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How the NFL views the NIL era: 'This whole draft landscape has changed'

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How the NFL views the NIL era: 'This whole draft landscape has changed'

The bright lights and quarterback debates will be there as always when the NFL Draft starts Thursday night. But something’s different this year, which will become more evident as the rounds turn and we get into Day 3 on Saturday.

Only 58 underclassmen have declared for this week’s draft — down from 130 players in 2021 and the smallest number of underclassmen since 2011. For those in NFL circles, the introduction of NIL money is a clear factor.

“It’s crazy to fathom that some of these guys made more money in college than they will in the NFL,” Green Bay Packers coach Matt LaFleur said.

Players started signing marketing deals after the Supreme Court’s 2021 ruling that collegiate athletes are entitled to payment for their “name, image and likeness.” The pandemic-shortened season in 2020 has also played a part in players staying in school, as they were granted an extra year of eligibility. And then the NCAA allowed players to transfer without sitting out a year.

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How name, image and likeness is impacting NFL draft decisions

NIL payments are not public figures, but most players who will be selected in the top three rounds this week have money in the bank now. USC quarterback Caleb Williams, the projected top pick to the Chicago Bears, has been estimated to have earned around $10 million while in school. He may be an outlier, but NFL coaches are noticing a difference in their interactions with draft prospects in the NIL era.

“You look for the guys that have that look in their eye,” Las Vegas Raiders coach Antonio Pierce said. “You can really feel it, and you can also see the guys that are entitled, that have NIL money, which is an issue because they come in privileged. They have money in the bank.

“When I came in the league, I was broke. These guys already got goddamn jewelry on and the Louis Vuitton rocking already.”


Las Vegas Raiders coach Antonio Pierce wants to see players enter the NFL with the same type of competitive edge that he possessed. (Steve Marcus / Getty Images)

Pierce wants players with an edge, and he feels that already having money in the bank from college might affect how hard they are willing to work to crack a starting lineup in the NFL. Compounding that problem, Minnesota Vikings coach Kevin O’Connell said it’s harder to know how players respond to adversity when so many hit the transfer portal at the drop of a hat.

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“They already have money in their pocket, so you see some guys not going as hard in the pre-draft process,” agent Ron Slavin said. “And no one is eating those packs of ramen noodles anymore.”

The NFL minimum salary for a rookie in 2024 is $795,000. Players who are drafted sign standard four-year deals — contracts for first-round picks also include a fifth-year option — that are scaled based on the draft slot. The slotted deal for the No. 1 pick — presumably Williams — is $38.5 million over four years. By the start of the second round, the four-year value dips to under $10 million. From about the fourth round on, players make an average of roughly $1 million per season on their rookie deals.

And that’s where there appears to be a huge drop-off in player quality in this year’s draft.

“Clubs are saying that this is a really good draft through 150 picks, and then after that it falls off a cliff,” agent Steve Caric said.

New York Giants general manager Joe Schoen said Thursday that, according to the team’s assistant director of player personnel, Dennis Hickey, 170 players with draftable grades returned to school this year.

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“Because of COVID partly and NIL, this whole draft landscape has changed,” Baltimore Ravens GM Eric DeCosta said. “There’s less draftable players, less underclassmen.”

“All those guys stayed in school for NIL money,” Senior Bowl executive director Jim Nagy said. “You’re going to see teams drafting players late that they usually sign as priority free agents.”

Vikings GM Kwesi Adofo-Mensah said players he has been scouting for years still are not in the draft.

“It’s a supply and demand issue,” he said. “Defensive line was apparently a big issue in college, and a lot of those guys got a lot of money to go back to college. And so that’s gonna affect our league and the depth of that position and different things.”

NFL teams will likely spend the run-up to the draft looking to package fifth-, sixth- and seventh-round picks and move up.

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“We’ve talked about the idea of, (in) the later rounds of the draft, if there’s nobody there that you covet, potentially trading that pick for a better pick,” DeCosta said.


The feeling around the NFL is the quality of draft prospects drops after this year’s fourth round, in part because so many players elected to stay in school. (Michael Wade / Icon Sportswire via Getty Images)

Jason Belzer, the CEO and co-founder of Student Athlete NIL (SANIL), manages more than 30 booster collectives for some of the bigger Power 5 schools.

