Dallas, TX
Dallas' Uncommon Brands Acquires Fuego Tortilla Grill
[Photo: Fuego Tortilla Grill]
Dallas-based Uncommon Brands recently completed its acquisition of Tex-Mex dining concept Fuego Tortilla Grill.
Known for its roasted poblano queso and creative taco offerings, Fuego Tortilla Grill operates four locations, all in Texas. But you’ll have to hit the road from North Texas to try one out: Fuegos are firing things up in San Marcos, College Station, Waco, and San Antonio.
While terms of the deal were not disclosed, Uncommon Brands said the acquisition is “a significant step” in its mission to partner with differentiated, limited-service restaurant brands poised for growth.
Dallas’ Crux Capital, a leading private equity firm, raised a committed capital investment vehicle for Uncommon Brands, which is a holding company dedicated to investing in and scaling “extraordinary brands” within the restaurant industry.
“We’re thrilled to welcome Fuego Tortilla Grill into the Uncommon Brands family. Fuego’s unique Tex-Mex offerings and commitment to outstanding food quality and service align perfectly with our vision for exceptional brands in the restaurant space,” Uncommon Brands CEO Garrett Mills said in a statement.
Plans to invest in ‘multiple restaurant concepts’ in the future
Crux Capital said it expects to invest in multiple restaurant concepts in the future and that its strategic partnership with Fuego Tortilla Grill in 2023 shows its commitment to fostering growth and innovation within the restaurant industry.
“Uncommon Brands has a holistic approach that sets it apart, combining expertise in finance, real estate, operations, and concept development all under one roof,” Wayne Moore, Managing Partner of Crux Capital, said in a statement.
Uncommon Brands said it’s committed to accelerating the growth of its brands by reinvesting in the business, leveraging its industry experience, and providing access to capital. Its strategy includes implementing cutting-edge technology solutions, tailoring marketing efforts to each brand’s unique needs, and ramping up new unit development.
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Morton started 15 games in 1972 for an injured Staubach, who eventually returned in the playoffs. The Cowboys decided to trade Morton in 1974 to the Giants, who sent back a first-round pick, which turned out to be the No. 2 overall pick in 1975. The Cowboys used that selection to take Randy White, a 10-time Pro Bowler and future Hall of Famer.
Ironically enough, White’s best game was likely Super Bowl XII, when he was named Co-MVP with Harvey Martin. The Cowboys’ Doomsday defense dominated the Broncos, who were quarterbacked by Morton.
Overall, Morton played for the Cowboys, Giants and Broncos before officially retiring at the end of the 1982 season.
His career ended with 27,908 passing yards, ranking him 71st in NFL history, just ahead of Hall of Famer Joe Namath (27,663).
With the official NFL schedule coming this week, the Dallas Cowboys have revealed when, where and against who their Week 1 contest will be.
The Cowboys announced that they will square off against the New York Giants on the road in Week 1, with the game set for Sunday, Sept. 13, at 7:20 p.m. CT. So, it’s prime time for the Cowboys to start the season.
This is the second game we know about for the Cowboys this year. Of course, we know they will be playing on Thanksgiving, also.
The official schedule will drop on May 14, the NFL announced last week. Schedules for all 32 teams will be revealed on ESPN and the NFL Network, but each team will unveil its own schedule on social media, also.
The Cowboys were always likely to play a road game in Week 1 because of an Usher and Chris Brown concert taking place at AT&T Stadium that week.
Dallas will also be impacted by an Ed Sheeran concert in Week 7, so that’s another potential road game. They could also play on Monday or Thursday that week, or have a bye.
Cowboys’ strength of schedule
According to Warren Sharp of Sharp Football Analysis, the Cowboys are not going to have an easy road to make the postseason.
The Cowboys have the fourth-toughest schedule in the NFL going into the 2026 season, with only the Arizona Cardinals, Miami Dolphins and Carolina Panthers having tougher slates.
Dallas’ schedule is also the third-toughest in the NFC, and the most difficult in the NFC East.
Sharp does his strength of schedule rankings based on win totals from Vegas oddsmakers rather than utilizing the previous season’s records because that metric doesn’t factor in offseason changes.
The Cowboys will play home games against the Jacksonville Jaguars, Arizona Cardinals, San Francisco 49ers, Tennessee Titans, Baltimore Ravens, Tampa Bay Buccaneers, New York Giants, Philadelphia Eagles and Washington Commanders.
On the road, Dallas will square off against the Giants, Eagles, Commanders, Houston Texans, Indianapolis Colts, Los Angeles Rams, Seattle Seahawks and Green Bay Packers.
Of those opponents, seven of them made the postseason in 2025, a list that includes the Jaguars, 49ers, Eagles, Texans, Rams, Seahawks and Packers.
All of those teams should be as good in 2026, and teams like the Colts, Titans, Ravens, Bucs, Giants and Commanders have a very real chance to be improved as well.
It won’t be an easy road for Dallas to get back to the playoffs in 2026, but there’s at least hope following a defensive overhaul.
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