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Ross Bjork Says “Everything is On the Table” For Naming Rights, Including Ohio Stadium, As Buckeyes Work to Keep All 36 Sports

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Ross Bjork Says “Everything is On the Table” For Naming Rights, Including Ohio Stadium, As Buckeyes Work to Keep All 36 Sports


The Horseshoe could be brought to you by a corporate sponsor in the future.

In a recent interview with On3, Ohio State athletic director Ross Bjork said the Buckeyes have to keep all options open in terms of naming rights for corporate sponsors, including the possibility of renaming Ohio Stadium.

While Ohio Stadium already has a sponsored field, Safelite Field, Bjorks is also leaving the door open to add a sponsor name to the stadium.

“So Safelite is exclusive for the field naming, so it’s the field name,” Bjork told On3’s Pete Nakos. “But in and around the perimeter of the stadium, adjacencies to the field, things like that. I’ve been saying, ‘Look, we have to put everything on the table.’ Naming rights of the stadium. The jersey patch is a conversation. We have to work with our partner, Nike, in that conversation.

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“If we’re breaking glass right now and we’re going to put the window back, let’s get it all on the table so we can put the window back in the right position. Everything has to be on the table right now to analyze. That doesn’t mean we’re going to do it. It just means let’s at least answer the question. Here’s the value. Is this the right thing to do? Yes or No. If it’s not, OK, fine. If it is, how do we pursue it? Or how does it fit in?”

Earlier this season, the NCAA approved a rule change that will allow teams to have on-field sponsor logos for regular season games. Jersey patches are another sponsored item that could be allowed in the near future, which Sportico estimates could provide more than $5 million in revenue for a premier program.

All this comes in the wake of the NCAA’s $2.78 billion antitrust settlement in May, which established the beginning of a revenue-sharing model in college sports. With athletic departments now able to share up to 22% of the national Power Conference average revenue with athletes – and Ohio State plans to pay its players whatever the full amount is – programs have been looking for ways to increase the money they bring in.

Ohio State has repeatedly stated a commitment to keep all 36 varsity sports it offers intact, starting at the top with president Ted Carter.

“We made one big, bold statement, and that is we’re going to maintain 36 Division I sports,” Carter told Eleven Warriors in July. “I watched during COVID-19 what schools like William & Mary and Stanford (which also has 36 sports but opted to cut 11 sports in 2020 before reinstating them in 2021) went through. Even in the state of Nebraska, which happened before I got there, the University of Nebraska at Omaha cut football and wrestling at the Division II level to move into the Summit League. Heavily criticized at the time.

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“And as I’ve watched the college landscape and think about what it means to maintain these sports, it’s important once you get them to do everything you can to hold on to them. You don’t want to lose that. It’s too important to the student-athlete. So we’ve made a declarative statement that we’re going to hold on to that.”

Not all those sports will receive funding at the level they currently do, however, and the Buckeyes are looking for ways to cut costs, especially for sports that aren’t generating revenue. All athletes will still have at least one avenue for making money through NIL.

“What sports are in the financial aid category, what sports are in the revenue share category – all sports can be in the NIL category,” Bjork said. “We can try to support them for all sports. And then what you have to do is, depending on how it’s funded in those other categories, you have to determine what are the resources needed to support that sport. If we have sports that become walk-on sports where the athletes are walk-ons, do they need as much infrastructure around them?”

Bjork added that coaching staff reductions and operational changes could be a way to lower costs as well.

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“We don’t have full clarity on that piece yet,” Bjork said. “That’s part of our analysis. And so when we say shrink, I think the answer is, what do you need to operate that program? And what do you need to operate the program where you don’t impact the student-athlete experience? You still have health and safety. You’re not going backward on that. But the other stuff that we do for our sports, you may have to pull back.”

Football will always remain the top revenue driver for Ohio State’s athletic department, though. So to help sustain both itself and everything else, Bjork is keeping all his options available.



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Elderly couple dressed as Santa Claus, Mrs.Claus pulled over for speeding in Ohio: ‘North Pole isn’t what it used to be!’

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Elderly couple dressed as Santa Claus, Mrs.Claus pulled over for speeding in Ohio: ‘North Pole isn’t what it used to be!’


Good thing sleighs don’t have a speed limit.

An elderly couple who dressed up as Santa and Mrs.Claus to surprise their daughter at work were pulled over for speeding in Ohio on Saturday — as the starstruck deputy who sidelined them fretted over landing on the Naughty List.

The Fulton County Sheriff deputy sauntered up to the vehicle like any other car stop, but couldn’t contain himself once he spotted the festive couple in the front seats, according to body camera footage posted by the sheriff’s department on Facebook.

An elderly man and his wife were pulled over while they were en route to surprise their daughter at work. Fulton County Ohio Sheriff

“Santa!” The deputy exclaimed as he shone the flashlight in the driver’s side window.