“I think the NIL has affected the NFL considerably, but for the better,” Belzer said. “You have more and more players that are choosing to stay in college football and develop and get paid, rather than go into the draft. There are multiple quarterbacks that made over a million dollars that are not going to get that kind of money because they’re going to be late-round picks. The NIL is the best thing that ever happened to the NFL when it comes to development.”

He estimates that 40 college players made more than the 2023 minimum NFL salary of $750,000, with a lot more making $500,000, including a tackle projected to go in the sixth round this week. Belzer said that roughly five players per Power 5 roster make more than $100,000.

For late-round picks who aren’t guaranteed to make the roster, the decision to return to school can be quite easy.

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“Getting drafted is a significant honor no matter where you go — even the sixth or seventh round — but if you’re a seventh-round pick, you’re getting, like, a $90,000 signing bonus, and that’s the only guaranteed part of your contract,” agent Eugene Lee said. “Compare that to a school where you have a front-line starter at a P4 school and you say, ‘Hey, come back! We’ll give you $350,000.’ It’s just like, ‘OK.’ You take out a loss-of-value policy and there you go.”

The later-round prospects simply are taking advantage of a chance to have their cake and eat it too.

“A fourth-round pick, for example, has a chance to go back to school and get better, move his draft status up and then make more money next year,” Caric said. “And as insurance, he can make what he would make with a Day 3 signing bonus thanks to NIL and coming back to school.”

More collegiate experience can be a good thing, especially at the quarterback position. Jayden Daniels played in 55 games at Arizona State and LSU, almost double the number of games North Carolina’s Drake Maye played in (28).

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“We don’t have a minor league, and those extra years is maybe a couple of minor-league years,” Adofo-Mensah said. “And that also depends on where they’re playing and the system, how relatable that is to our game.”

The Vikings, who hold picks Nos. 11 and 23 in the first round, could trade up to fill their quarterback need or just stay put and use their first pick on the best player available and the latter pick on someone like Oregon QB Bo Nix. Nix played a whopping 61 games at Auburn and Oregon and thinks his experience gives him an edge over the other potential first-round quarterbacks.

“Repetition is the mother of all skill, so the more you can do something, the better you become at it,” Nix said at the combine. “I was able to prove that as the years went on, getting better and better, learning new things, playing in different systems — five in five years is a lot, but that’s a lot of fun. And I wouldn’t trade it for the world.”

Nix is 24 years old, which could impact his perceived upside.


Bo Nix’s age (24) could work against him in the draft process, but he thinks his experience is a benefit. (Zac BonDurant / Icon Sportswire via Getty Images)

“I don’t think it’s a bad thing if you come out a little bit older — and maybe even a better thing,” Raiders GM Tom Telesco said. “You’ve got more experience under your belt, more maturity at that position. Other positions, it may or may not matter.

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“Typically as a scouting staff, we always say we’d like a younger player because the guy has a chance to develop, maybe has a little bit more ceiling. Is that true or not? I’m not really sure. But I do know that we’re going to have some players coming in the league that have good experience and may be ready to play a little bit earlier than maybe in times past.”

Nix could have entered the draft last year but stayed for a chance to win a national championship and had the cushion NIL allows.

That experience edge might only hold for quarterbacks, though.

“I can’t tell you how many conversations I have had in the last couple of weeks where I ask a club about Player A or Player B; the older age is always a minus,” Caric said. “They obviously want to draft someone they’re going to have for more than one contract. When you come into the league at 24 years old with these super-senior years, that’s not as attractive as the 21-year-old.”

Alabama offensive tackle JC Latham was able to enjoy a different college lifestyle than previous players but said the extra money also helped him prepare for the NFL.

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“It definitely has you grow up,” Latham said at the combine. “You gotta understand that you’re getting more money now, so there’s gonna be a bigger target on your back.”

It can also help players learn to manage their money before their first NFL rookie camp.

“If you want to create more wealth for yourself and your family, you gotta really understand how to maneuver it and manage it,” Latham said. “Definitely puts you in the mindset to really understand what’s going on around you and how (you can) create your wealth early.”


