The world’s largest animal-rights organization is suing the public airport that serves Rock Springs, Wyoming, saying the airport discriminated against it by not allowing an advertisement equating leather carry-on bags with animal cruelty.
People for the Ethical Treatment of Animals (PETA) on Tuesday sued the Southwest Wyoming Regional Airport and its director, Devon Brubaker, in his official capacity in the federal U.S. District Court for Wyoming.
The lawsuit revolves around PETA’s 2022 attempt to buy and display an ad in the airport’s terminalshowing a live cow half-converted into a leather luggage bag.
“Was She Killed to Make Your Carry-On?” reads the proposed ad, with a smaller caption that says, “Cruelty doesn’t fly — Choose vegan.”
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Brubaker on the airport’s behalf rejected the ad, saying it’s “just not something (the airport) needs to have in (its) terminal,” and that it was “less than appropriate for (the) family environment,” according to PETA’s lawsuit complaint.
The document elaborates: “PETA believes that like humans, cows are intelligent, sensitive and social individuals with distinct personalities who crave companionship and play.”
If the airport’s terminal is a public or a limited public forum, then it is unconstitutional for the airport to reject someone’s protected speech on the basis of the speaker’s viewpoint, the group contends.
PETA alleges that the airport did just that, and then enacted a policy that is both discriminatory and unconstitutionally vague.
The group is asking the federal court to make the airport run PETA’s ad “on the same terms offered to other advertisers” at the airport.
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PETA is also asking for an award of “nominal,” or small monetary damages, reimbursement of its attorney’s fees and court costs, and for the court to declare that the airport violated PETA’s rights and drafted a discriminatory and unconstitutionally vague advertising policy.
The airport had not yet been served with the lawsuit Wednesday, though it was filed publicly late Tuesday.
Brubaker told Cowboy State Daily on Wednesday that he couldn’t comment on the lawsuit at this phase.
Some Finer Details
PETA’s complaint says its media buyer, Lex Smith, contacted the airport June 21, 2022, about buying four weeks of advertising space for the cow-cruelty ad.
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The airport didn’t have a written policy on advertising content at that time, the complaint alleges. But the airport’s agreement with its advertising agency, Royal Flush Advertising, says the airport reserves the right to reject ads that are offensive to the moral standards of the community, the document says.
The complaint says that PETA’s request sent Brubaker looking for an ads content policy, and that he essentially copied the Casper Airport’s policy and cited it June 24, 2022, when rejecting PETA’s pitch.
The policy wasn’t officially enacted until July 13, 2022, at a meeting of the airport board, the complaint says.
PETA’s New Year’s Pitch
PETA emailed Brubaker months later, Dec. 28, 2022, again asking for space for its ad.
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Brubaker reportedly responded Jan. 5, 2023, saying the terminal didn’t have room for the ad at that time.
PETA asked for any subsequent dates, the complaint says.
“Mr. Brubaker responded and made clear that any effort by PETA to appeal his decision would be futile,” says the document.
PETA’s later correspondence with the airport’s attorney George Lemich also was futile, the group’s complaint claims.
These Bucks
Taxidermy mounts of moose, elk and other animals adorn the airport’s walls. It has reportedly used pro-rodeo and pro-horseback riding messaging to tout its own business, and hosted ads by steakhouses and sushi bars.
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PETA claims these “pro-meat eating, anti-animal rights viewpoints” reveal an “anti-animal rights bias” undergirding the airport’s rejection of PETA’s ad.
“They silenced one side of a critical debate about humans’ proper relationship with animals — even as the Airport continued to amplify views on the opposite side of that debate,” says the complaint.
One argument PETA makes in its lawsuit over an ad denied by Southwest Wyoming Regional Airport is that the airport displays hunting trophies in its terminal and shows an alleged bias against PETA’s views on animal cruelty. (From exhibits attached to PETA lawsuit against Soutwest Wyoming Regional Airport)
The PETA ad denied by Southwest Wyoming Regional Airport. (From exhibits attached to PETA lawsuit against Soutwest Wyoming Regional Airport)
One argument PETA makes in its lawsuit over an ad denied by Southwest Wyoming Regional Airport is that the airport displays hunting trophies in its terminal and shows an alleged bias against PETA’s views on animal cruelty. (From exhibits attached to PETA lawsuit against Soutwest Wyoming Regional Airport)
One argument PETA makes in its lawsuit over an ad denied by Southwest Wyoming Regional Airport is that the airport displays hunting trophies in its terminal and shows an alleged bias against PETA’s views on animal cruelty. (From exhibits attached to PETA lawsuit against Soutwest Wyoming Regional Airport)
Same Legal Concept, Way Different Angle
Wyoming’s federal court grappled with this same issue last year, albeit from an entirely different angle.
