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Jannik Sinner is a tennis star. In Italy, his celebrity transcends his sport

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Jannik Sinner is a tennis star. In Italy, his celebrity transcends his sport

TURIN, Italy — Olé, olé olé olé, Sinner, Sinner.

Olé, olé olé olé, Sinner, Sinner.

Jannik Sinner is trying to speak, but his own name is resounding too loudly across the Inalpi Arena in Turin. Lit up on billboards, written on placards, chanted across the aisles. Sinner, the first Italian to achieve the men’s world No. 1 ranking, isn’t just the featured attraction of the ATP Tour Finals tournament in his home country: He is the tournament, on the court and off it.

There he is on billboards in the train station. There he is on banners hanging from light poles. There he is — well, not him, a character of him — on GialappaShow, a satirical comedy programme in the vein of Saturday Night Live, which does skits playing off Sinner’s poodle of red hair and his meticulously even manner of speaking.

And there he is on the court, blowing away basically everyone who isn’t Carlos Alcaraz as he has done most of the year, slaloming into the semifinals with three wins from three and the noise of around 12,000 fans about his ears on every point.

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Three years ago, despite flashes of brilliance, Sinner had kind of stagnated in tennis no man’s land.

Two years ago, he was a work in progress who fell short of making the season-ending Tour Finals here in Turin, the city that was supposed to be his northern Italian playground.

A year ago he lost in the final to Novak Djokovic but beat him along the way, hinting loudly at what might be coming. Alcaraz said he was the next No. 1.

This year, he fulfilled that prophecy: he is world No. 1 and maybe the most popular athlete in Italy — a country that doesn’t have a lot of sport oxygen left once soccer sucks on the hose.

“It’s different,” Sinner said on Tuesday of competing on home soil for the first time in nearly a year.

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“I never take these chances for granted.”


Jannik Sinner does not really have to ask an Italian crowd for more noise. (Clive Brunskill / Getty Images)

Italy has a long and illustrious conveyor belt of soccer stars. Major figures in other sports, especially ones who can penetrate the consciousness of people who barely pay attention to sports, are far more rare. But the country does have a way of rallying mightily around its Olympic champions and standouts in other sports.

For years, motorcyclist Valentino Rossi and then swimmer Federica Pellegrini were all the rage. People who have never clicked into a ski binding know all about Sofia Goggia, the Olympic downhill champion in 2018. Sinner is the latest of their number, and perhaps the most adored. Inter Milan played Napoli Sunday in a showdown of two of Italy’s biggest soccer clubs. The match drew 1.7million television viewers in Italy. Sinner’s match against Alex de Minaur of Australia, hardly a glamor matchup, drew 2.27million.

Tennis stars in their homeland are always a featured attraction, but maybe because he is the first Italian No. 1, or maybe because of that unmistakable mop of red hair, Sinner in Italy seems a different order of magnitude. As his steady, subdued demeanor anchors his game of grace and fury, one of those oddball alchemical pairings of a star and a nation catalyzes match after match.

Young and old alike are on board for the ride. He is what the Italians refer to as “fuoriclasse”, which roughly translates as out of this world, or world-class. He is one of the “predestinato”, predestined, as it were, for greatness.

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“He’s young, but he’s not young in the way he plays,” said Turin native Federico Vangha, who was sipping on Aperol spritzes on Tuesday evening with his girlfriend, another mad Sinner fan named Monica Merlo.

Sinner walks duck-footed and does not appear to own a comb nor a hair dryer. His transformation from no-one’s idea of a Gucci model into, well, a Gucci model also makes him different. When he isn’t playing tennis, he’s now pitching: Gucci, Head, Nike, Rolex, La Roche-Posay, the pharmaceutical company, internet service provider Fastweb, Enervit, a nutrition company, and Pigna, a paper products company. The deal with Nike is $158million (£125.2million) over ten years; the annual value of his off-court deals is around $15m (£11.9m).

He also has a deal with pasta company De Cecco, and Italian coffee magnate Lavazza. During changeovers, his opponents don’t even get a break. Video screens play commercial after commercial, Sinner drinking an espresso or pushing Intesa Sanpaolo, the financial giant.

