Connect with us

Utah

Utah company turning big-big box spaces into pickleball hubs

Published

on

Utah company turning big-big box spaces into pickleball hubs


The recent explosion in pickleball’s popularity belies the game’s surprisingly long history, having sprang to life some 59 years ago when three dads living on Bainbridge Island, a short ferry ride from Seattle, concocted the activity to stave off their kids’ summer boredom.

And while interest in the game simmered on a low burner for decades, it has since erupted into a full-fledged inferno, topping the annual list of fastest growing sports in the U.S. for the past three years.

According to a report this year by the Sports & Fitness Industry Association, the sport experienced 51.8% growth from 2022 to 2023 and an incredible 223.5% surge in players since 2021. In just the last year, 10 million new players have jumped on the court for a game that’s a sort of hybrid between tennis and ping pong, played with a smooth, hard paddle and perforated plastic ball on a court about half the size used for tennis and a slightly lower net.

Pickleball’s horde of new devotees is also driving the need for more playing surfaces and while there were around 50,000 known courts at the end of 2023, according to USA Pickleball, industry watchers say the current inventory is at least 25,000 courts shy of demand.

Advertisement

And that’s where Ogden resident Jorge Barragan comes in.

Long wait led to a great idea

Barragan discovered the game in 2015 and quickly became a big fan and regular player. At the time, he was working in the software industry and finding time to play on weekends, evenings and even lunch breaks at work. Trying to sneak games in during the work day proved to be an increasingly challenging task, he said, as the wait times to get on a court got longer and longer.

“One day during the winter we were trying to get a lunch game in at the Farmington rec center,” Barragan recalled. “We got there and there were like 50 people waiting to get on a court. I thought, I really wouldn’t do this for anything else.”

Seeds sown by the frustration of the crowded courts would blossom into a business idea for Barragan, who is a first generation Mexican-American and the son of immigrants who embraced their own entrepreneurial spirit in opening a tortilla factory, which also formed his introduction to the work world.

Barragan partnered with his longtime friend and fellow pickleball fanatic Austin Wood to launch The Picklr, a business aiming to bring high-quality indoor pickleball facilities to players in Utah and across the country.

Advertisement
Megan Allen and Leah Allen play a game of pickleball at Picklr in Kaysville on Monday Oct. 1, 2024. | Scott G Winterton, Deseret News

The early vision for Picklr was focused on filling the unmet need for courts by either building them from the ground up, like the multi-court facility in Kaysville or refurbishing existing buildings that met the right combination of square footage and layout to efficiently accommodate the 20-foot by 44-foot playing surfaces.

Thinking out of — and into — the box

Barragan and Wood discovered there’s a particular variety of commercial space that typically fits Picklr’s needs and can be found in thousands of communities across the country, thanks to the demise of some major retailers in the last few years — former big-box stores.

“In just about any community you can think of, there are big-box properties that have been sitting empty, sometimes for years,” Barragan said. “Former Bed, Bath and Beyond stores, old Staples, old Sears outlets … they are perfect for pickleball.”

While not all floor plans of vacated retailers hit the mark for reuse as pickleball facilities, many of them do and Barragan said the time and cost reductions for refurbishment versus new construction are significant.

“It’s a big-time savings over building from scratch which can take two years,” Barragan said. “Beside reducing construction time, it’s a lot cheaper, you can just lease the building and save the added big costs of HVAC, plumbing and other necessities. It just makes sense to go after big-box spaces.”

Advertisement

On top of the cost and efficiency advantages, Barragan said local governments are eager to partner with businesses that are interested in making investments in those dead and vacant spaces.

“Every city we’ve worked with are excited to do what they can to help reactivate these properties,” Barragan said. “Picklr renovations bring foot traffic, and new life, back to these old big-box locations.”

Discovering the magic of renovation helped propel Picklr’s growth and Barragan said he and his partner were in the process of developing seven Picklr outlets, mostly in Utah and one in Colorado, when they realized that to really accelerate Picklr’s expansion they might need to revamp their business model.

