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Billionaire Rick Jackson shakes up Georgia’s governor race with a play for the MAGA base

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Billionaire Rick Jackson shakes up Georgia’s governor race with a play for the MAGA base


It’s been a month since billionaire Rick Jackson unexpectedly entered the Republican primary for governor in Georgia.

He’s quickly shaken things up.

Jackson, a health care executive, is pumping millions of dollars of his own money into an already crowded race and aggressively courting supporters of Donald Trump — even though the president has backed a different candidate.

Prior to Jackson’s late entrance, the May 19 primary had seemed to be shaping up as a three-way race among Lt. Gov. Burt Jones, who is the Trump-endorsed front-runner, Georgia Secretary of State Brad Raffensperger and state Attorney General Chris Carr.

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But after launching his campaign in early February with a pledge to spend at least $50 million, Jackson has vastly outspent his opponents on the airwaves and has rapidly seen dividends in some early public polling. He’s even leading in some of them, though most of those surveys also show a plurality of voters undecided.

It’s all scrambled the contest to succeed term-limited Republican Gov. Brian Kemp in the battleground state into a slugfest for MAGA voters as Jackson attempts to paint himself in the mold of Trump against a field of better-known rivals and maintain his early jolt of momentum.

President Donald Trump has endorsed Georgia Lt. Gov. Burt Jones for governor.Jabin Botsford / The Washington Post via Getty Images file

“You can’t get into the race promising to spend $50 million and not see a significant impact, which is exactly what has happened,” said Katie Frost, an Atlanta-based Republican political strategist not currently working with any of the campaigns. “This effort means he thought there was an opening.”

Another X-factor in the race is that the primary would head to a runoff between the top two vote-getters if no one gets 50% of the vote — an outcome that is likelier now that it’s a four-way race.

Since Jackson’s Feb. 3 campaign announcement, he has spent nearly $16 million on ads, according to the ad-tracking firm AdImpact — almost six times as much as Jones and nearly twice the amount of the next closest spender in the race. An outside group called Georgians for Integrity, which has spent nearly $9 million over the same time span, has been running attack ads targeting only Jones for month.

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During that period, Jones’ campaign has spent $2.7 million on ads, according to AdImpact, with a Jones-aligned outside group spending another $900,000. The Raffensperger campaign spent $12,000 on ads over the same time period, while Carr’s campaign dropped only $1,500.

Brad Raffensperger.
Georgia Secretary of State Brad Raffensperger has drawn President Donald Trump’s ire in the past.Nathan Posner / Anadolu via Getty Images file

Jackson’s ads have mostly leaned into introducing himself to voters, while also making overt comparisons between himself and Trump.

The spots with the most money behind them mostly feature him talking about his experience in his youth in the foster care system, after having fled abusive parents before becoming a business owner. He so draws on Trump’s background as a political outsider and businessman, while also taking a veiled jab at the experienced statewide officials he’s running against.

“Like President Trump, I don’t owe anybody anything, and like you, I’m sick of career politicians,” Jackson says in one TV ad. In another, Jackson casts himself as “the straight-talking, Trump-supporting self-made outsider” who “tells it like it is.”

Another ad — part of a much smaller buy — rips into Raffensperger, who as Georgia’s secretary of state rejected Trump’s plea to overturn the 2020 election results after Joe Biden won, accuses him of having “turned on his own kind” and invokes the word “Judas.”

Unlike Jackson’s other ads, which ran almost entirely in Georgia markets, this spot also ran in media markets in Washington, D.C., and West Palm Beach, Florida, where Trump’s Mar-a-Lago home is located.

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It’s part of a broader strategy, GOP operatives said, to flatter Trump while also not crossing him by going after his preferred candidate in Jones. At his campaign launch event, Jackson even descended to the stage in a glass elevator, drawing comparisons to Trump’s escalator entrance to announce his 2016 presidential bid.

Georgia Attorney General Chris Carr.
Georgia Attorney General Chris Carr said businessman Rick Jackson’s entrance into the race would cut into Lt Gov. Burt Jones’ support.Megan Varner / Getty Images file

“He clearly is trying to get the attention of the Trump administration and the president himself,” Frost said.

In an interview, Carr said Jackson’s entrance was more of an issue for Jones than him.

