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Wrexham in the Premier League? Rob McElhenney and Ryan Reynolds seek a Hollywood finish

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Wrexham in the Premier League? Rob McElhenney and Ryan Reynolds seek a Hollywood finish

When “Welcome to Wrexham,” the Emmy-winning FX docuseries, kicks off its third season Thursday (streaming the next day on Hulu), our intrepid heroes are preparing for their first season in the fourth tier of English soccer after 15 years in the semipro National League.

Funding the team’s rise, and saving the down-on-its-luck Welsh city where the club plays, was the whole point of the series when actors Rob McElhenney (“It’s Always Sunny in Philadelphia”) and Ryan Reynolds (“Deadpool”) came up with the idea of buying Wrexham AFC during the pandemic.

So when the club, the third-oldest professional team in the world, was promoted last April — and, spoiler alert, was promoted again this month to the third-tier League One — shouldn’t that have been a wrap? Wasn’t that the time to roll credits?

Not necessarily. Because now the goal has changed.

“That’s the beauty of sport. You just don’t know where it’s going to end,” said McElhenney, a hardcore fan of Philadelphia’s professional sports teams. “Our ultimate goal is to build a sustainable model that will allow us to not only get to the Premier League, but sustain in the Premier League and eventually win the Premier League and be in the Champions League.”

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To put that in perspective, in U.S. sports that would be like taking a rookie-league baseball team and turning it into the New York Yankees — if baseball had promotion and relegation, which it does not. So there really is no comparison.

But since McElhenney and Reynolds come from a world of make believe, where nothing is impossible, why not dream big? Well, for one thing this isn’t a Hollywood script in which the guy gets the girl and evil never wins. There’s no guarantee “Welcome to Wrexham” will have a happy ending.

But it wouldn’t be wise to bet against that.

“That’s part of the gambit here. You’re surrendering to fate,” Reynolds said. “You can’t write the script in advance. You can only work as hard as humanly possible to put the best club and infrastructure out on the onto that pitch and that’s what makes it compelling. That we don’t have that kind of control.

“And in football, not unlike life, anything can happen.”

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Also in football, not unlike life, spending a lot of money can sure improve your odds. And McElhenney and Reynolds have spent a lot of money. It cost them more than $2.5 million to buy the team and another $4.7 million to buy back the freehold of the team’s historic stadium, according to published reports.

They spent on players too. Paul Mullin, the league’s leading scorer in Wrexham’s final two seasons in the fifth-tier National League, and teammate Ben Tozer each made more than $5,000 a week, about three times the league’s average wage. Two others reportedly made $3,700 a week.

That was steep in the National League, one that had been made up of small-town teams often owned by local businessmen who weren’t backed by Hollywood studios. But it’s perfectly legal, too, since the league does not have a salary cap or fair play protections.

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“At the moment, there’s no level playing field,” Jim Parmenter, chairman of National League club Dover, told the Athletic last spring.

In the first episode of Season 2, McElhenney and Reynolds are told Wrexham lost $12 million in their first season despite leading the league in attendance. Yet they kept spending to buy promotion to League 2 later that same season, something for which they make no apologies.

Wrexham co-owner Rob McElhenney, left, celebrates with Wrexham's Elliot Lee after a match against Stockport on Saturday.

Wrexham co-owner Rob McElhenney, left, celebrates with Wrexham’s Elliot Lee after a match against Stockport on Saturday.

(Jon Super / Associated Press)

“The rules and regulations around these leagues are really prescriptive,” Reynolds said. “You have a very clear set of boundaries and rules to work within. And I think every team is encouraged to to work as hard as you possibly can and do whatever you could possibly can within those margins.

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“That’s exactly what we’ve been doing with Wrexham. You can loath me, you can loath Rob, but it’s pretty damn hard to root against this town and what they’ve been through for so many decades and what this club has meant to this town. So we will do anything humanly possible to see that Wrexham continues to progress and grow in the in the world football community.”

Besides, Wrexham isn’t the only club or community that has benefited. According to the the Athletic, 22 the 72 teams in the Championship, League One and League Two — at the second, third and fourth levels of English soccer — are either wholly owned by or have minority investors hailing from the U.S. with 14 of them experiencing new investment since the actors took control at Wrexham in February 2021.

Thanks to the focus of the docuseries, the profile of League 2 has never been higher. And that’s meant higher salaries, more interest and larger crowds, with three teams topping 10,800 a game heading into last weekend, about double the league average last season.

