Connect with us

Lifestyle

Lewis Hamilton Goes Undercover As Lululemon Store Employee For Surprise Shift | Celebrity Insider

Published

on

Lewis Hamilton Goes Undercover As Lululemon Store Employee For Surprise Shift | Celebrity Insider
Instagram/@lewishamilton

The transition of Lewis Hamilton, the reigning world champion in Formula 1, from the racetrack to the retail store as a Lululemon store educator was completely unexpected. The Lululemon‘s official account released a short video of the undercover operation, where the driver mingled with the customers and the staff trying to remain inconspicuous at the same time. The stunt reveals the duality of the sportsman as a brand supporter and his willingness for unanticipated and direct de facto experiences.

Advertisement

The clip depicts Lewis Hamilton wearing Lululemon’s casual wear, greeting customers, and assisting them in product selection. His voice can be heard acknowledging, “I’m going undercover as a Lululemon store educator,” even though his world-renowned status made the disguise quite tricky. The film portrays him as somewhat tense saying, “I am a little bit nervous,” and then expressing his understanding of retail workers, he states, “I got massive respect for people that work in these spaces.”

Instantly and humorously, viewers commented on Hamilton’s operation, which was almost too much to take. One person pointed out the irony saying, “‘Im going undercover’ and by undercover, he meant not wearing his racesuit.” The statement precisely brought out the soft absurdity of a star athlete trying to be a common man. Moreover, a third person joined in with almost the same idea, saying he deserved to be granted some prize for being the most pleasant and kindest F1 driver.

The reactions of the most honest and true customers came through the interactions recorded in the video. At one point, a customer could be heard whispering, “I heard he’s got money,” and that particular line ignited a firestorm of discussions in the comments. The original comment had an immense impact, and one user jokingly insinuated that “Things at Scuderia Ferrari have gotten so bad that Lewis Hamilton had to take a retail job.” This was a playful remark directed at Hamilton’s recent team change, the joke was widely shared and liked.

Advertisement

A lot of comments were about the disbelief of the video shoppers being so cool and calm. “How are people so calm? It’s Lewis Hamilton for heaven’s sake,” was one comment and it was exacting the opinion of many. I would just die,” was one dramatic statement and it was such a universally accepted one. The fainting with excitement scenario was very popular and one person said, “I would literally pass out.”

The video followers also engaged in witty puns. One of the funniest comments was “Lew Lew in Lulu, am I delulu?” The brand’s Instagram account replied with “We’ve got the solulu,” which turned the situation into a joke among friends. This clever and playful interaction between the brand and its followers not only drew praise for the creativity involved but also for the brand’s engagement with the audience.

However, apart from the laughter, a considerable part of the reaction was directed toward Hamilton’s character. The viewers kept on tagging him as “nice,” “down to earth,” and “a sweetheart.” One viewer pointed out his awkward shyness, commenting, “This is sooo cute he was so shy lol.” Another one saying, “He’s such a sweetheart,” gets rejoined, “Proof that kind souls create the best moments.” The continuity of the kind words overshadowed the public’s view of Hamilton as a champion on and off the racecourse.

For the mass, this was nothing short of the ultimate “what if” situation. “Imagine not coming to work that day,” one person voiced, picturing the misery of missing up the shift with the F1 star. Another user wished, “Can you please send him to Lululemon Melbourne,” hoping for such occurrences in their city. The mutual daydream of encountering Hamilton in a normal setting was a significant reason for the video’s popularity.

Advertisement

The unexpected move of Lewis Hamilton at Lululemon became an effective brand activation that combined the power of a celebrity with the sometimes even relatable content strategies. He was the master of moment-sharing, as he conquered the super-long-fame barrier and melted into the character of an ordinary teacher, plus everyone else’s reactions were very genuine and often hilarious, not to mention the huge moment that connected so deeply the fans of both his and the brand. This reminds many of his mother Carmen‘s influence on his character. Ultimately, the incident solidified his image as a global and still open and kind star. His performance in the Mexican Grand Prix showed similar determination, though his qualifying plea at another event ended less favorably.

Advertisement

Lifestyle

We zoomed down California’s longest and fastest zip lines. Here are 6 things to know

Published

on

We zoomed down California’s longest and fastest zip lines. Here are 6 things to know
p]:text-cms-story-body-color-text clearfix”>

Hartman was previously (legally) growing cannabis on the ranch. However, when the market became oversaturated, it was no longer profitable to be a small-scale cannabis grower in the Santa Ynez Valley, he said.

Hartman loves growing crops, and his mother mentioned protea, an ancient type of flowering plant found in South Africa and Australia. Protea are drought-tolerant and do well in California’s Mediterranean climate, he said. In the summer, the staff only has to provide a gallon of water to the plants.

Hartman said his family took a “massive gamble” and picked out 16 of the best cultivars that they thought would grow well, planting them in 2020. They’ve found the South African varieties, like the Safari Sunset and Goldstrike, do the best.

“These protea plants go back in the fossil record like 300 million years,” Hartman said. “They’re some of the oldest flowers on the planet.”

Advertisement

Hartman said he plans to open a nursery, hopefully later this year, so people can buy potted protea and plant them around their homes, given how drought-tolerant they are.