“It hasn’t changed things for me,” Carr said, “but it’s been disruptive and devastating to the lieutenant governor, because they are fighting for the same voter. The lieutenant governor’s whole pitch was, ’I’m going to have the most money and I’m going to have one endorsement, and that’s all I need.’ Well, that was a flawed argument.”

Jackson declined an interview request, but campaign spokesperson Mike Schrimpf further leaned into comparisons between Jackson and Trump.

“I think Republican primary voters were eager for a businessman and an outsider to enter the race, and Rick Jackson, like President Trump, is a businessman outsider,” he said. “This is their response to that message of being an outsider and fighting,” he added, referring to Jackson’s dent in recent polling.

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Schrimpf declined to say whether the campaign’s strategy was to split Trump-aligned Republican voters in Georgia to force a runoff with Jones, noting only that, “that is not how I would think about it — the strategy is to appeal to all Republican primary voters.”

Jones declined to be interviewed, but campaign spokesperson Kayla Lott highlighted Trump’s endorsement, which the president doubled down on last month during a visit to a Georgia steel plant. Jones’ own ads have focused almost entirely on Trump’s endorsement.

“Trump-endorsed Lt. Governor Burt Jones is the only common-sense conservative in this race fighting for the issues Georgians care about,” Lott said in a statement. “Georgians have a clear choice — a Trump-endorsed proven workhorse with a record of results, or a bunch of Never-Trump RINOs pretending to be something they’re not.”

Despite Jackson’s early momentum, Georgia Republicans emphasized that it’s too early in the race to draw any lasting conclusions and that the state’s runoff system has produced unexpected results in recent election cycles.

For example, in the run-up to the Republican gubernatorial primary election in 2018, Kemp trailed his competitors in many major polls. But he managed to advance to the runoff, which he won with the help of a Trump endorsement and a secret recording that sank his opponent.

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And Trump’s endorsements and big spending by self-funders haven’t always guaranteed victories in Georgia — a fact cited by both Carr and Raffensperger.

In 2022, former Sen. David Perdue, who partly self-funded his campaign, lost his gubernatorial primary challenge to Kemp, while Rep. Jody Hice failed to defeat Raffensperger in the secretary of state primary. Both Perdue and Hice were backed by Trump.

“We’ve had people that have had a lot of money. We’ve had people with a Trump endorsement — and they didn’t win,” Carr said in an interview, referring to both Jackson and Jones in the current race.

Carr said that “self-funders have a terrible win-loss record in the state of Georgia” and that he remained optimistic about his chances of advancing to a runoff. He added that Jackson has “totally cut the legs out from Lt Gov. Jones in this race.”

Raffensperger also said there will “probably” be a runoff. Asked about the attack ad from Jackson, Raffensperger said that “some of the folks in this race are just obsessed with the past, and I’m solely focused on George’s future.”

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~!@[WATCHLIVE!TV]>> NOW Georgia vs Lithuania Match 𝐋𝐈𝐕𝐄 Free Streams ON Tv Channel

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~!@[WATCHLIVE!TV]>> NOW Georgia vs Lithuania  Match 𝐋𝐈𝐕𝐄 Free Streams ON Tv Channel


Georgia vs Lithuania Match

Georgia vs Lithuania Match: Georgia vs Lithuania Match look to seize control of thrilling Georgia vs Lithuania Match. Every team in the Georgia vs Lithuania Match has two wins apiece as we go into the final two game weeks. Georgia vs Lithuania Match will host Georgia vs Lithuania Match Live mAtch Durban’s Kings Park Stadium with the Georgia vs Lithuania Match a single point ahead of Georgia vs Lithuania Match in the standings and just one behind leaders Georgia vs Lithuania Match.



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Georgia Finishes 15th at NCAA Championships – University of Georgia Athletics

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Georgia Finishes 15th at NCAA Championships – University of Georgia Athletics


ATLANTA – Senior Ruard van Renen reached one final podium as the University of Georgia men’s swimming and diving team closed out competition at the 2026 NCAA Men’s Swimming & Diving Championships Saturday at the McAuley Aquatic Center.
 
In the overall standings, Georgia finished 15th with 64.5 points. Texas won its second-consecutive national championship with 445.5 points, followed by Florida (416), Indiana (351), and Arizona State (328). For the week, the Bulldogs tallied 17 All-America citations, including three First Team honors, with eight different athletes scoring in the meet.
 
