Atlanta, GA
VP’s move prompts local ad firm to open Atlanta outpost – Richmond BizSense
Dave King in his agency’s office at 3 N. Lombardy St. (BizSense file photo)
The same hire it picked up when it opened an office at the beach has led a longtime Richmond ad firm to expand once again.
The King Agency has opened an office in Atlanta, marking its first expansion outside Virginia after establishing a presence in Virginia Beach five years ago.
Founder Dave King said the move was prompted by the relocation of the agency’s vice president, Meggan Adams, who moved to Atlanta when her husband’s job took them there in 2021 and has been working remotely since.
Meggan Adams
It was Adams whom King hired when the agency expanded to the beach after picking up a client there, First Team Auto Group. Adams, who started as an account executive and now serves as director of client services, had been working in the dealership group’s offices until the agency’s outpost opened at Virginia Beach’s Town Center.
King said Adams’ move to Atlanta presented an opportunity for the 11-person agency to grow.
“We thought that would be a good move for us as well, that we could get ourselves into a bigger market and see what we can do down there,” King said.
He said he’s hired a second employee to work with Adams in the Atlanta office at The Battery Atlanta shopping complex. He said one employee remains at the Virginia Beach office, while the rest of the agency’s staff is based at its Richmond headquarters at 3 N. Lombardy St.
King said the agency is aiming to grow the Atlanta office as they’d started to do with the Virginia Beach outpost before the pandemic slowed that effort.
“Ideally we’re trying to get it to where it’s self-sustaining,” he said of the Atlanta office. “Right now, we’ve got all the creative services up here in Richmond and account services down there. We’re going to try to grow it to where we can grow our headcount down there and have the two offices work together.”
The King Agency’s building at 3 N. Lombardy St. (Photo courtesy King Agency)
King said the Atlanta office will be shaped by the business it picks up and is running a campaign in that market. He said the agency is targeting the automotive, healthcare and mechanical sectors, as well as residential services such as HVAC, window siding and home repairs.
“We’ll see what the needs are and where we have to put people with different strengths,” he said. “These days it’s so much easier to work from a distance than it was even five years ago. It’s been going very well the past few years from a distance, so we decided it was really time to make a run at it.”
In Virginia, King’s clients include Virginia Family Dentistry, for which it recently released a campaign to promote the Central Virginia practice’s 50th anniversary. Other clients include an event venue group in Norfolk called SevenVenues and First Team Auto’s five dealerships in Hampton Roads, where he said the agency will maintain its presence.
“Virginia Beach is still a place we really like,” King said. “We were really starting to get some traction and making inroads into the area right before COVID hit. That sort of put the brakes on everything. Hopefully we can get back to growing that one as we get a foothold more in Atlanta.”
The expansion comes on the heels of a notable year for the 27-year-old agency King founded in 1997. It took two best-in-show awards at the Advertising Club of Richmond’s 2023 Richmond Show for the Netflix-themed invitations it designed for a party to celebrate its 25th anniversary.
The King Agency’s expansion comes a year after a Richmond peer, Brand Federation, opened a second office in New York. Brand Federation is led by Kelly O’Keefe, whom King worked for as creative director at his namesake O’Keefe Marketing firm before launching his own agency.
The Hawks would love to forget Friday’s embarrassing loss to the Detroit Pistons.
After an entertaining first quarter, Atlanta was dominated over the final three quarters and ended up losing by 27 points to the top team in the Eastern Conference. They are hoping for a quick bounce back today at home vs Philadelphia and will could use a win to get back on track.
The game is getting closer to tipoff and both teams have announced their starting lineups:
Hawks
G-Nickeil Alexander-Walker
G- Dyson Daniels
F- Zaccharie Risacher
F- Jalen Johnson
C- Onyeka Okongwu
76ers
G- Quentin Grimes
G- VJ Edgecombe
F- Paul George
F- Dominick Barlow
C- Joel Embiid
Deeper look at Atlanta
When previewing the game this morning, our own Rohan Raman took a deeper look at the Hawks’ advanced numbers today:
“Atlanta’s offense has been surprisingly solid without Trae Young, but the Pistons game was a poor showing. The Hawks are 12th in points, 10th in FG%, 10th in 3P%, 17th in FT%, 25th in rebounds (24th in OREB, 22nd in DREB), 1st in assists, and 18th in turnovers per game. They’re 16th in offensive rating this year.
On a per-game basis, the Hawks’ defense rank 21st in points allowed, 18th in FG% allowed, 9th in 3P% allowed, 23rd in rebounds allowed, 4th in steals, and 12th in blocks. They’re 14th in defensive rating on the year, which puts them in a slightly above-average tier despite their recent run of poor performance on end.
Philadelphia is still figuring out how their offense operates when everyone is healthy, but Tyrese Maxey is always dangerous and they quietly have a reasonably deep roster. They’re 16th in points, 24th in FG%, 17th in 3P%, 6th in FT%, 9th in rebounds (10th in OREB, 9th in DREB), 20th in assists, and 11th in turnovers per game. They’re 15th in offensive rating this season.
After a difficult night against a tough Detroit defense, the matchup gets slightly easier against the 76ers. Even so, they’ve been playing good defense as of late – albeit against poor competition. They are 12th in points allowed, 8th in FG% allowed, 8th in 3P% allowed, 21st in rebounds allowed, 19th in steals, and 2nd in blocks. They’re 9th in defensive rating, so this would be the second straight game for the Hawks against a top-ten defense by defensive rating.”
