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Maluma, Fashion Chameleon

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Macy’s has been eyeing a collaboration with Maluma for a number of years, in accordance with Durand Guion, the corporate’s vp of vogue. His 61 million followers on Instagram and distinctive private model have been actually components, but it surely was Maluma’s enthusiasm for making the gathering that sealed the deal. “We have been giddy after the primary assembly as a result of this was not simply simple, this was enjoyable, and we felt him each step of the best way,” Mr. Guion mentioned.

“He’s by no means scared to attempt something on — he’ll attempt on a girls’s coat and be like, ‘I would like this, let’s do that,’” Hilda Batayneh, the chief artistic director at Reunited Clothes, mentioned about his openness all through the design course of. “The road actually is Maluma. Whenever you have a look at it, you possibly can see him or items of him in each single piece.”

Ten years in the past, at 16, Maluma determined to pursue music, versus soccer, his first ardour. In that point, he went from acting at quinceañeras in Medellín to taking part in in stadiums. In 2018, the identical yr he bought out Madison Sq. Backyard, he received the Latin Grammy Award for greatest pop vocal album for “F.A.M.E.” He has collaborated with Shakira, Madonna and The Weeknd, amongst others.

Nonetheless, with all of his accomplishments, Maluma discovered himself questioning what was subsequent.

“I’m constructing my empire,” he mentioned, in a melodious paisa accent, the Colombian inflection that rises and falls in a singsong means. “If I don’t do it now, throughout the best second in my life, earlier than you realize it, time will go me by.”

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