The madness started with the “Carota Boys”, the group of young men who seemingly will spare no expense to travel to a Sinner match wearing a carrot costume in honor of that flaming red hair. At his matches this week, the crowd has been littered with fans wearing fluorescent orange. Their shirts glow in the blue light of the Inalpi Arena, as the carrot and fox emojis — his other symbol — burn orange across every social media platform.


Jannik Sinner with his trophy for being year-end world No. 1. (Valerio Pennicino / Getty Images)

Italian players who aren’t even in the tournament show up to watch is matches. Lorenzo Sonego, Sinner’s Davis Cup teammate, was courtside the other night.

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Everyone else, including the other seven competitors, are the supporting cast, even Alcaraz.

“Exactly what I expected here in Turin,” De Minaur said in a news conference after Sinner beat him 6-3, 6-4 on Sunday. “Great atmosphere.”

Taylor Fritz said the Italian faithful were a lot to deal with, but not too much. He’s had some run-ins with some raucous crowds pulling for their own, especially facing Frenchmen at the French Open. That wasn’t this.

“Fun match to play,” he said, even though he lost in straight sets.

Ubiquity carries a cost, especially at home. Sinner has given up hope of going out for a cup of coffee or a meal this week. There’s always a horde of fans outside the players’ hotel in the middle of the city. He wouldn’t get very far. Better to stay in and rest. At least that’s what he tells himself, as fans queue up to get a glimpse of a man who is a hero to them for his person as much as his tennis.

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“It’s important that he’s No. 1 but it’s who he is,” said Francesco Baccarani, a 12-year-old player who arrived at the Sinner-Fritz match wearing a red, white and green headdress. “He’s the example for all of us kids for how we want to play.”

go-deeper

GO DEEPER

Sinner confirmed as year-end world No. 1 after Alcaraz’s Shanghai loss


Sinner is only 23. This could go on for a long time, especially with the ATP close to another five-year deal with Italy’s tennis federation that would keep the tour’s richest event in the country through 2029.

Angelo Binaghi, the president of Italy’s tennis federation, the FITP, said in an interview in Turin that Sinner took something that was already happening — a growth in interest in tennis — and made it explode. His rise has coincided with expansion of a free-to-air tennis channel in Italy, SuperTennis, which has even begun carrying the U.S. Open. Conveniently enough, Sinner won that, and lots of less advantaged Italians who might not have been able to pay for television were able to see it.

Now Binaghi has another problem — accessibility. There aren’t enough tennis schools and clinics to accommodate all the children who want to play, and building new courts and facilities is going to take time.

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“The bureaucracy,” he said, falling back on the notorious Italian lament. “It’s very difficult.”

Still, Sinner is the answer to Italian tennis prayers in other ways. A few years back, it appeared Matteo Berrettini and his hammer-like serve might have a shot at the pinnacle. He made the Wimbledon final in 2021.

Danillo Baccarani, Francesco’s father, said that the Berrettini power game doesn’t appeal to Italian tennis sensibilities the way Sinner’s does. Here, the tennis hero is Nicola Pietrangeli, the star of the 1950s and 1960s known for his stylish and instinctive play.

“Sinner is more close to someone like (Roger) Federer,” Baccarani said.

And what about the idea that Sinner is somehow less Italian, because he comes from the mountains of San Candido in northeastern Italy near the Austrian border that is closer culturally to its neighbor than to Rome? Sinner’s first language is German.

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“A stupid idea,” Baccarani said.

Sinner has managed to turn this into something of an advantage. With the retirement of Dominic Thiem, Austria is without a tennis star. The country has staked some claims to Sinner.

All the hoopla is a something of a goof to him.

“I’m just a 23-year-old man who just plays tennis,” he said in a news conference earlier this week. He walks outside, he sees a massive version of himself on a billboard. He turns on the television, he’s hawking coffee. His father was a chef. His mother a restaurant worker. He was supposed to become a skier.


Jannik Sinner has assumed the mantle of Italy’s most-beloved sportsperson, at least outside of football. (Tallio Puglia / Getty Images)

“I try to get used to it,” he said.  “I’m just trying to play some good tennis.”

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Other than some other hotshot besides Alcaraz coming along, there is one thing that could send the Sinner train off course. The World Anti-Doping Agency (WADA) is seeking a ban of one or two years in its appeal of his doping case, which it submitted to the Court of Arbitration for Sport (CAS) in September.

