Connect with us

Business

Blank Street lands on the West Coast

Published

on

Blank Street lands on the West Coast

A New York coffee startup known for its TikTok-friendly matcha drinks is making its West Coast debut.

Blank Street, the fast-growing, venture capital-backed coffee chain that launched during the pandemic, plans to open four stores in Los Angeles County this year, starting in Beverly Hills and Studio City. The first two stores will open in June.

Blank Street Chief Executive Issam Freiha told The Times he has long romanticized L.A. — the place where he fell in love with his wife — and hoped to open stores in the region, but held off until the company was fully ready.

Blank Street has spent several years refining its menu, sharpening its brand identity and developing a hospitality experience that can be scaled, he said. The “handoff” step, in which a barista calls a customer’s name and finishes making their drink in front of them, is a key part of that experience. Customers often record the moment and share it on TikTok.

The chain has nearly 100 global stores, many in New York City and London. Blank Streets are expected to open at the Sunset Plaza in West Hollywood and off the Pacific Coast Highway in Malibu in late fall.

Advertisement

Blank Street wanted to kick off its California expansion in Beverly Hills because of its high profile.

The city represents what most people envision when they think of L.A.: Rodeo Drive, the Beverly Hills Hotel and towering palm trees, said Evan Mateen, head of U.S. real estate for Blank Street. The location, a Tudor Revival-style building on Bedford Drive, was attractive for its visibility, parking spaces and proximity to daily services and salons, he said.

Blank Street’s roots trace back to 2020, when co-founders Freiha and Vinay Menda began selling coffee out of a pale-green coffee cart in the Williamsburg neighborhood of New York City.

They believed there was a gap in the coffee industry. On one end, there were innovative, high-end specialty coffee brands. On the other, there were chains setting the industry standard. They hoped to offer something in the middle, providing high-quality drinks in high-volume settings at an affordable price point.

“We don’t need to be the most amazing cup of coffee you’ve ever had,” Freiha told the New York Times in 2022. “We want to be the really good cup of coffee that you drink twice a day, every day.”

Advertisement

Investors loved the concept. The company raised $67 million in 2021 from investors including General Catalyst, the venture capital firm that funded Airbnb, and Tiger Global, the investment firm that backed shoe brand Allbirds, according to the New York Times. In 2023, a third co-founder, Ignacio Llado, joined, and the company transitioned from carts to small retail stores.

Freiha declined to disclose financials but said Blank Street has a $500-million valuation, is profitable and sells about three times as many drinks per store as it did three years ago.

Blank Street’s target demographic appears to be Gen Z. The company has partnered with celebrities like influencer Emma Chamberlain and singer Sabrina Carpenter, who “worked” a shift at a Blank Street in London to promote her 2024 song “Espresso.”

The chain is set to land on the West Coast on Friday, serving strawberry shortcake matchas and cherry glaze cold brew lattes to an invite-only crowd at Kendall Jenner’s 818 Outpost at Coachella.

Freiha thinks Blank Street’s speed can help it compete in the L.A. region’s competitive coffee and matcha scene.

Advertisement

The best cafes in L.A. tend to have “extremely long lines,” he said. “It’s a very large market with a lot of opportunity.”

Blank Street stores use automatic espresso machines, which improve consistency and reduce labor costs. Matcha, which has recently skyrocketed in popularity and represents half the chain’s business, is prepared in batches for cold drinks, he said. The chain aims to finish assembling drinks within two minutes and thirty seconds from the moment an order is placed.

Blank Street has since shifted to a larger store concept with trendy interior design and ample seating. Freiha said the change was to accommodate the afternoon crowd, which tends to arrive in groups and wants a place to socialize.

The company does not have immediate plans to further expand on the West Coast until the first four stores have “solidified” and have regular customers, Freiha said.

“We need to prove that we meet that bar that people in L.A. have for what a great coffee shop can be,” Freiha said. “That’s our work now.”

Advertisement

Business

Video: Why Your Paycheck Feels Smaller

Published

on

Video: Why Your Paycheck Feels Smaller

new video loaded: Why Your Paycheck Feels Smaller

Ben Casselman, our chief economics correspondent, explains why wages are not keeping up with inflation and what that means for American workers and the economy.

By Ben Casselman, Nour Idriss, Sutton Raphael and Stephanie Swart

April 18, 2026

Continue Reading

Business

Civil case against Alec Baldwin, ‘Rust’ movie producers advances toward a trial

Published

on

Civil case against Alec Baldwin, ‘Rust’ movie producers advances toward a trial

Nearly two years after actor Alec Baldwin was cleared of criminal charges in the “Rust” movie shooting death, a long simmering civil negligence case is inching toward a trial this fall.

