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Why NBA home teams are no longer wearing white jerseys

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Why NBA home teams are no longer wearing white jerseys

Every August, after the NBA releases its schedule for the upcoming season, Michael McCullough, the Miami Heat’s chief marketing officer, thinks about the next 82 games. He not only considers ticket sales and promotions but also sets a meeting with the team’s equipment manager and focuses on an essential part of his job: uniforms.

Laying out the right jerseys used to be an easy exercise across the NBA. There were just two choices. When Rob Pimental, the Heat’s equipment manager and travel coordinator, began his career with the Sacramento Kings in the 1980s, it was just white and blue: white jerseys at home, dark ones on the road. What to wear didn’t demand a conversation.

Today, it needs lots of meetings. It has become one of the benchmark choices a franchise can make each season. Over the last six-plus years, jerseys have grown to become not just merchandise but also part of an entire marketing ensemble, a diadem of that year’s commercial enterprise.

Jerseys were once hidebound by convention — not always constant but at least consistent in color and place — but they are now ever-changing. Aesthetically, the NBA looks different from year to year as it introduces new uniforms with each season. It is exhilarating or exhausting, depending on whom you ask. The league is either running into grand ideas behind the creativity of its teams, or it is running away from convention and diluting its storied brands.

The story of the league’s changeover can be told by the erosion of one old mainstay: the home white jersey. For decades, this was an NBA staple. Now, it is increasingly a rarity.

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The process to pick jerseys for each of the 1,230 NBA games each season seems simple: The home team picks its uniform first, and the road team chooses next. But it is exhaustingly complicated. What used to be mostly a binary decision tree is now complex.

In a way, it begins years ahead of time. Teams start designing their latest City Edition jerseys with Nike two seasons ahead of their debut.

“It’s like a jigsaw puzzle in many ways,” McCullough said.

The makeover began with the 2017-18 season, when Nike took over the NBA’s on-court uniform and apparel business. Teams occasionally had asked the league to step away from the usual uniform split to introduce or highlight new alternate jerseys. That trend began in the late 1990s and has increased incrementally since.

Still, teams needed permission from the league to do so. Nike brought on a four-uniform system: the Association, a white jersey; the Icon, a dark jersey; the Statement, an alternate jersey; and the City Edition, which changes annually and has no set color scheme. Some teams have a Classic jersey, too.

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The Heat wore their white jerseys in Brooklyn against the Nets on Jan. 15. (Nathaniel S. Butler / NBAE via Getty Images)

The NBA streamlined the process. Christopher Arena, head of on-court and brand partnerships for the NBA, used to keep an Excel spreadsheet of every team’s uniform decision for each game, occasionally hunting them down to get their picks in or calling another team to adjust its choice to avoid a color clash. Then the NBA modernized. It debuted NBA LockerVision, a digital database where teams log in their uniforms weeks after the schedule is released.

There are rules on how often a franchise must wear each jersey: Association and Icon must be worn at least 10 times during a season, Statement six times, City Edition and Classic three times. There are guardrails against colors matching too closely, though not all incidents have been avoided. After the Oklahoma City Thunder and Atlanta Hawks played each other in nearly matching red/orange hues in 2021, the league further barred teams from picking jerseys that are too similar.

That upended the regular order. Where white jerseys used to be regularly worn at home, they are now more often seen on the road. Those August marketing meetings are an opportunity to lay out the best times to show off the latest City Edition jersey.

Few teams have leaned in as much as the Miami Heat. In some ways, they are still taken by tradition. Miami’s red-and-black jersey has remained almost unchanged for decades. Every spring, Miami brings back its annual “White Hot” campaign, which has been in place since 2006. The organization wears its white uniforms at home in the playoffs and asks fans to wear white too.

“That’s part of the whole lore of sports, that tradition,” McCullough said. “There’s room, I think, in sports to create new traditions. I like to think that’s what we’re doing, creating other opportunities for people to have another relationship with their team around what the players are wearing. And of course, it’s broadened out for us entire merchandise lines to support these uniforms and to support this second identity. It just becomes kind of who you are.”

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As much as those white jerseys mean to the organization, the last few years have allowed the Heat to experiment and debut new designs and color schemes. When McCullough gets the new schedule every summer, he begins to envision the rollout campaign for that year’s latest jersey.