Christian evangelical speaker Todd Schmidt, of Laramie, sued the University of Wyoming for not letting him display a sign calling out a transgender student as “a male” and including the Bible verse, “God created male and female.”
Schmidt invoked roughly the same legal reasoning PETA now cites: that because UW’s student Union is a public forum to some degree, UW could not ban his speech on the basis of his viewpoint.
Schmidt won.
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U.S. District Court Judge Nancy Freudenthal early in the case granted Schmidt an injunction so that UW couldn’t ban him from the student Union as it had after the sign incident. He later agreed to a settlement that affirmed his free-speech rights.
“Viewpoint discrimination is ‘an egregious form of content discrimination,’” wrote Freudenthal in her injunction order on Schmidt’s case, quoting from earlier case law. “The government must abstain from regulating speech when the specific motivating ideology or the opinion or perspective of the speaker is the rationale for the restriction.’”
Clair McFarland can be reached at clair@cowboystatedaily.com.
CASPER, Wyo. — Two Wyoming residents died and a third was injured in Arapahoe, Wyoming, on Friday after their vehicle went airborne and struck a pole, according to the Wyoming Highway Patrol.
The crash was reported around 10:39 p.m. May 8 near Goes In Lodge and Mission roads south of Riverton. According to the WHP’s investigation, the Dodge passenger vehicle was driving at a high speed north on Mission Road and failed to make a left-hand curve, driving off the road.
“The Dodge drove up the roadway embankment toward Goes In Lodge Rd and vaulted approximately 154 feet,” the WHP said. The Dodge rolled end-over-end about three times, struck a utility pole while airborne and came to rest on its wheels, where it caught fire.
23-year-old Wyoming residents Kalvin Yellowbear and Rosario Lopez were killed in the crash. Another passenger was injured. No seat belt use was indicated for the deceased.
Speed and other factors are under consideration by investigators, the report said.
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There have been 40 highway fatalities so far in 2026, the WHP said, compared to previous years to-date:
34 in 2025
27 in 2024
46 in 2023
This story contains preliminary information as provided by the Wyoming Highway Patrol via the Wyoming Department of Transportation Fatal Crash Summary map. The information may be subject to change.
County 17 publishes letters, cartoons and opinions as a public service. The content does not necessarily reflect the opinions of County 17 or its employees. Letters to the editor can be submitted by emailing editor@oilcity.news.
Dear Gillette,
I am writing this letter because I am fed up with being forced to make impossible decisions just to live and work in Gillette.
We are constantly told that Campbell County is a great place to build a life, but the reality on the ground is exhausting. We are facing a double penalty here: a dwindling, high-cost economy and an almost non-existent dating scene. I am tired of having to choose between paying outrageous rent for a basic apartment or moving away from friends and community because I cannot find a genuine, long-term partner.
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The dating pool in Gillette feels more like a shallow puddle. Many of us are doing everything right — working hard, staying stable — yet we are coming up empty-handed due to limited public social spaces and transient culture that isn’t conducive to long-term relationships.
It is disheartening to see the “Wyoming Advantage” disappear while we are stuck in a dating desert. Rising costs and limited supply make housing a heavy burden, with residents struggling to find affordable options. Skyrocketing fuel, utility and grocery prices have put families under extreme financial pressure.
I am tired of sacrificing my personal happiness and financial stability to live here.
We need more than just industrial growth; we need quality of life that allows us to find love and build a future here, not just by a paycheck.
Kevin McNutt Gillette
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Rich Renner always knew he had pretty good neighbors, but he found out just how good when his new rescue dog from California got himself lost in a Wyoming whiteout.
Renner had taken the goldendoodle named Charlie out ahead of this past week’s storm to relieve himself. There was some snow on the ground at the time, but Charlie wasn’t having a thing to do with that strange, cold, white stuff on the ground.
At least not at first.
“I had taken him out to the barn, but he was staying under the overhang,” Renner said. “He wouldn’t go out to the snow.”
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Given the dog’s reluctance, Renner decided to shovel a path from the barn to the house to make it a little easier for the pooch to get around.
While Renner was doing that, the dog finally decided maybe the snow wasn’t so bad after all.
“He kind of got the zoomies,” Renner said. “So, he was running around and went around the corner, out of sight. I had boots on, so I followed after him.”
By the time Renner turned the corner, there was no sign of Charlie.
A dog named Charlie a Wyoming couple rescued from a California shelter running off with a whiteout blizzard on the way triggered a 24-hour search. It was a miracle, Charlie’s owners believe, that a newlywed couple in the middle of nowhere found him. (Courtesy Rich and Barb Renner)
A California Dog Meets His First Wyoming Whiteout
At first, Renner wasn’t too concerned. It wasn’t the first time the dog had done a little bit of exploring around the house.