Fast Facts
200y Backstroke – van Renen closed out his Bulldog career with First Team All-America honors, placing sixth in the final with a time of 1:39.05. Swimming in the first heat of prelims, van Renen finished fifth with a time of 1:38.05, the second-fastest time of his career and fourth-fastest in program history. The Cape Town, South Africa native wrapped up the meet with a team-high five All-America citations, finishing with 12 toal for his career at Georgia and Southern Illinois. Freshman Hayden Meyers earned Second Team All-America honors with a 16th-place time of 1:39.29, setting a new personal best and strengthening his position as the sixth-fastest performer in program history.
200y Butterfly – Sophomore Drew Hitchcock narrowly missed scoring with a 17th-place time of 1:40.43, his second-fastest mark of the season.
200y IM – Senior Cale Martter closed out his collegiate career with a 21st-place time of 1:43.05, the second-fastest of his season.
400y Freestyle Relay – Sophomore Tane Bidois, van Renen, junior Tomas Koski, and freshman Kris Mihaylov turned in an initial time of 2:48.37, but the team was disqualified due to an early takeoff.
 
Events
200y IM
1. Maximus Williamson, Virginia – 1:38.48
2. Owen McDonald, Indiana – 1:38.57
3. Baylor Nelson, Texas – 1:40.08
21. Cale Martter, Georgia – 1:43.05
 
100y Freestyle
1. Josh Liendo, Florida – 39.91
2. Jere Hribar, LSU – 40.33
3. Gui Caribe, Tennessee – 40.41
 
200y Butterfly
1. Ilya Kharun, Arizona State – 1:37.66
2. Thomas Heilman, Virginia – 1:38.16
3. Tyler Ray, Michigan – 1:38.47
17. Drew Hitchcock, Georgia – 1:40.43
 
200y Backstroke
1. Hubert Kos, Texas – 1:34.13
2. Jonny Marshall, Florida – 1:37.15
3. David King, Virginia – 1:37.43
6. Ruard van Renen, Georgia – 1:39.05
16. Hayden Meyers, Georgia – 1:39.29
 
Platform Diving

1. Emilio Trevino, Texas A&M – 465.30
2. Tyler Wills, Purdue – 451.15
3. Jesus Gonzalez, Florida – 427.25
 
400y Freestyle Relay
1. Arizona State – 2:42.38
2. NC State – 2:43.31
3. Florida – 2:44.38
Georgia – DQ
 
Standings
1. Texas, 445.5
2. Florida, 416
3. Indiana, 351
4. Arizona State, 328
5. Tennessee, 272
6. NC State, 258.5
7. California, 231
8. Michigan, 220
9. Virginia, 192
10. Stanford, 136
11. Virginia Tech, 86
12. Louisville, 82
13. Ohio State, 72
14. USC, 69
15. Georgia, 64.5
 



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A Snob’s Guide to the Georgia Coast

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A Snob’s Guide to the Georgia Coast


The coast of Georgia doesn’t do kitsch—at least not to the degree of the neighboring Carolinas. Its rugged barrier islands, wild salt marshes, and dense maritime forests aren’t quite as conducive to charmingly tacky beach towns and endless rows of rental homes. Instead, it holds tight to a sense of privacy—protected by boundaries both natural and man-made—and an enduring connection to the raw beauty and slower pace that have defined the region for centuries.

And even though this part of the world has historically been a magnet for larger-than-life names like Rockefeller, Vanderbilt, Carnegie, and Kennedy, a mere Southern version of New England this is not. “The integrity of the barrier islands is really something special in Georgia,” says jewelry designer Gogo Ferguson, who is a member of the Carnegie family (who were long-time stewards of Cumberland Island).

Some of this land—which comprises Cumberland, Jekyll, and Little St. Simons—remains privately owned. Some of it is only accessible by boat. Some has been transferred to the state or the National Park Service. Whatever slice of these 110 miles coastline you choose, there are no bad options—you will want to return again and again anyway—though a plan helps. Here’s ours.

Contrarian Wisdom: Summer might feel like the most obvious time to visit, but you’ll be met with the oppressive Southern heat and humidity (and the pesky bugs). Instead, come down in the spring or fall, when the air is less sticky and the crowds less dense.

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For the Solitude Seeker

Peter Frank Edwards

Greyfield Inn is the only hotel on Cumberland.