The TV show, Wrexham’s summer tour of the U.S. — a trip that will be repeated this July — plus sponsorship deals with United Airlines and others could push Wrexham’s turnover this season to more than $25 million, nearly four times what it was just two years ago. That’s a rising tide that will lift all the boats in League 2 — and, presumably, next season in League 1.

It’s already lifted Wrexham — the team and the town, which were struggling through some rough times when McElhenney and Reynolds took their gamble, riding to the rescue and lifting the hopes and self-confidence of both.

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“You know, there’s just no sure things. It’s why they have the great expression giant killers in this sport,” Reynolds said. “I think the thing that I’m most surprised by in this whole experience, aside from how forthcoming and vulnerable the folks in Wrexham have been telling their story, is how romantic this game is.

“Prior to Wrexham most of my football exposure came from watching the Canadian national women’s team. I saw glimpses of it with those women fighting for their country and their sport. But boy have I seen it in Wrexham and in this sport in general.

“It’s just the most romantic thing in the world.”

Why would anyone want to see that end?

You have read the latest installment of On Soccer with Kevin Baxter. The weekly column takes you behind the scenes and shines a spotlight on unique stories. Listen to Baxter on this week’s episode of the “Corner of the Galaxy” podcast.

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Movie Reviews

Review | Hoppers: Pixar’s new animation is a hilarious, heartfelt animal Avatar

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Review | Hoppers: Pixar’s new animation is a hilarious, heartfelt animal Avatar

4/5 stars

Bounding into cinemas just in time for spring, the latest Pixar animation is a pleasingly charming tale of man vs nature, with a bit of crazy robot tech thrown in.

The star of Hoppers is Mabel Tanaka (voiced by Piper Curda), a young animal-lover leading a one-girl protest over a freeway being built through the tranquil countryside near her hometown of Beaverton.

Because the freeway is the pet project of the town’s popular mayor, Jerry (Jon Hamm), who is vying for re-election, Mabel’s protests fall on deaf ears.

Everything changes when she stumbles upon top-secret research by her biology professor, Dr Sam Fairfax (Kathy Najimy), that allows for the human consciousness to be linked to robotic animals. This lets users get up close and personal with other species.

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“This is like Avatar,” Mabel coos, and, in truth, it is. Plugged into a headset, Mabel is reborn inside a robotic beaver. She plans to recruit a real beaver to help populate the glade, which is set to be destroyed by Jerry’s proposed road.
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Kurt Cobain’s Fender, Beatles drum head among $1-billion collection going to auction

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Kurt Cobain’s Fender, Beatles drum head among -billion collection going to auction

In the summer of 1991, Nirvana filmed the music video for “Smells Like Teen Spirit” on a Culver City sound stage. Kurt Cobain strummed the grunge anthem’s iconic four-chord opening riff on a 1969 Fender Mustang, Lake Placid Blue with a signature racing stripe.

Nearly 35 years later, the six-string relic hung on a gallery wall at Christie’s in Beverly Hills as part of a display of late billionaire businessman Jim Irsay’s world-renowned guitar collection, which heads to auction at Christie’s, New York, beginning Tuesday. Each piece in the Beverly Hills gallery, illuminated by an arched spotlight and flanked by a label chronicling its history, carried the aura of a Renaissance painting.

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Irsay’s billion-dollar guitar arsenal, crowned “The Greatest Guitar Collection on Earth” by Guitar World magazine, is the focal point of the Christie’s auction, which has split approximately 400 objects — about half of which are guitars — into four segments: the “Hall of Fame” group of anchor items, the “Icons of Pop Culture” class of miscellaneous memorabilia, the “Icons of Music” mixed batch of electric and acoustic guitars and an online segment that compiles the remainder of Irsay’s collection. The online sale, featuring various autographed items, smaller instruments and historical documents, features the items at the lowest price points.

A portion of auction proceeds will be donated to charities that Irsay supported during his lifetime.

The instruments of famous musicians have long been coveted collector’s items. But in the case of the Jim Irsay Collection, the handcrafted six-strings have acquired a more ephemeral quality in the eyes of their admirers.

Amelia Walker, the specialist head of private and iconic collections at Christie’s, said at the recent highlight exhibition in L.A. that the auction represents “a real moment where these [objects] are being elevated beyond what we traditionally call memorabilia” into artistic masterpieces.

“They deserve the kind of the pedestal that we give to art as well,” Walker said. “Because they are not only works of art in terms of their creation, but what they have created, what their owners have created with them — it’s the purest form of art.”