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Normally, he came back on his own.
But this time was different. There was a huge snowstorm expected later in the day, and the forecast was for temperatures in the range of 25 degrees.
Charlie is a rescue dog fresh from California, which means the goldendoodle didn’t have much in the way of fat stored in his body. Nor was he yet acclimated to the cold.
Renner followed his dog’s tracks down to a forested edge, and there saw what had captured Charlie’s attention.
“There were deer tracks all over,” Renner said. “Boom, he was gone.”
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Renner was at first more worried about the deer than the dog.
He’d just put an AirTag on the dog’s newly arrived collar right before they went outside that morning. The collar also had the couple’s names and phone numbers.
“An hour later, that AirTag pinged at a neighbor’s house about a half mile away,” Renner said. “So I zoomed down there on a four-wheeler and I saw tracks, but no Charlie.”
Renner roamed around on his four-wheeler for about an hour, looking for and calling for Charlie. Then he had to go to work.
“My wife, Barb, stayed home all day and worked off and on and looked for him some, too,” he said.
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A dog named Charlie a Wyoming couple rescued from a California shelter running off with a whiteout blizzard on the way triggered a 24-hour search. It was a miracle, Charlie’s owners believe, that a newlywed couple in the middle of nowhere found him. (Courtesy Rich and Barb Renner)
A Long, Cold Night
Once Renner returned home, he and his wife did more searching until about 10:15 p.m. that night using a headlamp to see.
“I thought I’d see his eyes somewhere with that headlamp,” Renner said. “But to no avail.”
By this time, a sick feeling was growing in the pit of his stomach.
He was thinking about how the dog had chased after an animal three times his own size and how sometimes deer had charged, unafraid, at the couple’s older husky.
Maybe Charlie had been hurt. And Wyoming’s famous winter winds were picking up.
Was his California pooch stuck somewhere outside in this Wyoming whiteout, where the temperature was just getting colder and colder?
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“It had snowed all day,” Renner said. “It was just a lot of snow.”
That snow covered the dog’s tracks, making him impossible to track.
The AirTag was proving next to useless as well, suggesting the dog had gone somewhere very rugged, some place with little to no data to transmit a signal.
Tuesday night, Renner could barely sleep thinking about Charlie, lost in this heavy snowstorm, with temperatures forecast to get into the lower 20s that night.
“Since we didn’t find him, I’m thinking, ‘Oh my God, he’s not going to survive the night,’” Renner said. “I kept waking up a lot and thinking about him. Like, ‘Oh my gosh, what’s he experiencing right now? Where’s he at? Did a mountain lion get him?’”
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The next day, Renner and his wife were both exhausted but had not lost hope they would yet find Charlie.
They were looking, their neighbors were all looking. They even hired a drone company to come look for Charlie using an infrared camera.
A dog named Charlie a Wyoming couple rescued from a California shelter running off with a whiteout blizzard on the way triggered a 24-hour search. It was a miracle, Charlie’s owners believe, that a newlywed couple in the middle of nowhere found him. (Courtesy Rich and Barb Renner)
Neighbors Rally As Storm Deepens
The Renners had been putting messages out on Facebook and social media about Charlie, asking for the community’s help to find him.
Renner was amazed at how his neighborhood sprang into action.
It seemed that everyone he knew — and even some people he didn’t know yet — were looking for his pet, who he feared was too skinny to survive another night out in the cold, much less the cold, wet snowstorm that continued into Wednesday.
“Before, I lived in Cheyenne for a lot of years, and you didn’t even hardly know your neighbors,” he said. “You maybe said ‘hi,’ to them when there’s a snowstorm and you’re shoveling your snow at the same time.
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“But other than that, we didn’t even know our neighbors.”
Mountain Meadows, though, proved to be a different kind of friendly — the kind that doesn’t smile and wave in passing; the kind that shows up on the doorstep and asks, “How can I help?”
“There were probably six different vehicles or side by sides at different times looking for him Tuesday night,” Renner said. “And then people were passing the word on through Facebook and emails and everything.
“And just everyone was praying for him. I mean the number of prayers that went up for Charlie is just amazing.”
A Blind Date, A Snowy Hike, And A Lost Dog
While a small army of neighbors continued to search for Charlie with drones and side-by-sides, a newlywed couple the Renners had never met were on a surprise date.
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Jada, a Laramie native, and Collin Szymanski, from Utah, are newlyweds.
Since Collin is new to Wyoming, Jada has been making a point of showing him some of her favorite places.