The Heat have created some of the most vibrant City Edition jerseys of the last decade. Their “Vice City” jerseys were a smash hit. The originals were white; subsequent editions have come in blue gale, fuchsia and black. This season, they wear black jerseys with “HEAT Culture” across the chest.

Most often, they wear them at home. The Heat has programmed those City Edition jerseys to be worn 19 times in Miami and just once on the road. Their Association uniforms — or what used to be known as the home whites — will be worn on the road 24 times.

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McCullough wants to make sure the City Edition uniforms get enough appearances in Miami to sink in with Heat fans. He wants the Heat to wear them around the holidays, when fans go shopping. He wants to create favorable environments to show them off and build affinity for them.

“You’ve got this whole narrative you’ve woven around this special uniform that you can only do at home,” he said. “That you can’t do on the road.”

The Heat can build a whole campaign around their latest jerseys by wearing them at home. They unveiled an alternate court in 2018-19 to match their Vice City jerseys and have had one each season since. The franchise can pick and choose when to wear the jerseys if the game is in Miami, so they can prioritize the right days.

The Vice City design became its own kind of brand for the franchise. The Heat’s license plate in Vice City colors is the second-highest selling plate in the state, McCullough said, and is tops among all of Florida’s professional sports teams.

“You look at any badass car in south Florida — and you know there’s a lot of badass cars — and they all have the Heat plate on them,” he said. “It is just a cool-looking plate. I’m sure a lot of those plates are not Heat fans. It’s just a badass-looking license plate to have on your car.”

It is a symbol of the Heat’s successful effort. The planning goes across the organization. McCullough surveys Pimental and considers him an unofficial member of the marketing staff. Any uniform decisions are run by him.

Pimental’s job is vast. Whenever the Heat choose their road jerseys, they must consider how it will affect travel. He had to learn how to re-pack for trips after Nike took over in 2017 because of the new possibilities.

For each road trip, the Heat bring a game set of each uniform and a backup set, as well as a few blanks; that’s 40-45 uniforms in each color. If they intend to wear two different uniforms on a trip, they could bring almost 90 different sets.

Then there is everything else: the warmups, the sneakers, the tights, the socks, the practice gear. In all, Pimental said his team and the training staff bring about 3,000 pounds of equipment on road trips.

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He calls it “a traveling circus.” It’s a far cry from his early days in Sacramento, but he does not miss the simplicity.

“Sure, maybe (there are) times you get frustrated, but I think it’s cool to have a little more of an identity,” he said. “I don’t think there’s anything wrong with it. Fads change, things change. You never know if you’ll go back to white uniforms at home. It’s cool to see different things.

“Before, you only saw the white uniforms at home. Now you get an opportunity to see all the uniforms that we have.”


The NBA isn’t the only league that has abandoned the home white jerseys as its core tenet. NHL franchises have flip-flopped during the league’s history and started wearing their dark sweaters at home again during the 2003-04 season. The NFL lets the home team decide its uniforms, and those teams rarely choose white anymore. Even the Los Angeles Lakers didn’t wear white at home until the early 2000s.

NBA teams began pushing alternate jerseys at home more frequently in the decade or so before Nike took over. Arena believes teams wore their white jerseys at home about 75 percent of the time by 2017.

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Now, it is far less. The old uniform rules and expectations no longer apply. Arena does not see this as a wholesale abdication from league norms.

“It was already eroding,” he said. “We just put a paradigm around it. And again, eroding assumes that what it was was somewhat perfect, like some statue, and it was eroding to something imperfect. I would argue it was on the way to being flawed, and we’ve now made it perfect.”

The Association jersey is worn at the same frequency this season as it was during the 2017-18 season, Nike’s first year as the apparel distributor, but the split between home and road is stark. Teams wore their Association jerseys roughly 29 times per season in that first season under Nike, and an average of 17 games at home. This season, the Association jersey averaged 29 appearances per team but just roughly nine times at home.

About 22 percent of all games this season will feature a matchup of two teams each in a color jersey. Teams are scheduled to wear their City Edition jerseys about 14 times this season, with 11 of those at home.

