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MLB stars discuss their 'important' roles in growing baseball to new fans
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MLB Commissioner Rob Manfred’s rule changes may not be loved by baseball purists, but the proof is in the pudding.
As the length of games has significantly shrunk in recent years, Major League Baseball saw increased attendance in back-to-back years for the first time since the early 2010s in the last two seasons.
A Dodgers-Yankees World Series was going to bring in plenty of viewers anyway, but nonetheless, it’s all a good sign for the sport.
Christian Yelich and Dustin May know their roles to grow the game. (IMAGN)
Two of the biggest names in the game know that they, too, have a job to do off the field as well.
“I think it’s important to grow the sport,” Milwaukee Brewers star and 2018 NL MVP Christian Yelich told Fox News Digital in a recent interview. “I think it’s important to attract as many new viewers as possible, obviously keep your existing audience and have it be a good product for everybody to consume. I think if you can have an impact like that as a player, you should do it.”
So, in order to do that, Yelich, Dodgers star pitcher Dustin May, and Cubs shortstop Dansby Swanson teamed up with DirecTV, whose “Nothing On Your Roof” campaign with the MLB stars is telling potential providers that dishes are no longer necessary to enjoy ball games.
Yelich, May and Swanson star in the commercial for the campaign where there is nothing on their roofs – in this case, their heads. Each wore bald caps, which is quite the look for the long-haired May.
“I like my hair, and I have a lot of it, and then they wanted to do the Nothing On Your Roof, and I thought it was really cool twist on things,” the 27-year-old May, who began growing it out as a junior in high school, said. “I was excited to be a part of the commercial to kind of boost that they don’t need anything on your roof to be able to broadcast baseball.”
Don’t expect May’s real hair to be gone any time soon, though.
“I definitely think my wife would be kind of irritated if I cut them off,” he said.
Los Angeles Dodgers starting pitcher Dustin May warms up during spring training camp. (Rick Scuteri-USA Today Sports)
“It was a cool concept that I thought was really unique, and an opportunity to have some fun with a couple of other guys around the league,” added Yelich. “DirecTV did a great job with the set and the concept, and I thought everything turned out awesome. People are able to watch baseball, access Major League Baseball games without having to have satellite. I think it was a unique way for DirecTV to get that message across, putting us in bald caps and the Nothing On Your Roof campaign. I didn’t really know how I’d look bald and stuff, but I thought that was a cool part because it looked so realistic. Once they finished with all the hair and makeup stuff, it was a lot of fun.”
“So being able to partner up with DirecTV with this campaign, show baseball fans that they can consume Brewers games, Major League Baseball games without satellites, it was an easy decision to do the commercial.”
Milwaukee Brewers’ Christian Yelich follows the flight of his solo home run off Colorado Rockies starting pitcher Chad Kuhl, Sept. 6, 2022, in Denver. (AP Photo/David Zalubowski)
As for continuing to grow the game, “We’re here to put out a good image,” added May. “So people want to come back and want to watch.”
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The Atlanta Hawks have parted ways with four-time NBA All-Star point guard Trae Young, trading him to the Washington Wizards in a blockbuster move, according to ESPN.
The Hawks will reportedly be receiving veteran shooting guard CJ McCollum and forward Corey Kispert in the deal.
Washington was Young’s preferred destination, and the two sides were working on a deal to get the 27-year-old point guard to the nation’s capital.
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Trae Young of the Atlanta Hawks looks on during the game against the Boston Celtics during Round 1 Game 6 of the 2023 NBA Playoffs on April 27, 2023 at State Farm Arena in Atlanta, Georgia. ( Adam Hagy/NBAE via Getty Images)
Young’s agents were having conversations with the Hawks, who sit at 17-21 so far this season, about trading their client out of Atlanta.
There is a mutual connection in Washington, too, as executive Travis Schlenk drafted Young fifth overall in 2018 out of Oklahoma.
It marks the end of an era for the Hawks. Young has been the focal point of their offense since he was taken in that draft. He is the team’s career leader in three-pointers and assists, having led the team to the postseason in three of his eight seasons. The Hawks went the furthest in 2021, where they made the Eastern Conference Finals.
LEBRON JAMES DECLARES HIMSELF ‘TBD’ FOR BACK-TO-BACK GAMES FOR REST OF SEASON: ‘I’M 41′
However, the new era was brewing already in Atlanta, with forward Jalen Johnson taking the next step in his career, averaging 23.7 points per game this season. The pickup of Nickeil Alexander-Walker also helps, as he’s averaged 20.5 points per game in 36 appearances.
Meanwhile, Young has played just 10 games this season, as he’s been dealing with leg injuries, most notably a right MCL sprain.
Trae Young #11 of the Atlanta Hawks looks on after the game against the Boston Celtics during Round One Game Five of the 2023 NBA Playoffs on April 25, 2023 at the TD Garden in Boston, Massachusetts. (Brian Babineau/NBAE via Getty Images)
The Hawks also get some flexibility on their books, as they could make some more moves. Anthony Davis is reportedly available from the Dallas Mavericks, making him a good target for Atlanta.
Young has $95 million remaining on his deal that runs through the 2026-27 season, which includes a player option this offseason.
