Sports
WNBA is entering a new era: Skyrocketing viewership, sold-out arenas, young stars
Sue Bird hopes that when she’s in her 50s and 60s, she can be like a former NBA player who currently throws out opinions on television. One model Bird sees for herself: Charles Barkley. She remembers multiple instances of hearing the Naismith Hall of Famer talk about his playing days on TNT’s “Inside the NBA.”
“He’s like, ‘Oh, I had to fly commercial. I didn’t have these charter flights.’ Or, ‘Oh, these guys are making $40 million. Like, my contract was only —I don’t know, $10 million.’ And he kind of sounds disgruntled,” Bird said on NPR’s Fresh Air last month.
She wants to one day be able to toss out back-in-my-day tales. “I’ve always joked, I hope I’m that disgruntled athlete because that means all the blood, sweat and tears was for something,” she said. “It means the game has grown.”
Bird retired after two decades in the WNBA following the 2022 season. She hasn’t been out of the league even two full years (Bird technically jumped back in this April when she joined the Storm’s ownership group), but the league she’ll watch this summer is already in a better place than it was when she retired.
Changes — both momentous and minute — are already aplenty as the 28th regular season begins Tuesday. For years, as Bird and recently retired Candace Parker graced the hardwood, the WNBA chipped away at areas of growth. But now the pace of the adjustments is explosive.
“To be very honest, the impact of the wave right now is more profound than I thought it was going to be,” Storm co-owner Lisa Brummel said. “It got to be a bigger wave a lot faster than what I think we projected it to be. And wow, I’ll say it feels amazing.”
“Expansions were always in the design. The moment has arrived where the investment matches, finally, us being able to put these ideas to fruition.”
—@chiney on the growth of the WNBA 📈 pic.twitter.com/Y6egBKMcgY
— Get Up (@GetUpESPN) May 10, 2024
Television viewership numbers have skyrocketed across women’s basketball. April’s WNBA Draft averaged a record 2.47 million viewers, a 307 percent increase over last year, and it was the most-viewed WNBA telecast since 2000. The first preseason exhibition for Chicago Sky rookies Angel Reese and Kamilla Cardoso didn’t air on traditional television, but more than 500,000 viewers tuned in to a phone stream from a resourceful fan. It seems like a harbinger of what will come in the regular season, which tips off Tuesday.
“The growth is happening so fast,” said Cheryl Reeve, the Minnesota Lynx’s coach and president of basketball operations. “It’s so accelerated. And I’ve been saying this in our own organization, that business as usual isn’t going to work anymore.”
The early viewership returns reflect the strengthened link between the college and professional games. Cardoso and the South Carolina Gamecocks’ win over Caitlin Clark and the Iowa Hawkeyes in the 2024 national championship game averaged 18.9 million viewers, making it the most viewed women’s college basketball game ever and the most viewed basketball game (college or professional in men’s or women’s basketball) since 2019. The tournament was up 121 percent from 2023.
With a high-profile rookie class entering the league, WNBA attendance is swelling, too. No team had ever sold out its season ticket package in the offseason, but three teams (Las Vegas, Atlanta and Dallas) did this year. Three games have also been moved to bigger venues to accommodate more fans who want to see Clark play.
How players arrive at those contests will be changing as well. WNBA commissioner Cathy Engelbert announced last week that the league plans to add charter flights on a full-time basis sometime this season. The news came as the league’s existing charter policy appeared increasingly untenable in the long term.
GO DEEPER
WNBA will add charter flights on full-time basis this season
Clark and her Indiana Fever teammates traveled to Dallas for their first preseason game on a commercial airline and were greeted by a few fans and media members. They experienced no travel or security issues on their first road trip of the year, according to a team spokesperson. But one video clip showing Clark and center Aliyah Boston passing by a luggage carousel, with a member of the organization’s security team present, gained more than 2 million views. It served as a reminder of their current conditions.
Engelbert was uncommitted about when exactly a full-charter program would be implemented. She said the new travel program, which will cost about $25 million per year for the next two seasons, will launch “as soon as we can logistically get planes in places.” Still, the news of private travel was cause for celebration.
Lynx guard Kayla McBride called the change “a breath of fresh air.” Minnesota forward Napheesa Collier noted that with viewership increasing across women’s basketball, it was imperative to make the adjustment to protect player privacy.
