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Here are four ways Unrivaled could change the WNBA

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Here are four ways Unrivaled could change the WNBA

Near the end of 2022, New York Liberty star Breanna Stewart took a meeting at a New York City steakhouse to hear an idea to change the landscape of professional women’s basketball.

Stewart was preparing to spend part of another WNBA offseason abroad. Alex Bazzell, the husband of Minnesota Lynx star Napheesa Collier, had seen his wife play multiple seasons overseas, too. He pitched Stewart on a business proposition to keep most WNBA stars in the U.S. during the winter months instead.

Over red wine, Stewart was immediately interested in the concept of Unrivaled, a professional women’s 3×3 league that would promise the highest salaries in American women’s team sports. She eventually agreed to co-found the league along with Collier.

“It’s crazy to think about that meeting to where we are now,” Stewart said as Unrivaled approaches the end of its initial 10-week season.

Four of the league’s six teams play in the semifinals on Sunday. The championship game is on Monday. Stewart, whose Mist Basketball Club has already been eliminated, said Unrivaled could elevate players’ experiences across all professional women’s basketball.

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The WNBA is coming off a season of record viewership. Last year was the most-watched regular season in 24 years and Game 5 of the WNBA Finals was the most-watched finals game in 25 years. The league also set records for digital consumption and merchandise and had its highest total attendance in more than two decades.

Still, Stewart is optimistic that Unrivaled can push the landscape even further.

“We’re uplifting the standard by just showing that when you invest and get behind us, anything is possible,” Stewart said.


Here are a few ways Unrivaled could influence the WNBA:

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1. Raise salaries and provide players equity

Unrivaled launched at a critical juncture in the sport. The explosive growth coincides with negotiations between the WNBA and Women’s National Basketball Players Association on a new collective bargaining agreement, where players are expected to push for higher salaries. The players opted out of the previous agreement last October.

Unrivaled paid record salaries, an average of around $220,000 per player, and provided player equity, which the WNBA doesn’t provide. Thirty-six players signed on for Unrivaled, with six more available for injury relief.

Salaries would have been a top priority for the WNBPA no matter what. But the discrepancy between average salaries (the WNBA’s average salary was around $120,000 in 2024) kept the topic of pay at the forefront this winter.

Another part of Unrivaled’s model — giving players around 15 percent of its league equity — could also be a precursor to a change in the WNBA, which is entering its 29th season this summer. The WNBPA has stated that it wants an equity-based model that evolves with the league’s business success in the next CBA.

2. Improved amenities and added childcare

The leagues have numerous differences (operational expenses, ownership structure, game format, season length, roster sizes), but Unrivaled’s commitment to prioritizing the player experience could also influence the W.

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“We’re taking the things we like here and we’re going to tell our ownership,” said Rhyne Howard, a star wing on the WNBA’s Atlanta Dream and Unrivaled’s Vinyl Basketball Club.

A WNBA arms race has been underway with several franchises building new facilities and improving their amenities. Still, the offerings can vary widely from franchise to franchise.

Unrivaled created a private professional-level training space in a matter of months, outfitting a former TV production studio in the Miami area into an all-encompassing performance center and arena.

Some of what struck Unrivaled players was relatively small. The renovated facility includes a sauna and cold tub, two amenities that aren’t a 24/7 given with all WNBA clubs. Multiple players also appreciated heating pads on the training room tables.

Unrivaled vice president and general manager Clare Duwelius, the Minnesota Lynx’s former general manager, served as a point person for player requests. No ask was too big or too small, she said. “If the players put it on our radar, we aimed to provide that,” Duwelius said.

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Perhaps most importantly, Unrivaled also ensured its facility offered robust childcare options. Wayfair Arena has a nursing room, nursery room and a kids room, which has toys, books, puzzles and even a mini basketball hoop with stickers of the six teams plastered on the backboard. The league hired nannies so players could drop off their kids at their convenience, whether for games, practices or other league obligations.

