Indiana Launches NIL Partnership with Campus Ink

Indiana College and Campus Ink introduced on Friday an settlement that can present Title, Picture and Likeness (NIL) merchandising alternatives for all IU pupil athletes. 

“We’re proud to work with Indiana College to supply an NIL merchandising resolution for his or her student-athletes,” stated Steven Farag, CEO and co-founder of Campus Ink. “Indiana’s imaginative and prescient of an NIL merchandising resolution for all athletes, not just a few, aligns immediately with Campus Ink’s mission within the NIL house.”

Campus Ink is a printing firm that was first shaped on the College of Illinois. The corporate has been printing since 1947 and makes use of the slogan, “Design. Model. Folks.”

Campus Ink first entered the NIL enterprise in 2021 when it launched the NIL Retailer. This upcoming fall, Indiana pupil athletes will all have customized digital locker rooms by the NIL Retailer. It will home every participant’s merchandise and have formally licensed shirseys (t-shirt jerseys) and different attire.

“Campus Ink is the nationwide chief within the NIL merchandise house, making them an ideal match for our student-athletes,” stated Scott Dolson, IU Vice President and Director of Intercollegiate Athletics. “I’m excited for what this implies not just for our college students’ capacity to maximise their NIL alternatives, but additionally for our followers who can have first-of-its-kind alternatives to indicate their assist for our student-athletes and applications with high-end, formally licensed IU merchandise. That is the most recent instance of IU being on the forefront of this new period of intercollegiate athletics.”

All inventive, product creation, design, advertising and marketing, achievement and customer support might be dealt with by Campus Ink. The corporate will even work with Indiana pupil athletes to teach them on merchandising, advertising and marketing and gross sales traits to optimize success.

Billionaire Mark Cuban is optimistic about the advantages this settlement will convey to pupil athletes. 

“I am actually excited that the main NIL firm, Campus Ink, and the most effective college on the planet, my alma mater, Indiana College, are working collectively,” stated Mark Cuban, proprietor of the Dallas Mavericks. “The sky is the restrict!”