“All these players in these spaces are becoming so popular that it really is about (safety) as much as it’s about recovery,” she said.
Even before Engelbert’s announcement, franchises around the league recognized the importance of increasing security. According to a person with knowledge of the Chicago Sky’s plans, after not traveling with security last season, the franchise will travel with security this season. Every WNBA team will travel with security personnel on its commercial flights, for as long as they remain the standard.
There has also been additional security around the Sky at practices, which take place at a public facility in suburban Chicago. Sachs Recreation Center wrote in an email, obtained by The Athletic, to its community members that beginning April 29, two police officers would be onsite during all Sky practices for the remainder of the season. Their presence is new this year and the change appears likely to have been driven by the Sky’s desire to bolster its player safety.
Fever general manager Lin Dunn said Indiana was taking similar precautions to ensure every member of her franchise would be safe when flying commercial. In addition to having a full security team at home games, the Fever will be traveling with multiple full-time security members, employed by Pacers Sports and Entertainment, on all road trips, the team spokesperson added. Multiple members of their security team will also be present at ancillary team events, like they were at Indiana’s promotional photo shoot in downtown Indianapolis last week.
Those changes are reflective of a new era in the WNBA. Breanna Stewart, the No. 1 pick in 2016, recalled taking photos and signing autographs at airports without a security detail present during her rookie season.
The travel adjustments demonstrate a commitment to improving player experiences. New facilities provide another significant boost. By season’s end, the Storm and Mercury will have opened new spaces. The Storm debuted their 50,000-square foot performance center in April, equipped with state-of-the-art strength and conditioning equipment, a health and wellness suite, and an aquatics room — all of it designed and engineered by a group that was 85 percent women and people of color. The Mercury’s will be part of one of the largest developments for a professional sports organization in the country, according to the franchise. It is expected to open by the time they host the mid-July All-Star Game.
Our new home 💚⛈️ pic.twitter.com/DHjRvHFEFR
— Seattle Storm (@seattlestorm) April 18, 2024
It should come as no surprise, then, that both added stars: Seattle signed 2016 league MVP Nneka Ogwumike and four-time first-team All-WNBA guard Skylar Diggins-Smith, while Phoenix bolstered its roster with 2021 Finals MVP Kahleah Copper and All-WNBA defensive team guard Natasha Cloud.
Having already become the first franchise to win consecutive titles in 21 years, the Las Vegas Aces will look to win a third straight this summer. Expect a standout season from their star, A’ja Wilson, who Nike announced on Saturday would be getting her own signature sneaker and clothing collection in 2025. Wilson is one of just over a dozen WNBA players ever to have a signature shoe and the first Black WNBA player to get a signature shoe since 2010.
All told, as Engelbert prepares to give the Aces their rings Tuesday night, she is glowing when thinking about the state of the WNBA. With league revenue having reportedly doubled since 2019, she said they have “huge investment” coming in through corporate and media partnerships. (The league’s existing media rights deal with ESPN ends after the 2025 season, and a new CBA could come into effect in 2026.) At April’s Draft, which was held in front of fans for the first time in eight years, feeling the positive momentum Engelbert said the WNBA was “ready for what’s next.”
GO DEEPER
WNBA to award Toronto expansion team: Reports
Expansion into new markets is part of what’s to come. A 13th franchise will begin play in the Bay Area in 2025, while a 14th team is reportedly set to launch in Toronto in 2026.
“We are witnessing a transformational moment in sports,” Engelbert said, “that we may not experience for generations.”
Bird, too, feels the added buzz. She said the sport has crossed a cultural cachet line. For that reason, it might not take Bird, 43, another seven years to become a semi-crotchety pundit. She might be able to tell stories about the old days before she even knows it.
(Photo of Caitlin Clark, Aliyah Boston and Temi Fagbenle: Gregory Shamus / Getty Images)
NEWYou can now listen to Fox News articles!
With the largest World Cup field in the history of the tournament, 32 of the 48 teams will be fighting for a spot in the knockout stage.
66.6% of nations will advance out of the group stage this summer, which is a massive upgrade from 50% in past World Cups. Because of this, sportsbooks have adjusted with less favorable odds.
Prior to the start of the tournament, Spain, Argentina, Brazil, England, and Germany entered with the strongest odds to advance from the group stage, supported by recent major-tournament success and talent-rich rosters.
