Sports
The minds behind EA Sports FC, NBA 2K, Madden soundtracks seek music from everywhere but the obvious
Steve Schnur can’t sleep. He calls it a blessing and a curse.
In pursuit of the next great sports video game soundtrack, Schnur scrolls social media in the middle of the night, discovering new music and sending it to his colleagues who have long gone to bed.
That’s how he found Lola Young.
Swiping through Instagram one morning last November, Schnur, the president of music at Electronic Arts, came across Young’s raspy, soulful voice. “Holy … you know what,” he thought, and immediately texted Cybele Pettus, EA’s senior music supervisor.
Two days later, they attended a rooftop party in Los Angeles where three emerging musicians performed for a crowd of industry veterans. Out walked a young British woman with long dark hair, choppy bangs and nose rings. The same singer-songwriter Schnur had texted Pettus about at 3 a.m.
“We literally fell in love with her,” Pettus said. “She was just so engaging, so interesting, such a storyteller with her music. We went right up to her, told her how much we loved her set — which was like three songs — met her manager. She was very recently signed at the time to a label … I don’t even think her record was done.”
Schnur and Pettus wanted her for EA Sports FC 25, the latest edition of the wildly popular soccer game. Young doesn’t play video games or follow sports outside of watching the World Cup. But she knew it was a big deal. Her song “Flicker of Light” is nestled among 117 songs from artists in 27 countries.
“It’s interesting because it’s quite a male-dominated game, but there are loads of women who play it. It’s exciting to me that I’m going to be in the game because I’m a female artist doing my thing,” Young said.
GO DEEPER
EA Sports FC 25 review: New tactics system offers welcome revamp
Not all tracks emerge from serendipitous rooftop encounters. But Schnur’s path to Young is emblematic of the modern effort to build a quality, fresh video game soundtrack.
To curate such an expansive collection of varied tracks requires an ear for what will be the next breakout song rather than merely having a finger on the pulse of what already is topping charts or going viral on TikTok. At EA, Schnur challenges his team to a musical scavenger hunt with a rule: don’t listen to the radio or any major outlet where music is played.
“I don’t want the influence of what is today to influence what will be in the next six months,” Schnur said. “You can’t title a game ‘Madden 25’ and have it sound like 2023. It has to be, by a matter of design, a place of discovery, a place that cements what the next year ahead is going to sound like. A place where the sport itself will be a part of this sound.”
To achieve this, Schnur and his fellow songseekers scour the globe for fresh tracks. They attend concerts of up-and-coming artists, take suggestions from current athletes and field submissions from the biggest names in the industry.
Everyone from Green Day to Billie Eilish and her brother/producer Finneas want to know what they have to do to be featured in the wildly popular video games. In the former’s case, that meant playing “American Idiot” on acoustic guitars for Schnur to lobby for its placement on Madden 2005. In the latter, Schnur got to hear Eilish’s new album “Hit Me Hard and Soft” before it was finished because the nine-time Grammy winner wanted to be in FC 25. Eilish’s “CHIHIRO” appears in the game.
Album sneak peeks and concert tickets are perks, but the job also comes with some pressure. Curating a video game soundtrack means creating a playlist that millions will hear — over, and over, and over. Avid gamers will remember the music for better or worse. And the best ones are remembered even decades later, when a song immediately conjures memories of a game and a time and place.
The teams responsible for piecing together the soundtracks are well aware that their work will live on as virtual time capsules once a current game is superseded by a future iteration, but they strive for the initial experience to be an introduction to new sounds instead of a recognition of old favorites.
“The sound of the NFL to a 20-, 25-year-old is very different than their parents because their associated tone with football comes from Madden,” Schnur said. “It does not come through broadcasts or live football games. It comes from the virtual experience. With that comes an enormous responsibility of getting it right and knowing that you’re defining the sound of the sport going forward.”
That’s something David Kelley, the director of music partnerships and licensing at 2K, considers when selecting songs for the NBA2K franchise.
“The most important part for us is that we want it to be future-facing, always. We want it to sound like something you’ve really not heard before,” he said.
One artist 2K tabbed for its 2025 installment, released Sept. 3, was as future-facing as it gets.
In June, 310babii, an 18-year-old rapper from Inglewood, Calif., collected his high school diploma and a platinum plaque for his hit single “Soak City (Do It)” on the same day. An avid 2K player, he jumped at the opportunity to secure a coveted spot on the soundtrack. He wrote and recorded “forward, back,” a basketball-inspired track, exclusively for NBA2K25 and hopes to hear it when the game shows replays of LeBron James dunking on other players.
