Curry Up Now, the nation’s fastest growing Indian fast casual concept is bringing its innovative take on Indian cuisine to the Triangle with two new locations in 2023 – one in Durham and one in Chapel Hill.
The brand’s first North Carolina location, set to open during this summer, will be located at 3105 Shannon Rd., Suite 101, Durham, NC 27707. The next location is likely to follow by year’s end, and will be located at the exclusive University Place development, located at 201 S Estates Dr. Chapel Hill, NC 27514.
“North Carolina is a very important part of our expansion plan, and the VAAP team are the right partners to bring our vision there,” said Curry Up Now CEO Akash Kapoor. “The locations are exactly what we had in mind when we formed this partnership with a franchise group that understands our business and really understands the market. I’m excited to make a new home in North Carolina.”
As seasoned operators of Dunkin’ and Baskin-Robbins franchise locations, the family-owned VAAP Management team saw the value of adding Curry Up Now to its brand portfolio to take advantage of traffic at different times of the day. The Durham and Chapel Hill locations are the first of five planned by VAAP Management for the area.
“We’ve been excited about bringing the explosive Indian flavors that Curry Up Now is known for to the area, and now we have two prime locations to do exactly that,” said VAAP Management member and franchisee Pathik Patel. “This area is so diverse and so passionate about new flavors and concepts. We have no doubts that Curry Up Now is going to take North Carolina by storm.”
The brand is actively seeking franchisees to lock in territories and bring the creative concept to new areas. To learn more about Curry Up Now’s franchising opportunities, watch this video or visit https://fransmart.com/curry-up-now/.
About Curry Up Now
Curry Up Now was established in 2009 by husband-and-wife team Akash and Rana Kapoor. The concept, which is known for its creative spin on traditional Indian cuisine, has been recognized in publications such as Zagat: ‘5 Hottest Fast-Casual Chains,’ EATER SF: ‘SF’s Best Indian Restaurants,’ 7×7: ‘100 Things To Eat Before You Die,’ QSR: ‘The 40/40 List,’ Fast Casual: ‘Top 100 Movers & Shakers,’ Nation’s Restaurant News: ‘2018 Breakout Brand,’ and International Council of Shopping Centers: ‘Hot Food & Beverage Chain.’ Curry Up Now currently operates 20 brick-and-mortar locations, three food trucks and several digital kitchen outposts nationwide, and has both corporate and franchised units in development across California, New Jersey, Colorado, Utah, Georgia, Texas, and Indiana.
Keep up with the latest menu items, events and special offers by following @CurryUpNow on Instagram, Facebook and Twitter. To learn more about Curry Up Now franchising opportunities, visit www.fransmart.com/curry-up-now. For more information about Curry Up Now, visit www.curryupnow.com.
About Fransmart
As the leading franchise development firm in the country, Fransmart turns emerging restaurant concepts into successful national and global brands. Founded by Dan Rowe, the man who identified and grew brands such as Five Guys Burgers & Fries and QDOBA Mexican Grill from single unit businesses to the powerhouse chains they are today. Fransmart’s current and past franchise development portfolio brands have opened more than 5,000 restaurants worldwide and facilitated franchise investments that have cumulatively generated 1 billion dollars in revenue to date. For more information, visit www.fransmart.com.