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Cobain’s Fender was only one of the music history treasures nestled in Christie’s gallery. A few paces away, Jerry Garcia’s “Budman” amplifier, once part of the Grateful Dead’s three-story high “Wall of Sound,” perched atop a podium. Just past it lay the Beatles logo drum head (estimated between $1 million and $2 million) used for the band’s debut appearance on “The Ed Sullivan Show,” which garnered a historic 73 million viewers and catalyzed the British Invasion. Pencil lines were still visible beneath the logo’s signature “drop T.”

A drum head.

Pencil lines are still visible on the drum head Ringo Starr played during the Beatles’ debut appearance on “The Ed Sullivan Show.”

(Christie’s Images LTD, 2026)

It is exceptionally rare for even one such artifact to go to market, let alone a billion-dollar group of them at once, Walker said. But a public sale enabling many to participate and demonstrate the “true market value” of these objects is what Irsay would have wanted, she added.

Dropping tens of millions of dollars on pop culture memorabilia may seem an odd hobby for an NFL general manager, yet Irsay viewed collecting much like he viewed leading the Indianapolis Colts.

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Irsay, the youngest NFL general manager in history, said in a 2014 Colts Media interview that watching and emulating the legendary NFL owners who came before him “really taught me to be a steward.”

“Ownership is a great responsibility. You can’t buy respect,” he said. “Respect only comes from you being a steward.”

The first major acquisition in Irsay’s collection came in 2001, with his $2.4-million purchase of the original 120-foot scroll for Jack Kerouac’s 1957 novel, “On the Road.” He loved the book and wanted to preserve it, Walker said. But he also frequently lent it out, just like he regularly toured his guitar collection beginning 20 years later.

A scroll of writing.

Jim Irsay purchased the original 120-foot scroll manuscript of Jack Kerouac’s “On the Road” for $2.4 million in 2001.

(Christie’s Images)

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“He said publicly, ‘I’m not the owner of these things. I’m just that current custodian looking after them for future generations,’ ” Walker said. “And I think that’s what true collectors always say.”

At its L.A. highlight exhibition, Irsay’s collection held an air of synchronicity. Paul McCartney’s handwritten lyrics for “Hey Jude” hung just a few steps from a promotional poster — the only one in existence — for the 1959 concert Buddy Holly, Ritchie Valens and J.P. “The Big Bopper” Richardson were en route to perform when their plane crashed. The tragedy spurred Don McLean to write “American Pie,” about “the day the music died.”

Holly was McCartney’s “great inspiration,” Christie’s specialist Zita Gibson said. “So everything connects.”

Later, the Beatles’ 1966 song “Paperback Writer” played over the speakers near-parallel to the guitars the song was written on.

Irsay’s collection also contains a bit of whimsy, with gems like a prop golden ticket from 1971’s “Willy Wonka & the Chocolate Factory” — estimated between $60,000 and $120,000 — and reading, “In your wildest dreams you could not imagine the marvelous surprises that await you!”

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Another fan-favorite is the “Wilson” volleyball from 2000’s “Cast Away,” starring Tom Hanks, estimated between $60,000 and $80,000, Gibson said.

Historically, such objects were often preserved by accident. But as the memorabilia market has ballooned over the last decade or so, Gibson said, “a lot of artists are much more careful about making sure that things don’t get into the wrong hands. After rehearsals, they tidy up after themselves.”

If anything proves the market value of seemingly worthless ephemera, Walker added, it’s fans clawing for printed set lists at the end of a concert.

“They’re desperate for that connection. This is what it’s all about,” the specialist said. It’s what drove Irsay as well, she said: “He wanted to have a connection with these great artists of his generation and also the generation above him. And he wanted to share them with people.”

In Irsay’s home, his favorite guitars weren’t hung like classic paintings. Instead, they were strewn about the rooms he frequented, available for him to play whenever the urge struck him.

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Thanks to tune-up efforts from Walker, many of the guitars headed to auction are fully operational in the hopes that their buyers can do the same.

“They’re working instruments. They need to be looked after, to be played,” Walker said. And even though they make for great gallery art, “they’re not just for hanging on the wall.”

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Movie Reviews

Film reviews: ‘How to Make a Killing,’ ‘Pillion,’ and ‘Midwinter Break’

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Film reviews: ‘How to Make a Killing,’ ‘Pillion,’ and ‘Midwinter Break’

‘How to Make a Killing’

Directed by John Patton Ford (R)

★★

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