Much in the way that Millennial gamers equate Madden 04 with Blink-182 and Yellowcard or hearken back to the Tony Hawk Pro Skater soundtrack, 310babii associates the NBA2K installments of his childhood with the artists featured.
“For me, 2K16 is one of my favorites. When I was in fifth grade, I remember DJ Khaled having the craziest songs on there. That’s what made that game special to me aside from the gameplay itself,” he said. “For a 10-year-old kid, my song could be that for him.”
At EA and 2K, the process for scoring a game begins the day after the previous edition launches. Figuring out how the songs flow together to establish a vibe is just as imperative as choosing the individual tracks.
“You’re kind of like a DJ in a club. You can be having a great set, then if you play one song that feels out of place, you’ll lose the whole audience and you’ve got to build that trust back,” Kelley said. “It’s something we take very seriously.”
Nailing an authentic sound means molding the soundtrack to fit the sport. That doesn’t necessarily mean zeroing in on a particular genre, though hip-hop, rap, R&B and pop tracks are frequent choices, but it does mean keying in on what athletes and fans are listening to. Kelley said Milwaukee Bucks point guard Damian Lillard and Phoenix Suns forward Kevin Durant even send songs or artists for consideration.
For MLB: The Show, finding the right vibe can mean looking to players’ walk-up songs for inspiration. Ramone Russell, PlayStation’s director of product development communications and brand strategy, said they’ve tried to lean more into the different cultures and ethnicities represented within the sport.
“We’ve started to have more Latin music, more reggaeton, some bachata. We have to do that if we’re being accurate to the source material,” he said. “We’re making a Major League Baseball game based off of something that’s real life. If in real life 40 percent of the players are Latin, and the music that they listen to on average is Latin, our soundtrack should probably have some Latin music in it.”
The team putting together the MLB: The Show soundtrack receives about 50 albums per day from labels and publishers hoping to land an artist’s track in the game, PlayStation Studios director of music affairs Alex Hackford said in an email. Along with partners at Sony Music, Hackford sends ideas to Russell’s team, which then decides what fits on the game’s base soundtrack.
The team also curates a specific set of music for the game’s “Storylines” mode, which allows gamers to play out narratives from baseball history. The songs for the “Storylines” mode that centered on the Negro Leagues were chosen solely by Russell, with the intention of expressing the more somber aspects of baseball’s history through music.
“That’s not necessarily a happy story to tell, but what we try to focus on here is what these men and women accomplished despite the racism and the Jim Crow.” Russell said. “We don’t shy away from the ugliness that’s in this story, but we celebrate what these men and women accomplished despite those things. ”
That’s particularly evident with the introduction of Toni Stone, the first woman to play regularly in a men’s major league, into MLB: The Show 24.
“When we decided we were going to do Toni Stone, the first song that came to mind was ‘It’s A Man’s Man’s Man’s World’ by James Brown. I’m like, ‘This has to be her intro song because it is perfect. The nuance is there. It’ll just get people into the right mindset for the kind of story that we’re telling.’ Because it is still very much a man’s world, and it was very much a man’s world back then,” Russell said. “But as James Brown said, it wouldn’t be anything without a woman. There’s that duality there that really helps tie everything together.”
Through each new video game released year after year, these soundtracks weave across sports and through time to become cultural touchstones. The songs bind the gameplay experience to moments that go beyond scoring virtual touchdowns or blasting animated home runs.
“Nobody remembers that unique piece of gameplay that came about in 2009,” Schnur said, “But everybody remembers the music.”
(Illustration: Meech Robinson / The Athletic; Photos: Kevin Mazur, Sean Gallup / Getty Images)
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We’re approaching the biggest sporting event North America has ever hosted.
The 2026 FIFA World Cup takes place across the USA, Canada and Mexico in 13 days.
Bettors and fans already have their sights set on the global spectacle, which will kick off on June 11. The World Cup final will be held at New Jersey’s MetLife Stadium on July 19, 2026.
After the World Cup groups were announced in December, Spain opened as the favorite at +450, followed by England (+550) and France (+750).
Now, with less than two weeks to go, Spain has slightly drifted to +475, with both France and England making up ground on the oddsboard.
Let’s dive into the odds via DraftKings Sportsbook as of May 29.
