Lifestyle
These Rooms Give Young Indian Lovers Rare Privacy. Cue the Complaints.
Privacy can be hard to come by in India. Life is a communal swirl of relatives, neighbors and friends. Cities are crowded, and prying eyes are everywhere.
Enter Oyo, a popular hotel-booking platform. The company, backed by big names in venture capital, built a hip reputation as a gateway to “love hotels” for unmarried couples. Inside its budget rooms, young lovers who might otherwise be left to steal furtive kisses in the nooks and crannies of public parks or shopping malls could exert their passions behind closed doors.
Now, Oyo is stepping back from its image as a refuge for hookups. This month, it revised its policy guidelines to give some partner hotels the discretion to deny rooms to young couples unless they provide proof of marriage.
So far, the change applies only to Meerut, a midsize city northeast of New Delhi. The company said the new policy was a response to complaints by civil society groups and was formulated “in line with local social sensibilities.”
Oyo’s move spurred memes and a backlash on social media, especially among 20-somethings. To many, it drove home the tension between traditional values and modern ideals that defines life for millions of young Indians.
Premarital sex is still largely taboo in this deeply conservative country, where marriages are traditionally arranged by families. It is widely viewed as a malign import from the less-inhibited West, and as an affront to Indian culture that is either to be policed or left unacknowledged.
The stigma around sex before marriage is about “family honor,” said Chirodip Majumdar, an associate professor at Rabindra Mahavidyalaya, a college in the eastern state of West Bengal. Nonetheless, more young people are doing it anyway, studies show.
Attitudes about premarital sex vary along class lines, Mr. Majumdar said, with higher-income people viewing it more favorably. “They have more scope of social interactions, more knowledge about birth control mechanisms, more exposure to Western culture,” he said.
Many young Indians, too, have embraced liberal attitudes toward dating and sex that transcend caste, class and religion, which still often dictate arranged marriages.
Dating apps like Tinder are popular, as are hookups. A 2022 study published in the journal Sexuality & Culture found that 55 percent of young adults in four cities in India “engaged in hooking up, indicating that the norm regarding sexual behavior might be shifting.”
Neha, a 34-year-old counselor based in Bengaluru, said she and her husband rented Oyo rooms twice a week when they were dating. Neha, who asked that her last name not be used, recalled the judgmental glances that hotel owners, including those that did not use the Oyo platform, often directed her way.
At some hotels, the proprietors questioned their marital status before turning them away.
But Oyo became such a core part of their romance that when the couple got married in 2017, their animated video wedding invitation contained a reference to the hotel platform.
“Everyone knew we were using Oyo,” Neha said, adding, “So we put that in our wedding invite.”
The lack of private spaces in India to engage in intimacy created a market for companies like Oyo.
It is not uncommon to see young lovers exchange stealthy kisses in nearly empty movie theaters or under the archways of abandoned monuments in the blazing heat of a Delhi summer. Bathroom stalls and fitting rooms are all fair game. Cybercafes can be a make-out zone.
In the acclaimed 2024 movie “All We Imagine as Light,” which explores the intersecting lives of three women in Mumbai, one of the characters finds a deserted patch of forest to have sex with her boyfriend.
Manforce, which bills itself as India’s best-selling condom brand, last year featured a series of humorous ads with couples getting it on in private corners of public spaces — a car, a park, a cinema.
Oyo was founded in 2013 and is backed by investment firms, including SoftBank. It expanded to the United States in 2019, and last year it bought the Motel 6 chain.
In India, it offers rooms for as little as 500 rupees, or less than $6, a night, no questions asked. The platform became popular with small-hotel owners, who by signing up with Oyo are required to abide by its standards and use its branding.
On Google, one of the first search questions for Oyo is “Can I stay in Oyo with my girlfriend?” Although Oyo also serves solo business travelers and other customers, the company leaned into its image, offering room searches under filters like “relationship mode.”
Now, however, it is pursuing more families.
In an ad released last year, a young couple sits at the dinner table with the woman’s family. Their marital status is unclear. After she tells her father that they have booked a weekend trip with Oyo, he looks at them, horrified.