Earlier this year, Sinner twice tested positive for clostebol, an anabolic steroid. Three tribunals convened by the tennis anti-doping authorities accepted his explanation that the substance inadvertently ended up in his system after his physiotherapist used it to treat a cut on his own finger, then gave Sinner a massage. WADA, too, accepts this explanation but believes he should bear some responsibility for the actions of his support team.

Clostebol has become a problem in Italian sport, with numerous athletes in different disciplines testing positive as a result of using healing creams. Memories linger of the doping scandal at Juventus of the 1990s, which went to the highest level of the Old Lady of Turin before Italy’s Supreme Court acquitted the club.

Sinner’s verdict is unlikely to come until 2025 and, even in Turin, it gets lost in the noise from point to set to, thus far at least, the inevitable conclusion.

Gioco, partita, incontro, Sinner.

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And the olés strike up again.

(Top photos: Getty Images; Design: Eamonn Dalton)

(Additional reporting: James Horncastle)

Culture

Poetry Challenge: Memorize “The More Loving One” by W.H. Auden

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Poetry Challenge: Memorize “The More Loving One” by W.H. Auden

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Let’s memorize a poem! Not because it’s good for us or because we think we should, but because it’s fun, a mental challenge with a solid aesthetic reward. You can amuse yourself, impress your friends and maybe discover that your way of thinking about the world — or even, as you’ll see, the universe — has shifted a bit.

Over the next five days, we’ll look closely at a great poem by one of our favorite poets, and we’ll have games, readings and lots of encouragement to help you learn it by heart. Some of you know how this works: Last year more Times readers than we could count memorized a jaunty 18-line recap of an all-night ferry ride. (If you missed that adventure, it’s not too late to embark. The ticket is still valid.)

This time, we’re training our telescopes on W.H. Auden’s “The More Loving One” — a clever, compact meditation on love, disappointment and the night sky.

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Here’s the first of its four stanzas, read for us by Matthew McConaughey:

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The More Loving One by W.H. Auden 

Looking up at the stars, I know quite well 

That, for all they care, I can go to hell, 

But on earth indifference is the least 

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We have to dread from man or beast. 

Matthew McConaughey, actor and poet

In four short lines we get a brisk, cynical tour of the universe: hell and the heavens, people and animals, coldness and cruelty. Commonplace observations — that the stars are distant; that life can be dangerous — are wound into a charming, provocative insight. The tone is conversational, mixing decorum and mild profanity in a manner that makes it a pleasure to keep reading.

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Here’s Tracy K. Smith, a former U.S. poet laureate, with the second stanza:

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How should we like it were stars to burn 

With a passion for us we could not return? 

If equal affection cannot be, 

Let the more loving one be me. 

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Tracy K. Smith, poet

These lines abruptly shift the focus from astronomy to love, from the universal to the personal. Imagine how it would feel if the stars had massive, unrequited crushes on us! The speaker, couching his skepticism in a coy, hypothetical question, seems certain that we wouldn’t like this at all.

This certainty leads him to a remarkable confession, a moment of startling vulnerability. The poem’s title, “The More Loving One,” is restated with sweet, disarming frankness. Our friend is wearing his heart on his well-tailored sleeve.

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The poem could end right there: two stanzas, point and counterpoint, about how we appreciate the stars in spite of their indifference because we would rather love than be loved.

But the third stanza takes it all back. Here’s Alison Bechdel reading it:

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Admirer as I think I am 

Of stars that do not give a damn, 

I cannot, now I see them, say 

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I missed one terribly all day. 

Alison Bechdel, graphic novelist

The speaker downgrades his foolish devotion to qualified admiration. No sooner has he established himself as “the more loving one” than he gives us — and perhaps himself — reason to doubt his ardor. He likes the stars fine, he guesses, but not so much as to think about them when they aren’t around.

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The fourth and final stanza, read by Yiyun Li, takes this disenchantment even further:

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Were all stars to disappear or die, 

I should learn to look at an empty sky 

And feel its total dark sublime, 

Though this might take me a little time. 

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Yiyun Li, author

Wounded defiance gives way to a more rueful, resigned state of mind. If the universe were to snuff out its lights entirely, the speaker reckons he would find beauty in the void. A starless sky would make him just as happy.

Though perhaps, like so many spurned lovers before and after, he protests a little too much. Every fan of popular music knows that a song about how you don’t care that your baby left you is usually saying the opposite.

