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Column: Did business leaders do enough to head off Trump's tariff saber-rattling? Obviously not

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Column: Did business leaders do enough to head off Trump's tariff saber-rattling? Obviously not

Former Treasury Secretary Lawrence H. Summers posted some well-chosen words Saturday about Donald Trump’s bewildering and pointless tariff war, which had been launched earlier that day.

In a string of tweets he called the 25% tariffs Trump proposed on goods from Canada and Mexico “inexplicable and dangerous,” joined the near-unanimous chorus of economists in predicting that the tariffs would raise domestic prices on “automobiles, gasoline, and all kinds of things that people buy,” and noted that the arbitrary imposition of tariffs would lead other countries to view the U.S. as a “bad partner,” which will “undermine our economy, our power and our national security.”

The tariffs, Summers wrote, are “an important test for the business community,” which knows that “this is not a pro-business strategy … I hope business leaders have the courage to say so.”

CEOs have kept their powder dry from public discourse knowing that Trump hates the humiliation of being trapped in a corner and can lash out like a wounded animal.

— Jeffrey A. Sonnenfeld, Yale

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If only.

Summers’ plea came late, after the tariffs were announced. But with a few notable exceptions, America’s business leaders were silent about the sheer madness of Trump’s launching a trade war without legitimate justification.

In the months, weeks and days before the announcement, they spoke vaguely about how they would navigate tariff barriers affecting their own industries, but little about the broader ramifications. And even the fiercest critics of the tariffs bent a knee to Trump’s ostensible but exaggerated rationale for the tariffs, the flow of fentanyl and undocumented workers coming into the U.S. from Canada and Mexico.

For the most part, the business community’s pushback against tariffs played out via news releases covered largely by the business press, if at all. The impending economic crisis warranted a more direct response in which business leaders tried to seize the stage back from Trump, outlining in ways that ordinary Americans would understand the costs that every American household will shoulder if the tariffs continue.

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They didn’t do that.

Business leaders may have calculated that Trump’s breast-beating about imposing higher tariffs was just talk, or part of a negotiating strategy. As it happened, they appear to be right. Monday, hours before the tariffs were to take effect, Trump backed away, agreeing to pause the tariffs for a month, pending negotiations with both cross-border partners.

But Trump’s actions rattled the financial markets, which didn’t fully recover losses sustained while the tariffs appeared to be imminent. Also rattled was the faith of foreign governments in America’s steadfastness, which may not recover as long as Trump is in the White House.

“CEOs have kept their powder dry from public discourse knowing that Trump hates the humiliation of being trapped in a corner and can lash out like a wounded animal,” says Yale business professor Jeffrey A. Sonnenfeld, whose insights into chief executive thinking are unmatched.

Let’s go deeper into the business community’s unsuccessful campaign, such as it was, against the tariffs.

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On Saturday, the U.S. Chamber of Commerce called foul on Trump’s citing the Carter-era International Emergency Economic Powers Act as the statute giving him unilateral authority to impose tariffs by citing an “emergency situation” caused by “illegal aliens and drugs” coming from beyond the border.

“The imposition of tariffs under IEEPA is unprecedented, won’t solve these problems, and will only raise prices for American families and upend supply chains, chamber Senior Vice President John Murphy said.

On Jan. 16, in her annual address on the state of American business, chamber CEO Suzanne P. Clark warned that “blanket tariffs would worsen the cost-of-living crisis, forcing Americans to pay even more for daily essentials like groceries, gas, furniture, appliances, and clothing. And retaliation by our trading partners will hit our farmers and manufacturers hard, with ripple effects across the economy.”

The National Assn. of Manufacturers also issued a strongly worded response, noting that “a 25% tariff on Canada and Mexico threatens to upend the very supply chains that have made U.S. manufacturing more competitive globally. The ripple effects will be severe, particularly for small and medium-sized manufacturers that lack the flexibility and capital to rapidly find alternative suppliers or absorb skyrocketing energy costs. These businesses — employing millions of American workers — will face significant disruptions.”

