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Apple helped kill netbooks. Will it bring them back?

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Apple helped kill netbooks. Will it bring them back?

Rumor has it, Apple is working on a low-cost MacBook. And not “low-cost for a Mac,” but a proper cheap laptop, possibly as low as $599. For a company that traditionally targets the more premium end of the market, this would be something of an about-face.

Of course, Apple takes great pride in its design and aesthetics. So the company isn’t going to simply take the innards of a MacBook Air, slap them in a cheap plastic case, and call it a day. Instead, Apple is supposedly building a smaller laptop, with a lower-resolution screen and an “entirely new design” around an iPhone processor.

That chip could be some version of the A19 found in the current iPhone lineup, but analyst Ming-Chi Kuo claimed earlier this year that the company was working on a laptop powered by last year’s A18.

If the idea of a small, low-cost laptop running on an ultralow-power chip feels familiar, well, it should — we used to call them netbooks. Netbooks erupted on the scene at a weird time in the late aughts, when we were transitioning to a web-first computing world.

What set netbooks apart from other laptops was their pursuit of portability, battery life, and rock-bottom prices at almost any cost. The original netbook, the ASUS Eee PC, came in two sizes (7-inch or 10-inch) and ran on Intel’s budget Celeron M processor. But even that slow, low-powered CPU was too demanding for the tiny Eee PC, and so ASUS underclocked it to just 630 MHz. (Yes, back in the halcyon days of 2007, we measured CPU speed in MHz, not GHz.)

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Intel saw this emerging trend and built CPUs just for the netbooks called Atom. In many ways, Atom chips were Intel’s answer to the growing might of ARM, and even formed the basis for its tablet and smartphone efforts. It’s essentially the reverse of what Apple did, which took its mobile A-series processor and turned it into a powerful laptop chip. (And, now back again, it seems.)

As we all know now, netbooks were not long for this world. A number of things helped spell their demise. For one, most of them were just never particularly good. And the ones that weren’t awful tended to be a bit pricer. Sure, you could get a 7-inch Eee PC for around $200. But something more capable, like an HP Mini 210 HD, could set you back about $385 in 2010, depending on the configuration. When adjusted for inflation, that’s a hair over $577. As the prices of regular laptops came down, this didn’t seem like a particularly good deal anymore.

But two of the biggest culprits are undoubtedly the emergence of the Chromebook and the iPad. (We’ll save the discussion of the Chromebook for another day.) The iPad was introduced in 2010, and it immediately started eating into the netbook’s market share. By 2012, tablets had overtaken netbooks, and by 2013, netbooks were effectively dead. Sure, some still lingered around, and you had a spiritual successor in the Chromebook, but the iPad helped kill off the netbook in swift and spectacular fashion.

Many of the things that one might have used a netbook for — browsing the web, checking email, shouting into the void of what was then called Twitter — were now being handled better by the iPad. And, when paired with a Bluetooth keyboard, the iPad was actually a decent productivity machine, so long as your expectations were low.

And so, the netbook vanished.

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But this new, cheaper MacBook, at least on paper, sounds like it might be borrowing a bit from the netbook blueprint. Some people will just never be able to adjust to the workflow of a tablet and keyboard combo. So Apple might be giving them a proper laptop form factor.

While we don’t know what the screen size will be, we do know it will be smaller than the current 13.6-inch MacBook Air. That could mean 13.3 inches, but perhaps Apple will bring back the 12-inch format or even revisit the 11-inch realm of its smallest Air model. That’s inching into netbook territory.

Pair all that with a mobile-first SoC that will handle everyday tasks and browsing with aplomb, but certainly won’t cut it for heavier tasks like video editing or gaming, and you have something that sounds like the original pitch for a netbook if you ask me. Apple will obviously never call its new affordable MacBook a netbook, but maybe by avoiding the name, it can make them cool again.