Turning to a franchising model, it turns out, was Picklr’s best track forward to meet the founders’ goal of building out a national presence.

Scaling the business

“Going the franchise route was the biggest decision we’ve made,” Barragan said. “Opening seven owner-operated locations was a lesson in understanding the challenges to scaling our business. From an operations standpoint, brand standpoint and capital standpoint it just made sense. And thinking about how to replicate myself and Austin and our passion to build this business, be a part of the community and grow pickleball.”

Advertisement
Gear is for sale in the lobby at Picklr in Kaysville on Monday Oct. 1, 2024. | Scott G Winterton, Deseret News

The pivot to a franchise approach didn’t relieve Picklr of its capital needs, however, and the company has been successful in drawing outside funding, some $16 million to date with a friends and family round followed by Series A and Series B efforts.

The backing has helped Picklr bring on a brand specialist and the company has added over 70 staff members to support its growing franchise operations, which, much like the sport itself, has been in turbo mode over the past year-and-a-half with 350 facilities in the pipeline.

For the love of the sport

Indiana resident and pickleballer Aaron Scholl is a veteran of the franchise business space, having worked as chief information officer for a national brand before joining the Picklr network as a regional developer. Scholl and a small group of investors, all Purdue University grads including former NFL superstar Drew Brees, own the Picklr development rights in three Midwestern states — Indiana, Ohio and Michigan.

Scholl said he and his family started playing pickleball during the pandemic and fell in love with the sport. When the hunt for a franchise opportunity began, Scholl said he and his partners were looking at a few opportunities related to pickleball court development but Picklr stood out among its competitors.

“Our interest was fueled by the sport itself and the lack of courts across the country, inside or out, to play on,” Scholl said. “Jorge and Austin got things going early, and actually had the concept before anyone really thought of it with pickleball dedicated facilities. Their updated brand look really sets Picklr apart. They’ve focused on creating a professional feel and professional experience. The sound baffles, lighting structures, Staples Center-like visuals. It’s a different, elevated feel.”

Scholl was also impressed by the network connections Picklr has established with national pickleball groups, relationships he noted set the table for bringing professional events to the facilities. Scholl and his partners expect to have 30 new Picklr locations in process by the end of the month and are scouting dozens of cities within their three-state territory for further expansion. Those plans include a ground-up build in Indianapolis that includes pro-level “show” courts and room for fans to watch top-tier players compete.

Advertisement

He also sees a huge upside potential for pickleball growth through sanctioning at the high school and college levels. Scholl noted that his group’s premier facility in Indianapolis shares the same home as the headquarters of the NCAA, a convergence that could raise awareness of the sport for the nation’s biggest college sports governing body.

“We’ve got 30 million people playing the sport,” Scholl said. “It’s gone far beyond fad status. We’re seeing high school state championship competitions and colleges giving away pickleball scholarships and a longer term goal of getting it into the Olympics. We love that whole junior aspect of the sport and the pipeline to professional play is only going to grow.”

That pipeline idea is baked into Picklr’s approach and embraced in the company’s motto, “Where Pros Are Made.” Those interested in trying out the game at a Picklr facility can get a 30-day pass for $30. Full adult memberships, available for $109 per month, give members unlimited court access at all Picklr facilities, unlimited league and competitive play, access to four pickleball clinics each month and four passes for guests.

During a Zoom interview, Barragan noted his own sunny countenance throughout the conversation about his company and the game that led to it.

“This is what my face looks like when I play,” Barragan said. “There’s always a smile. I love this game for the same reason everyone who plays it does. Because it’s fun.”

Advertisement



Source link

Utah

Utah hit with largest measles outbreak in over 30 years

Published

on

Utah hit with largest measles outbreak in over 30 years


Utah has been hit with the largest measles outbreak in more than 30 years.

The Utah State Epidemiologist stated that it’s the most contagious disease scientists know of.

As of this month, the Utah Department of Health and Human Services reported 115 confirmed cases.