All these players staying in school have to come out at some point, so the number of draftable players will grow again next year.

And GMs and coaches still need to draft good players to keep their jobs — owners don’t want to hear an excuse about the NIL impact after another losing season.

“I do think — especially in the early rounds — it’s a very good draft,” Denver Broncos GM George Paton said.

And though the NFL can wring its hands a bit about NIL, it doesn’t change how it watches a player’s game tape and decides who to invest in.

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“It hasn’t changed our preparation that much,” said first-year Seattle Seahawks coach Mike Macdonald, a former defensive coordinator at Michigan. “I was ready for it since we had it down back at Michigan.

“The only thing is that some of these players are going to have to take a pay cut to play in the league.”

— Staff writer Tashan Reed contributed to this report.

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(Top illustration: Dan Golfarb / The Athletic; top photos of Roger Goodell and Caleb Williams: Rich Graessle / Icon Sportswire via Getty Images and Michael Reaves / Getty Images)

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Mueller: Has the NFL WR market reached a breaking point? How much is too much?

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Mueller: Has the NFL WR market reached a breaking point? How much is too much?

I’m not one for letting good players walk out the door.

I know from experience that talent is too hard to replace, even with the best-hatched plan, without taking a step backward. So I understand that, at least sometimes, proven teams need to overpay slightly for the sake of continuity.

But recent contracts for NFL wide receivers have forced me to at least question my philosophy. And that tells me that general managers and team-builders around the NFL are no doubt contemplating that question as well.

It’s not because these receivers lack talent. They are all really good players. But the contract numbers are making the team-building equation more complicated than ever.

The dilemma is twofold. First, if you’re going to pay a wide receiver more than $30 million per year, are you sure he’s a difference-maker and not just a guy who fits your system? And second, is it feasible to pay big salaries to more than one wide receiver on your roster?

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Ten years ago, the NFL’s top-paid wide receivers made about $16 million annually, equaling about 12 percent of the $133 million cap. Today, A.J. Brown leads the way at $32 million annually on a cap of $255 million. That’s still just 12.5 percent of the cap. But let’s look closer.

In 2014, the two receivers making $16 million annually were Calvin Johnson and Larry Fitzgerald, the clear standard-bearers at the position. There weren’t enough top-of-the-heap receivers that every new contract would reset the market. Dez Bryant, Demaryius Thomas, Julio Jones and A.J. Green signed new contracts in 2015, but none exceeded $15 million per year. Fitzgerald’s and Johnson’s deals weren’t eclipsed until Antonio Brown hit $17 million per year in 2017 (a year after Johnson retired), just 10.2 percent of the $167 million cap.

The receiver market has already been reset twice in the past month, and we are on the verge of another jump with Justin Jefferson, CeeDee Lamb, Ja’Marr Chase and Brandon Aiyuk all up for new deals. All four could plausibly reset the market, so we might be looking at $35 million per year — which would be 13.7 percent of the cap — or more. That leaves the Minnesota Vikings, Dallas Cowboys, Cincinnati Bengals and San Francisco 49ers with big decisions with implications across their rosters.

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Teams must take a hard look at where this money will come from. How much is too much for a non-quarterback? Does it make sense for a position group other than QB to exceed 20 percent of a team’s cap? How would that affect decisions elsewhere on the roster?

Jefferson is arguably the best receiver in the league, and Minnesota should certainly extend him. But the cost will tighten money to spend elsewhere, like on last year’s first-round pick, 22-year-old Jordan Addison, when his rookie deal ends. Of course, if the Vikings’ assessment of J.J. McCarthy proves accurate, a quality quarterback on a five-year rookie contract might be just what the doctor ordered. If I were running the Vikings, I would pay Jefferson and keep churning WR2 at the end of Addison’s deal.

Jerry Jones and the Cowboys probably need to be much more creative in dealing with Lamb. Jones already has a $50 million-plus quarterback quandary on his hands, with Dak Prescott having all the leverage in an endless game of chicken. As long as Prescott is the QB, the Cowboys’ evaluation skills might be challenged beyond most as they seek value from other receivers to pair with Lamb.

