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Beware finance bros: AI is coming for banking before any other kinds of jobs, Citigroup warns

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Beware finance bros: AI is coming for banking before any other kinds of jobs, Citigroup warns

Bad news for the one percent: According to a new exhaustive report from Citigroup, finance is on track to bear the brunt of AI-related displacement.

AI will “profoundly change money,” the 124-page report declares in its introductory paragraph. Sure, it creates “new opportunities for growth and innovation, often improving our overall quality of life,” Citigroup says. But it also “destroys” and creates plenty of “losers.” 

Wall Street bankers might just be chief among them. Nearly seven in 10 banking jobs (67%) have “higher potential” to be changed or even fully outsourced by AI, Citigroup wrote, drawing on data from Accenture and the World Economic Forum. That’s the highest share of any job they studied. Industries following just behind are insurance, software, and capital markets. (Perhaps to be expected, utilities and natural resources round out the bottom of the list.)

“Traditional AI adoption in financial services [is] widespread, shallow, and inconsequential,” Shameek Kundu, chief strategy officer and head of financial services at AI observability platform TruEra, wrote in the report.

The good news, however, is that AI implementation more broadly stands to hugely benefit banks and financial institutions. It may not even hurt total headcount, once requisite AI-related management hires are accounted for. 

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After all, AI is hardly sophisticated enough at this stage to operate independently. A “bot-powered world,” as Citigroup puts it, would still struggle with compliance, data security, and basic ethics, as “AI models are known to hallucinate and create information that does not exist.” Hardly a minor business risk. 

Indeed, AI could add $170 billion to the profit pool for the banking sector globally by 2028. And the banks know it, even if they’re hesitant to deploy the technology. Almost all (93%) of financial institution respondents to a recent Citi client survey said AI adoption would improve their profitability in the next five years—mainly because of its ability to automate rote tasks human workers are currently saddled with, like data entry and dreaded Excel files. 

Despite the measurable upside—which many other industries have long since embraced—Citigroup predicts financial services will be dragging its feet, slow on the AI uptake compared with other sectors. Citigroup chalks that up to the sector’s “highly regulated nature” and lack of globally agreed-upon rules. “Bankers may think that they lead the way,” Citigroup writes, “but many users are adopting technology faster than banks or big business,” a phenomenon it characterizes as “the crowds running ahead of the crown.”

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Solaris Names Steffen Jentsch to Lead Embedded Finance Platform | PYMNTS.com

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Solaris Names Steffen Jentsch to Lead Embedded Finance Platform | PYMNTS.com

Carsten Höltkemeyer, the firm’s CEO, stepped down at the end of 2025, the company said in its announcement last week. Steffen Jentsch, chief information officer and chief process officer for FinTech flatexDEGIRO AG, will take his place.

“Jentsch brings a proven track record in scaling digital financial platforms, along with deep expertise in regulatory transformation and digital banking solutions,” the announcement said.

Höltkemeyer is set to stay on in an advisory role. The announcement adds that Ansgar Finken, chief risk officer and head of its finance and technology area, is also stepping down, but will remain on in an advisory capacity.

Finken will be succeeded by Matthias Heinrich, former chief risk officer and member of flatexDEGIRO Bank AG’s executive board.

“I’m truly excited to join Solaris and lead the next chapter — one defined by durable growth built on regulatory strength and commercial execution,” Jentsch said.

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“Digital B2B2C platforms thrive when cutting-edge technology, cloud-native infrastructure, and strong compliance frameworks work seamlessly together. Solaris has been a first mover in embedded finance and has helped shape the market across Europe.”

The release notes that the leadership change follows SBI’s acquisition of a majority stake in Solaris as part of the 140 million euro ($164 million) Series G funding round last February.

The news follows a year in which embedded finance “moved from consumer convenience to business as usual,” as PYMNTS wrote last week.

During 2025, embedded payments, lending and B2B finance all demonstrated clear signs of maturity — especially when tied to specific verticals and workflows instead of being deployed as generic platforms. The most successful implementations were almost invisible, woven directly into the systems where users already worked, the report added.

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“The embedded finance revolution that transformed consumer payments is now reshaping B2 commerce — with far greater stakes,” Sandy Weil, chief revenue officer at Galileo, said in an interview with PYMNTS.

“In 2025, businesses are embedding working capital, virtual cards and automated workflows directly into their platforms, turning financial operations into growth engines.”

It was a year in which “buy, don’t build” became the overriding philosophy, the report added. Research by PYMNTS Intelligence in conjunction with Galileo and WEX spotlighted the way institutions prioritized speed and specialization over ownership, “outsourcing embedded capabilities rather than developing them internally.”

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3 stocks to watch in 2026

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3 stocks to watch in 2026
Looking to add some new stocks to your portfolio? Gibbens Capital president and chief investment officer Mark Gibbens has three suggestions. Find out what they are in the video above. To watch more expert insights and analysis on the latest market action, check out more Market Domination.
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