From there, however, there’s a sharp drop-off in the vigor of comments from American industry about tariffs with the potential to upend the global economy. At General Motors, the American automaker most exposed to the impact of the tariffs, CEO Mary Barra wanly addressed the issue during the company’s fourth-quarter earnings announcement conference call Jan. 28.

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Barra noted in response to a question that GM builds trucks in Mexico and Canada, “so we can look at where the international markets are being sourced from. So there’s plays that we can do on that perspective to minimize the impact if there are tariffs either on Canada or Mexico…. We’re doing the planning and have several levers that we can pull.”

That was it; no observations about tariff policy itself or its broader economic implications.

A spokesperson told me Monday that the company had “no new statements … at this time” and referred me to its trade groups, the Alliance for Automotive Innovation and the American Automotive Policy Council.

The council has merely asked that its cars and parts be exempted from any new tariffs without making any observations about the consequences of a tariff war. On Saturday, the alliance observed that “seamless automotive trade in North America accounts for $300 billion in economic value” and added, “We look forward to working with the administration on solutions that achieve the president’s goals and preserve a healthy, competitive auto industry in America.”

Drug overdose deaths have been falling sharply since mid-2023, raising questions about Trump’s rationale for tariffs at the Mexican and Canadian borders.

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(Centers for Disease Control and Prevention)

I’ve written before that counting on corporate leaders to stand firm against policy threats to American democracy or the U.S. economy is a mug’s game. But these tariffs took direct aim at American businesses, which should have gotten them more stirred up.

The Business Roundtable, an organization of CEOs of top U.S. corporations, was especially mealymouthed. In a statement issued Sunday, it said, “We agree with the President’s goals of securing our borders and stopping the flow of illegal drugs into the country…. Business Roundtable hopes that Mexico, Canada and the U.S. can quickly reach a deal to strengthen security at the border.”

I asked the Roundtable whether it had anything to add, and got a rather snarky response from Michael Steel, its head of communications, that my question “seems a bit OTBE’ed at the moment.”

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Steel meant “overtaken by events,” by which he was referring to an announcement Monday that Trump had decided to put Mexican tariffs on hold for a month, based on Mexico’s purported agreement to send 10,000 troops to the border.

As it happens, Mexico had already reached a similar agreement with the Biden administration without Biden’s having had to threaten to trash the global economy. There’s no indication that the 10,000 troops will be additional to the 15,000 troops deployed earlier. Trump is also said to be planning a talk with Canadian Prime Minister Justin Trudeau.

Could American CEOs have headed off the tariffs chaos either by a more focused publicity campaign or more jawboning with Trump? That’s impossible to say, in part because business leaders haven’t been out in front of Trump’s tariff policy in any broadly public way, and because no one can be sure why Trump had decided to impose steep tariffs on America’s most important trading partners without provocation.

More than two dozen CEOs had contacted Trump privately, Sonnenfeld told me, but their efforts to dissuade him plainly didn’t stop him from announcing the tariffs.

The corporate reaction to Trump’s tariff obsession shows that business leaders are still afraid of confronting Trump directly even as his policies threaten to erode their sales and profits, not to mention to undermine the rule of law in the U.S. in ways they will regret.

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We know this because even the sternest statements from business organizations embraced Trump’s stated rationale of securing the borders. As a preface to its statement objecting to the tariffs, the Chamber of Commerce said “the President is right to focus on major problems like our broken border and the scourge of fentanyl.”

This isn’t an expression of fact about the border; it’s a shibboleth, designed to communicate that, all things considered, the chamber is still down with Trump’s leadership in general terms.

The truth is that Trump’s rationalizations don’t stand up to scrutiny. Under Biden, enforcement at the Mexican border was sharply stepped up, with 54,000 “encounters” recorded in September 2024, down from 250,000 in December 2023, according to the Migrant Policy Institute. In part this was the result of stronger enforcement by the Mexican government.