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If I were the Bengals, I would probably sign Chase — who still has two years left on his deal — as soon as possible to avoid resetting the market after Lamb’s and Jefferson’s deals come in. Cincinnati already appears to be planning to let Tee Higgins walk after this season, which might necessitate another high NFL Draft investment at the position next year.

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The 49ers have a more complicated situation than the Bengals, having already paid Deebo Samuel ($23.8 million per year, $28.6 million against the cap in 2024) and with Aiyuk ($14.1 million against the cap in 2024) in the last year of his contract. Both players’ names have been popular in trade rumors this offseason. The Niners hedged their bet by drafting Florida receiver Ricky Pearsall in Round 1 last month, giving themselves options at the position.

My crystal ball tells me this group will undergo a renovation after the 2024 season. Aiyuk and Samuel are set to count $42.7 million against the cap this season. Add Pearsall and tight end George Kittle and that’s more than $56 million against the cap (22 percent) for four pass catchers. Samuel is the NFL’s eighth-highest-paid wideout and might rank third in the 49ers’ position room when it comes to route running and ball skills. Something will have to give.

Brandon Aiyuk and Deebo Samuel

Will Deebo Samuel, left, or Brandon Aiyuk be elsewhere in 2025? (Thearon W. Henderson / Getty Images)

Players deserve whatever they can get — I am not here to dispute this — but even NFL teams with the most creative capologists will eventually be forced to pay for their extensions of credit, just like you and I. So what will they do about the rising costs of receivers?

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When players get too expensive, nothing speaks louder than cheaper options.

Teams selected 35 wide receivers in the 2024 draft. That’s not unordinary, but the total of seven picked in Round 1 grabbed my attention. Sure, it might just have been a year with several special talents available. But it also might speak to a few other factors:

1. With experienced receivers becoming more expensive, teams need more cheap talent.

2. In this era of seven-on-seven competitions and wide-open passing offenses in college, receivers have more advanced skills at a younger age.

3. Good talent evaluators can identify and sequence receivers properly, with smoother projections to the NFL.

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If you can identify the traits — beyond stats, height, weight and speed — that lend to a reasonably high hit rate on prospects, you can find value. These would be my top three traits, which you can find if you watch enough tape, for a receiver to fit any scheme:

• Create separation at the break point and/or change gears while underway in a route.

• See and distinguish coverage with your mind and reactions (or instincts), pre- and post-snap.

• Consistently extend to catch with your hands near defenders, allowing small guys to play bigger and big guys to be great.

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The last few draft classes have been rich in receiver talent. Even in a watered-down free-agent pool this year, there were several good values. In short, you don’t have to pay top-notch to get value at wide receiver.

Some teams, such as the Green Bay Packers, Kansas City Chiefs and Buffalo Bills, have already picked a lane. (Of course, having a talented quarterback makes it easier for them to consider this road.)

The Packers and Chiefs traded Davante Adams and Tyreek Hill before the 2022 season instead of paying them. Adams got $28 million from the Las Vegas Raiders, and Hill got $30 million annually from the Miami Dolphins. The Bills traded Stefon Diggs to the Houston Texans this offseason, two years after signing him to an extension worth $24 million annually.

Though the Adams trade has not exactly worked out for the Raiders, Packers GM Brian Gutekunst has reworked Green Bay’s receivers via the developmental route.

Christian Watson, drafted in the second round in 2022, is a straight-line-fast long-strider who can eat up a cushion, take the top off defenses and catch when he’s covered. His game is similar to that of Jameson Williams, whom the Detroit Lions drafted 22 picks earlier. In Round 4 that year, the Packers took Romeo Doubs, who will make $1.1 million this year after catching 59 passes in 2023. Doubs’ ability to find soft spots and distinguish coverages resembles that of the Lions’ Amon-Ra St. Brown, at least stylistically.

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Last year, the Packers took Jayden Reed (64 catches as a rookie) in Round 2 and Dontayvion Wicks (39 catches, 14.9 yards per catch) in Round 5. Given his acceleration off the ball and out of breaks, Wicks might have more upside than any of the above.