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2026 World Cup winner odds
Spain: +475 (bet $10 to win $57.5 total)
France: +500 (bet $10 to win $60 total)
England: +650 (bet $10 to win $75 total)
Brazil: +850 (bet $10 to win $95 total)
Argentina: +900 (bet $10 to win $100 total)
Portugal: +1000 (bet $10 to win $110 total)
Germany: +1400 (bet $10 to win $150 total)
Netherlands: +2200 (bet $10 to win $230 total)
Norway: +3500 (bet $10 to win $360 total)
Belgium: +3500 (bet $10 to win $360 total)
Colombia: +4000 (bet $10 to win $410 total)
Morocco: +5000 (bet $10 to win $510 total)
Uruguay: +5000 (bet $10 to win $510 total)
United States: +6000 (bet $10 to win $610 total)
Switzerland: +6500 (bet $10 to win $660 total)
Japan: +6500 (bet $10 to win $660 total)
Mexico: +8000 (bet $10 to win $810 total)
Croatia: +8000 (bet $10 to win $810 total)
Ecuador: +8000 (bet $10 to win $810 total)
Senegal: +9000 (bet $10 to win $910 total)
Sweden: +10000 (bet $10 to win $1,010 total)
HOST NATIONS
United States
The United States is led by Christian Pulisic, Weston McKennie, Tyler Adams, and Chris Richards, with several players competing in Europe’s top leagues. The U.S. has appeared in 11 previous World Cups, with its best finish coming in 1930 when the team reached the semifinals.
Canada
Canada’s key players include Alphonso Davies and Jonathan David, giving the squad top-tier pace and goal-scoring ability. Canada has made two previous World Cup appearances, and is still looking for its first win ever in the tournament.
Mexico
Mexico’s top contributors include Raul Giménez and Edson Álvarez, forming a strong mix of attacking talent and midfield stability. Mexico has played in 17 previous World Cups and reached the quarterfinals twice, in 1970 and 1986.
UEFA TEAMS TO KNOW
Spain
Spain’s top talents include Pedri, Lamine Yamal and Rodri, forming a core that blends elite playmaking with scoring depth. Spain has appeared in 16 previous World Cups and won the tournament once, lifting the trophy in 2010. The team also won the 2024 Euros.
France
France enters with Kylian Mbappé as the star player, with the 26-year-old just five goals shy of passing Miroslav Klose (16) for the most career goals at the World Cup. France has made 16 previous World Cup appearances and won the title twice, in 1998 and 2018.
England
England’s key players include Harry Kane, Jude Bellingham and Declan Rice, forming one of the nation’s strongest generations in decades. England has reached 16 previous World Cups and won the trophy once, in 1966.
Germany
Germany features Florian Wirtz, Jamal Musiala and Joshua Kimmich as central figures in a talented squad. Germany has participated in 20 previous World Cups and won four titles, most recently in 2014.
Portugal
Portugal’s top group includes Bruno Fernandes, Vitinha, with Cristiano Ronaldo still involved as the team’s all-time leading scorer and cap leader. Portugal has competed in eight previous World Cups and recorded its best finish in 2006, reaching the semifinals.
Netherlands
The Netherlands features top players such as Virgil van Dijk, Ryan Gravenberch and Denzel Dumfries, forming a core built around elite defending and midfield control. Memphis Depay should also be on the team, the country’s all-time leading goalscorer. The Netherlands has appeared in 11 previous World Cups and finished as runner-up three times, in 1974, 1978 and 2010.
CONMEBOL TEAMS TO KNOW
Argentina
Argentina is anchored by Lionel Messi, with Julián Álvarez, Enzo Fernández and Lautaro Martínez— headlining one of the most talented rosters in the tournament. Argentina has played in 18 previous World Cups and won three, including the most recent tournament in 2022.
Brazil
Brazil’s roster is led by Vinícius Júnior, Raphinha and Marquinhos, giving the team elite attacking and defensive quality. Brazil has appeared in every World Cup and holds a record five titles, with its most recent one coming in 2002.
Uruguay
Uruguay’s leading players include Federico Valverde, Darwin Núñez and Ronald Araújo, forming a core with elite midfield range and speed. Uruguay has appeared in 14 previous World Cups and won the tournament twice, in 1930 and 1950.
Colombia
Colombia is headlined by Luis Díaz and James Rodríguez, with the former playing for Bayern Munich and the latter having a decorated World Cup résumé. Colombia has made six previous World Cupsand recorded its best finish in 2014, reaching the quarterfinals.
CAF TEAMS TO KNOW
Morocco
Morocco’s key contributors include Achraf Hakimi, Noussair Mazaroui and Brahm Díaz, each with major European club experience. Morocco has appeared in six previous World Cups and achieved its historic best finish in 2022, reaching the semifinals.
