Bra shop gets the support needed to succeed

Busted Bra Store is a full service bra boutique that focuses on bra fittings, however the journey getting there really started with a espresso store.

Plans for the bra store began to come back to fruition when a woman who had damaged her bra got here into the espresso store and was given a bread tie to carry her bra collectively. That state of affairs sparked the concept that there was better want for bra outlets in the neighborhood. The proprietor of that espresso store was Lee Padgett, who got here up a brand new marketing strategy and is now the CEO of Busted Bra Store.

Busted Bra Store has grown with the assistance of the Hatch Detroit contest. Busted Bra Store was a part of the competition in 2013. “We made it to the highest ten, however we didn’t win,” defined Jada Smith, a company coach with Busted Bra Store. “Nonetheless, that sparked quite a lot of constructive buzz in the neighborhood. It additionally allowed us to check the market.” She went on to say it led them to their first location. Now years later, the Busted Bra Store has six areas, together with two in Chicago.

Watch the video above to listen to extra about Busted Bra Store and the way the Hatch Detroit contest helps small companies in the neighborhood.