On fentanyl, the Centers for Disease Control and Prevention and the Drug Enforcement Administration both documented major victories in stemming the flow of illegal fentanyl into the country and sharply reduced overdose deaths. Drug overdoses peaked at about 114,000 in the year that ended June 2023, were down to less than 90,000 in the year that ended August 2024 and seemed destined to continue falling. Trump has claimed that 300,000 people are dying every year from drugs smuggled from Mexico, but that figure has never been true.

Nor is fentanyl smuggling a significant issue on the Canadian border; in fiscal 2024, U.S. agencies seized 21,000 pounds of fentanyl at the Mexican border, but only 43 pounds at the Canadian border.

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All this points to the basic instability of American foreign relations in the Trump regime. Our business leaders need to acknowledge that such a situation won’t be good for anybody, and poses a particular threat to our relations with countries that have been loyal allies of the U.S.

That gives new meaning to the quip once offered by Henry Kissinger, in a different context: “It may be dangerous to be America’s enemy, but to be America’s friend is fatal.”

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Commentary: Trump is demanding a 10% cap on credit card interest. Here’s why that’s a lousy idea

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Commentary: Trump is demanding a 10% cap on credit card interest. Here’s why that’s a lousy idea

A few days ago, President Trump staked a claim to the “affordability” issue by demanding that banks cap their credit card interest rates at 10% for one year.

Actually, Trump announced that in effect he had imposed the cap, a claim that some news organizations accepted as gospel.

So let’s dispose of that misconception right off: Trump has zero power to cap interest rates on credit cards. Only Congress can do so.

The idea of a 10% rate cap has all the seriousness of bread-and-circuses governance.

— Adam Levitin, Georgetown Law

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More to the point, his proposal, announced via a post on his TruthSocial platform, is a terrible idea. It’s half-baked at best, and harbors unintended consequences by the carload — so much, in fact, that the putative savings that ordinary households could see from the rate reduction might be diluted, or even reversed, by the drawbacks.

Still, the idea has so much consumerist appeal that it placed Trump in accord with some of his most obdurate critics, such as Sen. Elizabeth Warren (D-Mass.), who has been pressing to place limits on bank fees for years. Warren said she and Trump had a phone conversation in which they seemed to have talked companionably about the issue.

Trump’s announcement did have the salutary effect of placing the issue of financial services costs on the front burner, after its having languished for years. But it obscured the immense complexities of making any such change.

“Certainly this demonstrates a populist streak on both sides of the aisle,” says Adam Rust, director of financial services at the Consumer Federation of America. “But you can’t just write a tweet and upend a huge market.”

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The market for credit cards is indeed huge. As of 2024, credit card debt in the U.S. exceeded $1.21 trillion. This is the most profitable line of business for many banks, producing $120 billion in interest income and $162 billion in fees, chiefly those the card issuers impose on merchants.

“Almost 30% of that is pure profit,” reported Brian Shearer of Vanderbilt University, a former official at the Consumer Financial Protection Bureau, in a 2025 study.

So it should come as no surprise that the entire banking industry has circled the wagons against a cap on credit card interest rates, especially one as stringent as 10%. On Jan. 9, the very day of Trump’s announcement, five leading bank lobbying organizations issued a joint statement asserting that a 10% cap would be “devastating for millions of American families and small business owners who rely on and value their credit cards, the very consumers this proposal intends to help.”

Among its drawbacks, the statement said, “this cap would only drive consumers toward less regulated, more costly alternatives.”

It’s tempting to dismiss the statement as the normal grousing of a big industry about a government regulation. Banks have acquired a certain reputation for profiteering from customers, especially less well-heeled customers, and playing fast and loose with the facts about their costs and profits. But the truth is that on this topic, they have a point.

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Let’s take a look, starting with some basic facts — and misconceptions — about credit cards.