The natural world has the upper hand on Cumberland Island, which is the largest of Georgia’s barrier islands but also one of the most untamed. On this 17-mile-long strip—made up of national seashore, beach ecosystems, salt marsh, and maritime forest—wild horses run free, daily rhythms are influenced by the tide, and you can spend days strolling the coast or weaving beneath live oaks on a bike and never once cross paths with another human. (Cumberland is accessible only by private boat or passenger ferry, which currently limits visitor access to 300).

You will eventually come across signs of civilization, of course, both past and present. “There’s a balance between the natural history and the cultural history,” says Ferguson, who grew up exploring the island “under the tutelage” of her grandmother, Lucy Carnegie Ferguson, granddaughter of Thomas M. Carnegie (Andrew’s brother), who purchased land on the island in the late 19th century. You can see this interplay at the vine-covered Dungeness ruins, which used to be the Carnegie mansion from 1884 to 1959, until a fire left only stone and brick.

In the centuries before the Carnegies arrived, the island moved through various identities—from Timucuan homeland to Spanish possession, then British military base and eventually a Sea Island cotton plantation. Archaeological data even shows human presence dating back to 2,000 BCE. One of the most recognizable relics of this layered past is the First African Baptist Church—the one-room structure was rebuilt in the 1930s, though the church’s roots go back to 1893.

And yes, this is the place where JFK Jr. and Carolyn Bessette got married in 1996. Ferguson, who knew John since his days at Brown and even designed the couple’s wedding rings, helped make it happen. “They looked at a lot of places, but logistically, it made a little more sense to be on Cumberland,” she tells T&C. “I just thought if we do it properly, we can pull it off without any media, and by God, we did it.”

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Interior hallway with decorative elements and a view into other rooms.
Lucy Cuneo

Old money charm is the vibe at Greyfield.

You can visit the church—and the island—in a day (take the Lands and Legacies tour for the highlights), but to really surrender to Cumberland’s languid flow of time, an overnight stay is highly recommended, especially since the last ferry back to the mainland leaves promptly at 4:45 p.m. There are campsites, but Greyfield Inn is the crown jewel (and the only hotel). The 15-room, two-cottage Carnegie-owned-and-run property is the epitome of unfussy luxury, where you can easily spend hours hiking and birdwatching around the property, rocking on the porch, and getting your fill of locally sourced seafood and the fresh harvest from the inn’s garden.


For the Sporting Set

Luxury villa with outdoor seating and lush surroundings
Sea Island

The Cloister at Sea Island.

Sea Island’s reputation precedes itself. For nearly 100 years, the destination—which is both the barrier island and a privately owned resort community—has cultivated a cultish loyalty. So if it feels like everyone knows everyone, you’re not imagining it. “It was, and still is, generational,” says Wheeler Bryan Jr., Sea Island’s historian. Repeat guests have their favorite fishing spots on the marshes, their preferred horses for rides on the private stretch of coast, and their regular orders at the River Bar—and they’re on a first-name basis with the staff at the beach club and shooting school.

There are a number of accommodation options here, from the Sea Island cottages to the Lodge or the Inn, both on nearby St. Simons Island, but the Cloister is very much the beating heart of the marque. Designed by Addison Mizner, of Palm Beach and Boca Raton fame, the Spanish Mediterranean-style building balances its grand and historic reputation with good old-fashioned Southern hospitality. It also has the best sunset views over the Black Banks River.

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For such a small island—just 5 miles long and 1.5 miles at its widest—Sea Island feels vast, thanks in large part to the range of activities suited for those of a sporting persuasion. “Our golf is extraordinary, and we are home to two PGA Tour courses and one of the best golf performance schools in the country,” says Bryan, who also recommends a cruise on the Sea Island Explorer, horseback riding on Rainbow Island, and a visit to the 5,800-acre Broadfield Sporting Club to try your hand at falconry. Or just luxuriate in Sea Island’s particular brand of leisure: “There is something about the sand on the beach, the marsh swaying in the breeze, and the shrimp cocktail in the dining room.”

Contrarian Wisdom: Golfers will be in heaven along the Georgia coast, thanks to its healthy sprinkling of championship courses, but you don’t need a low handicap to make the most of your trip. Opportunities for birding, horseback riding, fishing, and hiking are just as plentiful—and scenic.


For the Amateur Historian

Scenic view of a river winding through a marsh.