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The last line puts a brave face on heartbreak.

So there you have it. In just 16 lines, this poem manages to be somber and funny, transparent and elusive. But there’s more to it than that. There is, for one thing, a voice — a thinking, feeling person behind those lines.

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W.H. Auden in 1962. Sam Falk/The New York Times

When he wrote “The More Loving One,” in the 1950s, Wystan Hugh Auden was among the most beloved writers in the English-speaking world. Before this week is over there will be more to say about Auden, but like most poets he would have preferred that we give our primary attention to the poem.

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Its structure is straightforward and ingenious. Each of the four stanzas is virtually a poem unto itself — a complete thought expressed in one or two sentences tied up in a neat pair of couplets. Every quatrain is a concise, witty observation: what literary scholars call an epigram.

This makes the work of memorization seem less daunting. We can take “The More Loving One” one epigram at a time, marvelling at how the four add up to something stranger, deeper and more complex than might first appear.

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So let’s go back to the beginning and try to memorize that insouciant, knowing first stanza. Below you’ll find a game we made to get you started. Give it a shot, and come back tomorrow for more!

Your first task: Learn the first four lines!

Play a game to learn it by heart. Need more practice? Listen to Ada Limón, Matthew McConaughey, W.H. Auden and others recite our poem.

Question 1/6

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Let’s start with the first couplet. Fill in the rhyming words.

Looking up at the stars, I know quite well 

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That, for all they care, I can go to hell, 

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Tap a word above to fill in the highlighted blank.

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Ready for another round? Try your hand at the 2025 Poetry Challenge.

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Edited by Gregory Cowles, Alicia DeSantis and Nick Donofrio. Additional editing by Emily Eakin,
Joumana Khatib, Emma Lumeij and Miguel Salazar. Design and development by Umi Syam. Additional
game design by Eden Weingart. Video editing by Meg Felling. Photo editing by Erica Ackerberg.
Illustration art direction by Tala Safie.

Illustrations by Daniel Barreto.

Text and audio recording of “The More Loving One,” by W.H. Auden, copyright © by the Estate of
W.H. Auden. Reprinted by permission of Curtis Brown, Ltd. Photograph accompanying Auden recording
from Imagno/Getty Images.

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Famous Authors’ Less Famous Books

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Famous Authors’ Less Famous Books

Literature

‘Romola’ (1863) by George Eliot

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Karl Leitz for Anthony Cotsifas Studio

Who knew that there’s a major George Eliot novel that neither I nor any of my friends had ever heard of?

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“Romola” was Eliot’s fourth novel, published between “The Mill on the Floss” (1860) and “Middlemarch” (1870-71). If my friends and I didn’t get this particular memo, and “Romola” is familiar to every Eliot fan but us, please skip the following.

“Romola” isn’t some fluky misfire better left unmentioned in light of Eliot’s greater work. It’s her only historical novel, set in Florence during the Italian Renaissance. It embraces big subjects like power, religion, art and social upheaval, but it’s not dry or overly intellectual. Its central character is a gifted, freethinking young woman named Romola, who enters a marriage so disastrous as to make Anna Karenina’s look relatively good.

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It probably matters that many of Eliot’s other books have been adapted into movies or TV series, with actors like Hugh Dancy, Ben Kingsley, Emily Watson and Rufus Sewell. The BBC may be doing even more than we thought to keep classic literature alive. (In 1924, “Romola” was made into a silent movie starring Lillian Gish. It doesn’t seem to have made much difference.)

Anthony Trollope, among others, loved “Romola.” He did, however, warn Eliot against aiming over her readers’ heads, which may help explain its obscurity.

All I can say, really, is that it’s a mystery why some great books stay with us and others don’t.

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‘Quiet Dell’ (2013) by Jayne Anne Phillips

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Karl Leitz for Anthony Cotsifas Studio

This was an Oprah Book of the Week, which probably disqualifies it from B-side status, but it’s not nearly as well known as Phillips’s debut story collection, “Black Tickets” (1979), or her most recent novel, “Night Watch” (2023), which won her a long-overdue Pulitzer Prize.

Phillips has no parallel in her use of potent, stylized language to shine a light into the darkest of corners. In “Quiet Dell,” her only true-crime novel, she’s at the height of her powers, which are particularly apparent when she aims her language laser at horrific events that actually occurred. Her gift for transforming skeevy little lives into what I can only call “Blade Runner” mythology is consistently stunning.

