Austin, TX
Still Austin promotes Texas Bourbon with ‘fill-up’ event – The Spirits Business
A flash marketing manoeuvre by Still Austin over the weekend allowed patrons to fill empty bottles of Kentucky Bourbon for $1.
In an effort to dispel the misconception that all Bourbon has to come from Kentucky – or, as some joke, ‘all good Bourbon’ – Still Austin Whiskey Co held its first ‘Kentucky Fill Up Day’ on Saturday 23 November. Limited to 500 customers, those who arrived with an empty bottle of Kentucky Bourbon would be allowed to fill it up with a bottle of Still Austin Cask Strength for US$1.
“Great Bourbon can come from anywhere, and we specifically think that really great Bourbon comes from Texas and from Still Austin,” director of marketing Katie Crenshaw said.
The event started to come together when staff members saw that the University of Texas was playing the University of Kentucky for the first time in more than 70 years. Still Austin has partnered with the University of Texas football programme and wanted to capitalise on the opportunity to let the two states battle in other fields as well.
“We definitely wanted to make a little bit of noise,” Crenshaw said. “Kind of say: ‘Hey, we’re going to go beat Kentucky twice in a day.’”
Tickets sold out in less than a minute. Crenshaw says all 500 people showed up “with bells on” arriving in two shifts with various empty bottles, a Pappy Van Winkle included. The distillery did have to adjust its plans last minute, learning they weren’t legally allowed to fill up another brand’s bottle. Crenshaw pivoted and purchased 500 motor fuel funnels, giving attendees a fill up-kit to take home that included a bottle of Cask Strength, a funnel, and a sheet of stickers to decorate their bottles with.
“It ended up working out to our benefit, even more so than we had anticipated,” Crenshaw said, noting that giving people the means to fill their own bottles up has given the event a longer tail on social media. “The content we’ve seen of other people filling those bottles with our juice has been really, really fantastic.”
Crenshaw noted the excitement from the distillery staff and everybody in attendance. They had a number of people visiting from Kentucky for the football game, and some who were able to try Still Austin for the first time.
“Nobody’s ever done anything like this and it truly, in a lot of ways, went off without a hitch,” she said. “We were able to keep that excitement high, even though people were waiting in line for 45 minutes to come in and get their bottle decorated, and get their juice.”
A bottle of Still Austin Cask Strength Bourbon costs US$60, putting the distillery’s potential loss in revenue at US$29,500 with 500 bottles representing roughly two to three barrels of whiskey. Still, Crenshaw said the event did exactly what they hoped it would.
“To us, this wasn’t a loss at all. Even though we did put a couple of barrels into the world with that low price point, I think that the return on it has been tremendous,” she said. “It definitely accomplished the goal of making a statement, of telling a compelling story around Texas Bourbon and how good it can be.”
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Austin, TX
America 250 celebration: Texans who fought for independence honored in Austin – Texas – The Black Chronicle
(The Center Square) – As part of Texas’ celebration of the founding of the United States, a new monument was unveiled in Austin commemorating 69 patriots who fought for U.S. independence who later came to Texas.
Texas is also celebrating its first U.S. Navy fleet week in state history in the Houston area, where roughly 1,000 sailors and Marines are participating in nearly 200 events as part of the America 250 celebration. This also includes commemorating the Texas Navy, which helped win Texas’ independence from Mexico 190 years ago this April, The Center Square reported.
Gov. Greg Abbott and the leaders of the Texas Society Sons of the American Revolution unveiled a new monument honoring Texas revolutionary war patriots at the Texas State Cemetery in Austin.
Abbott, a direct descendent of a patriot who supported the cause of American independence, was also inducted into the Sons of the American Revolution and received the Silver Good Citizenship Medal.
“It is appropriate to remember that today, April 18th, 251 years ago, the Battles of Lexington and Concord occurred with the shot heard around the world,” Mel Oller, president of the Texas Society of the Sons of the American Revolution, said.
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On the evening of April 18, Paul Revere rode from Boston to Charlestown warning colonists that British troops were coming. Several hundred Minute Men and colonial militia fought British soldiers the next morning in Concord and Lexington, the first battles of the American Revolutionary War.