The tour through the ranch’s 8 acres of proteas includes a U-pick option where guests can take cut flowers home.

Continue Reading

Lifestyle

‘Hijack’ and ‘The Night Manager’ continue to thrill in their second seasons

Published

on

‘Hijack’ and ‘The Night Manager’ continue to thrill in their second seasons

Idris Elba returns as an extraordinarily unlucky traveler in the second season of Hijack. Plus Tom Hiddleston is back as hotel worker/intelligence agent in The Night Manager.

Apple TV


hide caption

toggle caption

Advertisement

Apple TV

When I first began reviewing television after years of doing film, I was struck by one huge difference between the way they tell stories. Movies work hard to end memorably: They want to stick the landing so we’ll leave the theater satisfied. TV series have no landing to stick. They want to leave us un-satisfied so we’ll tune into the next season.

Oddly enough, this week sees the arrival of sequels to two hit series — Apple TV’s Hijack and Prime Video’s The Night Manager — whose first seasons ended so definitively that I never dreamt there could be another. Goes to show how naïve I am.

The original Hijack, which came out in 2023, starred Idris Elba as Sam Nelson, a corporate negotiator who’s flying to see his ex when the plane is skyjacked by assorted baddies. The story was dopey good fun, with Elba — who’s nobody’s idea of an inconspicuous man — somehow able to move around a packed jetliner and thwart the hijackers. The show literally stuck the landing.

Advertisement

It was hard to see how you could bring back Sam for a second go. I mean, if a man’s hijacked once, that’s happenstance. If it happens twice, well, you’re not going on vacation with a guy like that. Still, Season 2 manages to make Sam’s second hijacking at least vaguely plausible by tying it to the first one. This time out Sam’s on a crowded Berlin subway train whose hijackers will slaughter everyone if their demands aren’t met.

From here, things follow the original formula. You’ve got your grab bag of fellow passengers, Sam’s endangered ex-wife, some untrustworthy bureaucrats, an empathetic woman traffic controller, and so forth. You’ve got your non-stop twists and episode-ending cliffhangers. And of course, you’ve got Elba, a charismatic actor who may be better here than in the original because this plot unleashes his capacity for going to dark, dangerous places.

While more ornately plotted than the original, the show still isn’t about anything more than unleashing adrenaline. I happily watched it for Elba and the shots of snow falling in Berlin. But for a show like this to be thrilling, it has to be as swift as a greyhound. At a drawn-out eight episodes — four hours more than movies like Die Hard and SpeedHijack 2 is closer to a well-fed basset hound.

Tom Hiddleston as Jonathan Pine in The Night Manager Season 2.

Tom Hiddleston plays MI6 agent Jonathan Pine in The Night Manager Season 2.

Des Willie/Prime


hide caption

Advertisement

toggle caption

Des Willie/Prime

Things move much faster in Season 2 of The Night Manager. The action starts nearly a decade after the 2016 original which starred Tom Hiddleston as Jonathan Pine, a night manager at a luxury Swiss hotel, who gets enlisted by a British intelligence agent — that’s Olivia Colman — to take down the posh arms dealer Richard Roper, played by Hugh Laurie. Equal parts James Bond and John le Carré, who wrote the source novel, the show raced among glossy locations and built to a pleasing conclusion.

Advertisement

So pleasing that Hiddleston is back as Pine, who is now doing surveillance work for MI6 under the name of Alex Goodwin. He learns the existence of Teddy Dos Santos — that’s Diego Calva — a Colombian pretty boy who’s the arms-dealing protégé of Roper. So naturally, Pine defies orders and goes after him, heading to Colombia disguised as a rich, dodgy banker able to fund Teddy’s business.

While David Farr’s script doesn’t equal le Carré in sophistication, this labyrinthine six-episode sequel follows the master’s template. It’s positively bursting with stuff — private eyes and private armies, splashy location shooting in Medellín and Cartagena, jaded lords and honest Colombian judges, homoerotic kisses, duplicities within duplicities, a return from the dead, plus crackerjack performances by Hiddleston, Laurie, Colman, Calva and Hayley Squires as Pine’s sidekick in Colombia. Naturally, there’s a glamorous woman, played by Camila Morrone, who Pine will want to rescue.

As it builds to a teasing climax — yes, there will be a Season 3 — The Night Manager serves up a slew of classic le Carré themes. This is a show about fathers and sons, the corrupt British ruling class, resurgent nationalism and neo-imperialism. Driving the action is what one character dubs “the commercialization of chaos,” in which the powerful smash a society in order to buy up — and profit from — the pieces. If it had come out a year ago, Season 2 might’ve seemed like just another far-fetched thriller set in an exotic location. These days it feels closer to a news flash.

Continue Reading

Lifestyle

Meghan Trainor Doubles Down On Distancing Herself From ‘Toxic Mom Group’

Published

on

Meghan Trainor Doubles Down On Distancing Herself From ‘Toxic Mom Group’

Meghan Trainor
I’m Not In The Toxic Mom Group, I Swear

Published

Advertisement

Advertisement
Continue Reading
Advertisement

Trending