Katie Lou Samuelson, a forward on Phantom Basketball Club and the WNBA’s Seattle Storm, has used the services for her 1-year-old daughter.

“Napheesa’s daughter, (Skylar Diggins-Smith’s) daughter, they’ve all built a little friendship together (with my daughter),” Samuelson said. “When we first started out, she didn’t want me to leave, and now she’s like, all right mom, you can go.”

The WNBA’s 2020 CBA made significant strides in its parental care policy, and some organizations have similar setups to Unrivaled. The Phoenix Mercury have a kids’ playroom and provide childcare during games. The Minnesota Lynx use a local company to help provide nanny care, and they have a space in Target Center for kids to play and sleep.

“I just feel super comfortable knowing that I can go into any game, I can do any treatment I need to do after the games end and there’s going to be someone there watching her and taking care of her until it’s time to go,” Samuelson said. “I don’t feel rushed, and it’s been really nice.”

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Breanna Stewart, an Unrivaled co-founder, hopes to bring some touches from the 3×3 league to the WNBA. (Megan Briggs / Getty Images)

3. More partnership opportunities

Unrivaled brokered partnerships with multiple companies new to women’s basketball. More than a half dozen of the league’s corporate sponsors are not existing NBA or WNBA partners, including Sephora, Wayfair, Samsung Galaxy, Morgan Stanley and VistaPrint. Collier said the league showed “what is possible when you have the players’ brand buy-in.” Lexie Hull, a guard on Unrivaled’s Rose Basketball Club who plays for the WNBA’s Indiana Fever, said Unrivaled’s partnerships highlighted that numerous companies are eager to work with women’s sports leagues and their athletes.

As a startup, Unrivaled can be more nimble. Because the WNBA is affiliated with the NBA, there is shared coordination on some dual sponsorship deals.

The WNBA increased its number of sponsorships by 19 percent last year, according to Marketing Brew, and the league had a record 24 sponsor activations at its All-Star Game fan fest last summer.

Jordin Canada, a guard on the WNBA’s Atlanta Dream and Unrivaled’s Rose Basketball Club, said Unrivaled’s deals “puts pressure” on the WNBA to put its players at the forefront of more arrangements. Some deals might fit better with just the WNBA than with the WNBA and NBA combined.

Already one of Unrivaled’s corporate partners that did not have a previous tie to the WNBA is getting involved with one of the league’s franchises. Sephora announced in early January it will be the Toronto Tempo’s founding partner.

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“It’s important to bring in all sorts of brands and people and introduce them to new faces,” said Chelsea Gray, a star guard for the WNBA’s Las Vegas Aces and Unrivaled’s Rose Basketball Club. “I would encourage the (WNBA) to look at different partnerships and bring them along as well.”

4. Upping offseason promotion

Unrivaled prompted more than 30 of the WNBA’s top players to live in one area, leading to more publicity as they interacted with one another. Photo and video content was pumped out on official Unrivaled channels and on individual player platforms, keeping players more frequently in conversations among WNBA fans.

“That was a missing piece because you wouldn’t know what was happening for seven months because you were overseas,” Stewart said.

In recent years, the WNBA has stressed the importance of relevancy during its offseason. The league signs a few players each season to marketing agreements, which compensate players as brand ambassadors. But Unrivaled has boosted those efforts.

Shakira Austin, a center for Unrivaled’s Lunar Owls Basketball Club and the WNBA’s Washington Mystics, said Unrivaled has been a “10 out of 10” in capturing player personalities, creating social content that is timely to online trends. That’s something she hopes to see more of in the WNBA season.

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“We’re used to being overseas in God knows what country and you’d be lucky to even get some good internet service,” Austin said. “So to be able to have 24/7 almost access to the WNBA players while we’re playing year-round now, it’s dope and I think it’s something that can continue to move forward.”