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Sure, it requires conviction in your evaluations, but Green Bay should be lauded for overhauling this group almost entirely with draft picks (none in Round 1), as those four receivers will cost a total of $6.3 million against the cap in 2024. Other teams should try to copy this economic model.

I’m not saying the Lions are wrong, but it’s a useful comparison. They reset the market by paying St. Brown $30 million per year even though he ranked 71st in the NFL in average air yards per target (7.75) and 39th in average yards per reception (12.7) last season. I understand the importance of keeping peace in the locker room and rewarding hard workers and leaders. He fits their system. But that signing might have ruffled a few feathers outside of the Lions’ front office and fans, who think it is money well spent. The Lions did let 29-year-old wideout Josh Reynolds walk, so they have shown they are willing to make tough choices, too.

The Chiefs, no doubt aided by Patrick Mahomes’ presence, have thrived since bailing on the market and going young, like the Packers. The Bills, with Josh Allen, have taken a similar route this offseason, choosing quantity over quality with reasonably priced veterans in Curtis Samuel, Marquez Valdes-Scantling and Chase Claypool and second-round rookie Keon Coleman, after trading Diggs and letting Gabe Davis walk.

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Of course, there are still teams on the opposite end of the spectrum. The Seattle Seahawks paid DK Metcalf and Tyler Lockett a total of $41.3 million annually (they restructured Lockett’s deal this offseason), then drafted a receiver (Jaxon Smith-Njigba) in Round 1 in 2023. The Philadelphia Eagles paid Brown and DeVonta Smith this offseason a combined $57 million annually (22.4 percent of the cap), even after signing quarterback Jalen Hurts to a record deal last offseason.

The Eagles made those investments after struggling to draft and develop receivers, missing on top-60 picks in Jordan Matthews, Nelson Agholor, JJ Arcega-Whiteside and Jalen Reagor. I can’t help but wonder: Was paying Brown and Smith a reaction to their previous struggles at the position?

There’s not necessarily a correct way to handle the rising costs at wide receiver. If there is, I’m not sure we know it just yet. Many theories are still being tested.

But here is something to consider: Teams will always have to pay great money for good players at positions where there is true scarcity, like quarterback. But I don’t see wide receiver, especially in the modern NFL, as a position of true scarcity. As a result, the sticker shock of recent contracts has given me pause.

I’m still not for letting any good player walk, but with each market-setting deal, the costs are getting harder to justify.

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(Top photos of Amon-Ra St. Brown, left, and Justin Jefferson: Cooper Neill, Grant Halverson / Getty Images)

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Wemby makes history with All-Defense first team nod

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Wemby makes history with All-Defense first team nod

Victor Wembanyama just accomplished something no other NBA player has ever done.

On Tuesday, the towering San Antonio Spurs big man became the first rookie in league history to be named to the All-Defensive First Team.

Wembanyama joined Minnesota Timberwolves center Rudy Gobert, Miami Heat big Bam Adebayo, New Orleans Pelicans guard/forward Herb Jones and Los Angeles Lakers big Anthony Davis on the first team.

Chicago Bulls guard Alex Caruso, Orlando Magic guard Jalen Suggs, Boston Celtics guard Derrick White, Timberwolves forward Jaden McDaniels and Celtics guard Jrue Holiday made the second team.

Gobert led in votes, receiving all 99 first-team votes from the panel of writers and broadcasters who submitted ballots. Gobert’s unanimous first-team selection comes as no surprise. Minnesota, with Gobert protecting the rim and receiving outstanding contributions on the perimeter from McDaniels and Anthony Edwards, finished the regular season as the league’s top defense, limiting opponents to 108.4 points per 100 possessions. Gobert ranked fourth in defensive rebounds per game (9.2) and sixth in blocks per game (2.13).

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Two weeks ago, Gobert received the NBA Defensive Player of the Year award for a record-tying fourth time.