The rules the league has put in place makes some jerseys a skeleton key. The Lakers’ gold Icon jersey can pair with anything, Arena said. Other jerseys — like the Indiana Pacers’ yellow, the Thunder’s orange and the Memphis Grizzlies’ light blue — are also versatile and don’t need to only be worn against white as a counterpoint.

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The NBA, Arena said, obsesses “over this more than you can imagine.” Uniforms are a part of his life’s work, and he has been with the league for 26 years.

In that time, the league has undergone drastic changes, switched uniform providers several times and watched a new suite of logos and color schemes pop up. For most of that period, some basics never changed, but wearing white jerseys at home is no longer part of that foundation.

“I don’t know that we ever want to be so steadfast in rules and regulations and tradition and biases that we can’t step outside and listen to our teams and our fans,” Arena said. “I think what our teams are telling us was that our fans wanted to see these different uniforms at home, and they were maybe sick of seeing their team in white every single game for 41 games.

“The benefit, I guess you could say, is they get to see the wonderful colors of the 29 other teams come in. They can see the purple of the Lakers and the green of the Celtics and so forth. But they never got to see their team wearing their colors at home on their home floor, which is an incredible dynamic to see.”


Get The Bounce, a daily NBA Newsletter from Zach Harper and Shams Charania, in your inbox every morning. Sign up here.

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(Top photo of Jimmy Butler: Issac Baldizon / NBAE via Getty Images)

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Historical Fiction Books That Illustrate the Bonds Between Mother and Child

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Historical Fiction Books That Illustrate the Bonds Between Mother and Child

We often think of the past as if it were another world — and in some ways, it is. The politics, religion and social customs of other eras can be vastly different from our own. But one thing historians and historical fiction writers alike often notice is the constancy of human emotion. The righteous anger of a customer complaining about a Mesopotamian copper merchant in 1750 B.C. feels familiar. Tributes to beloved household pets from ancient Romans and Egyptians make us smile. And we are captivated by stories of love, betrayal and sacrifice from Homer to Shakespeare and beyond.

In literature, letters, tablets and even on coins, we find overwhelming evidence that people in the past felt the same emotions we do. Love, hate, fear, grief, joy: These feelings were as much a part of their lives as they are of our own. And they resonate especially acutely in the bond between mother and child. Here are eight historical novels that explore the meaning of motherhood across the centuries.

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How ‘The Sheep Detectives’ Brought its Ovine Sleuths to Life

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How ‘The Sheep Detectives’ Brought its Ovine Sleuths to Life

Sometime in the 2000s, the producer Lindsay Doran asked her doctor for a book recommendation. “I’m reading that book everybody’s reading,” the doctor replied. “You know, the one about the shepherd who’s murdered and the sheep solve the crime.”

Doran had not heard of the book, “Three Bags Full,” a best-selling novel by a German graduate student (“No one’s reading it,” she recalls responding, inaccurately), but she was struck by what sounded like an irresistible elevator pitch. “Everything came together for me in that one sentence,” she said. “The fact that it was sheep rather than some other animal felt so resonant.”

Doran spent years trying to extricate the book from a complicated rights situation, and years more turning it into a movie. The result, opening Friday, is “The Sheep Detectives,” which features Nicholas Braun and Emma Thompson as humans, and Julia Louis-Dreyfus, Patrick Stewart and others giving voice to C.G.I. sheep stirred from their customary ruminations by the death of their shepherd, George (Hugh Jackman).

The film, rated PG, is an Agatha Christie-lite mystery with eccentric suspects, a comically bumbling cop (Braun) and a passel of ovine investigators. It’s also a coming-of-age story about growing up and losing your innocence that might have a “Bambi”-like resonance for children. The movie’s sheep have a way of erasing unpleasant things from their minds — they believe, for instance, that instead of dying, they just turn into clouds — but learn that death is an inextricable part of life.

“In some ways, the most important character is Mopple, the sheep played by Chris O’Dowd,” the screenwriter, Craig Mazin, said in a video interview. “He has a defect — he does not know how to forget — and he’s been carrying his memories all alone.”

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“Three Bags Full” is an adult novel that includes grown-up themes like drugs and suicide. In adapting it for a younger audience, Mazin toned down its darker elements, changed its ending, and — for help in writing about death — consulted a book by Fred Rogers, TV’s Mister Rogers, about how to talk to children about difficult subjects.