MORE | Measles

“It’s a little surprising to see an uptick in measles, but it’s not surprising to hear that Utah County is one of the places where we have seen more of those cases,” said Elsie, a Utah County resident with several children in local schools. “I think because there’s kind of been a movement towards anti-vaccination.”

Advertisement

Samantha Marberger, who also lives in Utah County and has a young child, said measles wasn’t something she thought was here.

“I’ve heard of big outbreaks like that in Texas and a few other places, but it wasn’t something that I thought was as local,” she said.

Utah State Epidemiologist Leisha Nolen called the outbreak “extreme” and “really concerning.”

“Why does the health department believe this is happening now? Is this like a delayed reaction of previous low vaccination rates?” 2News asked her.

“Yeah, I think unfortunately our vaccine rates have gone down over time, and we do now have a number of people who are vulnerable to this infection, and they haven’t been protected,” Nolen said. “There also has been cases in neighboring states, and so it was easy to introduce here in Utah.”

Advertisement

The DHHS stated that roughly 90% of the population is vaccinated, but those rates vary from area to area and aren’t enough to reach herd immunity for measles.

“Measles is highly contagious. It’s the most contagious infection we know of,” Nolen said. “The data historically says that if you have 20 people in a room and somebody with measles comes in, 18 of those people are going to get measles.”

She said that since the outbreak started, the health department has given 30% more vaccines than they did last year at this time. She said most infections can be traced back to southwestern Utah and appear to be from in-state travel.

“It’s likely in Utah, many hundreds of Utahns who are vaccinated have been exposed to this virus, and they did not know it, and their bodies fought it off as it should,” Nolen said.

The second largest outbreak in Utah is in Utah County, with 10 confirmed cases.

Advertisement

The state is asking people to cooperate with the health department’s contact tracers if they call.

If you suspect measles in yourself or a loved one, they urge you not to go to a clinic waiting room but call ahead for the next steps to stop the spread.

_____



Source link

Advertisement
Continue Reading

Utah

Widow of slain Utah County sergeant testifies in favor of accomplice’s parole

Published

on

Widow of slain Utah County sergeant testifies in favor of accomplice’s parole


EAGLE MOUNTAIN, Utah — Nannette Wride-Zeeman says her late husband, Utah County Sheriff’s Sergeant Cory Wride, is still very much a part of her life nearly 12 years after he was ambushed and killed in Eagle Mountain.

On Tuesday, Wride-Zeeman did something that might surprise many people: She testified in favor of parole for Meagan Grunwald, the young woman who was an accomplice in her husband’s murder.

Wride’s killer lost his life in a shootout with police the same day as the ambush. But Grunwald, who was with the shooter, has been serving time for her role in the crime.

Before the parole hearing, Wride-Zeeman met Grunwald face to face on Monday for the first time since the tragedy.

Advertisement

“She was in the other room, hyperventilating and sobbing. And she was so afraid to come and meet me. And I can’t even tell you. The days and probably weeks of sleepless nights I had, being afraid to meet her, and what do I say, and how do I, how do I do this, and am I making a mistake, and like all these things that it felt in my heart, just this calm feeling like it was the right thing to do,” Wride-Zeeman said.

“She was so afraid that I was going to be angry with her, and those angry days have long passed,” she said.

When Grunwald entered the room, the emotion was overwhelming for both women.

“And she came walking in, she had her hands over her face, and she was still sobbing and she was shaking. And I just saw this little girl that was just terrified,” Wride-Zeeman said.

“And she’s sitting across from me, and she, her hands or her face are in her hands, and she’s just sobbing, and she keeps repeating, I’m so afraid, I’m so afraid. I’m so sorry, I’m so sorry, I’m so afraid, just back and forth. And when she got done, I said, Megan, you don’t have anything to be afraid of. I said, Look at me, and she looks up at me, and I see her blue eyes and all the tears,” she said.

Advertisement

What happened next was a moment of healing that lasted three hours.