The credit card market is heterogeneous, segmented by income and more importantly by credit score. Those with the highest FICO scores typically get the lowest interest rates, but are also more inclined to pay off their balances every month without incurring any fees, even as their average balances are the highest.

About 40% of all users, including many with middling credit scores, pay off their balances monthly but use their cards for convenience, to access fraud protections provided by credit cards but not by other forms of credit, and to garner card rewards.

Interest fees aren’t the issuers’ sole source of revenue. Most revenue comes at the other end of the transaction, in interchange or “swipe” fees paid by merchants.

That’s why card issuers still cherish high-income transactors and shower them with rewards — the monthly balances of users in the 760-to-840 FICO score range vastly exceed those of other users, indicating that they’re generating correspondingly more in interchange fees from the merchants they patronize.

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The average interest rate on credit cards reached 25.2% last year, according to a December report by the Consumer Financial Protection Bureau. It has steadily increased since 2022, mostly because of an increase in the prime rate, the benchmark for card issuers.

How did it get so high? Blame the Supreme Court, which in 1978 undermined state usury laws by ruling that banks could charge customers the usury rate of their home state rather than the rate in the customer’s state. That’s why your credit card may be “issued” by a bank subsidiary in Utah, South Dakota or Delaware, which have lax usury limits. The solution would be enactment of a nationwide usury limit, but that falls entirely within congressional authority.

So what would happen if Congress did place a limit on the maximum credit card interest rate — if not 10%, then 15% or 18%, as has been proposed in the past? Shearer contends that banks make such fat profits from credit card users at every FICO level that they could still earn healthy returns even at a 15% cap. Shearer estimated that a cap of 15% would produce more than $48 billion in annual customer savings “coming almost entirely out of bank profits.”

Other analysts are not so sanguine. “There is no free lunch here,” argues Adam Levitin, a credit market expert at Georgetown law school. Levitin argues that while issuer profits are large, their margins are not so large. He calculates that a 10% cap would make the general credit card business unprofitable, because there wouldn’t be enough headroom over the benchmark prime rate (currently 6.75%) to cover administrative costs and other overhead.

Issuers don’t have many options to preserve their profitability. So they’re likely to respond by shutting the door on low-income and low-FICO customers and ratcheting back credit limits.

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“The effects will be devastating,” Levitin says. “Families that need the short-term float or the ability to pay back purchases over several months won’t have it. How will they pay for a new water heater when the old one goes out and they don’t have $3,000 sitting around?”

Many will be forced to resort to other short-term unsecured lenders — payday lenders, buy-now-pay-later firms and others that don’t offer the consumer protections of credit cards and would be exempt from the interest cap on credit cards.

“The idea of a 10% rate cap,” Levitin says, “has all the seriousness of bread-and-circuses governance.”

The availability of credit from alternative consumer lenders that don’t offer the statutory protections mandated for credit cards concerns consumer advocates.

A hard cap on interest rates “could create a sharp contraction in the kind of credit available in the marketplace,” says Delicia Hand of Consumer Reports. “It sounds good, but there could be unintended consequences, especially if you don’t think about what fills the gap,”

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Alternative products aren’t regulated as stringently as credit cards. “Direct-to-consumer products can layer subscription fees, expedited access fees, and ‘voluntary’ tips in combinations that produce effective annual percentage rates ranging from under 100% to well over 300% — and in some documented cases, exceeding 1,000% when annualized for frequent users,” Hand said in remarks prepared for delivery Tuesday to the House Committee on Financial Services.

If an interest rate cap is too tight, all but the highest-rated customers might face higher annual fees and stingier rewards. Issuers are likely to squeeze merchants too. Big businesses — think Costco and Amazon — might be able to negotiate swipe fees down and eat the remainder instead of passing them through to consumers. But small neighborhood merchants might refuse to accept credit cards for purchases below a certain amount, or add a swipe fee surcharge to customers’ bills.