The journey from book to film has been long and circuitous. “Three Bags Full” was written by Leonie Swann, then a 20-something German doctoral student studying English literature. Distracting herself from her unwritten dissertation, on the topic of “the animal point of view in fiction,” she began a short story “playing around with the idea of sheep detectives,” she said. “And I realized it was more like a novel, and it wasn’t the worst novel I’d ever seen.”

Why sheep? “I wasn’t someone who was thinking about sheep all the time,” Swann, who lives in the English countryside and has a dog named Ezra Hound, said in a video interview. Yet they have always hovered on the periphery of her life.

There was a friendly sheep that she used to see on her way to school. There was an irate ram that once chased her through the streets of a Bavarian village. And there were thousands and thousands of sheep in the fields of Ireland, where she lived for a time. “There were so many of them, and you could tell there was a lot of personality behind them,” she said.

A book in which sheep are stirred to action had to be a mystery, she said, to motivate the main characters. “In a lot of other stories, you would have trouble making a sheep realize there’s a story there,” she said. “They would just keep grazing. But murder is an existential problem that speaks to sheep as well as humans.”

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Swann (the name is a pseudonym; she has never publicly disclosed her real name) found a literary agent, Astrid Poppenhusen, who brought her manuscript to market. Published in 2005, the book was translated into 30 languages and ended up spending three and a half years on German best-seller lists. (The German title is “Glennkill,” after the village in which it takes place.) Other novels followed, including a sheep-centric sequel, “Big Bad Wool,” but Swann never finished her dissertation.

Doran, the producer, read the book — now published in the United States by Soho Press, along with four other Swann novels — soon after hearing about it. She was determined to make it into a movie. Whenever she told anyone about the idea, she said, she had them at “sheep.”

The director, Kyle Balda (whose credits include “Minions”), was so excited when he first read the script, in 2022, that “I immediately drove out to a sheep farm” near his house in Oregon, he said in a video interview. “Very instantly I could see the behavior of the sheep, their different personalities. I learned very quickly that there are more varieties of sheep than dogs.”

How to make the sheep look realistic, and how to strike the proper balance between their inherent sheep-iness and their human-esque emotions were important questions the filmmakers grappled with.

It was essential that “the sheep in this world are sheep” rather than humans in sheep’s clothing, Balda said. “It’s not the kind of story where they are partnered with humans and talking to each other.”

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That means that like real sheep, the movie sheep have short attention spans. They’re afraid to cross the road. “They don’t drive cars; they don’t wear pants; they’re not joke characters saying things like, ‘This grass would taste better with a little ranch dressing,’” Doran said.

And whenever they speak, their words register to humans as bleating, the way the adult speech in “Peanuts” cartoons sounds like trombone-y gibberish to Charlie Brown and his friends.

Lily, the leader of the flock, is played by Julia Louis-Dreyfus. It is not her first time voicing an animal in a movie: She has played, among other creatures, an ant in “A Bug’s Life” and a horse in “Animal Farm.” “When I read the script, I thought, ‘Wow, this is so weird,’” she said in a video interview. “It’s not derivative of anything else.”

Lily is unquestionably not a person; among other things, like a real sheep, she has a relatively immobile face set off by lively ears. “But her journey is a human journey where she realizes certain things about life she didn’t understand,” Louis-Dreyfus said. “There’s also the question of being a leader, and how to do that when you’re questioning your own point of view.”

Nicholas Braun took easily to the role of Officer Tim, the inept constable charged with solving the shepherd’s murder.

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“The part was a little Greg-adjacent in the beginning, and I don’t really want to play too many Gregs,” Braun said via video, referring to Cousin Greg, his hapless punching bag of a character in the TV drama “Succession.”

“I’m post-Greg,” he said.

It takes Officer Tim some time to notice that the neighborhood sheep might be actively helping him tackle the case. But Braun said that unlike Greg, who is stuck in perpetual ineptitude, Tim gets to grow into a braver and more assertive person, a take-charge romantic hero — much the way the sheep are forced into action from their default position of “just forgetting about it and moving on and going back to eating grass,” he said.