On Friday, a Los Angeles Superior Court judge denied a summary judgment motion requested by the film producers Rust Movie Productions LLC, as well as actor-producer Baldwin and his firm El Dorado Pictures to dismiss the case.

During a hearing, Superior Court Judge Maurice Leiter set an Oct. 12 trial date.

The negligence suit was brought more than four years ago by Serge Svetnoy, who served as the chief lighting technician on the problem-plagued western film. Svetnoy was close friends with cinematographer Halyna Hutchins and held her in his arms as she lay dying on the floor of the New Mexico movie set. Baldwin’s firearm had discharged, launching a .45 caliber bullet, which struck and killed her.

The Bonanza Creek Ranch in Santa Fe, N.M. in 2021.

Advertisement

(Jae C. Hong / Associated Press)

Svetnoy was the first crew member of the ill-fated western to bring a lawsuit against the producers, alleging they were negligent in Hutchins’ October 2021 death. He maintains he has suffered trauma in the years since. In addition to negligence, his lawsuit also accuses the producers of intentional infliction of emotional distress.

Prosecutors dropped criminal charges against Baldwin, who has long maintained he was not responsible for Hutchins’ death.

“We are pleased with the Court’s decision denying the motions for summary judgment filed by Rust Movie Productions and Mr. Baldwin,” lawyers Gary Dordick and John Upton, who represent Svetnoy, said in a statement following the hearing. “He looks forward to finally having his day in court on this long-pending matter.”

Advertisement

The judge denied the defendants’ request to dismiss the negligence, emotional distress and punitive damages claims. One count directed at Baldwin, alleging assault, was dropped.

Svetnoy has said the bullet whizzed past his head and “narrowly missed him,” according to the gaffer’s suit.

Attorneys representing Baldwin and the producers were not immediately available for comment.

Svetnoy and Hutchins had been friends for more than five years and worked together on nine film productions. Both were immigrants from Ukraine, and they spent holidays together with their families.

On Oct. 21, 2021, he was helping prepare for an afternoon of filming in a wooden church on Bonanza Creek Ranch. Hutchins was conversing with Baldwin to set up a camera angle that Hutchins wanted to depict: a close-up image of the barrel of Baldwin’s revolver.

Advertisement

The day had been chaotic because Hutchins’ union camera crew had walked off the set to protest the lack of nearby housing and previous alleged safety violations with the firearms on the set.

Instead of postponing filming to resolve the labor dispute, producers pushed forward, crew members alleged.

New Mexico prosecutors prevailed in a criminal case against the armorer, Hannah Gutierrez, in March 2024. She served more than a year in a state women’s prison for her involuntary manslaughter conviction before being released last year.

Baldwin faced a similar charge, but the case against him unraveled spectacularly.

On the second day of his July 2024 trial, his criminal defense attorneys — Luke Nikas and Alex Spiro — presented evidence that prosecutors and sheriff’s deputies withheld evidence that may have helped his defense . The judge was furious, setting Baldwin free.

Advertisement

Variety first reported on Friday’s court action.

Continue Reading

Business

California’s gas prices push Uber and Lyft drivers off the road

Published

on

California’s gas prices push Uber and Lyft drivers off the road

The highest gas prices in the country are making it tougher for some gig drivers to make a living.

Gas prices have shot up amid the war in the Middle East. On average, California gas prices are the most expensive in the United States, according to data from the American Automobile Assn. The average price of regular gas in California is almost $6. The national average is a little above $4.

While Uber and Lyft drivers have concocted clever ways to cut gas consumption, they say that without some relief they will be forced to leave the ride-hailing business.

John Mejia was already struggling to make money as a part-time Lyft driver when soaring gas prices made his side hustle even harder.

“Unfortunately, it’s the economics of paying less to drivers and gas prices,” he said. “It actually is pulling people out of the business.”

Advertisement

Guests at The Westin St. Francis hotel get into an Uber.

(Jess Lynn Goss / For The Times)

Gig work offers drivers the freedom to work for themselves and more flexibility, but being independent contractors also means they must shoulder unexpected costs.

Ride-sharing companies say they’re trying to help, but drivers say the gas relief comes with caveats. For now, drivers say they’re being pickier about what rides they accept, cutting hours and are looking at other ways to make money.

Advertisement

Mejia, who started driving for Lyft more than a decade ago, said in his early days, he would sometimes make $400 in three hours. Now it takes 12 hours to rake in $200.

The San Francisco Bay Area consultant is an active member of the California Gig Workers Union, so he knows he isn’t alone. California has more than 800,000 gig rideshare drivers, according to the group, which is affiliated with the Service Employees International Union.