Other complexities bedevil proposals like Trump’s, or for that matter bills introduced last year in the Senate by Bernie Sanders (I-Vt.) and Josh Hawley (R-Mo.) and in the House by Reps. Alexandria Ocasio-Cortez (D-N.Y.) and Anna Paulina Luna (R-Fla.), capping rates at 10% for five years. Those measures have the virtue of simplicity — they’re only three pages long — but the drawback, also, of simplicity.

Among the open questions, Levitin observes, are whether the 10% cap would apply to all balances or just to purchases. If the former, it remakes credit cards into tools for “low-cost leverage for cryptocurrency speculation and sports betting,” because in today’s interest rate environment it’s cheap money.

Trump’s announcement, in particular, displays all the drawbacks of insufficient cogitation characteristic of so many of his ventures. Published on Jan. 9, it called for the cap to be implemented on Jan. 20, the anniversary of his inauguration: a mere 11 days to implement a change in a $1.21-trillion market with potential ramifications on a dizzying scale.

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Since he doesn’t have the authority to mandate the cap by executive order, he’s in effect calling for the banks to make the change voluntarily. Given the impact on their profits, on the gonna-happen scale, that’s a “not.”

Adding to the sour ironies of this effort, Trump’s far-right budget director, Russell Vought, has been pursuing a vicious campaign to destroy the agency with statutory authority over the consumer lending industry, the CFPB — of which Trump appointed Vought acting director.

Vought also rescinded a Biden-era CFPB rule reducing credit card late fees to no more than $8 from as much as $41—further undermining Trump’s attempt to pose as a friend of the credit card customer.

Consumer advocates are pleased that the debate over card fees has placed financial services costs squarely in the “affordability” debate, where they belong.

There’s no question that capping card interest rates at some level could bring savings to consumers to maintain monthly balances — “revolvers,” in industry parlance. “It could be worth several bags of groceries a month, or a tank of gas,” Rust conjectures — “significant savings for millions of people.”

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The challenge is finding “where the right level is, balancing risk and availability,” he told me. “That’s not clear at the moment.”

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Disneyland Park attendance reaches 900 million over 70 years in business

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Disneyland Park attendance reaches 900 million over 70 years in business

Disneyland, the iconic tourist destination that transformed the entertainment landscape in Southern California, has reached a new milestone: 900 million people have visited the park since its opening in 1955.

The latest attendance figure was described in a new documentary called “Disneyland Handcrafted,” chronicling the creation of the theme park. The film, which includes footage from the Walt Disney Archives, will stream on Disney+.

In 2024 — the most recent year data was available — Disneyland’s attendance ticked up 0.5% to 17.3 million, according to a report from the Themed Entertainment Assn. Like many other theme parks, Disney does not release internal attendance figures.

Walt Disney Co.’s theme parks, cruise ships and vacation resorts have been a key economic driver for the Burbank media and entertainment company.

Last year, almost 57% of the company’s operating income was generated by the tourism and leisure segment, known as Disney’s “experiences” business. That sector reported revenue of $36.2 billion for fiscal year 2025, a 6% bump compared to the previous year. Operating income increased 8% to nearly $10 billion.

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Disney has said it will invest $60 billion into its experiences segment, underscoring the importance of that business to the company. At Disneyland Resort in Anaheim, that could mean at least $1.9 billion of development on projects including an expansion of the Avengers Campus and a “Coco”-themed boat ride at Disney California Adventure, as well as an “Avatar”-inspired area.

Over its 70 years, Disneyland has undergone many changes and expansions. Though some of its original attractions still exist, including Peter Pan’s Flight, Dumbo the Flying Elephant and the Mark Twain Riverboat, the park has evolved to align more with its Hollywood cinematic properties and expanded in 2019 to include a “Star Wars”-themed land.

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How bits of Apple history can be yours

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How bits of Apple history can be yours

In March 1976, Apple cofounders Steve Jobs and Steve Wozniak both signed a $500 check weeks before the official creation of a California company that would transform personal computing and become a global powerhouse.