All five nations are heavily favored at -10000 to advance to the knockout round.
The Spaniards are the defending European Champions while the Argentinians are looking to win back-to-back titles. Germany has not made it out of the group stage in the last two World Cups, but has always been a perennial contender— having won four titles in its history. And then of course there’s Brazil, which has more titles than any country with five.
Now, after the conclusion of the first day of the World Cup, Mexico has joined the group at the top. El Tri has surged to -10000 to advance to the knockout stage after initially being just -1400. Mexico’s huge leap up the oddsboard is a direct result of its dominating 2-0 win over South Africa.
With that in mind, let’s dive into the odds for each team to advance to the knockout stage of the 2026 FIFA World Cup as of June 12.
This page may contain affiliate links to legal sports betting partners. If you sign up or place a wager, FOX Sports may be compensated. Read more about Sports Betting on FOX Sports.
Odds to Advance to Knockout Stage
Spain: -10000 (bet $10 to win $10.10 total)
Argentina: -10000 (bet $10 to win $10.10 total)
Brazil: -10000 (bet $10 to win $10.10 total)
England: -10000 (bet $10 to win $10.10 total)
Mexico: -10000 (bet $10 to win $10.10 total)
Germany: -10000 (bet $10 to win $10.10 total)
Portugal: -5000 (bet $10 to win $10.20 total)
France: -5000 (bet $10 to win $10.20 total)
Belgium:-3500 (bet $10 to win $10.29 total)
South Korea: -2500 (bet $10 to win $10.40 total)
Switzerland: -1800 (bet $10 to win $10.56 total)
Netherlands: -1400 (bet $10 to win $10.71 total)
Morocco: -1000 (bet $10 to win $11 total)
Colombia: -1000 (bet $10 to win $11 total)
Uruguay: -1000 (bet $10 to win $11 total)
Canada: -1000 (bet $10 to win $11 total)
Ecuador: -900 (bet $10 to win $11.11 total)
Norway: -900 (bet $10 to win $11.11 total)
United States: -750 (bet $10 to win $11.33 total)
The U.S. men’s national team is currently -750 to advance from Group D (Photo by Omar Vega/USSF/Getty Images).
Croatia: -500 (bet $10 to win $12 total)
Austria: -500 (bet $10 to win $12 total)
Türkiye: -500 (bet $10 to win $12 total)
Ivory Coast: -500 (bet $10 to win $12 total)
Japan: -500 (bet $10 to win $12 total)
Egypt: -340 (bet $10 to win $12.94 total)
Algeria: -310 (bet $10 to win $13.23 total)
Scotland: -310 (bet $10 to win $13.23 total)
Senegal: -230 (bet $10 to win $14.35 total)
Sweden: -230 (bet $10 to win $1435 total)
Bosnia and Herzegovina: -220 (bet $10 to win $14.55 total)
Paraguay: -205 (bet $10 to win $14.88 total)
Iran: -200 (bet $10 to win $15 total)
Czechia: -165 (bet $10 to win $16.06 total)
Ghana: -140 (bet $10 to win $17.14 total)
Australia: -110 (bet $10 to win $19.09 total)
DR Congo: +100 (bet $10 to win $20 total)
Raúl Jiménez helped propel Mexico to a 2-0 win over South Africa in the opening match of the 2026 FIFA World Cup (Photo by Yair Gonzalez/Jam Media/Getty Images).
Saudi Arabia: +105 (bet $10 to win $20.50 total)
Tunisia: +140 (bet $10 to win $24 total)
New Zealand: +150 (bet $10 to win $25 total)
Uzbekistan: +180 (bet $10 to win $28 total)
Cape Verde: +200 (bet $10 to win $30 total)
Panama: +200 (bet $10 to win $30 total)
Qatar: +275 (bet $10 to win $37.50 total)
South Africa: +320 (bet $10 to win $42 total)
Jordan +350 (bet $10 to win $45 total)
Iraq: +450 (bet $10 to win $55 total)
Haiti: +800 (bet $10 to win $90 total)
Curaçao: +1000 (bet $10 to win $110 total)
Cameron Brink said she’d appreciate some grace. She really would.
Sparks fans should give her some, because where else is she going to get it?
Certainly not from WNBA refs. Not from opponents with more to play for than ever. Certainly not from the game itself; basketball moves fast, and a bummer can become a bust in a blink.