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Consider this passage from the opening chapter of “Quiet Dell”:

“Up high the bells are ringing for everyone alive. There are silver and gold and glass bells you can see through, and sleigh bells a hundred years old. My grandmother said there was a whisper for each one dead that year, and a feather drifting for each one waiting to be born.”

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The book is full of language like that — and of complex, often chillingly perverse characters. It’s a dark, underrecognized beauty.

‘Solaris’ (1961) by Stanislaw Lem

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Karl Leitz for Anthony Cotsifas Studio

You could argue that, in America, at least, the Polish writer Stanislaw Lem didn’t produce any A-side novels. You could just as easily argue that that makes all his novels both A-side and B-side.

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It’s science fiction. All right?

I love science and speculative fiction, but I know a lot of literary types who take pride in their utter lack of interest in it. I always urge those people to read “Solaris,” which might change their opinions about a vast number of popular books they dismiss as trivial. As far as I know, no one has yet taken me up on that.

“Solaris” involves the crew of a space station continuing the study of an aquatic planet that has long defied analysis by the astrophysicists of Earth. Part of what sets the book apart from a lot of other science-fiction novels is Lem’s respect for enigma. He doesn’t offer contrived explanations in an attempt to seduce readers into suspending disbelief. The crew members start to experience … manifestations? … drawn from their lives and memories. If the planet has any intentions, however, they remain mysterious. All anyone can tell is that their desires and their fears, some of which are summoned from their subconsciousness, are being received and reflected back to them so vividly that it becomes difficult to tell the real from the projected. “Solaris” has the peculiar distinction of having been made into not one but two bad movies. Read the book instead.

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‘Fox 8’ (2013) by George Saunders

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Karl Leitz for Anthony Cotsifas Studio

If one of the most significant living American writers had become hypervisible with his 2017 novel, “Lincoln in the Bardo,” we’d go back and read his earlier work, wouldn’t we? Yes, and we may very well have already done so with the story collections “Tenth of December” (2013) and “Pastoralia” (2000). But what if we hadn’t yet read Saunders’s 2013 novella, “Fox 8,” about an unusually intelligent fox who, by listening to a family from outside their windows at night, has learned to understand, and write, in fox-English?: “One day, walking neer one of your Yuman houses, smelling all the interest with snout, I herd, from inside, the most amazing sound. Turns out, what that sound is, was: the Yuman voice, making werds. They sounded grate! They sounded like prety music! I listened to those music werds until the sun went down.”

Once Saunders became more visible to more of us, we’d want to read a book that ventures into the consciousness of a different species (novels tend to be about human beings), that maps the differences and the overlaps in human and animal consciousness, explores the effects of language on consciousness and is great fun.

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We’d all have read it by now — right?

‘Between the Acts’ (1941) by Virginia Woolf

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Karl Leitz for Anthony Cotsifas Studio

You could argue that Woolf didn’t have any B-sides, and yet it’s hard to deny that more people have read “Mrs. Dalloway” (1925) and “To the Lighthouse” (1927) than have read “The Voyage Out” (1915) or “Monday or Tuesday” (1921). Those, along with “Orlando” (1928) and “The Waves” (1931), are Woolf’s most prominent novels.

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Four momentous novels is a considerable number for any writer, even a great one. That said, “Between the Acts,” her last novel, really should be considered the fifth of her significant books. The phrase “embarrassment of riches” comes to mind.

Five great novels by the same author is a lot for any reader to take on. Our reading time is finite. We won’t live long enough to read all the important books, no matter how old we get to be. I don’t expect many readers to be as devoted to Woolf as are the cohort of us who consider her to have been some sort of dark saint of literature and will snatch up any relic we can find. Fanatics like me will have read “Between the Acts” as well as “The Voyage Out,” “Monday or Tuesday” and “Flush” (1933), the story of Elizabeth Barrett Browning’s cocker spaniel. Speaking for myself, I don’t blame anyone who hasn’t gotten to those.

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I merely want to add “Between the Acts” to the A-side, lest anyone who’s either new to Woolf or a tourist in Woolf-landia fail to rank it along with the other four contenders.

