Flood Communications starts broadcasting Hispanic radio station central Nebraska

GRAND ISLAND, Neb. — Flood Communications, which reaches greater than 500,000 houses as the most important information operation in Nebraska, introduced on Tuesday it has began broadcasting Fiesta 94.5 FM, the primary full-power Spanish-language radio station to cowl the Grand Island, Kearney, Hastings and Lexington areas.

The corporate is reworking a constructing at 118 W. Fourth St. to accommodate Fiesta 94.5 and its latest Telemundo Nebraska studio to function alongside its present Telemundo Nebraska studio in Omaha.

“We’re excited to be a part of the super progress taking place on Grand Island’s Fourth Road,” stated Andy Ruback, CEO of Flood Communications. “We imagine within the momentum the group is placing behind this downtown district and we imagine in creating content material that’s extra accessible to this area’s rising Hispanic group. Making this funding in Grand Island, Lexington, and past is a superb resolution on all fronts.”

Flood Communications has seen notable progress since its inception by specializing in the agricultural and Hispanic audiences of Nebraska, each usually underserved. Particularly related to this new station, the Hispanic group in Corridor County has greater than doubled since 2000 to now account for 29% of the inhabitants. Close by Dawson County is now 33.8% Hispanic.

“Our Hispanic group has grown remarkably, and lots of enterprise house owners need to know the right way to attain this group,” stated Jose Ramón Muñoz, director of operations for Fiesta 94.5. “We’re right here to be a part of their enterprise technique. It’s a fantastic addition to the Telemundo Nebraska household.”

Beforehand referred to as “The Breeze,” the KLIQ radio station was a part of Flood Communications’ Platte River Radio acquisition in November 2021. The corporate additionally operates radio stations; KHAS, 98.9 The Vibe, and ESPN Tri-Cites in central Nebraska. This growth got here on the heels of Flood Communication showing as the one media firm from Nebraska to make the Inc. 5000 record of fastest-growing firms in America and the one broadcast firm in your complete nation.

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