Arizona
From teaching during SB 1070 to leading a state commission: meet Eva Masadiego
SB 1070: How legislation inspired a generation of Latinos into politics
Arizona’s immigration enforcement law SB1070 galvanized a generation of Latinos to run for political office and get politically involved.
Arizona Republic
Growing up in a Mexican immigrant household, Eva Masadiego, the newly appointed executive director of the Arizona-Mexico Commission, said she was taught the importance of getting an education to better serve her community.
A daughter to parents from Colima and Jalisco, Mexico, Masadiego said she was inspired by her mixed-status immigrant family to dedicate her life’s work to helping immigrant communities.
Growing up as a native Californian, her true calling in social welfare and education came during her academic journey, as she navigated higher education in a different country and looked to Arizona as SB 1070 was being debated at the Senate, leading to one of the state’s strictest periods for undocumented immigrants.
The longtime Arizonan has measured up to the task, having previously worked as the Deputy Director of Operations for Gov. Katie Hobbs, at the City of Phoenix with the Youth and Education Office and with former councilmember Daniel Valenzuela.
Her work in education and advocacy in Phoenix has prepared her to get to the position she is in now, leading the non-profit cross-border organization that seeks to “improve the economic prosperity and quality of life for all Arizonans through strong, public/private collaborations in advocacy, trade, networking and information.”
An Arizona calling that stemmed from abroad
Masadiego’s parents made it through sixth grade while living in their respective Mexican towns. This always intrigued Masadiego, wanting to learn more about the system in Mexico. So much so that while a junior at UC Berkeley; she decided to study abroad in Mexico City at the National Autonomous University of Mexico (UNAM).
Her time there, however, pushed her in a different direction: the Sonoran Desert.
While in Mexico City, she said she vividly remembers the unavoidable headlines and conversation surrounding Arizona’s Senate Bill 1070. It was talked about everywhere — on taxicab radios, in newspaper headlines, among university peers.
The legislation, passed in 2010, was known as the “show me your papers” law, which required police officers to inquire about the legal status of anyone they thought might be in the country illegally.
She wasn’t an Arizonan and her parents were Mexican nationals, but her peers still looked to her and asked her to “answer on behalf of your country” and “answer on behalf of the state of Arizona.”
“It was really difficult for me to sit there as an American student of Mexican immigrant parents and be labeled as ‘that’s your country, that’s you,’” Masadiego said. “I thought to myself, ‘If I care about immigration, if I care about policy, if I care about working with immigrant communities, I have to be in Phoenix, Arizona.’”
Upon graduation from Berkeley in 2012, she signed up for the Teach for America program and soon became a teacher within the Balsz Elementary School District in east Phoenix.
“My parents thought, ‘Why would I move to Phoenix, Arizona? Don’t you know what’s happening?’ And of course, everyone talked about it. You didn’t have to be in Arizona to know what was happening with SB 1070,” Masadiego said.
But to her, this was the perfect job. In the classroom, she could work directly with immigrant and refugee populations. Outside of the classroom, she dedicated herself to advocacy work in the Valley, organizing and helping people register to vote.
While teaching in east Phoenix, she surveyed her class and learned that 12 languages were spoken among her students. She developed a curriculum that centered around her students’ experiences, teaching them about immigration, civil rights issues and SB 1070 and other current events directly impacting them.
“I knew they would relate, being bilingual, coming from immigrant households, coming from not being born in this state and this country. I was able to have incredible conversations with my students and that really inspired me to remind myself that this is the work I wanted to do,” Masadiego said.
New bill compared to SB 1070: ‘Prepared to fight’: Arizona immigrant rights activists take HCR 2060 to court.
LUCHA announces lawsuit to prevent passage of HCR 2060 immigration bill
Living United for Change in Arizona’s leadership announce a lawsuit to prevent the passage of House Concurrent Resolution 2060 on June 5, 2024.
Education and advocacy at a state level
When Masadiego was teaching, she said she noticed many of her students were leaving the district and moving to Tolleson, Avondale and west Phoenix due to the affordable housing costs in those areas. There were many issues impacting her students and their families and she wanted to work with people who could effect change.
Her work with public officials began in 2015 when she joined the office of former Phoenix City Councilmember Daniel Valenzuela, who represented central and west Phoenix.
“It was always about how do I expand my reach and increase my impact,” Masadiego said.
During Masadiego’s time with his office, Valenzuela told The Arizona Republic that she was a strong advocate for the codePHX initiative which sought to raise funds for coding and robotic lessons for kids. It aimed to close the opportunity gender gap in tech education, he said.
“Her fingerprints were on any and all those things that we worked on at city council. Whether they were issues around public safety, economic development and of course educational initiatives that we put forth, they all had Eva’s influence, fortunately,” Valenzuela said.