As briefly as possible: It focuses on an annual village pageant that attempts to convey all of English history in a single evening. The pageant itself interweaves subtly, brilliantly, with the lives of the villagers playing the parts.

It’s one of Woolf’s most lusciously lyrical novels. And it’s a crash course, of sorts, in her genius for conjuring worlds in which the molehill matters as much as the mountain, never mind their differences in size.

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It’s also the most accessible of her greatest books. It could work for some as an entry point, in more or less the way William Faulkner’s “As I Lay Dying” (1930) can be the starter book before you go on to “The Sound and the Fury” (1929) or “Absalom, Absalom!” (1936).

As noted, there’s too much for us to read. We do the best we can.

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6 Poems You Should Know by Heart

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6 Poems You Should Know by Heart

Literature

‘Prayer’ (1985) by Galway Kinnell

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Whatever happens. Whatever
what is is is what
I want. Only that. But that.

Galway Kinnell in 1970. Photo by LaVerne Harrell Clark, © 1970 Arizona Board of Regents. Courtesy of the University of Arizona Poetry Center

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“I typically say Kinnell’s words at the start of my day, as I’m pedaling a traffic-laden path to my office,” says Major Jackson, 57, the author of six books of poetry, including “Razzle Dazzle” (2023). “The poem encourages a calm acceptance of the day’s events but also wants us to embrace the misapprehension and oblivion of life, to avoid probing too deeply for answers to inscrutable questions. I admire what Kinnell does with only 14 words; the repetition of ‘what,’ ‘that’ and ‘is’ would seem to limit the poem’s sentiment but, paradoxically, the poem opens widely to contain all manner of human experience. The three ‘is’es in the middle line give it a symmetry that makes its message feel part of a natural order, and even more convincing. Thanks to the skillful punctuation, pauses and staccato rhythm, a tonal quality of interior reflection emerges. Much like a haiku, it continues after its last words, lingering like the last note played on a piano that slowly fades.”

“Just as I was entering young adulthood, probably slow to claim romantic feelings, a girlfriend copied out a poem by Pablo Neruda and slipped it into an envelope with red lipstick kisses all over it. In turn, I recited this poem. It took me the remainder of that winter to memorize its lines,” says Jackson. “The poem captures the pitch of longing that defines love at its most intense. The speaker in Shakespeare’s most famous sonnet believes the poem creates the beloved, ‘So long as men can breathe or eyes can see, / So long lives this, and this gives life to thee.’ (Sonnet 18). In Rilke’s expressive declarations of yearning, the beloved remains elusive. Wherever the speaker looks or travels, she marks his world by her absence. I find this deeply moving.”

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Lucille Clifton in 1995. Afro American Newspapers/Gado/Getty Images

“Clifton faced many obstacles, including cancer, a kidney transplant and the loss of her husband and two of her children. Through it all, she crafted a long career as a pre-eminent American poet,” says Jackson. “Her poem ‘won’t you celebrate with me’ is a war cry, an invitation to share in her victories against life’s persistent challenges. The poem is meaningful to all who have had to stare down death in a hospital or had to bereave the passing of close relations. But, even for those who have yet to mourn life’s vicissitudes, the poem is instructive in cultivating resilience and a persevering attitude. I keep coming back to the image of the speaker’s hands and the spirit of steadying oneself in the face of unspeakable storms. She asks in a perfectly attuned gorgeously metrical line, ‘what did i see to be except myself?’”

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‘Sonnet 94’ (1609) by William Shakespeare

They that have power to hurt and will do none,
That do not do the thing they most do show,
Who, moving others, are themselves as stone,
Unmovèd, cold, and to temptation slow,
They rightly do inherit heaven’s graces
And husband nature’s riches from expense;
They are the lords and owners of their faces,
Others but stewards of their excellence.
The summer’s flower is to the summer sweet,
Though to itself it only live and die;
But if that flower with base infection meet,
The basest weed outbraves his dignity.
For sweetest things turn sourest by their deeds;
Lilies that fester smell far worse than weeds.

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“It’s one of the moments of Western consciousness,” says Frederick Seidel, 90, the author of more than a dozen collections of poetry, including “So What” (2024). “Shakespeare knows and says what he knows.”

“It trombones magnificent, unbearable sorrow,” says Seidel.

“It’s smartass and bitter and bright,” says Seidel.

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These interviews have been edited and condensed.

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