Now that historic Wells Fargo check could be sold for $500,000 at an auction that ends on Jan. 29. The sale, run by RR Auction, includes some of Apple’s early items and childhood belongings of Jobs, Apple’s cofounder and chief executive, who died in 2011 at 56, after battling pancreatic cancer.

Since its founding, the Cupertino tech giant has attracted millions of fans who buy its laptops, smartphones, headphones and smart watches. The auction gives the adoring public a chance to own part of the company’s history ahead of Apple’s 50th anniversary in April.

Apple’s first check from March 1976 predates the company’s official founding in April 1976. It also includes the signatures of Steve Jobs and Steve Wozniak.

(RR Auction)

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“Without a doubt, check number one is the most important piece of paper in Apple’s history,” said Corey Cohen, a computer historian and Apple-1 expert, in a video about the item. At the time, Apple’s cofounders, he added, were “putting everything on the line.”

Cohen said he’s known of a governor, entrepreneurs, award-winning filmmakers and musicians who own rare Apple collectibles. Jobs is a “cult of personality,” and people collect items tied to the tech mogul.

“This is a very important collection that’s being sold because there are a lot of personal items, a lot of things that weren’t generally available to the public before, because these things are coming right out of Jobs’ home,” he said in an interview.

RR Auction said it couldn’t share the names of the consignors on the check and some of the other auction items.

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As of Monday, bids on the check surpassed $200,000. Jobs typically didn’t sign autographs, so owning a document bearing his signature is rare.

Other items up for auction include Apple’s March 1976 Wells Fargo account statement — the company’s first financial document — and an Apple-1 computer prototype board used to validate Apple’s first computer.

The auction features a variety of memorabilia, including vintage Apple posters, Apple rainbow glasses, letters, magazines, older Apple computers, and other historic items.

Apple didn’t respond to a request for comment.

Some of Jobs’ personal items came from his stepbrother, John Chovanec, who had preserved them for decades.

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The items provide “a rare view” into Jobs’ “private world and formative years outside Apple’s corporate narrative,” a news release about the auction said.

Jobs’ bedroom desk from his family’s Los Altos home, which housed a garage where Apple-1 computers were put together, is also up for sale.

Papers from Jobs’ years before Apple are inside the desk and the highest bid on that item has surpassed $44,000.

An auction celebrating Apple's upcoming 50th anniversary includes late Apple co-founder Steve Jobs' belongings.

A bedroom desk that belonged to late Apple cofounder Steve Jobs provides a glimpse into his early years before he created the tech company.

(RR Auction)

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Bids on an Apple business card on which Jobs writes “Hi, I’m back” in black ink to his father reached more than $22,200. The card features Apple’s colorful logo alongside Jobs’ title as chairman, a role he returned to in 2011, according to the auction site.

Other items include 8-track tapes that featured music from artists such as Bob Dylan. Bids on a 1977 vintage poster featuring a red Apple that hung in Jobs family’s living room top $16,600, the auction site shows.

While Jobs is known for donning a black turtleneck, he also wore bow ties during high school and at Apple’s early events.

An auction to celebrate Apple's upcoming 50th anniversary includes bow ties worn by late Apple cofounder Steve Jobs.

A collection of bow ties that belonged to late Apple co-founder Steve Jobs.

(RR Auction)

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Some of Jobs’ bow ties have sold for thousands of dollars at other auctions.

Last year, a pink-and-green striped bow tie he wore when introducing the Macintosh computer in 1984 sold for more than $35,000 at a Julien’s Auctions event that highlighted technology and history.

The items on RR Auction feature colorful clip-on bow ties from Jobs’ bedroom closet.

“This brief fashion phase contrasted sharply with the minimalist black turtleneck and jeans that would later define his public image,” a description of the item states. “The shift reflected Jobs’ evolution from an ambitious young innovator to a visionary with a distinct and enduring personal brand.”

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