Her time spent working in government led to her being named the director of National Programs at New American Leaders, an organization that encourages people of immigrant backgrounds to run for office, where she said she was tasked with expanding the organization from four to 10 states.
During that expansion, Megan Cagle, the Senior Director of Communications and Research at New American Leaders, said Masadiego worked closely with various nonprofit organizations, local advocacy groups and other individuals who worked in democracy reform across the country.
“She really did an amazing job of bringing everyone together and seeing where the needs were,” Cagle said.
Even with the setbacks caused by the pandemic, Masadiego said she was able to expand the organization to eight states.
Masadiego eventually went back to working with public officials in February 2023 when she was named Deputy Director of Operations for the Office of the Governor. In June 2024, she was asked to serve as the Executive Director of the Arizona-Mexico Commission.
The organization works in tandem with the Arizona and Sonora governments and local organizations to improve relations across the border. This is done via advocacy, commerce, networking and information sharing.
“When I think about the history of the AMC (Arizona-Mexico Commission), the Arizona-Mexico Commission has done incredible work to build a strong partnership with the country of México and the state of Sonora,” Masadiego said.
From workforce to education programs, Masadiego said she wants to eventually be able to think about new partnerships and new ways to benefit both Phoenix and Sonora communities.
Reach La Voz reporter David Ulloa Jr. at david.ulloa@gannett.com.
Arizona
Arizona State could push Big 12 title chase to final weekend
TEMPE, AZ (AP/AZFamily) — The Arizona State Sun Devils are set for a huge matchup this weekend when they host the BYU Cougars at Mountain America Stadium.
Saturday’s game in Tempe will have massive implications in the Big 12 Conference with multiple teams chasing a title game appearance.
A win over the 14th-ranked Cougars would massively boost title game hopes for the 21st-ranked Sun Devils. Ticket prices have been soaring for the highly anticipated conference game.
Arizona State Head Coach Kenny Dillingham joined Good Morning Arizona on Thursday to talk about the team’s expectation-busting season. Watch the full interview in the video player at the top of this page.
Things to watch this week in the Big 12 Conference:
Game of the week
No. 14 BYU (9-1, 6-1 Big 12, No. 14 CFP) at No. 21 Arizona State (8-2, 5-2, No. 21), Saturday, 3:30 p.m. ET (ESPN)
League newcomer Arizona State has a three-game winning streak and BYU is coming off its first loss. The Cougars, after losing at home to Kansas, still control their own destiny in making the Big 12 championship game. They can clinch a spot in that Dec. 7 game as early as Saturday, if they win and instate rival Utah wins at home against No. 22 Iowa State.
Arizona State was picked at the bottom of the 16-team league in the preseason media poll, but already has a five-win improvement in coach Dillingham’s second season.
The undercard
No. 16 Colorado (8-2, 6-1, No. 16 CFP) at Kansas (4-6, 3-4), Saturday, 3:30 p.m. ET (Fox)
Coach Deion Sanders and the Buffaloes are in prime position to make the Big 12 title game in their return to the league after 13 seasons in the Pac-12. If BYU and Utah win, Colorado would be able to claim the other title game spot with a win over Kansas. The Buffs have a four-game winning streak.
The Jayhawks need another November win over a ranked Big 12 contender while trying to get bowl eligible for the third season in a row. Kansas has won consecutive games over Top 25 teams for the first time in school history, knocking off Iowa State before BYU.
Impact players
Iowa State quarterback Rocco Becht has thrown a touchdown in a school-record 14 consecutive games, while receivers Jayden Higgins and Jaylin Noel both have more than 800 yards receiving. San Jose State is the only other FBS team with a pair of 800-yard receivers. Becht has 2,628 yards and 17 touchdowns passing for the Cyclones (8-2, 5-2), who are still in Big 12 contention.
Inside the numbers
Oklahoma State goes into its home finale against Texas Tech with a seven-game losing streak, its longest since a nine-game skid from 1977-78. The only longer winless streak since was an 0-10-1 season in 1991. This is Mike Gundy’s 20th season as head coach, and his longest losing streak before now was five in a row in 2005, his first season and the last time the Cowboys didn’t make a bowl game. … Baylor plays at Houston for the first time since 1995, the final Southwest Conference season. The Cougars won last year in the only meeting since to even the series 14-14-1. … Eight Big 12 teams are bowl eligible. As many as six more teams could reach six wins.
Repeating 1,000
The Big 12 already has four 1,000-yard rushers, including three who did it last season. UCF’s RJ Harvey is the league’s top rusher (1,328 yards) and top scorer with 21 touchdowns (19 rushing/two receiving). The others with consecutive 1,000-yard seasons are Texas Tech career rushing leader Tahj Brooks (1,184 yards) and Kansas State’s DJ Giddens (1,128 yards). Cam Skattebo with league newcomer Arizona State has 1,074 yards.