Wembanyama was named to the first team on 86 of the ballots and to the second team on 12 ballots. Although his Spurs ended the season with the league’s 21st-ranked defense, he already earned a reputation among his peers as a stellar defender. In The Athletic’s 2024 anonymous player poll, Wembanyama was the top vote-getter when players were asked to identify the league’s best defender, named on 15.2 percent of the ballots. Wembanyama led the league in blocks (3.58 per game) and collected 27.3 percent of all available defensive rebounds.

Adebayo was the cornerstone of the Heat’s fifth-ranked defense. Routinely praised for his ability to switch onto opposing guards — no small feat for a sturdy 6-foot-9 big — Adebayo provides the versatility and grit the Heat are known for.

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Jones earned his first All-Defensive team selection. Tall and rangy at 6-foot-7, Jones was a key contributor to a Pelicans defense that finished sixth in defensive efficiency.

Davis finished the season third leaguewide in defensive rebounds per game (9.5) and fourth in blocks per game (2.34).

This marked the first season the league employed “positionless” voting for its All-Defensive and All-NBA teams and the first season players had to play at least 65 games (in most cases) to be eligible for an All-Defensive team.

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In prior years, voters selected two guards, two forwards and one center for each of the two All-Defensive teams and each of the three All-NBA teams. Not anymore, though. As a result of the collective bargaining agreement ratified last year, voters were directed to select the most deserving players, regardless of their positions, this year.

The All-NBA teams will be announced Wednesday at 8 p.m. ET.

The NBA named its first All-Defensive teams following the 1968-69 season. Before this year, only five rookies had ever been named to an All-Defensive team: Kareem Abdul-Jabbar (1969-70 season), Hakeem Olajuwon (1984-85), Manute Bol (1984-85), David Robinson (1989-90) and Tim Duncan (1997-98). But Abdul-Jabbar, Olajuwon, Bol, Robinson and Duncan were named second-team All-Defensive players as rookies, not first-team All-Defensive players.

What is the biggest takeaway?

League officials and the players’ union switched to positionless voting to ensure the most deserving players receive recognition.

This year, Abebayo and Davis benefitted from that change.

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Although Adebayo has been considered within league circles as an elite defender for several years, he had been a second-team All-Defensive player in each of the previous four seasons, often finishing behind the likes of fellow big men Gobert, Draymond Green, Jaren Jackson Jr., Brook Lopez and Evan Mobley.

This year, Adebayo finally broke through to the first team for the first time in his career, deservedly so.

Questions remain about the long-term implications of the move to positionless voting: How should voters judge perimeter players’ defense relative to the defense played by bigs? Will bigs now dominate the All-Defensive First Team voting in most years, and would that be a positive or a negative?

Caruso almost certainly would’ve made the All-Defensive First Team this year if the league had retained the position-based voting system.

What was the biggest surprise?

It’s a pleasant surprise that the Timberwolves and Celtics, the top two teams in points allowed per possession, placed two players each on the All-Defensive teams. Minnesota had Gobert and McDaniels, while Boston had White and Holiday.

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Who suffered the biggest snub?

Look no further than the Oklahoma City Thunder, who finished the regular season with the league’s fourth-best defensive rating and entered the playoffs with the top seed in the Western Conference but didn’t have players on the first or second teams.

Wing Luguentz Dort barely missed making the second team. He collected 34 total points in the voting, the 11th-highest total. Holiday, the final player selected to the second team, received 36 total points. Chet Holmgren, Oklahoma City’s rookie center who ranked fifth in blocks per game, had the 13th-highest voting total.

Required reading

(Photo of Victor Wembanyama and P.J. Washington: Jerome Miron / USA Today)

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Stenhouse Jr. fined, father suspended after Kyle Busch fight

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Stenhouse Jr. fined, father suspended after Kyle Busch fight

NASCAR fined Cup Series driver Ricky Stenhouse Jr. $75,000 and suspended his father and two JTG Daugherty Racing crew members for their roles in a fight that occurred following Sunday night’s All-Star Race at North Wilkesboro Speedway.

Upset about an on-track incident that knocked him out of the race, Stenhouse confronted Kyle Busch after the race, then threw a punch at Busch’s head after they exchanged words. Busch was not fined or penalized.

Stenhouse’s dad, Ricky Stenhouse Sr., was suspended indefinitely for joining the physical altercation, following past precedent where NASCAR objects to family members injecting themselves in confrontations.