Because they are at home and will have the best player on the floor, I like the Hawks to win this game. Quentin Grimes is someone who has given the Hawks trouble before, and rookie VJ Edgecombe has had a great start to his career. Still, I like Johnson and Onyeka Okongwu to lead the Hawks to a win today at home.
More Atlanta Hawks News:
The Philadelphia 76ers (14-10) and Atlanta Hawks (14-12) meet Sunday. Tip-off from State Farm Arena in Atlanta, Georgia, is set for 6 p.m. ET. Let’s analyze BetMGM Sportsbook’s NBA odds around the 76ers vs. Hawks odds and make our expert NBA picks and predictions for the best bets.
Season series: Hawks lead 1-0
The 76ers beat the Indiana Pacers 115-105 Friday, covering as 5-point home favorites with the Under (221) cashing. C Joel Embiid led the team with 39 points on 12-for-23 shooting. Philadelphia has found its rhythm, winning 4 of its last 5 games while going 3-2 against the spread (ATS). It is 14-9-1 ATS on the season.
The Hawks lost to the Detroit Pistons 142-115 on Friday, failing to cover as 7-point road underdogs as the Over (233) hit. G Nickeil Alexander-Walker led all scorers with 22 points and 4 made 3-pointers. Atlanta, after a 10-5 November, has gone just 1-4 in its last 5 games, covering 3 times in that stretch. It is 14-12 ATS on the season.
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76ers at Hawks odds
Provided by BetMGM Sportsbook; access USA TODAY Sports Scores and Sports Betting Odds hub for a full list. Lines last updated at 9:54 a.m. ET.
- Moneyline (ML): 76ers +155 (bet $100 to win $155) | Hawks -190 (bet $190 to win $100)
- Against the spread: 76ers +4.5 (-105) | Hawks -4.5 (-115)
- Over/Under (O/U): 226.5 (O: -110 | U: -110)
76ers at Hawks key injuries
76ers
- C Joel Embiid (knee) questionable
- G Tyrese Maxey (illness) doubtful
- G Kelly Oubre Jr. (knee) out
- F Trendon Watford (adductor) out
Hawks
- G Nickeil Alexander-Walker (ankle) questionable
- C Kristaps Porzingis (illness) out
- G Trae Young (knee) out
For most recent updates: Official NBA injury report.
76ers at Hawks picks and predictions
Prediction
76ers 114, Hawks 111
BET 76ERS (+155).
The Hawks have fallen off a cliff, and their defense has gone with them. They are 1-4 over their last 5 outings and have allowed at least 123 points in 5 of their last 8 games. Their offense hasn’t matched that shortcoming, scoring 100 points or fewer in 2 of their last 5 contests.
The 76ers, on the other hand, are surging, and their defense has been much improved from earlier in the season. They have held 4 of their last 5 opponents to 105 points or fewer and haven’t given up more than 112 points in December (through 5 games). Philadelphia has won 3 straight on the road.
Take 76ERS (+155).
PASS.
The preferred option is the moneyline, thanks to the enhanced odds. The spread is also playable, particularly with the 76ers.
BET UNDER 226.5 (-110).
The 76ers have gone Under in 5 straight games, and while their defense has stepped up, they have scored 116 points or fewer in their last 4 contests. They are 11-13 O/U on the season.
The Hawks are 3-2 O/U in their last 5 games, largely due to their weak defense, which is less likely to be exploited given that the 76ers rank 20th in pace. Expect a slower-tempo game and take UNDER 226.5 (-110).
For more sports betting picks and tips, check out SportsbookWire.com and BetFTW.
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The Atlanta Braves have locked down two free agents. One bolstered the bullpen while the other diversified their options on the offense. Now, from what we’re hearing, the attention has turned to fortifying the rotation.
We are gaining an idea of who the Braves are targeting on the starting pitching market. Framber Valdez and Michael King appear to be the top two free-agent options they’re taking a look at, per source. The goal would be to land one of the two. How far along any potential talks are or if they’re currently talking at all is unclear. We just know now that these two are preferred targets.
Previous reports said that the Mets and Giants had previously chatted with Valdez. King is on the radar of the Tigers and Cubs. There are contenders in play for these same guys.
Signing a free agent is their plan A for acquiring starting pitching depth. What we are hearing confirms the willingness to cough up a draft pick to make a big signing. Both have a qualifying offer attached to them.
That being said, they are willing to go out on the trade market if needed and in a specific circumstance. Plan B is to make a deal for Milwaukee Brewers right-hander Freddy Peralta.
The 2025 All-Star has been rumored to be a trade candidate since the start of the offseason. What we are hearing lines up with previous speculation as to the type of moves the Braves could make. The Athletic’s Jim Bowden suggested the Braves make a move for Peralta, and part of that suggestion included a potential trade piece that would likely be dealt in this scenario.
The Brewers would likely want to make the centerpiece of the return the Braves’ No. 2 prospect, JR Ritchie. However, the Braves would likely prefer to hang onto Ritchie. They see him as a key piece of their future. They would likely prefer to make the centerpiece of the deal Hurston Waldrep, who showed significant promise once she was called up toward the end of last season.
Another player would likely be dealt along with one of the two names. The Braves would like to know whether an extension would be in play. They wouldn’t want to make the move for strictly a rental.
However, the Brewers want to get a trade done during the offseason. If he’s on the roster during the regular season, it would put them in a bind. They don’t see him as someone they’ll be able to keep around, but if they’re contending, they can’t trade him at the deadline. He would have to stick around for a push, and then he would walk.
Meanwhile, the Braves are pushing to have a top-five payroll in the league for next season. That puts them in the position to take on one of the two possible free-agent signings or take on a contract extension in a potential trade.
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