When the couple says it is more fun with family, the father expresses confusion: “What are you talking about?” The next frame shows the entire family checking into a sparkling Oyo hotel. The father then says, “This is what you’re talking about!”
Pragati K.B. contributed reporting.
Neve Campbell in Scream 7.
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The OG Scream Queen Neve Campbell returns. Scream 7 re-centers the franchise back on Sidney Prescott. She has a new life, a family, and lots of baggage. You know the drill: Someone dressing up as the masked slasher Ghostface comes for her, her family and friends. There’s lots of stabbing and murder and so many red herrings it’s practically a smorgasbord.
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Abriana Vicioso is the host of the Flower Hour, which takes place monthly.
(Jennifer McCord / For The Times)
Each flower carries a personal history. For Abriana Vicioso, the calla lily was her parents’ wedding flower — a symbol of her mother’s beauty. “She had this big, beautiful white calla lily in her hair,” Vicioso says. “I love my parents. They’re the reason I’m here. I’ll never forget where I came from.”
The Flower Hour begins with Vicioso announcing, with a warm smile: “Today is about touching grass.” The florist-by-trade gestures behind her to hundreds of flowers contained in buckets — blue thistles, ivory anemones and calla lilies painted silver — all twisted and unfurling into the air. “Tonight is going to be so sweet and intimate,” Vicioso says, eyeing the beautiful chaos at her feet. A grin buds across her face.
Moments before the workshop, participants sit at candlelit tables exchanging horoscopes and comparing their favorite flowers. A mention of the illustrious bird-of-paradise flower elicits coos and awe from the women. Izamar Vazquez, who is from Jalisco, Mexico, reveals her fondness for roses, which make her feel connected to her Mexican roots.
Vicioso hosts her flower-themed wellness workshop near the iconic Original Los Angeles Flower Market in downtown L.A. In January, the first Flower Hour event sold out, prompting her to make it a monthly series. Vicioso describes the event as a “three-part journey” where participants are invited to drink herbal tea, smoke rose-petal-rolled cannabis joints and create a floral arrangement. “The guide is to connect with the medicine of flowers,” Vicioso says.
Rose petal joints, tea and flower arranging are all part of The Flower Hour event’s offerings.
The event is hosted at the Art Club, a membership-based co-working space. “The Flower Hour is really beautiful. Everyone gets to explore their creativity while meeting new people,” says Lindsay Williams, the co-owner of the Art Club.
The idea for Flower Hour came to Vicioso during a conversation with her mother. “We joke all the time that flowers were destined to make their way into my life,” she says. She works as a florist and models on the side, even appearing in the pages of Vogue. Vicioso grew up in a Caribbean household, where flowers and offerings were part of daily life. “In my culture and religion, a lot of my family practices — an Afro-Caribbean religion — we build altars.”
Like many cultures, flowers carry sentimental value in her religion. “I’m Caribbean, so a lot of my family practices a Yoruba religion, which comes from Africa. In the Caribbean, it’s well known as Santería.”
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After a difficult year and a breakup, Vicioso wanted to marry her love of flowers with community building. Because Vicioso uses cannabis medicinally, the workshop naturally includes a smoking component. “My family has smoked cannabis for a lot of reasons for a long time. It’s a really healing plant,” she explains.
In the workshop, even the cannabis gets the floral treatment. Vicioso presents her rose-petal-wrapped joints on a silver platter at each table. She rolled each by hand. “If you’ve never smoked a rose-petal-rolled joint, the difference with this is it’s going to have roses that have a slight tobacco effect,” she announces.
During the workshop, Vicioso stresses the importance of buying cannabis from local vendors. The cannabis provided was purchased from a Northern Californian vendor. The wellness workshop aims to reclaim the healing ritual of smoking cannabis. “This is a plant that has been commercialized,” Vicioso says. “There’s a lot of Black and Brown people who are in jail for this plant.”
The resulting workshop is what Vicioso describes as “an immersive wellness experience that is the intersection of wellness, creativity, community and an appreciation of flowers.” The workshop serves as a reminder to enjoy Earth’s innate beauty in the form of flowers — including cannabis. “It’s this gift that the universe gave us for free and that I have this deep connection with,” Vicioso says.
