Indianapolis, IN

Helm Coffee Roasters Sets Sail in Indianapolis with Colorful Roastery Cafe

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Helm Coffee Roasters Sets Sail in Indianapolis with Colorful Roastery Cafe

Inside the brand new Helm Espresso Roasters roastery and occasional store in Indianapolis. All photos by Rebecca Jacobson, courtesy of Helm Espresso Roasters.

As a rising tide lifts all boats, Helm Espresso Roasters is a shining new espresso vessel steering company in the direction of high quality espresso in Indianapolis. 

With a just lately opened roasting facility a espresso bar, living-roomesque seating and occasion areas, the women-owned, LGBTQ+ enterprise can be serving to to drive neighborhood engagement. 

The 1,800-square-foot Helm headquarters maintains an industrial manufacturing really feel with concrete flooring, cinderblock partitions, uncovered rafters and and a Mill Metropolis Roasters machine put in subsequent to sacks of inexperienced espresso.

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These components meet with vibrant colours, space rugs, hanging basket pendant lights and comfortable couches to create a trendy and alluring third area. 

“We needed to create an area that fostered connection and curiosity, so we performed up the area’s pure gentle, introduced in a number of vegetation, used a mixture of neighborhood and particular person seating, and added fairly a little bit of colour,” Helm Espresso Roasters Co-Founder Jillion Potter informed DCN. “In the end, we needed a spot that we needed to spend all day in, too.”

A pure born chief previous to seizing the helm of Helm, Potter was captain of the 2016 USA Olympic girls’s rugby group and one of many first eight girls to be contracted by USA Rugby to play professionally in the USA. Potter fell in love with espresso as she traveled the world as an athlete, turning that keenness right into a occupation after retiring from her life in sports activities.

Potter progressed from barista shifts into the roastery for Denver-based Coda Espresso previous to pandemic. After a short break from espresso, she returned to the bean biz to co-found the Helm Espresso in late 2021 with Carol Fabrizio, a coach and marketing consultant who beforehand served as chief communications and advertising officer for USA Gymnastics.

The Mill Metropolis Roasters machine put in at Helm.

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Group Helm began out quietly with some popups round city and direct-to-consumer gross sales via a web site designed by Potter. 

“I needed one thing that was colourful, a bit bit totally different, and made me smile,” Potter of the web aesthetic. “It was good to slowly enter the Indianapolis scene, and we proceed to make development progress.”

Label art work for the corporate’s roasted espresso bottles — utilized in lieu of paper — was carried out by Luke Speers, who additionally occurs to be the director of espresso at Amberson Espresso in Indianapolis. Native muralist Nick Summary contributed the art work for the bag designs, that are additionally not shy on colour.

“We’re fairly unapologetically progressive ourselves, and that reveals up in a number of little methods in our area,” stated Potter. “We’re very ‘out’ and make it clear that we’re an LGBTQ+-positive area.”

The primary occasion held within the Helm area raised funds for reproductive healthcare. Proceeds from the corporate’s shirts go to the Indiana Youth Group (IYG), an LGBTQ+ youth assist nonprofit, in addition to to the American Civil Liberties Union (ACLU).

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Behind the terrazzo-tile-fronted white espresso bar, a white Floor Management brewer stands tall for batch brews. Handbook drip brews and chilly brew are additionally obtainable, as are house-blended chai and house-made various milks, although there isn’t a espresso at Helm.

“It began out as a money stream and private bandwidth resolution, however we’ve actually leaned into it,” stated Potter. “We might do espresso in a while, however our lean menu permits us to deal with what we wish to emphasize: espresso, neighborhood and connection.”

Occasions contained in the area have included dwell music, artwork and meals pop-ups and fundraisers in addition to assets particularly for brand new dad and mom, together with assist group conferences, lactation assist lessons and a yoga class for brand new dad and mom.

Stated Potter, “We’ve younger youngsters ourselves and needed to make use of a part of our brick and mortar area to assist dad and mom really feel related and supported.”


Helm Espresso Roasters is situated at 2324 Shelby St. in Indianapolis. Inform DCN’s editors about your new espresso store or roastery right here. 

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