‘The Price Is Right’ hitting the road with coast-to-coast tour starting at Santa Monica Pier

The sport present that made well-known the phrase “Come on down!” is approaching right down to you.

“The Worth Is Proper” is hitting the street, placing the sport present on wheels and making 50 stops on a coast-to-coast tour for anybody who can’t make the journey to the Los Angeles studio.

“It’s form of an thrilling approach for us to take one thing that’s actually an necessary a part of CBS’ legacy and do one thing new and contemporary with it,” stated Mike Benson, president and chief advertising officer at CBS.

The “Come On Down Tour” — separate from the TV present or reside stage reveals — will kick off Friday on the Santa Monica Pier and can make stops in such cities as Denver, Dallas, New Orleans, Nashville and St. Louis.

Followers will be capable to win prizes by guessing the right retail value for varied gadgets in such video games as Plinko and compete in a Showcase Showdown. There’s additionally an opportunity to win a grand prize of $50,000. Proof of vaccination is important.

A custom-made trailer that may fold up the video games shall be on the transfer. The sport present’s well-known wheel is a part of the truck, however different elements pull out, together with podiums. “We actually needed individuals to really feel like they might come on down and play the sport that all of them actually know,” stated Benson.

Every cease may also attempt to have a good time native items and specialties, with Benson saying “individuals can have enjoyable guessing the costs of issues which can be made proper there in their very own yard.”

It’s a part of plans for the longest-running recreation present in tv historical past to have a good time its fiftieth season.

Host Drew Carey, who shall be on the kick-off in Santa Monica, stated one of many methods “The Worth Is Proper” has lasted so lengthy is that it might change but preserve the identical focus. Over time, the prizes have been up to date, new video games have been added and there’s been the introduction of male fashions alongside the ladies.

“I feel that’s the wonderful thing about the present. It’s capable of, inside a framework, evolve,” he stated. “There’s a whole lot of outdated homes the place you transformed the kitchen and transformed the lounge, and it’s nonetheless the identical home.”

“The Worth Is Proper” made it’s debut on NBC in 1956, with Invoice Cullen as host and consisting of 4 individuals bidding auction-style on gadgets. The present was canceled in 1965, however the present model was revived in 1972 at CBS, with Bob Barker as host.

Carey has been the host for the final 15 years and says it’s simple to not discover small updates: “Once you’re right here every single day, all of the modifications are so gradual. It doesn’t actually hit you. Like, swiftly you look within the mirror and you’ve got grey hair.”

Since 1972, producers say over $300 million in money and prizes has been given away. Greater than 2 million viewers members have attended a taping over these years and 68,000 of them have develop into contestants. Greater than 8,400 automobiles have been given away. The present is presently produced by Fremantle.