Unrivaled’s players and executives said they hope the winter venture complements the WNBA, which holds its annual draft in April and tips off its season in May.

“This league is meant to be an aid to the WNBA,” Hull said. “They’re supposed to live in cohesion.”

During the Unrivaled season, WNBA officials, including commissioner Cathy Engelbert and head of league operations Bethany Donaphin, visited the league in Florida. Stewart said she hoped they observed all aspects of the new venture.

Duwelius said players are relaying feedback to her on Unrivaled’s first season. Stewart wants more space for the in-person fan experiences and for training rooms. How Unrivaled handles injuries is worth watching as well, along with its plans for some touring games next year. Bazzell said previously that the league would visit no more than four cities — targeting non-WNBA cities and college towns — and still have a home base next season.

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Unrivaled’s impact, however, could be felt in just a few weeks when players return to their WNBA markets.

“From what we did in the W, to now flipping switches to Unrivaled to soon flipping back to the W, we’re just continuing to have people know what these players are doing constantly,” Stewart said. “We just want to make sure we’re growing the sport as a whole.”

(Top photo of Napheesa Collier defending Angel Reese: Rich Storry / Getty Images)

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Poetry Challenge Day 2: Learning a Poem's Rhythm

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Poetry Challenge Day 2: Learning a Poem's Rhythm

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If you’re joining us in memorizing Edna St. Vincent Millay’s “Recuerdo” this week, you probably already have the first two lines stuck in your head. (If you’re just discovering the Poetry Challenge, please check out yesterday’s introduction. It’s never too late to start!)

We were very tired, we were very merry 

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We had gone back and forth all night on the ferry. 

Ken Burns, filmmaker

Once you’ve got these, you’ve learned a third of the poem, since this repeating couplet functions as a mini-chorus at the start of each stanza.

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That refrain tells the story in a nutshell. But this poem is more than just a report on one night on the ferry. It recreates the voyage through a flurry of sensory details, embedded in strikingly stylized language.

Those features — the imagery and the sound; what your mind’s eye sees and your physical ears hear — are what make “Recuerdo” a poem, and paying attention to how they work can help us learn it.

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“Recuerdo” is a whole mood. Weary and buoyant, the poem captures how it felt to be on that boat. You can see the sky turning color as the morning air breezes up.

And the sky went wan, and the wind came cold, 

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Joy Harjo, poet

You can taste the fruits of the voyage.

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And you ate an apple, and I ate a pear, 

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Tia Williams, novelist

Strain your ears just a little, and you can make out the sounds of boats in the harbor.

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And the whistles kept blowing, and the dawn came soon. 

Kevin Kwan, novelist

These impressions — and the vividness of Millay’s language — can help anchor the poem in your mind. But the secret to fixing it in your memory is to learn its structure, to listen to the musical patterns of its language.

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Poetry is older than writing, and many of its features originated as aids to memory in an oral, pre-literate culture. It’s easier to find the word you’re looking for if you know it sounds like the other words around it. Rhyme, alliteration and rhythm are not only pleasing to the ear; they’re sticky.

Each line of “Recuerdo” is a poetic wave that breaks on the shore of a rhyme.

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It was bare and bright, and smelled like a stable 

But we looked into a fire, we leaned across a table, 

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Reginald Dwayne Betts, poet

Rhyme is just one of the ways poets use repeating sounds to make their work memorable. Alliteration is another, and the English language has a fondness for it that goes back to its earliest literature. In the part of the poem we just heard, clusters of consonants in the middle of the lines knot them together and help you hold on to them.

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It was bare and bright, and smelled like a stable 

But we looked into a fire, we leaned across a table, 

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Ayad Akhtar, playwright and novelist

The poem’s individual words and syllables bob like a string of harbor buoys. Every line is propelled by the cadence of stressed and unstressed syllables. Our ears hear four heavy beats.

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We were very tired, we were very merry 

We had gone back and forth all night on the ferry. 