But Brink, 24, is not on the brink of bust territory, no. Block that thought. Technically, it’s Year 3, but after a torn ACL derailed her as a rookie two summers ago, it’s practically like Year 2 for the former Stanford star. And by design, the WNBA is testing her confidence, her decision-making and her patience as she tries to reestablish herself as one of the WNBA’s best young players.
So, grace.
The recognizable 6-foot-4 forward — she’s the long-blond-haired hooper in the New Balance ads — was the No. 2 overall pick in 2024.
Now she’s her team’s No. 3 option in the post. She’s coming off the bench behind Nneka Ogwumike and Dearica Hamby for the Sparks, who are a modest 6-6 after wins this week over the expansion Portland Fire and the struggling Seattle Storm.
Against the Fire, Brink scored two points and picked up four fouls in nine minutes. Then she went to Seattle and had 15 points in 18 minutes but was pulled with more than five minutes left in the fourth quarter after getting her third, fourth and fifth fouls in 86 seconds. (WNBA players get six fouls before being disqualified.)
For the season, Brink has been called for 49 fouls in 208 minutes. A foul about every four minutes!
They’re silly fouls and they’re phantom calls. Egregious and ticky-tack. Costly and common. A real fouled-up buffet. She sets screens that get scrutinized as if by the most vigilant TSA agent. And sometimes, yes, she’s doing the accidental tripping. Other times, the officials are.
Her reputation precedes her, so everyone gets a superstar’s whistle when being defended by Brink. Opponents bake it into their game plans.
That can’t continue.
All that fouling is hindering Brink’s development because it’s robbing her of important in-game reps — which she needs, foremost, to figure out how to stop fouling.
Sparks forward Cameron Brink, left, blocks the shot of the Tempo’s Laura Juskaite during a game last month.
(Jeff Lewis / Associated Press)
“At the pro level,” said Tara VanDerveer, Brink’s coach at Stanford, “every young player always has a lot of work to do. And I saw her make a three. I see her block shots. She rebounds, she can handle the ball, she’s unselfish, she’s a terrific talent. But there’s always things players need to work on.”
We know what Brink’s thing is.
“She has to be disciplined,” VanDerveer said. “And if you want something so badly, if you want to be an All-Star someday or make the Olympic team, you’ve got to be dependable … and I think anyone can change, if it’s behavior they recognize is not in their best interests or not in their team’s best interests. It’s hard, but it’s something I think people can do.
“That’s what Cam is working on.”
And, VanDerveer added, “I’m really so excited that Nneka is there, because she will give her such great guidance and mentorship.”
And grace. Brink is getting that from Ogwumike — also a former Stanford star, the Sparks legend returned to L.A. this season after two seasons in Seattle — and her other teammates.
“I just do my best to lead by example,” Ogwumike, 35, said. “But then also let [Brink] know that she’s very capable, that she’s more than capable, which is exactly why she’s here with us and it’s exactly why we need her on this team.”
Sparks forward Cameron Brink, wearing a facemask, controls the ball while defended by Sun forward Raegan Beers.
(Joe Buglewicz / Getty Images)
But how long will Brink get grace from the Sparks in the what-have-you-done-for-me-lately business of basketball?
The foul trouble tells us why a win-now team wouldn’t trust her, why the Sparks would give meaningful minutes to two veteran post players ahead of her. Why they wouldn’t prioritize Brink’s development alongside winning as they strive to snap a previously unthinkable five-year playoff drought.
And what about fans? How patient will you all be with a player who was drafted immediately after Caitlin Clark and five spots in front of Angel Reese?
These days, that might depend on what the parlay calls for.
Or, preferably, whether you remember Brink’s first 15 WNBA games. All starts, all signs pointing to stardom. She showed up in 2024 throwing lavish block parties. Her 2.3 blocks per game were message-sending spikes, like what Lisa Leslie used to enthrall Sparks crowds with.
From the jump, she had guys coming to games at Crypto.com Arena wearing her No. 22 jersey and little girls arriving in groups with No. 22 painted on their cheeks and “I love Cam Brink” signs in hand.
And then the torn ACL cost her 25 games of her rookie season and another 25 last season, plus her spot on the United States’ Olympic 3×3 women’s basketball team in Paris in 2024.