On social media sites such as Reddit and Facebook, gig workers have posted about how the higher gas prices are eating into their earnings. Among the tricks they are suggesting: reducing the number of times the ignition is turned on or off, avoiding traffic, working in specific neighborhoods and at times with high demand and switching to electric vehicles.

Gig drivers usually have only seconds to decide whether to accept a ride on the app, but they have become more strategic about which rides and deliveries they accept.

That means they are more likely to sit back in their cars and wait for higher fares for quick pick-up and drop-off.

Advertisement

“I highly recommend the ‘decline and recline’ strategy, rejecting unprofitable rides until a better one appears,” wrote Sergio Avedian, a driver, in the popular blog the Rideshare Guy.

Pedestrians cross the street in front of a Lyft and Uber driver.

Pedestrians cross the street in front of a Lyft and Uber driver on Wednesday. High gas prices have made it hard for gig drivers to make a living, cutting into their profits.

(Jess Lynn Goss / For The Times)

Uber, Lyft and other companies have unveiled several ways to help drivers save on gas.

Uber said drivers can get up to 15% cash back through May 26 with the Uber Pro card, a business debit Mastercard for drivers and couriers. Based on a worker’s tier, they can get up to $1 off per gallon of gas through Upside — an app that offers cash rewards — and up to 21 cents off per gallon of gas with Shell Fuel Rewards. The company also offers incentives for drivers who want to switch to electric vehicles.

Advertisement

“We know the price of gas is top of mind for many rideshare and delivery drivers across the country right now,” Uber said in a blog post about its gas savings efforts.

Lyft also said it’s expanding gas relief through May 26 because the company knows that the extra cost “hits hardest for drivers who depend on driving for their income.”

The company is offering more cash back, depending on the driver’s tier, for drivers who use a Lyft Direct business debit card to pay for gas at eligible gas stations. They can get an additional 14 cents per gallon off through Upside.

Drivers say the fine print on the offers dictates which card they use and where they fill up gas, making it difficult for them to save money.

“If I do the math, it’s ridiculous,” Mejia said. “They’re offering us nothing.”

Advertisement

Uber declined to comment, but pointed to its blog post about the gas relief efforts. Lyft also referenced the blog post and said “the gas savings were structured through rewards to maximize stackable opportunities.”

Guests at The Westin St. Francis hotel get into an Uber.

Guests at The Westin St. Francis hotel get into an Uber.

(Jess Lynn Goss / For The Times)

Gig workers have struggled with rising gas prices in the past.

In 2022, Lyft and Uber temporarily added a surcharge to their fares amid record-high gas prices following Russia’s invasion of Ukraine. This year, Uber is adding a fuel charge to its fares in Australia for roughly two months to offset the high cost of gas for drivers. Lyft said it hasn’t added a fuel charge in the U.S. or elsewhere.

Advertisement

Margarita Penalosa, who drives full time for Uber and Lyft in Los Angeles, started as a rideshare driver in 2017. Back then, gas was cheaper. She would easily hit her goal of making $300 in eight hours. Now she’s making just $250 after working as much as 14 hours.

Gas prices, she said, used to be less than $3 per gallon. Now some gas stations are charging more than $8 per gallon.

“Take out the gas. Take out the mileage from my car and maintenance. How much [do] I really make? Probably I get $11 for an hour,” she said.

Jonathan Tipton Meyers wants to spend fewer hours as a rideshare driver.

He already juggles multiple gigs even while driving for Uber and Lyft in Los Angeles. He’s a mobile notary and loan signing agent, a writer and performer.

Advertisement

Driving is “a very challenging, full-time job,” he said. “It’s very taxing and, of course, wages were just continually decreasing.”

A man stands for a portrait in a white button up shirt

John Mejia, a longtime Lyft and Uber driver, poses for a portrait before attending a meeting about unionizing gig drivers.

(Jess Lynn Goss / For The Times)

Even if oil continues to flow through the Strait of Hormuz, which Iran reopened Friday, it could take a while for gas prices to come down to earth, said Mark Zandi, the chief economist at Moody’s Analytics.

“There’s an old adage that prices rise like a rocket and fall like a feather,” he said. “I think that’ll apply.”

Advertisement

In the meantime, it will be survival of the fittest drivers. If enough of them decide to leave the apps, the ride-hailing companies could be forced to raise fares further to attract some back.

“Those who approach rideshare driving strategically, tracking expenses, choosing trips carefully, and optimizing efficiency are far more likely to weather periods of high gas prices,” wrote Avedian in the Rideshare Guy blog. “For everyone else, a spike at the pump can quickly turn rideshare driving from a side hustle into a money-losing venture.”

Continue Reading
Advertisement

Trending