That day, she’d decided on a literal blind date, complete with blindfold, to one of her favorite places in Curt Gowdy State Park — Hidden Falls.
The falls are a couple miles from where the Renners live as the crow flies, and maybe 10 miles or more away in twisting, winding, dog-chasing-a-deer miles.
By the time Jada and her husband arrived at the Hidden Falls Trail, snow was picking up speed and Jada was starting to question the idea of hiking that afternoon.
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“There was, like, snow everywhere,” Jada said. “I was like, ‘Oh man, I thought it was going to be a little less snow than this.’
“So I unblindfolded him and I was like, ‘Should we still go?’”
The couple are young and in love, so of course the answer to that question was, “Yes!”
As they hiked into the thick carpet of new snow, they soon found themselves with a new-but-stand-offish friend.
“All of a sudden we see this little dog running around,” Jada said. “We’re thinking, ‘Oh well, his owners must have decided to go on a hike in the snow, too.’”
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A dog named Charlie a Wyoming couple rescued from a California shelter running off with a whiteout blizzard on the way triggered a 24-hour search. It was a miracle, Charlie’s owners believe, that a newlywed couple in the middle of nowhere found him. (Courtesy Rich and Barb Renner)
The Sound Of Loneliness
When they got to the end of the trail, though, there were no owners around.
That was when Charlie began to howl, a haunting, lost sound.
“You could tell he was so sad,” Jada said. “So we were trying to get to him, but he was a little scared of us.”
Once Jada managed to get close enough to see Charlie’s collar, things changed. The second she said his name, the dog immediately calmed down and came over to them.
It was remarkable, given that Charlie had only had that name for about four weeks. But it clearly meant everything to the dog to hear that one word.
These were friends, Charlie decided, because somehow they knew his name.
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An Answer To A Prayer
By noon, with no further sight or sign of Charlie, the Renners’ hopes were dwindling.
Their property backs up to some very rugged country with deep draws and thick timber. It’s a maze of places to get lost.
It’s also a maze full of obstacles and dangers much larger than Charlie — mountain lions, deer, moose. Then there are box canyons easier to get into than out.
Their skinny California dog, chasing a deer in a full Wyoming whiteout, could easily become lost, trapped, or hurt. More and more, it seemed like that’s what had happened.
Just as they were about to give up and call it a day, Renner got a phone call from a man he didn’t know.
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“Hey, are you guys missing a dog?” the man asked.
Relief flooded through Renner at those words as the man told him he’d just found a golden-colored dog at Hidden Falls in the box canyon.
Thanks to the collar, which had the Renners’ number on it, he’d been able to immediately call from the canyon.
“I couldn’t believe it,” Renner said, noting that calls from the canyon are usually impossible to make.
It felt like a minor miracle.
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Charlie had spent all day and night Tuesday in a snowstorm that got down to about 25 degrees, and had somehow managed to bump into what were the only other hikers on the Hidden Falls Trail, somehow none the worse for his adventures.
Soon, Renner and his wife were headed in their cars to go pick up Charlie from the Szymanskis, meeting halfway between their home and Hidden Falls.
For Rich, who describes himself as a person of faith, all these details add up to something bigger than coincidence.
“I know that God makes things happen,” he said.
Jada felt that as well, considering how things happened.
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“Their whole neighborhood had been looking for him,” she said. “He told us he had just been praying so hard. We felt like we got to be the answers to those prayers.”
A dog named Charlie a Wyoming couple rescued from a California shelter running off with a whiteout blizzard on the way triggered a 24-hour search. It was a miracle, Charlie’s owners believe, that a newlywed couple in the middle of nowhere found him. (Courtesy Rich and Barb Renner)
Celebrity Life On A Leash
Back home, Charlie acts as if nothing miraculous has happened at all.
“He’s happy to be home for sure,” Renner said. “He spent yesterday in the barn, and he’s in the barn today.”
But he’s not going outside any more for a while without a leash, Renner said, as he remains just a little too fascinated with Wyoming wildlife, particularly moose, which are 100 times heavier than he is.
Renner is looking into electric fences to keep Charlie and his moxie corralled so that the pooch’s future adventures won’t be quite so harrowing.
“We’re chuckling now, because he’s like a celebrity,” Renner said.
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For all the worry and all the searching, what’s really sticking with the Renners is how his Wyoming neighbors were there when needed, crawling the snowy hills in their trucks and side-by-sides, looking for a California pooch with no idea what a Wyoming whiteout really means.
“That’s the real story,” Renner said. “It’s the community, the neighborhood, how everyone just rallied behind this to help.”
Renée Jean can be reached at renee@cowboystatedaily.com.