Braun mused for a bit about other potential animal detectives — horses, say, or cows — but concluded that the sheep in the film were just right for the job. He predicted that the movie would change people’s perception of sheep, much the way “Toy Story” made them “look at their toys, or their kids’ toys, differently.”

“I don’t think people are going to be eating as much lamb after this,” he said.,

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In Her New Memoir, Siri Hustvedt Captures Life With, And Without, Paul Auster

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In Her New Memoir, Siri Hustvedt Captures Life With, And Without, Paul Auster

Siri Hustvedt was halfway through a new novel, about a writer tasked with completing his father’s unfinished manuscript, when her husband, the novelist Paul Auster, died from lung cancer.

Continuing that story in his absence felt impossible. They were together for 43 years, the length of her career. She’d never published a book without his reading a draft of it first.

Two weeks later, in the Brooklyn townhouse they shared, she sat down and wrote the first two sentences of a new book: “I am alive. My husband, Paul Auster, is dead.”

“It was the only thing I could write about,” she said.

She wrote about her feelings of dislocation: how she vividly smelled cigar smoke, even though Auster had quit smoking nine years before; how she woke up disoriented on his side of the bed and got into the bath with her socks still on; how she felt a kind of “cognitive splintering” that bordered on derangement. She had lost not only her husband, but also the person she had been with him. She felt faded and washed-out, like an overexposed photograph.

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Those reflections grew into “Ghost Stories,” Hustvedt’s memoir about her life with and without Auster. Partly a book about grief and its psychological and physiological side effects, it’s also a revealing and intimate glimpse into a literary marriage — the buoyant moments of their early courtship, their deep involvement in each other’s work, their inside jokes (“I’ll have the lamb for two for one”).

She also writes publicly for the first time about the tragedies the family endured several years ago, when Auster’s son, Daniel, who struggled with addiction, took heroin while his infant daughter Ruby was in his care, and woke up to find she wasn’t breathing. He was later charged with criminally negligent homicide, after an examination found that her death was caused by acute intoxication from opioids. Soon after he was released on bail, Daniel, 44, died of a drug overdose.

A few months later, Auster started to come down with fevers, and doctors later discovered he had cancer. He reacted to the news as perhaps only a novelist would — lamenting that dying from cancer would be such an obvious, unsatisfying ending to a life marked by so much tragedy.

“He said so many times, it would make for a bad story,” Hustvedt said. “It was so predetermined, almost, and he hated predictable stories.”

Tall and lanky with short blond hair, Hustvedt, who is 71, met me on an April afternoon at the elegant, art and book-filled townhouse in Park Slope where the couple lived for 30 years. She took me to the sunlit second floor library, where Auster spent his final days, surrounded by his family and books. “He loved this room,” Hustvedt said.

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“I’ll show you his now quiet typewriter,” she said, leading me down to Auster’s office on the ground floor, which felt as tranquil and carefully preserved as a shrine. A desk held a small travel typewriter, an Olivetti, and next to it, his larger Olympia. “Click clack, it really made noise,” Hustvedt said.

Auster rose to fame in the 1980s thanks to postmodern novels like “City of Glass” and “Moon Palace,” which explore the mysteries and unreliability of memory and perception. Hustvedt gained renown for heady and cerebral literary novels that include “The Blazing World,” “What I Loved” and “The Summer Without Men.”

They were each other’s first readers, sharpest editors and biggest fans. They even shared characters — Auster borrowed Iris Vegan, the heroine of Hustvedt’s 1992 novel “The Blindfold,” and extended her story in his novel “Leviathan,” published the same year. (Critics and readers assumed she had used his character, not the other way around.)

“We were very different writers and always were, and that was part of the pleasure in the other’s work,” Hustvedt said.

Friends of the couple who have read “Ghost Stories” said they were moved by Hustvedt’s loving but not hagiographic portrait of her husband.

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Salman Rushdie, who visited Auster just a few days before he died, said Hustvedt’s vivid portrayal of Auster — who was witty, warm and expansive, always ready with a joke — captured a side of him that was rarely reflected in his public image as a celebrated literary figure.

“He’s very present on the page,” Rushdie said. “They were so tightly knit, and Paul was Siri’s greatest champion. They were deeply engaged in each other’s work.”

