There’s been a curious trend in the promotion of movie musicals lately. The trailers and commercials have obscured the fact that they are musicals. This was true of the Mean Girls trailer, which made the film seem like a highly redundant note-for-note remake of the Lindsay Lohan original. And it was also true of Timothée Chalamet’s Wonka, a particularly baffling choice since the original was itself a musical. Both those films did well at the box office but I would argue this was in spite of, not because of the sneaky marketing strategy.

Musicals are having a moment. It’s an extension of fan culture—that is to say, culture—with musical theater nerds loudly and proudly staking their claim among the other fandoms on social media. When I went to see The Outsiders on Broadway, there was a large group of teenage girls screaming for Ponyboy and cheering in anticipatory excitement before all the big numbers. When I caught a preview of The Great Gatsby, the screams were so loud you would think star Jeremy Jordan was Harry Styles.

Certainly among the most enduringly popular musicals is Wicked, the girl-power reimagining of The Wizard of Oz, which made co-stars Idina Menzel and Kristin Chenoweth stars—or at the very least, god tier among musical theater nerds.

Happily, Universal Pictures didn’t try to obscure the fact that Wicked is a musical, but that’s not to say the production was without controversy. Everyone agreed that Cynthia Erivo, who won the Tony for The Color Purple and was Oscar nominated for her turn as Harriet Tubman in Harriet, was perfect for the part of misunderstood witch Elphaba, but mega pop star Ariana Grande as Glinda? When there were deserving musical theater professionals out there in need of a big break? Additionally, the promotion was not above its own bait and switch. Never seen in the commercials and trailer is the fact that the nearly three hour film is merely part one. Part two is due next year.

Let’s get those “controversies” out of the way first. Ariana Grande is a marvelous Glinda—pampered, entitled, but secretly kind—like Alicia Silverstone in Clueless if she had pipes for days. Anyone who has seen Grande on Saturday Night Live already knew she was funny—and here, her stellar comic timing is aided by her adoring sidekicks played with gleeful “you can’t sit here” bitchiness by Bowen Yang and Bronwyn James. As for the film being a part one? I wouldn’t fret it. It ends perfectly. You feel satisfied with what you just saw, while eagerly anticipating the next installment.

So yeah, Wicked is good. Almost great, although I couldn’t quite warm up to all the CGI sets and backdrops. I understand that director Jon M. Chu worked hard to create a built environment, even going so far as to plant 9 million tulips to recreate Emerald City (reader: I thought they were fake). But, despite his best efforts, the film still has that slightly glossy, uncanny feeling of AI. Give me cheesy, hand-built sets any day.

Still there’s a lot to recommend here, as the film is filled with wit and cleverness and verve. Erivo, as expected, makes for a heartbreakingly vulnerable, yet fierce Elphaba, and her belting out of “Defying Gravity” feels like cinematic catharsis at its finest. There are also excellent supporting turns, including Jonathan Bailey as the dashing but romantically conflicted Fiyero; Michelle Yeoh as the glamorous professor of the dark arts, Madame Morrible; the voice of Peter Dinklage as the wise and kindly goat professor, Dr. Dillamond; and Jeff Goldblum as the Wizard. (I mean, of course, Jeff Goldblum is the Wizard of Oz. It’s casting as inevitable as it is perfect.) Also, look out for a few smartly placed cameos. (Can you say: Adele Dazeem?)

Directed and performed with flair and obvious affection for the source material, Wicked is a wickedly good time at the movies. And yes, I imagine it’s going to be popular, as I’m already thinking of shelling out 15 bucks to see it again.