Visit Topeka, Topeka Zoo bring home awards from the Travel Industry Association of Kansas

TOPEKA, Kan. (WIBW) – The Journey Affiliation of Kansas (TIAK) introduced the winners of this yr’s Advertising Awards through the 2022 Kansas Tourism Convention in Wichita.

The TIAK Advertising Awards are chosen yearly to acknowledge excellence in vacation spot advertising and marketing initiatives throughout the state. They’re divided into six classes and damaged out by the group’s advertising and marketing funds: Giant (over $100,000), Medium ($20,000 – $100,000), and Small ($19,999 and below).

Go to Topeka acquired an award for excellence in large-budget occasion advertising and marketing. Pals of the Topeka Zoo acquired the award for excellence in medium-budget occasion advertising and marketing for his or her work on Topeka Dino Days.

“Our group at Go to Topeka is honored to earn the popularity of the Journey Trade Affiliation of Kansas, alongside one in all our key neighborhood companions!” stated Sean Dixon, Go to Topeka president. “Our Topeka Dino Days marketing campaign introduced practically 200,000 guests to the town within the spring. We’re excited to see our arduous work acknowledged by our friends within the trade and look ahead to extra success within the years to return.”

The complete listing of award winners is beneath:

Customer Information (in-house)

Small Price range: Expertise El Dorado

Medium Price range: Dodge Metropolis Conference and Guests Bureau

Giant Price range: Go to Wichita

Customer Information (outsourced)

Medium Price range: Go to Emporia

Giant Price range: eXplore Lawrence

On-line Advertising

Small Price range: Medication Lodge Peace Treaty Affiliation – social media marketing campaign

Medium Price range: Go to Manhattan – social media adverts

Giant Price range: eXplore Lawrence – web site

Occasion

Small Price range: Seneca Space Chamber & Downtown Impression – Oktoberfest Beer Tasting Competition

Medium Price range: Pals of the Topeka Zoo – Dinosaur Marketing campaign

Giant Price range: Go to Topeka – Topeka Dino Days Leisure Competition

Print Advertising

Small Price range: Discover Crawford County – “Gus Explores Southeast Kansas” coloring e-book

Medium Price range: – disc golf course & gravel biking route discipline information pocketbooks

Giant Price range: Wichita Artwork Museum – sculpture set up & profession survey exhibition newspaper insert

Group Consciousness

Small Price range: Metropolis of Greensburg Tourism – fifteenth anniversary twister video

Medium Price range: Abilene Conference & Guests Bureau – 5-star neighborhood consciousness marketing campaign

Giant Price range: eXplore Lawrence – “Why Lawrence” video collection

Individuals’s Selection

Go to Emporia – Bicycle-Pulled Chariots Marketing campaign

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