Two crew members for JTG Daugherty Racing, Stenhouse’s team, were also suspended for their involvement. NASCAR suspended team mechanic Clint Myrick for eight races and tuner Keith Matthews received a four-week ban.

Wednesday’s penalties are the fallout from an incident between Stenhouse and Busch during the opening laps of the All-Star Race, which became the catalyst to the post-race fight in the garage.

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Stenhouse punches Busch after NASCAR All-Star Race

The chain of events began with Busch upset over what he considered an overly aggressive move by Stenhouse on Lap 1, prompting Busch to retaliate on the next circuit by turning Stenhouse’s car and sending him crashing into the wall. With his car too badly damaged to continue, Stenhouse parked his Chevrolet in Busch’s pit stall before exiting and climbing a ladder to yell at Busch’s team.

Stenhouse then vowed revenge during a national television interview on FS1, essentially stating he’d be waiting for Busch after the 200-lap race. Nearly 90 minutes later, and moments after the checkered flag waved, Stenhouse waited for Busch in the garage, casually leaning against the RCR No. 8 team hauler when Busch approached.

After exchanging words about the track incident, Stenhouse punched Busch, triggering a melee between members of their teams that included Ricky Stenhouse Sr. shoving Busch. Stenhouse Jr. could be heard saying “Dad” several times as his father and Busch jostled, with Busch appearing to throw a punch at the older Stenhouse.

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The fight was over within seconds, but a video of the incident went viral.

“I’m not sure why he was so mad,” Stenhouse Jr. told FS1 after the fight. “I shoved it three-wide, but he hit the fence and kind of came off the wall and ran into me. I don’t know, when I was talking to him, he kept saying that I wrecked him.

“Definitely built up frustration with how he runs his mouth all the time about myself. But I know he’s frustrated because he doesn’t run near as good as he used to.”

Elton Sawyer, NASCAR’s senior vice president of competition, told SiriusXM that officials opted not to penalize Busch for the crash that preceded the fight because they didn’t view it as entirely intentional.

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“We really, as a sanctioning body, stay out of the on-track incidents unless we see something that blatantly comes back to us,” Sawyer said. “We’ll let those guys decide and agree to disagree.”

Sawyer reiterated crew members and family members are not permitted to “put their hands on our athletes” but declined to go into the specific reasoning due to the penalties being subject to appeal. He said NASCAR fined Stenhouse Jr. because he still decided to get physical with Busch despite the long wait after the on-track incident.

NASCAR handled the Stenhouse-Busch scuffle similarly to how it handled a fight last fall after a Truck Series race at Talladega Superspeedway that included a parent participating.

In that situation, Matt Crafton, who crashed out of the race, waited for Nick Sanchez after the race to confront him. Crafton threw a punch that broke Sanchez’s nose. Crafton was fined $25,000, Sanchez was not penalized, and Sanchez’s father was suspended two races for involving himself in the altercation.

Typically, NASCAR tolerates physical confrontations between drivers provided they occur immediately afterward with no time for either to cool down. NASCAR is not as lenient when parents involve themselves, usually reacting by issuing a suspension.

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Why NASCAR issued these penalties

Let’s start with the crew members and Stenhouse Sr.

Historically, NASCAR has viewed crew members similarly to how the NHL views the “third man in” for its fight rules. NASCAR is somewhat OK with drivers settling things themselves (thus only a fine and no suspension for Stenhouse, and no penalties at all for Busch). But NASCAR absolutely does not want drivers being assaulted by a third party and has discouraged such behavior through harsh penalties to send a message.

Stenhouse Sr. is not a crew member, so it’s somewhat easier for NASCAR to issue an indefinite suspension for his role. But he also aggressively went after Busch, which is highly frowned upon as a family member.

As for Myrick and Matthews, the penalties do seem a bit severe compared to the past — particularly for Myrick. Eight races is a lot, especially for a mechanic on a mid-sized team. But NASCAR must have felt Myrick was particularly excessive with his role, and it certainly sends a message to other crew members not to get involved in future fights.

(Photo: Peter Casey / USA Today)

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