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Lorde says Ray-Ban Meta AI glasses are ‘not sexy’

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Lorde says Ray-Ban Meta AI glasses are ‘not sexy’

Lorde was performing at the Real Cool Festival in Madrid on Thursday and took some time during her set to speak out against AI glasses. While she didn’t specify any brands in particular, it’s likely she was taking a shot at festival sponsor Ray-Ban, which has collaborated with Meta on a pair of AI smartglasses.

The comments were captured in videos shared to social media. After thanking the crowd for being there and taking part in “something real,” she said that it was increasingly hard to know is and isn’t real, before saying “You don’t know if someone is wearing sunglasses or if they’re wearing those fucked up fucking… Can I just say, for the record, fuck the glasses. Don’t get the glasses. Not sexy.”

The comments come as Meta faces renewed scrutiny over its smart glasses. And, even in the face of that backlash, it is still reportedly planning to launch a pair of “super sensing” glasses that are continuously recording.

According to Stereogum, Lorde was followed on stage by Blackpink’s Jennie, who is a Ray-Ban Meta AI ambassador and has been featured in advertising campaigns on Instagram and in a video screened between sets at Real Cool.

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Google may use your photos and voice to train AI

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Google may use your photos and voice to train AI

NEWYou can now listen to Fox News articles!

There are few emails that make your stomach drop faster than one about “new privacy settings.” That usually means a company has moved another data switch, renamed a control or tucked a new choice inside an account menu you rarely visit. Google is now rolling out one of those changes for Search services. The setting is called Search Services History. It controls whether Google saves your activity from Search services when you are signed into your Google Account.

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That may sound routine at first. Most of us already know Google can save search history. However, this update goes beyond the old idea of typed searches in a box. Google says Search Services History can include images you upload, files you ask about, voice searches, Search Live recordings, Translate speaking practice audio and other interactions with Search services.

The part that should make you pause is the Save Media setting. When it is turned on, Google can save media from your Search services interactions. That saved media may be used to improve Google’s AI models and technologies. In other words, the random photo you searched with Google Lens or the voice recording you used in a Search feature may help improve Google’s AI.

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Google’s new Search services pop-up tells you media from your searches may now be saved in your history. (Harun Ozalp/Anadolu via Getty Images)

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What Google’s Search Services History can save

Google says Search Services History may include your searches, results you view, AI Mode responses, voice search recordings, Search Live transcripts, Google Lens images, uploaded files and some information tied to your activity.

Maybe you used Google Lens to identify a plant. Perhaps you uploaded an image to search for a product. You might have used Translate to practice before a trip. Or maybe you asked a question by voice because your hands were full. All of that can feel harmless in the moment. Still, the bigger issue is where that data can go after it is saved.

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Google says saved media may help you revisit past visual searches or continue a Search Live conversation. That can be useful. However, Google also says saved media may help develop and improve AI models and technologies. That is the trade-off. You may get more personalized features. Google may get more personal inputs from the tools you already use.

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Why this Google AI setting deserves your attention

This is the kind of privacy change that can slide right past you. The language sounds helpful. The setting lives inside account controls. The rollout happens gradually, so you may not see it right away. That is exactly why you should check.

Google says the new settings are based on your prior choices for Web & App Activity and Search Personalization. If those were on, the new Search Services History setting may also be on. If your prior settings were off, the new one should be off too. That sounds fair enough, but it still puts the work on you.

Also, turning off Save Media does not automatically wipe everything that was already saved. Google says previously saved media may continue to be used to improve its technologies unless you delete it from your account. If saved media has already been selected to train AI models, Google says it is no longer connected to your account and may be kept for up to four years.

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That is the part I would not ignore. Once your media moves into that AI-training pipeline, deleting the original activity may not pull it back.

The Search Services History setting appears inside Google’s My Activity page, where you can review what Google saves. (AP Photo/Seth Wenig, File)

 

How to opt out of Google’s Search AI data training setting

You can check this from a phone or computer, but I recommend using a computer if you can. The account settings are easier to read.