“So I walked over to her, and I went like this to her, and she stood up, and we embraced for the first time, and she just sobbed and sobbed. And I just held her and I said, do not be afraid of me. We’re here to heal. And it opened up 3 hours of healing,” Wride-Zeeman said.

The widow says she has completely forgiven Grunwald and wants to be part of her life when she’s released.

“I said, you can’t live with me, but I want to be a part of your life when you get out, and I want us to stay in touch. I am your biggest cheerleader, and I want to see you find your happy like I did, because I never thought I’d be happy, and here I am happier than I’ve ever been in my life, and I want her to find that. And we talked about what her dreams are, what her passions are, how she wants to give back to the community, to people, across the board, including veterans and first responders,” Wride-Zeeman said.

Wride-Zeeman says 100 percent she has forgiven Grunwald and wants nothing but the brightest of futures for her.

Advertisement





Source link

Continue Reading

Utah

Utah Supreme Court considers defamation lawsuit over ‘Sound of Freedom’ movie

Published

on

Utah Supreme Court considers defamation lawsuit over ‘Sound of Freedom’ movie


SALT LAKE CITY — The state’s top court is considering whether to allow a defamation lawsuit to move forward over the movie “Sound of Freedom” and its portrayal of a villain in the movie.

On Wednesday, the Utah Supreme Court heard an appeal by Angel Studios, the filmmakers who created “Sound of Freedom” and Operation Underground Railroad founder Tim Ballard. They are being sued by Kely Suarez, who alleges the central villain character in the movie has defamed her and ruined her reputation.

Cherise Bacalski, Suarez’s attorney, said the character of “Katy Giselle” in the film is “a kingpin sex trafficker.”

“And she never was,” Bacalksi said of her client.

Advertisement

Before the Utah Supreme Court, Bacalski argued Suarez was a college student who was caught up in a raid that Ballard was involved with in Colombia.

A lower court allowed Suarez’s lawsuit to move toward trial. The studio and Ballard have appealed, arguing they are protected under a Utah law designed to safeguard speech and that the film is a docudrama that is “based on a true story.” The justices grilled lawyers for all sides about the level of involvement each party had and whether promotion of the film crossed any lines.

“Here it’s alleged the movie itself was defamatory and Angel Studios is the one who is putting out the movie,” Justice Paige Petersen said during Wednesday’s hearing.

Robert Gutierrez, an attorney for Angel Studios, insisted to the court that while the film may be based on Ballard’s experiences, there were disclaimers in the film.

“The Katy Giselle character was, in fact, a composite character in order to make it a subject matter the viewing public could actually watch,” he argued. “And fulfill the writer’s mission about the ugly truth of child trafficking.”

Advertisement

The justices questioned where the line is in a “docudrama” or when things are “based on a true story.”

“So under your definition is this a movie of and concerning Mr. Ballard? Or is that they happen to use the same name?” asked Justice John Nielsen.

Gutierrez replied it was a story “inspired by Tim Ballard.” Later in arguments, he noted that Suarez had actually been convicted of criminal charges in Colombia. That was something Bacalski said was not properly before the court and she argued against the veracity of it.

“We also believe the conviction is unreliable, coming from Colombia and really under suspicious circumstances,” she told FOX 13 News outside of court. “That conviction would not likely stand because of the constitutional protections we enjoy in the United States of America.”

Ballard’s attorney, Mark Eisenhut, argued that his client was not involved in the movie-making itself. Ballard was consulted as the film was being created.

Advertisement

“I do not believe there’s any evidence of him producing, writing, directing, anything of that nature,” Eisenhut argued.

The justices took the case under advisement with no timeline for a ruling. The movie, which starred Jim Caviezel as Ballard, went on to become a box office success in 2023.

“She’s very hopeful our justice system will do her justice,” Bacalski said of Suarez outside court.

Ballard faced a number of lawsuits and accusations of misconduct that led to ties being cut with Operation Underground Railroad, the anti-human trafficking organization he founded. He has denied wrongdoing and filed his own defamation lawsuit against some of his accusers.





Source link

Advertisement
Continue Reading
Advertisement

Trending