She had to start over. Lost a lot of ground. But you see that masked woman stuck on the Sparks’ bench for all but 17 minutes per game?
You can’t miss her. She’s looking uncomfortable in protective facial gear that either hinders her breathing or her peripheral vision, her only options to protect the torn septum she suffered in a victory over the Las Vegas Aces last month.
She’s the one with the 6-8 wingspan who’s averaging 9.2 points, 4.3 rebounds and 1.5 blocks while shooting 52.1% from the field in her limited minutes.
She’s still Cameron Brink. Between fouls, she’s fluid and fast and covers more of the court than almost anyone in the WNBA, able to leap from defending guards to centers in a single bound.
“It’s just looking at every day as a new opportunity to learn and grow and not getting too bogged down when things don’t go exactly as you planned,” Brink told me. “Because more times than not, things are not going to go how you want them to. And that’s life. So I just want to be able to put my best effort out there every single night.
She knows what the Sparks need from her: “To perform, just come on the floor and compete.”
To prove she can stay on the floor to compete.
NEWYou can now listen to Fox News articles!
When will Team USA lose in the 2026 FIFA World Cup? Or, will it not lose at all?
Let’s check out the odds for the Americans’ stage of elimination at FanDuel Sportsbook, as of June 11.
Team USA — Stage of elimination odds
Last 32: +170 (bet $10 to win $27 total)
Last 16: +220 (bet $10 to win $32 total)
Group stage: +500 (bet $10 to win $60 total)
Quarterfinals: +500 (bet $10 to win $60 total)
Semifinals: +1200 (bet $10 to win $130 total)
Runner-up: +2800 (bet $10 to win $290 total)
Outright winner: +6000 (bet $10 to win $610 total)
This page may contain affiliate links to legal sports betting partners. If you sign up or place a wager, FOX Sports may be compensated. Read more about Sports Betting on FOX Sports.
The outlook appears to be … ho-hum?
If the odds ring true, the Americans are expected to make it out of the group stage but fall in the first knockout stage game.
How would that result stack up against previous results? Well, at the 2022 World Cup, Team USA made it to the Round of 16, which was viewed as a stellar accomplishment.
The U.S. men’s national team currently has 60-1 odds to lift the 2026 FIFA World Cup trophy this summer (Photo by Omar Vega/USSF/Getty Images).
In 2018, the USA did not qualify for the World Cup, and in 2014 and 2010, the Americans also made it to the Round of 16. Their best result this century occurred in 2002, when the Americans made it all the way to the quarterfinals before being eliminated.
In 1998, Team USA lost in the group stage, in 1994, it fell in the Round of 16, and in 1990, it also fell in the group stage.
With the expanded World Cup format, 32 teams will advance to the knockout stage (out of 48), giving teams a much better chance of getting out of the group stage than in previous tournaments. In past years, only 50% of the field advanced to the knockout round, but now 66.6% of teams will move on.
With that being said, anything less than a knockout round appearance on home soil would be viewed as a major failure this summer for Team USA.
The second result on the oddsboard is the “Last 16,” meaning the USA would make it out of the group stage and win one knockout stage game, before falling in the second knockout stage game. The third result is that the Americans failed to make it out of the group stage, and the fourth is that they made it to the quarterfinals, meaning they won two knockout stage games.
Making the semis, losing in the championship game and winning the championship are the three results with the longest odds.
The U.S. begins its World Cup journey on Friday as the Stars and Stripes face Paraguay at Los Angeles Stadium. Getting off to a fast start in the group is crucial for the team’s World Cup dreams of making a deep run this summer.
-
Alaska28 seconds agoCompost is all your garden needs to reach its max capacity
-
Arizona6 minutes agoSouth Alabama pitcher Ryley Harrison transferring to Arizona | ALLSPORTSTUCSON.com
-
Arkansas13 minutes agoSanders announces merit raises for Arkansas state employees
-
California16 minutes ago
Officials say sprinklers at California medical equipment warehouse didn’t work during blaze
-
Colorado21 minutes agoYour Larimer County guide to the 2026 Colorado primary election
-
Connecticut28 minutes agoChildren’s miniature toys recalled in Connecticut due to lead hazard
-
Delaware31 minutes agoThird Circuit Dismisses Delaware Appeal in DHS Records Clash
-
Florida36 minutes agoLEGOLAND Florida shows out for the World Cup