Jennifer Egan, novelist

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This pattern of rhythm and sound — four-beat lines yoked in rhyming pairs — is a familiar one in English. You may have encountered it before you could read, depending on your exposure to Dr. Seuss:

Every Who down in Who-ville liked Christmas a lot

But the Grinch, who lived just north of Who-ville, did NOT!

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Dr. Seuss, “How the Grinch Stole Christmas!

Songwriters are fond of it, including Joni Mitchell:

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Rows and floes of angel hair

And ice cream castles in the air.

Joni Mitchell, “Both Sides Now

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If you paid attention in English class, you might know it from Andrew Marvell:

Had we but world enough and time

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This coyness, lady, were no crime.

Andrew Marvell, “To His Coy Mistress

As these examples suggest, there’s a lot of variation within the basic pattern — longer or shorter lines, snappy or languorous pacing, playful or wistful emotional effects. Every voice will find its own music. This isn’t math or science, it’s art.

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The variation is partly a matter of meter. This is the most technical part of poetry, with its own special jargon, but it’s also intuitive and physical — it lives in the bobbing of your head or tapping of your foot as you read.

A foot, as it happens, is what a unit of meter is called, and while most English poems (including “Recuerdo”) have varying feet, many have one that dominates, keeping time like a bass drum. In this poem, Millay often places her strong beats after two unstressed syllables: da-da-DUM. But like any good poet, she achieves both consistency and variety. In some lines, the syllables land like hammer blows:

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And the sky went wan, and the wind came cold, 

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V. E. Schwab, novelist

In others they spatter like raindrops:

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We hailed, Good morrow, mother! to a shawlcovered head, 

Jenna Bush Hager, TV host and noted book lover

Words are more than sounds and syllables. They communicate emotion and meaning. The words in “Recuerdo” form a bouquet of arresting images and sensations, an experience that will be different for each reader. And even though, for the purposes of memorization, we have pulled apart some of the components of the poem, you can’t really separate sound from sense, or feeling from structure. They all happen at the same time, and work together to create something that resists summary. The poem is its own explanation.

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What does a bucketful of gold look like to you? What face do you see when the shawl-covered head turns to acknowledge your greeting? As you answer these questions, you take possession of the poem. It becomes part of you.

Today’s game will help with that process. See how many of its words you already have!

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Your task for today: Practice the rhythm.

Question 1/3

Fill in the missing words.

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It was bare and bright, and smelled like a stable 

But we looked into a fire, we leaned across a table, 

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Tap a word above to fill in the highlighted blank. Need help? Click “See Full Poem
& Readings” at the top of the page.

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Edited by Gregory Cowles, Alicia DeSantis, Nick Donofrio and Joumana Khatib. Additional editing by
Emily Eakin, Tina Jordan, Laura Thompson and Emma Lumeij. Design and development by Umi Syam and
Eden Weingart. Additional design by Victoria Pandeirada. Video production by Caroline Kim.
Additional video production by McKinnon de Kuyper. Photo editing by Erica Ackerberg. Illustration
art direction by Tala Safie.

Illustrations by Hannah Robinson.

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Audio of “Recuerdo” from “Edna St. Vincent Millay in Readings From Her Poems” (1941, RCA); accompanying
photograph from Associated Press.

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Valentin-Yves Mudimbe, 83, Dies; African Scholar Challenged the West

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Valentin-Yves Mudimbe, 83, Dies; African Scholar Challenged the West

Mr. Mudimbe was unapologetic. “To the question ‘what is Africa?’ or ‘how to define African cultures?’ one today cannot but refer to a body of knowledge in which Africa has been subsumed by Western disciplines such as anthropology, history, theology or whatever other scientific discourse,” he told Callaloo. “And this is the level on which to situate my project.”

