Wisconsin
Hispanic Heritage Month: Award-Winning Mexican American Barber’s positive impact across Wisconsin
MILWAUKEE (CBS 58) — Jose Perez, often called JP, is an award-winning barber, who’s additionally barber to a number of gamers of the Milwaukee Brewers and Inexperienced Bay Packers, however past that, JP has had a big effect in Wisconsin as a Mexican American by giving again to his neighborhood and being a optimistic instance to these round him and those that step in his well-known barbershop Flashy Pale.
“Shedding the sunshine into town as a Latino, as a Mexican American, it is wonderful,” stated Perez.
By way of his perseverance and onerous work, Perez has completed loads in his profession. Going above and past on daily basis to get to the place he’s now. His expertise being acknowledged regionally and nationally by many.
“It’s simply wonderful that many individuals are watching on the market and there is lots of people which might be misplaced and numerous those that want steering,” stated Perez.
Perez started his barbering profession on the age of 13. The fruits of his labor are seen by means of his success and the help he has from his neighborhood.
He opened his barbershop Flashy Pale in Bayview nearly 10 years in the past with the mission to develop, promote the expertise of town’s barbers and produce folks collectively.
“I began off with Anthony Perez I used to work for him again within the day after which I simply knew there was extra for me. I determined to open up my very own store and after that all the things simply began to take off. It has been a blessing,” stated Perez.
He has created out-of-the-ordinary cuts that have made headlines. Final 12 months, throughout the NBA Finals, he made a haircut type of the Milwaukee Bucks brand on a shopper which was showcased throughout social media.
It’s considered one of many distinctive haircuts he has created and have distinguished him as a barber. It is also how his expertise began to unfold till ultimately reaching Wisconsin professionals sports activities groups.
He cuts Brewers gamers like Kolten Wong, Devin Williams, Andrew McCutchen, Jonathan Davis and Josiah Deguara from the Packers to call just a few.
“It feels surreal. It has been wonderful. It is unimaginable simply to see the folks which might be strolling by means of these doorways and how humble they’re simply to return right here and it simply makes me comfortable,” stated Perez.
Perez was invited to be a part of a Brewers marketing campaign this 12 months known as ‘Brew Crew Join’ which highlights these serving to form Milwaukee’s inventive identification.
“Typically you do not assume that persons are watching however they’re so to have an effect that is so optimistic in the neighborhood, to get these organizations like all eyes on you, it is simply wonderful that I used to be in a position to be part of that large venture,” stated Perez.
He even had the chance to take part in the primary pitch ceremony of one of many Brewers video games this summer time.
However most significantly, Perez makes positive to offer again to his neighborhood. He gives occasions for Hispanic and black youth the place he gives free cuts, snacks and necessary conversations about psychological well being and vanity.
“I believe it’s totally, crucial that one, that the Latino neighborhood sees that it’s doable to have a profitable enterprise as it’s anyplace else right here, particularly within the U.S, however not solely that, however Latinos that appears and seems like them,” stated Victor Sosa, a great good friend and shopper of Perez.
Perez’s creativity, ardour, consideration to element and dedication distinguish him as a barber and as an individual.
“The connection I’ve with my purchasers is all the things. We’re like household and I would not change my household for something,” stated Perez.
“The one factor, the one attribute that JP holds true to himself, similar now as from day one is his humility,” stated Sosa.
Perez has change into a job mannequin to many, particularly to the Hispanic neighborhood and hopes his story conjures up others.
“If you happen to guys have desires it’s a must to simply push full throttle on it, simply do not look again and persons are going to speak however hey, that is solely gasoline for the fireplace so simply hold going,” stated Perez. “I am at all times in competitors with myself and with the assistance of the guys right here (on the barbershop), I’ve an incredible group. We’re simply going to maintain pushing and hold shifting ahead and there is going to be Flashy Pale for time to return.”
To be taught extra about Flashy Pale, comply with the barbershop on Fb and Instagram.