Conversation cards to generate discussion among participants (top, letf). The workshop serves as a “third space” for Angelenos to engage in tactile creativity and community building outside of traditional nightlife settings.
After enjoying lavender chamomile tea and smoking a joint, Vicioso introduces the flowers to the group before inviting them to pick their own. She emphasizes each flower’s personality traits, describing green dianthus as a “Dr. Seuss” plant. Then, there are calla lilies with their “main character moment.” It gets personal. “Start thinking of a flower in your life that you can discover,” she says. “If you’re feeling like you need inspiration, you can always remember that these flowers have stories.”
Vicioso infuses wisdom into her instruction on floral arrangements: There are no mistakes. Let the flowers tell you where they want to go, she urges. Intuition will be your guide — the wilder, the better.
“Hecho in Mexico” reads a sticker on a bunch of green stems. “Like me,” says Vazquez with a laugh. “They’re all doing their own thing. Like a family,” she says later, arranging stems.
The Flower Hour participants and Vicioso, center, chat as they build their own floral arrangements at the sold-out event.
Two participants — Vazquez and Rebeca Alvarado — are friends who run a floral design company together called Izza Rose. Like Vicioso, the friends have a connection to flowers through their Latin American culture. They met Vicioso in the floral industry and were overjoyed to discover her workshop.
“This is a great way to connect with other people,” says Vazquez.
Alvarado agrees, adding: “You’re getting to know people outside of going to bars. You can connect in different ways when there’s an activity.”
Vazquez uses flowers to stay connected to her Mexican heritage, adding that she prefers to support Mexican vendors. In recent months, the downtown L.A. flower market has struggled to recover from ongoing ICE raids. “Some are scared to come back,” says Vazquez.
Hand-rolled cannabis joints wrapped in rose petals are presented on a silver platter at The ArtClub (top, right). The Flower Hour aims to reclaim the healing rituals of cannabis and flowers.
Another participant, Barbara Rios, was attracted to the workshop for stress relief. “You can hang out with your friends, but it’s nice to do things with your hands,” she says. “I work a stressful job, and it’s nice to have that third space that we’re all craving.”
On this February night, the participants were predominantly women, save for one man. In the future, Vicioso hopes that more men learn to engage with flowers. “There’s a statistic about men receiving flowers for the first time at their funerals, and I think we have changed that,” she says.
To conclude the workshop, Vicioso encourages participants to build lasting friendships and incorporate flower arranging into their daily practice — even if it’s just with a small, inexpensive bouquet.
“Get some flowers together, go to the park, hang out with each other and hang out with me,” she says. Participants leave with flower arrangements in hand. In the darkness of the night air, it briefly looks as though the women carry silver calla lilies that are blooming from their palms.
An underwater view shows US’ Lilly King competing in a heat of the women’s 200m breaststroke swimming event during the Paris 2024 Olympic Games at the Paris La Defense Arena in Nanterre, west of Paris, on July 31, 2024. (Photo by François-Xavier MARIT / AFP) (Photo by FRANCOIS-XAVIER MARIT/AFP via Getty Images)
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This week’s show was recorded in Bloomington, Indiana with host Peter Sagal, judge and scorekeeper Bill Kurtis, Not My Job guest Lilly King and panelists Alonzo Bodden, Josh Gondelman, and Faith Salie. Click the audio link above to hear the whole show.
Who’s Bill This Time
State of the Union is Hot; The Tribal Council Convenes Again; A Glow Up In the Doll Aisle
Panel Questions
The Toot Tracker
Bluff The Listener
Our panelists tell three stories about a travel hack in the news, only one of which is true.
Not My Job: Olympic Swimmer Lilly King answers our questions about Lil’ Kings
Olympic Swimmer Lilly King plays our game called, “Lilly King meet these Lil’ Kings” Three questions about short kings.
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Limericks
Bill Kurtis reads three news-related limericks: Getting Cozy With Cross Country Skiing; Pickleball’s New Competition; Bees Get Freaky
Lightning Fill In The Blank
All the news we couldn’t fit anywhere else
Predictions
Our panelists predict, after American Girls, what’ll be the next toy to get an update.
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