Devin Neal, the career rushing leader at his hometown university, is 74 yards shy of being the first Kansas player with three 1,000-yard seasons. Cincinnati’s Corey Kiner needs 97 yards to reach 1,000 again.
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Arizona
What BYU coach Kalani Sitake said about Arizona State game
BYU’s stock plummeted this week.
After suffering a 17-13 loss to Kansas — their first loss of the season — the Cougars dropped from No. 6 to No. 14 in the College Football Playoff Rankings and into a tie with Colorado for first place in the Big 12.
And now they’re 3.5-point underdogs to Arizona State (8-2) in arguably the biggest game on the college football schedule this weekend. The winner will be in the pole position for a berth in the Big 12 championship game; the loser will be all but eliminated.
BYU coach Kalani Sitake knows anything can happen in the Big 12, and the Cougars are still very much alive for a berth in the College Football Playoff.
“You look at the conference, there’s a lot of parity … anyone has a shot,” Sitake said during his weekly press conference.
Here is a snapshot of what Sitake said ahead of BYU’s game with Arizona State:
Sitake on ASU Coach Kenny Dillingham
“Kenny Dillingham is a really good coach. I have a lot of respect for him and the way he coaches his team. You can tell he’s got a great connection with his players, and he’s a local kid so he’s from that area. He grew up an ASU fan and knows what that program can do. … I think he did it the right way bringing in a lot of local staff. … I know a lot of guys on his coaching staff. They’re really good coaches, good men.
“Looking at the talent that they have, it’s a difficult matchup. You have to be ready. We’re going on the road. We already know the time for that game and that it will be a little better weather than what we have here [in Provo]. Looking forward to the matchup. I think the goal is for us, like we said every week, stay humble, stay hungry and find ways to get better.”
Sitake on ASU Quarterback Sam Leavitt
“Really good player. He comes from a good family. He’s super athletic. He can run, he’s got an accurate arm. I think he’s got a great football IQ. He’s dangerous. He’s got a lot of football to play. I think he he saw some opportunities over there at ASU and you look at him, he’s thriving in it. He’s going to be a difficult matchup for us for sure. But man, it’s good to see good young men that you know are from amazing families get what they want. He’s doing some really cool things and he’s going to be doing really good things for a long time becauase I think he’s only a freshman right now. The sky’s the limit for him. Hopefully we just don’t see that great ‘sky limit’ performance this weekend.”
Sitake on BYU’s Recent Offensive Struggles
“There’s a fine line between it all … the key to execution is just eliminating the mistakes. There shouldn’t be any mistakes. Whether it’s alignment issues or technique issues or even running the wrong route or not doing the correct assignment. So all that should be cleaned up. But there’s also some room for improvement where you can actually install some stuff. You want to have a foundation of stuff that you’re good at and that you could lean on, but that’s the stuff that everybody knows is coming. So we have to have that and you have to have a little bit of install that gives you the favorable matchup, depending on who you’re going against.”
“That’s what we’re trying to get done. Obviously it’s worked quite a bit, and the offense they’re getting in the red zone. We’ve just got to score touchdowns. It’s hard to get in the red zone and only kick field goals. Even though you have a good kicker like Will Ferrin you’re going to need to score points and score touchdowns and finish the drives. It gives you a little bit more motivation and a little bit more ‘umph’ when you’re trying to get it done, so that’s what we’re focusing on.”
More Arizona State & Big 12 Analysis
Arizona
Five Takeaways: Arizona defense Wednesday press conference (TCU)
Fresh off breaking its five-game losing streak last week, Arizona heads back on the road this week to take on one of the most potent passing attacks in the country in TCU.
The Wildcats are coming off one of their most complete defensive performances this past week and figure to be challenged more against the Horned Frogs who head into this week boasting the No. 6 passing offense in the country. They will challenge the banged up Arizona secondary that has had many younger players step into key roles as the season has progressed. We’ve seen improvement across the board from them as they’ve seen more reps on the field.
Here are five takeaways from coach Brett Arce as well as Owen Goss and Dominic Lolesio during Wednesday’s press conference.
Dominic Lolesio getting into the starting lineup
The injuries continue to pile up on the defensive side of the ball for Arizona that has led to lots of new players stepping into roles they may not have expected to be in at the start of the season.
Redshirt freshman Dominic Lolesio saw the field more last week in what was one of the more complete defensive performances of the season by Arizona. Lolesio recorded five tackles and a 0.5 tackle for loss.
“That’s just the standard,” Lolesio said. “We practice that all week. Our thing is to swarm to the ball and play together and have fun. I mean doing it all week in practice and then being able to go out and do it on Friday felt really good.”
Despite the injuries that have come up for Arizona, the next man up stance remains the same for the team.
“I feel like everyone is just as ready as the next man up,” Lolesio said.
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