The commemoration in Austin was important “to reflect on the courage, sacrifice and enduring principles that gave birth to the United States of America,” Oller said. “This monument stands as a tribute to those patriots and reminder to future generations of the ideas that continue to shape our Republic.”
“Texans played a role in the war too, and it’s important to recognize them, and the sacrifices they made for our freedom,” he said.
“The history that is etched the United States into the annals of the greatest country in the history of the world,” Abbott said. As others try to rewrite American history or “try to condemn the glory of what America has been able to achieve,” Abbott said Texas was focusing on teaching children about U.S. and Texas history. “We must educate every generation about why it is that America grew from just a tenuous 13 colonies into the most powerful country in the history of the world.”
“There could hardly be a better time to dedicate this monument than during our 250th celebration of freedom, of independence,” he said. It’s “an enduring testament to the heroes who fought for that freedom that is unique to America.”
One of the greatest gifts Revolutionary War heroes gave Americans was freedom, Abbott said, “but freedom is not a one-time event. The fight didn’t end with the Treaty of Paris. It’s an everyday process, perpetually. Just as the patriots took to the hillsides to battle the Red Coats, modern day Patriots” continue to fight for freedom, including the failed policies of Marxism, he said. Many Texans’ ancestors “died for a country they would never get to see. Stories of these heroes must be told. Generations of Americans must be reminded of who they are and what they fought for.”
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There are 69 American Revolutionary War heroes listed alphabetically on the monument who later settled in Texas, including native Tejanos who fought for American independence, according to TSSAR.
Listed first is John Abston, who enlisted in the militia in Virginia when he was 18. He fought alongside and under men like John Crockett, father of Davy Crockett, in one of the most pivotal battles of the war: the Battle of Kings Mountain, in South Carolina. He later moved to Collin County, Texas.
Another is José Santiago Seguín, the grandfather of Texas Revolutionary hero Juan Seguín, the first and only Tejano to be elected to the Republic of Texas Senate. He also fought with Sam Houston in the Battle of San Jacinto.
Another is Peter Sides, who fought with a North Carolina regiment against the British. He later joined the Gutierrez-Magee expedition in 1812 and was killed in 1813 at the Battle of Medina in what is now Bexar County. The battle is “known as the bloodiest battle on Texas soil. The rebels’ bodies were desecrated and their body parts were removed and scattered,” the TSSAR explains.
Another is William Sparks, who joined a North Carolina militia when he was 17. He and his family later moved to Nacagdoches, Texas; his sons and grandsons fought for Texas independence.
Listed at the bottom of the monument is Ira Hobart Evans, a Congressional Medal of Honor recipient and the youngest Speaker of the Texas House who founded the Texas Society of the Sons of American Revolution.
Austin, TX
How Texas’ road, bridge conditions compare to other states
AUSTIN (KXAN) — Texas’ highway system dropped two spots since 2025, and now ranks at No. 27 in the country for its cost-effectiveness and overall conditions, according to the Reason Foundation’s 2026 Highway Report.
The report assessed pavement conditions, fatalities, deficient bridges, infrastructure costs and congestion levels across the United States. Texas earned the following rankings:
- 33rd in urban interstate pavement conditions
- 21st in rural interstate pavement conditions
- 39th in urban arterial pavement conditions
- 12th in rural arterial pavement conditions
- 3rd in structurally deficient bridges
- 26th in urban fatality rate
- 42nd in rural fatality rate
- 41st in traffic congestion
“More than 42,000 of the nation’s 618,923 highway bridges, nearly 7%, are still structurally deficient. Arizona, Nevada, and Texas reported the lowest percentages of deficient bridges,” the report said.
The full report can be found online.
Austin, TX
Storms dump small hail throughout Austin area Saturday
AUSTIN (KXAN) — Small hail peppered the Austin area as strong thunderstorms moved through Saturday.
A few of the storms dropped rain and up to pea-sized hail in San Marcos, Dripping Springs and the Austin metro area.
A Severe Thunderstorm Warning was issued for Williamson County around 8:15 p.m., and then canceled shortly after. However, it was enough for the Two Step Inn music festival in Georgetown to cancel shows for the rest of the evening. Event organizers say the festival will run as planned Sunday.
KXAN’s First Warning Weather team is monitoring the storms. We will update this post as the evening continues.
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