national scale for monetary woes.

Jonathan Lansner is the business columnist for the Southern California News Group. He can be reached at jlansner@scng.com

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Finance

Why Chime Financial Stock Surged Nearly 14% Higher Today | The Motley Fool

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Why Chime Financial Stock Surged Nearly 14% Higher Today | The Motley Fool

The up-and-coming fintech scored a pair of fourth-quarter beats.

Diversified fintech Chime Financial (CHYM +12.88%) was playing a satisfying tune to investors on Thursday. The company’s stock flew almost 14% higher that trading session, thanks mostly to a fourth quarter that featured notably higher-than-expected revenue guidance.

Sweet music

Chime published its fourth-quarter and full-year 2025 results just after market close on Wednesday. For the former period, the company’s revenue was $596 million, bettering the same quarter of 2024 by 25%. The company’s strongest revenue stream, payments, rose 17% to $396 million. Its take from platform-related activity rose more precipitously, advancing 47% to $200 million.

Image source: Getty Images.

Meanwhile, Chime’s net loss under generally accepted accounting principles (GAAP) more than doubled. It was $45 million, or $0.12 per share, compared with a fourth-quarter 2024 deficit of $19.6 million.

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On average, analysts tracking the stock were modeling revenue below $578 million and a deeper bottom-line loss of $0.20 per share.

In its earnings release, Chime pointed to the take-up of its Chime Card as a particular catalyst for growth. Regarding the product, the company said, “Among new member cohorts, over half are adopting Chime Card, and those members are putting over 70% of their Chime spend on the product, which earns materially higher take rates compared to debit.”

Chime Financial Stock Quote

Today’s Change

(12.88%) $2.72

Current Price

$23.83

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Double-digit growth expected

Chime management proffered revenue and non-GAAP (adjusted) earnings before interest, taxes, depreciation, and amortization (EBITDA) guidance for full-year 2026. The company expects to post a top line of $627 million to $637 million, which would represent at least 21% growth over the 2024 result. Adjusted EBITDA should be $380 million to $400 million. No net income forecasts were provided in the earnings release.

It isn’t easy to find a niche in the financial industry, which is crowded with companies offering every imaginable type of service to clients. Yet Chime seems to be achieving that, as the Chime Card is clearly a hit among the company’s target demographic of clientele underserved by mainstream banks. This growth stock is definitely worth considering as a buy.

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How young athletes are learning to manage money from name, image, likeness deals

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How young athletes are learning to manage money from name, image, likeness deals

ROCHESTER, N.Y. — Student athletes are now earning real money thanks to name, image, likeness deals — but with that opportunity comes the need for financial preparation.

Noah Collins Howard and Dayshawn Preston are two high school juniors with Division I offers on the table. Both are chasing their dreams on the field, and both are navigating something brand new off of it — their finances.

“When it comes to NIL, some people just want the money, and they just spend it immediately. Well, you’ve got to know how to take care of your money. And again, you need to know how to grow it because you don’t want to just spend it,” said Collins Howard.


What You Need To Know

  • High school athletes with Division I prospects are learning to manage NIL money before they even reach college
  • Glory2Glory Sports Agency and Advantage Federal Credit Union have partnered to give young athletes access to financial literacy tools and credit-building resources
  • Financial experts warn that starting money habits early is key to long-term stability for student athletes entering the NIL era


Preston said the experience has already been eye-opening.

“It’s very important. Especially my first time having my own card and bank account — so that’s super exciting,” Preston said.

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For many young athletes, the money comes before the knowledge. That’s where Glory2Glory Sports Agency in Rochester comes in — helping athletes prepare for life outside of sports.

“College sports is now pro sports. These kids are going from one extreme to the other financially, and it’s important for them to have the tools necessary to navigate that massive shift,” said Antoine Hyman, CEO of Glory2Glory Sports Agency.

Through their Students for Change program, athletes get access to student checking accounts, financial literacy courses and credit-building tools — all through a partnership with Advantage Federal Credit Union.

“It’s never too early to start. We have youth accounts, student checking accounts — they were all designed specifically for students and the youth,” said Diane Miller, VP of marketing and PR at Advantage Federal Credit Union.

The goal goes beyond what’s in their pocket today. It’s about building habits that will protect them for life.

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“If you don’t start young, you’re always catching up. The younger you start them, the better off they’re going to be on that financial path,” added Nihada Donohew, executive vice president of Advantage Federal Credit Union.

For these athletes, having the right support system makes all the difference.

“It’s really great to have a support system around you. Help you get local deals with the local shops,” Preston added.

Collins-Howard said the program has given him a broader perspective beyond just the game.

“It gives me a better understanding of how to take care of myself and prepare myself for the future of giving back to the community,” Collins-Howard said.

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“These high school kids need someone to legitimately advocate their skills, their character and help them pick the right space. Everything has changed now,” Hyman added.

NIL opened the door. Programs like this one make sure these athletes walk through it — with a plan.

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