Valentin-Yves Mudimbe was born on Dec. 8, 1941, in Likasi, in the Katanga Province of what was then the Belgian Congo, to Gustave Tshiluila, a civil servant, and Victorine Ngalula. At a young age, he said in 1991, he “began living with Benedictine monks as a seminarist” in Kakanda, in pre-independence Congo. He had “no contact with the external world, even with my family, and indeed had no vacations.”

When he was 17 or 18, he recalled, he decided to become a monk, this time among the Benedictine “White Fathers” of Gihindamuyaga, in Rwanda. But in his early 20s, already “completely francophonized,” he abandoned the religious life and entered Lovanium University in Kinshasa, graduating in 1966 with a degree in Romance philology. In 1970 he received a doctorate in philosophy and literature from the Catholic University of Louvain, in Belgium. He then returned to Congo to teach.

In the 1970s Mr. Mudimbe published, among other writings, three novels, all translated into English: “Entre les Eaux” (1973), published in English as “Between the Waters”; “Le Bel Immonde” (“Before the Birth of the Moon,” 1976); and “L’Écart” (“The Rift,” 1979). The principal characters in these novels “find it impossible to tie themselves to anything solid,” the scholar Nadia Yala Kisukidi commented in Le Monde.

At the end of the 1970s, when the offer came from Mr. Mobutu to be “in charge of, I guess, ideology and things like that,” as Mr. Mudimbe put it to Callaloo, he reflected that “I didn’t think of myself and I still don’t think of myself as a politician.” After he established himself in the United States, his focus turned to essays and philosophy; among other books, he wrote “L’Odeur du Père” (1982), “Parables and Fables” (1991) and “Tales of Faith” (1997).

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Poetry Challenge: Memorize ‘Recuerdo’ by Edna St. Vincent Millay

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Poetry Challenge: Memorize ‘Recuerdo’ by Edna St. Vincent Millay

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Someone once defined poetry as “memorable speech.” By that standard, each of us has committed at least some poetry to memory. Nursery rhymes, song lyrics and movie catchphrases all find their way into our heads, often without any effort on our part.

More formal memorization used to be a common classroom ritual. Schoolchildren would stand and recite approved works for their teachers and peers. That kind of learning has mostly gone out of fashion, which may be a sign of progress or a symptom of decline. Either way, school shouldn’t be the only place for poetry.

And learning a poem by heart doesn’t have to be drudgery. It can be a way of holding onto something beautiful, a morsel of verbal pleasure you can take out whenever you want. A poem recited under your breath or in your head can soothe your nerves, drive away the noise of everyday life or grant a moment of simple happiness.

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At a time when we are flooded with texts, rants and A.I. slop, a poem occupies a quieter, less commodified corner of your consciousness. It’s a flower in the windowbox of your mind.

There are millions of them available, in every imaginable style, touching on every facet of experience. You could store a whole anthology in your brain.

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But let’s start with one: “Recuerdo,” by Edna St. Vincent Millay.

“Recuerdo,” first published in 1919 in Poetry magazine, is the recollection of a night out on the town — or more precisely on the water, presumably the stretch of New York Harbor served by the Staten Island Ferry. We asked some friends of the Book Review — poets, novelists, playwrights, actors and other literature lovers — to recite it for us, and a bunch said yes.

Today, Ada Limón, Ina Garten and Ethan Hawke will introduce you to the poem. Here’s the first of the three stanzas.

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Recuerdo by Edna St. Vincent Millay 

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We were very tired, we were very merry 

We had gone back and forth all night on the ferry. 

It was bare and bright, and smelled like a stable 

But we looked into a fire, we leaned across a table, 

We lay on a hilltop underneath the moon; 

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And the whistles kept blowing, and the dawn came soon. 

Ada Limón, U.S. poet laureate

Why did we pick “Recuerdo”? We combed through our shelves like Goldilocks, looking for a poem that was just right: not too difficult, but not too simple; not obscure but not a chestnut; not a downer but not frivolous either. We didn’t want a poem that was too long, and we thought something that rhymed would be more fun — and easier — to memorize than a cascade of free verse.

