San Diego will put off issuing citations for paid parking in Balboa Park for about one month while improvements are made, but Mayor Todd Gloria says the new system is functioning well and being “actively adopted.”
In a long and harshly worded memo released Thursday, Gloria said recent calls by City Council members to suspend the program were politically motivated and examples of bad governance and erratic decision-making.
Gloria also deflected blame for the chaotic way enforcement began Monday, when city officials raced to put stickers about resident discounts on parking kiosks and lobbied a vendor to deliver crucial missing signs.
The mayor said the council had “shaped, amended and approved” paid parking in Balboa Park and contended an accelerated timeline chosen by the council made it hard for his administration to implement it flawlessly.
The mayor’s memo came in response to a Tuesday memo from Councilmembers Kent Lee and Sean Elo-Rivera in which they called implementation of paid parking “haphazard” and “not ready for prime time.”
Lee and Elo-Rivera said the process for city residents to get approved for discounts was so complex, cumbersome and confusing that Gloria should waive fees for residents until they have had time to adapt and learn.
While Gloria rejected that suggestion in part of his memo, he later said “enforcement remains focused on education, not punishment, during this early phase, to ensure park users are aware of the new parking fees.”
Dave Rolland, a spokesperson for Gloria, said Thursday that no specific date had been set for when the city would shift from education to enforcement. But he added that “about a month” would be an accurate timeline.
City officials have already corrected one key mistake: Signs that were missing Monday — alerting drivers that the 951-space lower Inspiration Point lot is free for three hours — have since been installed.
Lee and Elo-Rivera in their memo decried “an inadequate effort to educate the public on how to use this new system.”
They said San Diegans had not been clearly informed about when a portal for city resident discounts would go live or how to use it.
And they complained that residents weren’t told they couldn’t buy discounted parking passes in person, or when enforcement with citations would actually begin.
City residents must apply for discounts online, pay $5 to have their residency verified, then wait two days for that verification and choose the day they will visit in advance.
Lee and Elo-Rivera called the city’s efforts “a haphazard rollout that will surely lead to San Diegans missing out on their resident discount and paying higher parking rates than they have to.”
Gloria said the city collected $23,000 in parking fees on Monday and Tuesday and another $106,000 in daily, monthly and quarterly passes — mostly from residents who get discounts on such passes.
“Early data shows that the program is functioning and being used,” he said. “These are not the metrics of a system that is failing to function. They are the metrics of a system that is new, actively being adopted, and continuing to improve as public familiarity increases.”
While Gloria conceded that some improvements are still necessary, he rejected calls from Lee and Elo-Rivera for a suspension, citing his concerns it would jeopardize city finances and confuse the public.
“Your proposal to suspend paid parking for residents two days into the new program would have immediate and serious fiscal consequences,” Gloria said. “This reversal could introduce confusion among park users and would disregard investments already made to establish the system, potentially compromising the program’s effectiveness.”
Paid parking in Balboa Park is expected to generate about $3.7 million during the fiscal year that ends June 30, but revenue is expected to rise substantially when the fees are in place for a full fiscal year.
Gloria said the money is a small part of the city’s overall solution to recurring deficits it faces of more than $100 million per year.
“What we will not do is reverse course days into implementation in a way that undermines fiscal stability, creates uncertainty, and sends the message that addressing a decades-old structural budget deficit that has plagued our city is optional because it is politically uncomfortable,” he said. “That kind of erratic decision-making is not good governance, and San Diegans deserve better.”
Meanwhile, a spokesperson for the San Diego Zoo said Thursday that paid parking there has continued to go smoothly since it began on Monday.
The zoo, which is using Ace Parking for enforcement, opted for immediate citations instead of an educational grace period.