Senegal
Senegal’s top players include Sadio Mané, Kalidou Koulibaly and Idrissa Gueye, forming one of Africa’s most experienced cores. Senegal has appeared in three World Cups and reached its best finish in 2002, advancing to the quarterfinals.
Ghana
Ghana is led by Mohammed Kudus, Antoine Semenyo and Inaki Williams, giving the squad strong playmaking and midfield presence. Ghana has competed in four previous World Cups and reached its best result in 2010, making the quarterfinals.
AFC TEAMS TO KNOW
South Korea
South Korea is headlined by Son Heung-min, supported by key players such as Kim Min-jae and Lee Kang-in. South Korea has played in 11 previous World Cups and reached its best finish in 2002, advancing to the semifinals as co-host.
Japan
Japan features Takefusa Kubo and Kaoru Mitoma as its leading players, blending top European experience with emerging talent. Japan has appeared in seven previous World Cups and reached the Round of 16 four times, its best result to date.
Australia
Australia’s top players include Jackson Irvine and keeper Mathew Ryan as its most experienced members. Australia has competed in six previous World Cups and reached the round of 16 twice, in 2006 and 2022.
OFC TEAMS TO KNOW
New Zealand
New Zealand is led by all-time leading scorer Chris Wood, with 45 international goals to his name. New Zealand has appeared in two previous World Cups (1982, 2010), and did not advance from the group stage in either appearance.
Shai Gilgeous-Alexander apparently isn’t amused by a new board game that pokes fun at the Oklahoma City Thunder star’s reputation for garnering foul calls at the hint of contact by an opposing player.
Last week, a lawyer representing the two-time reigning NBA MVP sent a cease-and-desist letter to sports prediction market and fantasy sports company Underdog that includes a demand for the destruction of all copies of the cheeky and extremely limited-edition game Unethical Hoops.
Done in the style of the children’s classic Operation, Unethical Hoops requires players to use tweezers to pull objects from tiny holes, with the slightest touch of a metal border setting off a buzzer indicating failure.
Instead of pretending to be doctors attempting to remove body parts from a patient, however, Unethical Hoops players act as members of an opposing basketball team trying to take the ball from a cartoon character who very much resembles Gilgeous-Alexander.
In this game, the buzzer represents the whistle of a foul-calling referee.
“Shai has made hoops all about foul baiting and now you’re stuck guarding him in Underdog’s new board game,” a description reads on the game’s website. “Don’t get baited. Steal the ball without getting whistled.”
In a letter dated May 22, attorney Eric Fishman of ArentFox Schiff LLP demanded that Underdog “immediately and permanently cease and desist from any and all use of Mr. Gilgeous-Alexander’s NIL in any and all media, including but not limited to your website (including the Unethical Hoops Website)… and any physical goods including but not limited to the board game advertised on the Unethical Hoops Website.”
The notice also calls for Underdog to “immediately destroy all physical goods or advertisements that use Mr. Gilgeous-Alexander’s NIL, including but not limited to the board game advertised on the Unethical Hoops Website,” as well as a promise never to use the star player’s name, image or likeness without his permission.
Fishman did not immediately respond to a request for comment from The Times.
According to the Unethical Hoops website, which remains active more than a week after the date on the cease-and-desist order, only 100 copies of the game were made, to be given away to Underdog users. The giveaway ended as scheduled on Friday.
Underdog declined to comment on the matter other than to point out that the company has pulled comical stunts at the expense of members of the sports world.
“We’ve poked fun at Knicks and Lakers fans, the Red Sox owners, the Mets and more,” a spokesperson said via email. “We like to have some fun with whatever is in the sports fan zeitgeist.”
Gilgeous-Alexander is a four-time All-Star who led the league in scoring last season (2,484 points) and was second in scoring this season (2,117). He led the Thunder to their first NBA title last year and has them back in the Western Conference finals this year (the decisive Game 7 against the San Antonio Spurs is Saturday in Oklahoma City).
While one of the NBA’s biggest stars, Gilgeous-Alexander is often criticized for the number of favorable foul calls he receives — he has ranked second or third in the league for number of free throw attempts per game in each of the last four seasons and is currently second among all players in the 2026 playoffs with 9.8 a game — and the lengths he appears to go to in order to receive them.
After Game 2 against the Spurs, one NBA fan account on X wrote, “Shai flopped on every single shot attempt” and posted a video that showed seven such examples (Gilgeous-Alexander actually attempted 24 shots that night). The post has been viewed 22.7 million times.