Jekyll Island Authority

Newport may have been the preferred summer retreat of the Gilded Age elite, but in the winter, the Rockefellers, Vanderbilts, Astors, and Morgans migrated south to Jekyll Island, where the scene centered around its eponymous private club. Some loved it so much they stayed for several months. “For over half a century, they shaped the island to their tastes,” says Andrea Marroquin, curator at Mosaic, Jekyll Island Museum. They brought their architects with them too, commissioning the likes of Horace Cleveland to do their gardens and landscaping, and Carrère and Hastings and Charles Alling Gifford to build their “cottages.” These are now sprinkled around the 240-acre Jekyll Island Club National Historic Landmark District, which you can explore via the Landmark Trolley Tour.

Jekyll Island’s chapter as a private club was, in the grand scheme of things, relatively short-lived. In 1947, Georgia purchased the island and opened it as a state park the following year. In the ’80s, the historic clubhouse was transformed into a hotel: the Jekyll Island Club Resort.

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Historic hotel building surrounded by palm trees and greenery.
Jekyll Island Authority

Jekyll Island Club Resort.

In its modern incarnation, that old aura of hyper-exclusivity has given way to what Marroquin describes as a “unique balance of preservation and access. Development is limited, historic sites are protected, and large portions of the island remain natural.” Yes, there is enough infrastructure to support the community as a vacation destination—from tee times at Jekyll Island Golf Club to live music, fresh seafood, and frozen cocktails at The Wharf—but it’s also incredibly easy to immerse yourself in the quiet that blankets the salt marshes, maritime forests, and ethereal places like Driftwood Beach, with its ancient, sun-bleached tree trunks scattered and half-buried in the sand. Driftwood will make for a dramatic photo backdrop, though it’s not so much for swimming and sunning—for that, go to Great Dunes.


For the Aspiring Naturalist

A vehicle traveling on a dirt path surrounded by lush greenery in a natural landscape.

Benjamin Galland

Although you’re never more than a quick ramble from nature on the Georgia coast, Little St. Simons Island—a private barrier island with an all-inclusive guest lodge that is only reachable via ferry from St. Simons—is a full immersion into undeveloped territory. Alligators, snakes, egrets, and loggerhead turtles are common sightings, and fishing tackle, binoculars, and bug spray are absolutely essential.

“Little St. Simons is here today, the way it exists, because a little over a hundred years ago, there was a gentleman fishing on what we call Mosquito Creek,” says Jamie Pazur, general manager of the Lodge on Little St. Simons Island. He reported his findings—an island teeming with cedar trees—back to his bosses at Eagle Pencil Company, who bought the island in 1908 with the intention of turning the wood into pencils. The warped trees were deemed unusable for the drawing utensils, so instead, Eagle president Philip Berolzheimer purchased the island from his employer and turned it into a private retreat for his family. Fast forward to 2015, when the current owners, the Paulson family, placed the island into a conservation easement with the Nature Conservancy.

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“The island is now protected forever; nobody can ever mess with it,” Pazur says. “What we offer to guests is the ability to see what a piece of this coast looked like since the beginning of time—and a promise that we’re going to keep it that way.”

A rustic cottage surrounded by trees and plants.
Cassie Wright Photography

There are 32 rooms spread out over a collection of homes and cottages at the Lodge at Little St. Simons Island.

At any given time, there are a maximum of 32 guests across the 16 rooms at the Lodge, with 11,000 surrounding acres to explore. The breakfast bell signals the start of the day, “adult summer camp” style. Over family-style pancakes or eggs Benedict, the resident naturalists will chat with you about the day’s activities, whether it’s kayaking along tidal creeks, shelling along the seven miles of beach, joining a truck tour of the wildlife blinds, or attending a discussion on owls or sea turtles. If you’d rather grab a fishing pole or go for a solo hike, the Lodge has everything you need for that, too—picnic lunch included.

As for what to pack, the vibe is casual: technical fishing shirts, a flannel for chilly nights, boots you aren’t afraid to get a little pluff mud on. “We don’t do any dressing up out here,” Pazur. “It’s not fancy.”

Headshot of Lydia Mansel

Lydia Mansel is a travel journalist based in Virginia. She’s a frequent contributor to Travel + Leisure, Condé Nast Traveler, and Southern Living, among other publications, and she specializes in destinations across the American South and West, as well as the United Kingdom. 

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