Hustvedt was 26, a budding writer who had just published a poem in the Paris Review, when she met Auster, 34, after a reading at the 92nd Street Y. He was wearing a black leather jacket, smoking, and she was instantly smitten.

They went downtown to a party, then to a bar in Tribeca, and talked all night. He was married to the writer Lydia Davis, but they had separated. He showed her a photo of his and Davis’s 3-year-old son, Daniel. They kissed as she was about to get into a taxi, and he went home with her to her apartment on 109th Street.

Shortly after they began seeing each other, Auster broke it off and told her that he had to return to his wife and son. She won him back with ardent, unabashed love letters that she quotes in “Ghost Stories”: “I love you. I’m not leaving yet, not until I am banished.”

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In 1982, a few days after Auster’s divorce, they got married. They were so broke that guests had to pay for their own dinners.

Their writing careers evolved in parallel, but Auster’s fame eclipsed Hustvedt’s. She often found herself belittled by interviewers who asked her what it was like to be married to a literary genius, and whether her husband wrote her books.

“People used to ask me what my favorite book of Paul’s was; no one would ever ask him that,” Hustvedt recalled.

When Hustvedt complained about the disparity, Auster joked that the next time a journalist asked what it was like to be married to him, she should brag about his skills as a lover.

The slights persisted even after Hustvedt had established herself as a formidable literary talent. “One imagines that will go away, but it didn’t,” she said. She’s sometimes felt reduced to “Paul Auster’s wife” even after his death: At a recent reading, a fan of his work asked if she took comfort in reading his books in his absence, as if the real loss was the death of the literary eminence, not the man she loved.

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She felt the weight of his reputation acutely when Auster died, and news of his death spread online just moments after he stopped breathing, before the family had time to tell people close to him.

The shadow Auster’s fame cast over the family became especially pronounced when scandal and tragedy struck.

In “Ghost Stories,” Hustvedt details a side of Auster’s personal life that he closely guarded: his relationship with Daniel, whose drug use and shiftiness was a constant source of worry. As a teenager, he stole more than $13,000 from her bank account, her German royalties. In 2000, Auster and Hustvedt learned that Daniel had forged his transcripts from SUNY Purchase after he had promised to re-enroll; he hadn’t, and kept the tuition money.

After each breach of trust, she and Auster forgave him.

“I have to leave the door open, just a crack,” Paul said about Daniel, Hustvedt recalls in “Ghost Stories.”

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She writes about rushing to the hospital in Park Slope, where Daniel’s daughter was pronounced dead: “It’s the image of her small, perfect dead body in the hospital on Nov. 1, 2021, that forces itself on me.”

The shock of Ruby’s death, followed by Daniel’s arrest and overdose, was made even more unbearable by the media frenzy. Auster and Hustvedt were hounded by reporters, and made no comment.

“We were not in a position to speak about it when it happened, it was all so shocking and overwhelming and trying to deal with your feelings was more than enough,” Hustvedt told me.

But she felt she had to write about Daniel and Ruby in “Ghost Stories” because their lives and deaths were a crucial part of the family’s story, yet had been reduced to lurid tabloid fodder, she said.

“It would not have been possible to write this book and pretend that these horrible things didn’t happen,” she said. “I also didn’t want the horrible things to overwhelm the book, and that’s a tricky thing, because it’s so horrible, you feel it has to be there, but it isn’t the whole story.”

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Before he died, Auster told Hustvedt he wanted that story to be told.

“I didn’t feel that I was betraying him,” she said.

Auster and Hustvedt’s daughter, Sophie Auster, a musician who lives in Brooklyn, said reading her mother’s memoir was painful, but she also felt her father’s voice and presence in its pages.

“Opening the book was extremely difficult for me, but you just sink in,” she said. “She doesn’t let you sit in the sorrow for too long. There’s a lot of life and a lot of joy.”

Hustvedt found it strange to write “Ghost Stories” without sharing drafts with Auster, her habit throughout her career. But often, his voice popped into her head.

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“I kind of heard him in my ear, saying things like, ‘That’s a wavy sentence, straighten that thing out,’” she said.

After finishing the memoir, Hustvedt went back to the novel she’d been working on when Auster died. She realized she had to rewrite the first half entirely.

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