Atlanta will be taking on McCollum’s contract, though the veteran guard has a $30.6 million expiring deal.
Through his 10 games this season, Young is averaging 19.2 points, 8.9 assists and 1.5 rebounds per game, while shooting 41.5% from the field.
Trae Young of the Atlanta Hawks drives down the court during the first half against the Philadelphia 76ers at State Farm Arena on April 7, 2023 in Atlanta, Georgia. (Todd Kirkland/Getty Images)
Over his career, Young has dropped 25.2 points and 9.8 assists per game, while leading the league in the latter category last season with 11.6 per contest.
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On the opening night of Mission League basketball action Wednesday, there was a huge upset, one close call and two easy victories.
Loyola, down 16 points going into the fourth quarter, started making threes and stunned Sherman Oaks Notre Dame on the road 72-68. Deuce Newt scored 23 points for the Cubs (10-9). First-year coach Cam Joyce saw his team take a leap in ability when Newt became eligible on Dec. 26 after transferring from Campbell Hall. Randall Sanders added 15 points.
No. 1-ranked Sierra Canyon (14-1) held on for a 50-47 win over St. Francis. The Golden Knights gave the Trailblazers a real scare with a chance to tie at the end of regulation. Maxi Adams made two clutch free throws in the final seconds for Sierra Canyon. Brandon McCoy had 19 points and 12 rebounds. Cherif Millogo scored 14 points for the Golden Knights.
Harvard-Westlake improved to 18-2 with an 84-51 win over Chaminade (18-2). Amir Jones made six threes and had 26 points. Joe Sterling added 21 points and Dominique Bentho had 11 points and 13 rebounds.
Crespi (14-6) defeated Bishop Alemany 87-59. Jasiah Williams and Christian Tshina-Nzambi each scored 20 points.
On Friday night, it will be Notre Dame at Sierra Canyon, Harvard-Westlake at Crespi and Chaminade at Loyola.
Arcadia 87, Burroughs 51: Owen Eteuati Edwards scored 23 points and had eight rebounds for Arcadia.
Fairfax 77, Carson 40: Dominick Bowie had 14 points for the Lions.
San Pedro 67, Hamilton 37: Chris Morgan had 14 points and eight rebounds for the Pirates (13-4).
California 105, Saddleback 77: Jair Linares had 26 points for 11-7 California.
Tesoro 78, Capistrano Valley 39: Dean Mika finished with 23 points for 18-3 Tesoro.
St. Monica 67, St. Bernard 58: St. Monica won in overtime. Jordan Ballard scored 20 points for St. Bernard.
Los Alamitos 57, Huntington Beach 47: Sophomore Isaiah Williamson contributed 11 points and 12 rebounds in the Sunset League win.
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A chaotic scene unfolded at Auburn University on Tuesday night as a wild buzzer-beater was waved off well after the Tigers had celebrated on their own court.
With 0.6 seconds remaining and Auburn trailing 90-88, KeShawn Murphy, somehow left wide open, caught an inbounds pass and nailed a long 3-pointer for what was thought to be the game-winner.
However, officials went to the scorer’s table to review the play, which was awfully close.
Auburn Tigers players watch the replay of a possible game-winning shot that was called back as Auburn Tigers take on Texas A&M Aggies at Neville Arena in Auburn, Alabama on Tuesday, Jan. 6, 2026. (Jake Crandall/USA Today Network via Imagn Images)
Ultimately, officials ruled that the shot had not gone off in time, ending the Tigers’ celebration and prompting one from Texas A&M.
The officials quickly made themselves public enemy number one and were showered with debris from fans on their way off the court. At least one referee needed his head to be covered.
One fan sitting courtside even turned his back and threw his drink over his shoulder aimed at an official.
“They didn’t say a word. They just said it was no good and ran off the floor. I probably wouldn’t want to talk to me in that moment, anyway,” Auburn head coach Steven Pearl, who took over for his dad, Bruce this season, said after the game. “So, I get why they’d run away from me. Just from the angles that I saw, it looked like it was off his fingers. But that was just, I don’t have all the same angles they have.”
Texas A&M Aggies players celebrate victory as Auburn Tigers take on Texas A&M Aggies at Neville Arena in Auburn, Alabama, on Tuesday, Jan. 6, 2026. (Jake Crandall/USA Today Network via Imagn Images)
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It is now six losses in their last 10 games for the Tigers after starting 5-1. They lost in the Final Four last year to Florida, who won the national championship over Houston.
Auburn (9-6, 0-2) led 47-37 at halftime and extended the margin to 61-45 with 12:29 remaining.
KeShawn Murphy of the Auburn Tigers reacts after officials ruled that his last-second shot did not beat the shot clock to win the game against the Texas A&M Aggies at Neville Arena on Jan. 6, 2026 in Auburn, Alabama. (Stew Milne/Getty Images)
Texas A&M answered with a steady run fueled by outside shooting, taking its first lead at 8:42 when Pop Isaacs buried a 3-pointer. The Aggies followed with back-to-back triples from Isaacs to open a five-point cushion that they would not relinquish, by the skin of their teeth.
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