Earlier this week, prior to Game 6 of the conference finals, another fan account on X posted a video “ranking all 44 times SGA fell on the floor while shooting during the 2026 playoffs from least to most egregious.” That post has been viewed 1.3 million times.
As the cartoon likeness of Gilgeous-Alexander states in the Unethical Hoops ad, “so much as breathe on me, I’m getting the call.”
The real-life SGA was asked during a TV interview after Game 3 in San Antonio about the “flopper!” chants that rained down on him at Frost Bank Center.
“It’s part of the game,” he said. “It’s nothing. I’ve been dealing with it for a long time. I don’t really hear it. I’m focused on what’s going on on the court.”
Sports
Spurs blow out Thunder, force Game 7 as Victor Wembanyama leads the way with 28-point double-double
Trump says he thinks he’ll attend NBA Finals game
President Donald Trump said during a Cabinet meeting on Wednesday that he believes he will attend an NBA Finals game next week, as the New York Knicks make their first Finals appearance in nearly 30 years.
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The Western Conference Finals will come down to a Game 7 after the San Antonio Spurs routed the Oklahoma City Thunder, 118-91, in Game 6 on Thursday night.
Game 7 heads back to Oklahoma City, where the winner will face the New York Knicks in the NBA Finals after New York swept the Cleveland Cavaliers in the Eastern Conference Finals.
With their backs against the wall, the Spurs did what was necessary on their home court and then some. And it was their phenom, Victor Wembanyama, leading the way.
Victor Wembanyama of the San Antonio Spurs reacts during the first half against the Oklahoma City Thunder in Game Six of the NBA Western Conference Finals at Frost Bank Center in San Antonio, Texas, on May 28, 2026. (Christian Petersen/Getty Images)
The 7-foot-4 big man led the Spurs with 28 points on 10-of-21 shooting, including four three-pointers made, while notching a double-double with 10 rebounds, two assists, two steals and three blocks.
This was the performance head coach Mitch Johnson and the rest of the team needed from Wembanyama, and he was up for the challenge as the Thunder were looking to make it back-to-back NBA Finals appearances.
Instead, the Thunder’s three-point shooting woes returned in San Antonio, much like they did in Game 4 of this series. They took a whopping 40 threes, but only cashed in 10 of them, finishing 25% from beyond the arc on the night.
SPURS SNAP THUNDER’S PLAYOFF WIN STREAK BEHIND VICTORY WEMBANYAMA’S INCREDIBLE GAME 1 PERFORMANCE
As a team, the Thunder shot just 37%, and MVP Shai Gilgeous-Alexander is among the culprits for the poor shooting night. He had just 15 points, going 6-of-18 from the field and 0-of-5 from three-point land. Lu Dort was also ice cold from three, going just 1-of-9 and 2-of-11 for the game.
Meanwhile, San Antonio was getting more than just “Wemby” contributions, especially from rookie Dylan Harper, who played a vital role in the blowout off the bench.
Dylan Harper of the San Antonio Spurs looks on during the first quarter against the Oklahoma City Thunder in Game 6 of the NBA Western Conference Finals at Frost Bank Center in San Antonio, Texas, on May 28, 2026. (Christian Petersen/Getty Images)
Harper was quite efficient when he had the ball in his hands, going 6-of-9 from the field for 18 points, while tallying six rebounds and four assists in his pivotal 22 minutes off the pine.
And in the starting five, Stephon Castle was getting to the rim like he’s supposed to, scoring 17 points while dishing out nine assists for the Spurs. Devin Vassell also hit four of his seven three-point shots for 12 points, while Julian Champagnie poured in 10 more with six rebounds, two assists, one steal and two blocks on the other end of the hardwood.
The Spurs saw 12 different players contribute on the scoreboard in this contest, some of whom made their way into the game when the Thunder conceded and already started to focus on Game 7. And that swing came in the third quarter, when the Spurs outscored the Thunder, 32-13, and started to run away with this must-win game for their franchise.
San Antonio Spurs forward Victor Wembanyama shoots against the Oklahoma City Thunder in the first half of Game 6 in the Western Conference finals NBA playoffs in San Antonio on May 28, 2026. (David J. Phillip/AP)
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Now, folks, it all comes down to the ever-suspenseful Game 7, where the Thunder will hope one last home game will give them the juice to push their way into the Finals.
But the Spurs are hoping to recreate 1999 by earning a matchup with the Knicks in the NBA Finals.
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