  • Open a browser and go to myactivity.google.com.
  • Make sure you are signed into the account you use for Search, Gmail, YouTube or Android. If you have more than one Google Account, repeat these steps for each one.
  • Look for the Search Services History section. If you do not see it yet, Google says the new settings are still rolling out. In that case, your Search history may still be controlled by Web & App Activity.
  • If Search Services History is turned on, you should see a Save Media subsetting.
  • Uncheck the box next to Save Media if you do not want Google saving media from your Search services interactions.
  • If you want to go further, turn Search Services History off. Google says you can choose Turn off or Turn off and delete activity.
  • To remove older items, go back to Search Services History and select View and delete saved history. Review what appears there, then delete activity you do not want saved.
  • If Search Services History has not reached your account yet, go to My Activity and review Web & App Activity. That may still control some Search services history until the rollout reaches you.
  • Google also has a Personalized Recommendations setting for Search services. This can affect how Search services personalize results, feeds and AI responses based on your activity. You can review it in your Google Account under Data & privacy, then Personalization settings.

 

What happens after you turn Save Media off

Turning off Save Media stops Google from saving media from future Search services interactions as part of Search Services History. However, it does not shut down every kind of Search history. Text-based activity, transcripts and some AI responses may still be saved if Search Services History remains on.

Also, Google says media from your future interactions can still be used to respond to you and help keep services safe. The key difference is that future media should not be used to train Google’s generative AI models unless you provide feedback. That is a meaningful distinction, but it isn’t the same as using Google with no data collection at all.

You should also know that Save Media does not control everything across Google. It does not cover separate activity settings for Gemini Apps, YouTube, NotebookLM or Google Voice. Those services have their own controls.

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Kurt’s key takeaways

Google’s new Search Services History setting is worth checking now, especially if you use Lens, voice search, Translate or AI Mode. The Save Media box is the one I would look for first. If you do not want your images, files, audio or video saved for future AI improvement, turn it off. Then go one step further and review old activity. Turning off a setting usually protects future data, but past items may still sit in your account unless you delete them. Finally, repeat the process for every Google Account you use. Many of us have a personal account, a work account or an old account still signed in somewhere.

The Save Media checkbox is the key setting to turn off if you do not want images, files, audio and video saved for AI training. (Kurt “CyberGuy” Knutsson)

Would you keep using Google Lens the same way if you knew your image searches could help train AI for years? Let us know by writing to us at Cyberguy.com

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Apple’s failed self-driving car program left a legacy of powerful AI chips

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Apple’s failed self-driving car program left a legacy of powerful AI chips

Apple’s self-driving car program never really got off the ground, but it may have been what made the company’s chips the powerful AI performers they are. Early in the development of the self-driving platform, Apple realized that it would need powerful on-device AI processing. While the car processor was never finished, as Mark Gurman details in his latest Power On newsletter, it did lead to the development of the Neural Engine, the backbone of Apple’s on-device AI processing.

The Neural Engine made its debut with the iPhone X and the A11 Bionic. In those early days, it was primarily used for computer vision, powering FaceID, Animoji, and augmented reality features. But by laying the groundwork for on-device AI processing, Apple established itself as an early leader by bringing the Neural Engine to desktops with the M-series chips. While Apple’s AI software efforts have lagged behind the rest of the industry, its hardware has been impressive. It’s also what has allowed Apple to tout its privacy features, since less data is sent to the cloud.

Apple is making its AI hardware a cornerstone of its strategy going forward. According to Gurman, the company is skipping the Pro, Max, and Ultra versions of its upcoming M6 chip. Instead, it’s accelerating development of the M7, which should arrive in the first half of 2027 with significant Neural Engine upgrades. The M7 Ultra is expected to be the basis for a new server product from Apple as well, with support for up to 1.5TB of RAM.

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