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The panicked St. Nick hastily informed the officer that he had a CCW — or a Concealed Carry Weapon.

“Santa has a CCW? Times are rough!” The deputy guffawed.

“You gotta protect yourself,” Santa noted.

“And the North Pole isn’t what it used to be!” Mrs.Claus later added.

The pair were dressed up as Santa Claus and Mrs.Claus. Fulton County Ohio Sheriff
Santa was speeding in his haste to see his daughter. Fulton County Ohio Sheriff

The jolly driver admitted he hadn’t been paying attention to his speedometer as the deputy explained that he had pulled him over for speeding.

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“Santa, do you have your driver’s license?” The deputy asked, barely stifling a laugh as he continued to play along despite knowing the man’s legal name.

The man opted to step out of the vehicle while he tried to find his license and huffed that “Santa’s 100 years old” as he struggled to stand.

The deputy joked that he would be losing his presents for pulling over Father Christmas himself.

The deputy let the pair off with a friendly warning. Fulton County Ohio Sheriff

“Santa, slow your speed down,” the deputy implored.

“It’s Nick, you know!” Mrs.Claus piped up from the passenger’s seat.

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“I’ll get Rudolph on you!” Santa quipped.

At Mrs.Claus’ request, the deputy and Santa posed for a photo.

The trio wished each other a “Merry Christmas” before going their separate ways.

“Ho ho *hold on!* Santa and Mrs. Claus were spotted flying a little too fast through Fulton County. No coal was issued—just a friendly reminder that even sleighs need to slow down. Christmas is still on schedule! Stay safe and happy holidays!” the sheriff’s department wrote on Facebook.

The real Santa Claus can be located while he’s delivering presents on Christmas Eve using NORAD’s Santa tracker.

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What’s up with Matt Patricia, Sonny Styles and Ohio State’s defensive prep for Miami?: Buckeye Talk podcast

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What’s up with Matt Patricia, Sonny Styles and Ohio State’s defensive prep for Miami?: Buckeye Talk podcast


COLUMBUS, Ohio — Ohio State starts its postseason run against Miami in the Cotton Bowl.

The lead-up to the Dec. 31 game continues the bowl game schedule of having numerous players on offense and defense discuss the matchup. The defense was represented by Matt Patricia, Kenyatta Jackson, Sonny Styles and Lorenzo Styles.

On this episode of Buckeye Talk, Stephen Means, Stefan Krajisnik and Andrew Gillis discuss what they heard.

Thanks for listening to Buckeye Talk and sign up to get text messages from experts Stephen Means, Stefan Krajisnik and Andrew Gillis at 614-350-3315. Get the insider analysis, have your voice heard on the Buckeye Talk podcast and connect with the best Buckeye community out there.

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Sieh Bangura runs for 149 yards and a score, helps Ohio beat UNLV 17-10 in Frisco Bowl

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Sieh Bangura runs for 149 yards and a score, helps Ohio beat UNLV 17-10 in Frisco Bowl


FRISCO, Texas (AP) — Sieh Bangura rushed for 149 yards and a touchdown and Ohio beat UNLV 17-10 on Tuesday night to win the Frisco Bowl.

The Bobcats (9-4) have won their last seven bowl games — dating to 2017 — after losing eight of their first 10.

Defensive coordinator and interim head coach John Hauser led Ohio to this victory after head coach Brian Smith was fired earlier in the month for having an affair with an undergraduate student.

Ohio’s Parker Navarro had a 5-yard touchdown run on a quarterback keeper five minutes into the second quarter for the only score of the first half. The lead was 6-0 after David Dellenbach’s extra-point kick hit the right upright.

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UNLV (10-4) had a first down on the Bobcats’ 33-yard line with 32 second left, but DJ Walker picked off an Anthony Colandrea pass in the end zone to keep it 6-0.

Bangura scored on a 23-yard run less than four minutes into the third quarter, and Navarro passed to Chase Hendricks for the two-point conversion and a 14-0 lead.

Hendricks muffed a punt at the end of UNLV’s first possession and Kayden McGee recovered at the Ohio 30. The Rebels settled for a career-long 50-yard field goal by Ramon Villela to cut it to 14-3.

Dellenbach kicked a 45-yard field goal early in the fourth quarter, but Colandrea scored on a fourth-and-goal run from the 2 to get the Rebels within 17-10 with 4:45 remaining. UNLV never got the ball back in falling to 4-4 all time in bowl games.

Navarro completed 11 of 15 passes for 143 yards with an interception. Bangura did his damage on 19 carries.

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Colandrea totaled 184 yards on 19-for-30 passing.

UNLV had the nation’s longest run of scoring at least 20 points end at 35 games.

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