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Millay, who was born in Maine in 1892 and was a fixture of the Greenwich Village bohemian scene in the 1920s, caught our eye for a few reasons. In her lifetime, she was a very famous poet.

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Edna St. Vincent Millay in 1923.

John Lofman/Published with permission of The Edna St. Vincent Millay Society

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She was a decidedly modern author who often wrote in traditional forms, and who has stayed popular through 100 years of fluctuating fashion. Her verse, while serious and sophisticated, carries its literary baggage lightly.

When you get to the second stanza of “Recuerdo,” read here by Ina Garten, you realize that it has a hook.

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We were very tired, we were very merry 

We had gone back and forth all night on the ferry; 

And you ate an apple, and I ate a pear, 

From a dozen of each we had bought somewhere; 

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And the sky went wan, and the wind came cold, 

And the sun rose dripping, a bucketful of gold. 

Ina Garten, cook and author

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It’s a city poem, but one that incorporates some arresting nature imagery (the sun, the moon, the wan glow of dawn). It delivers a confidential message — addressed to a “you” who shares the memory of those moments by the fire and in the moonlight — while striking a convivial, sociable tone.

The poem concludes with an impulsive act of generosity that carries a hint of melancholy. Here’s Ethan Hawke, reading the third and final stanza.

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We were very tired, we were very merry, 

We had gone back and forth all night on the ferry. 

We hailed, Good morrow, mother! to a shawlcovered head, 

And bought a morning paper, which neither of us read; 

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And she wept, God bless you! for the apples and pears, 

And we gave her all our money but our subway fares. 

Ethan Hawke, actor

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That’s it. The night is over; another day is here with its obligations and routines; we’re about to trade the open air of the ferry for the crowded underground platforms of the subway.

This poem stands up to repeated readings. It stays in your mind and your ear. It’s a fun poem about having fun, though of course there’s more to it than that. The poem expresses the desire to hold on to a fleeting experience, to fix it in words and images before it’s washed away on the tide of time.

“Recuerdo,” in Spanish, can mean recollection or souvenir, which is kind of perfect. The speaker summons bits and pieces of a memorable night, organizing them into verses that bring those hours back to life, even though they’re gone forever. We pick up those verses, and — impossibly but also unmistakably — we’re right there with her, inhaling the sea-kissed morning air.

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So here is the challenge: Memorize this poem! Why? Because it’s unforgettable.

Below, you’ll find a game designed to help you learn “Recuerdo.” Today your goal is to master that wonderful refrain. (Once you’ve done that, you’ll have one third of the poem.) As the Challenge continues through the week, we’ll look closely at how the poem is made, at what it’s about and at the extraordinary woman who wrote it. There will be new games and videos every day, until we disembark on Friday, poem in hand. Bon voyage!

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Your first task: Learn the first two lines!

Question 1/3

Let’s start with the refrain. Fill in the rhyming words.

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We were very tired, we were very merry 

We had gone back and forth all night on the ferry. 

Advertisement

Tap a word above to fill in the highlighted blank. Need help? Click “See Full Poem
& Readings” at the top of the page.

Advertisement

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Edited by Gregory Cowles, Alicia DeSantis, Nick Donofrio and Joumana Khatib. Additional editing by
Emily Eakin, Tina Jordan, Laura Thompson and Emma Lumeij. Design and development by Umi Syam and
Eden Weingart. Additional design by Victoria Pandeirada. Video production by Caroline Kim.
Additional video production by McKinnon de Kuyper. Photo editing by Erica Ackerberg. Illustration
art direction by Tala Safie.

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Illustrations by Hannah Robinson.

Audio of “Recuerdo” from “Edna St. Vincent Millay in Readings From Her Poems” (1941, RCA); accompanying
photograph from Associated Press.

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