Seattle, WA
Seattle Storm becomes the most valuable team in the WNBA
It was a blockbuster year for the WNBA, with Caitlin Clark joining the league. It was an even bigger year for the Seattle Storm as the team became the most valuable franchise in the league.
Purchased for $10 million from the Clay Bennett group that moved the Sonics to Oklahoma City, the team now tops the association with an estimated value of $151 million despite being in a smaller market.
“We are in the middle of a sea change,” Seattle Storm co-owner Ginny Gilder told the Puget Sound Business Journal. “We got a valuation that really has started to change the landscape of valuations for women’s sports.”
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Gilder said that when she, Lisa Brummel and Dawn Trudeau bought the team, they knew they would make money. The team is now valued at 15 times what they paid for it.
There’s no doubt that the league benefits from the Catlin Clark halo effect, but the Storm saw a significant revenue boost before that even happened. In 2022, there was a significant uptick in ticket sales following the team’s move from Everett to the larger Climate Pledge Arena. There was a 94% revenue increase from 2021 to 2023.
In July, the WNBA entered an 11-year media rights deal with Disney, Amazon Prime and NBC, which was reportedly worth $200 million. It is expected to boost player salaries and revenues.
Storm legend Sue Bird, a four-time WNBA champion and five-time Olympic gold medalist, joined the team’s ownership group, Force 10 Hoops, on April 24.
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Force 10 opened the team’s $64 million training facility and headquarters in Interbay in April, just before the 2024 season began. The Storm is one of only two WNBA teams with its own practice facility.
Starbucks and Providence Swedish are founding partners of the facility.
“These partnerships are comprehensive,” President and CEO Alicia Valavanis told the Business Journal.
The contract amounts for each are generally in “the mid-six to low-seven figures,” she said.
Bill Kaczaraba is a content editor at MyNorthwest. You can read his stories here. Follow Bill on X, formerly known as Twitter, here and email him here.
Seattle, WA
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Seattle, WA
The question Jeff Passan has about the Seattle Mariners
The Seattle Mariners enter this season with fewer question marks than they’ve had in any year in recent memory.
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The club began spring camp with few open spots on a big league roster set to return many of the same faces from last year’s run to the American League Championship Series. And outside of what are believed to be short-term injuries to shortstop J.P. Crawford and right-hander Bryce Miller, the M’s left their spring training facility in Peoria without much to be concerned about.
ESPN MLB insider Jeff Passan is high on this year’s Mariners, even picking them to represent the American League in the World Series. But there is one question he has about the team as the season begins, he told Seattle Sports’ Brock and Salk on Wednesday.
“Cal Raleigh had a once-in-a-lifetime season last year, and while he’s still going to be excellent his year, once in a lifetime is once in a lifetime. So how does the offense make up for – I’m not gonna even say lack of production – but the difference in production from what they got from Cal Raleigh last year?” Passan said.
After leading MLB catchers in home runs during the 2023 and 2024 campaigns, Raleigh led all of baseball with a historic 60-homer season in 2026 that nearly doubled his previous career high of 34 hit in 2024. Raleigh’s 60 homers broke Salvador Perez’s single-season record of 48 for a primary catcher, Hall of Famer Mickey Mantle’s record of 54 for a switch-hitter and Hall of Famer Ken Griffey Jr.’s Mariners record of 56.
While Raleigh has displayed premier slugging abilities since becoming a full-time starter in 2022, Passan expects a significant drop from the 60 he hit last year.
“I don’t think it would be fair or reasonable to expect 60 home runs again from Cal Raleigh because let’s not forget no catcher in history had come close to that number,” Passan said. “I don’t even know if 50 is a reasonable expectation, frankly. But a 40-plus home run season from Cal Raleigh (is reasonable).”
Hear the full conversation at this link or in the audio player in this story. Listen to Brock and Salk weekdays from 6-10 a.m. or find the podcast on the Seattle Sports app.
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Seattle, WA
NBA to explore expansion opportunities in Seattle and Las Vegas after Board of Governors votes in favor of move
The NBA took its first major step toward bringing back the Seattle Supersonics on Wednesday. The league’s Board of Governors reportedly voted in favor of the NBA exploring expansion opportunities in both Seattle and Las Vegas, according to ESPN’s Shams Charania.
The vote was expected, as Charania reported in mid-March that the league would put the issue up to a vote at its Board of Governors meeting later in the month.
The vote does not guarantee Seattle and Las Vegas will receive expansion teams in the near-future, but it allows the league to explore those opportunities. Given the amount of money at stake — Charania reported bids could be in the $7 billon to $10 billion range — it should not come as a major surprise that the Board of Governors allowed the league to move forward with the process.
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There are still a few more steps the league and Board of Governors must take before officially expanding to 32 teams. Wednesday’s vote was just the first step in the process. The league and Board of Governors will likely vote to finalize the motion later in the year, Charania reported in mid-March. He also stated that momentum was moving toward expansion being approved, as a “growing number of owners are believed to support” the idea. In order for the motion to pass, 23 of the league’s 30 owners need to vote in favor of it.
If the league is allowed to continue down this road, the NBA would likely look to add both teams to the league ahead of the 2028-29 season. If Seattle and Las Vegas both receive teams, they would be put in the Western Conference, which would lead to some team re-alignment around the league.
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For Las Vegas, the news opens up the possibility for the first-ever NBA franchise in the city. Las Vegas has shown the ability to support professional sports teams in recent year, with the NHL’s Golden Knights, WNBA’s Aces and NFL’s Raiders already in the city and MLB’s Athletics on the way.
Seattle hasn’t had an NBA franchise since the Supersonics left to become the Oklahoma City Thunder after the 2007-08 NBA season.
The NBA last expanded in 2004, when the Charlotte Bobcats — now the Hornets — started play.
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