New Mexico
Albuquerque bakery struggles to keep up with biscochito demand during holiday season
For Celina’s Biscochitos that means making double if not three times more biscochitos to make sure locals and people nationwide have a sweet taste of New Mexico tradition.
ALBUQUERQUE, N.M. – If you’re from New Mexico, there’s a popular sweet treat that will be on the dessert table this holiday season, biscochitos.
While you can buy them year-round, the holidays are especially busy for bakeries who specialize in making them.
For Celina’s Biscochitos that means making double if not three times more biscochitos to make sure locals and people nationwide have a sweet taste of New Mexico tradition.
“We probably do on average about anywhere from about, this year, probably about maybe 400 to 600 dozen a day,” said Celina Grife, co-owner of Celina’s Biscochitos.
It’s no easy job making biscochitos.
For the past 14 years, Celina’s Biscochitos has been making her grandma’s recipe. This year, just like the rest, there is a high demand for our state’s official cookie, especially during the holidays.
“We’re just trying to keep up with the demand. So everyday by the end of the day, we’re just trying to scramble to make sure that we have enough cookies on the shelf for our customers, so that way they can pick them up at the end of the day,” said Grife.
They’re making anywhere from 4,000 to over 7,000 cookies a day. That’s two to three times more than what they usually make outside of the holiday season.
Over the years, Grife has added more than just their traditional cookie.
“Our very first flavor was the red chile biscochito. And then one thing lead to another, we just started playing with it,” Grife said.
Now they offer red and green chile, lemon, blue corn pinion and chocolate chip. This isn’t just the unique, different flavors they offer, it’s the tradition they carry on.
“We are one of the few commercial companies that are still making them the traditional way. So we still use lard, and by lard, I mean the old-fashioned blue and white container that everybody uses at home,” said Grife. “We still use brandy in our product as well. We still use the old fashion anise.”
One thing Grife has learned over the years is that for some people, a biscochito is much more than just a cookie.
“This is very personal to people, and I had no idea how personal it was to people. I could be working at an event, and I’ll have people say, ‘No, I can’t have yours because my mom or my aunt or my uncle.’ Whatever! Somebody makes them in the family,” said Grife. “Or we get somebody who doesn’t have that family member with them anymore, and they try ours, and they’re kind of like, ‘This brings back so many memories.’”
Grife says their goal is to keep that traditional biscochito flavor and texture, in every cookie they make.
Regional gas prices rose for the second consecutive week and reached an average of $3.60 per gallon of regular fuel on Monday, up from last week’s price of $3.41 per gallon, according to the U.S. Energy Information Administration.
Gas prices are jumping around because traders are trying to price in how long the Iran war will disrupt oil flows from the Middle East, on top of the usual spring run‑up in demand as driving season approaches. Markets are baking in higher risk and “additional volatility” but not a long-term shutdown, and prices could retreat if it becomes clear the tensions are short-lived, petroleum analyst Patrick De Haan said.
Analysts say another 20 to 30 cents a gallon is still likely in the weeks ahead.
The average fuel price in the Gulf Coast region rose about 107 cents since last month. According to the EIA, gas prices across the region in the last year have been as low as $2.37 on Jan. 5, 2026, and as high as $3.60 on March 23, 2026.
A year ago, the average gas price in the Gulf Coast region was 31% lower at $2.74 per gallon.
>> INTERACTIVE: See how your area’s gas prices have changed over the years at data.lcsun-news.com.
The average gas price in the United States last week was $3.96, making prices in the Gulf Coast region about 9.0% lower than the nation’s average. The average national gas price is higher than last week’s average of $3.72 per gallon.
The U.S. Energy Information Administration’s tally of prices in the Gulf Coast states includes Alabama, Arkansas, Louisiana, Mississippi, New Mexico and Texas.
USA TODAY Co. is publishing localized versions of this story on its news sites across the country, generated with data from the U.S. Energy Information Administration. Please leave any feedback or corrections for this story here. This story was written by Ozge Terzioglu.
QUAY COUNTY, N.M. – A grass fire has burned an estimated 1,000-2,000 acres near San Jon in Quay County.
Emergency crews say the Old 66 Fire is threatening structures, and remains 0% contained.
The New Mexico Forestry Division said crews discovered the fire at 12:30 p.m. Friday, March 27 east of San Jon, north of Interstate 40 in Quay County.
Smoke is visible from Interstate 40 and surrounding areas.
The fire is on private land and the cause remains under investigation.
State Road 469 is closed at Main Avenue. Officials said local residents should use caution and avoid the area.
Structures threatened include a wind farm to the southwest.
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