Florida
Florida tourism dipped in 2023 as international visitors rebounded
While Florida saw a slight decline in the total number of tourists in 2023, the number of international visitors continues to show a strong rebound following the COVID-19 pandemic.
In 2023, Florida welcomed an estimated 135 million tourists according to the Visit Florida tourism marketing agency. That’s down from 137.4 million the year before, but up from 131.1 million in 2019 – the last full year of data before the pandemic.
Visit Florida reported an 18.3% increase in international tourists year over year, with 8.3 million from overseas (up 18.7% from 2022) and 3.8 million from Canada (up 45.5%).
Agency officials said this is the closest the state’s international visitation has come to full recovery since the beginning of the pandemic. They also say it’s noteworthy considering current economic challenges.
“Even as we faced the challenges of rising travel costs and widespread inflation, Florida’s tourism sector not only persevered but flourished,” Visit Florida President and CEO Dana Young said in a statement.
In 2023, a record 45.9 million visitors flew into Florida, the largest number since 2016.
The agency also saw a 15.9% increase in fourth quarter 2023 overseas visitors and a 22% increase in fourth quarter Canadian visitors compared to 2022. However, there was a decrease of 12.1% in domestic tourists year over year.
The area hit by Hurricane Ian in Sept. 2022 posted a recovery.
In the fourth quarter 2023, Fort Myers saw a 32.4% increase in visitors, compared to the same period a year earlier. The Lee County Visitor and Convention Bureau reported the fourth-quarter visitation was up by 65.8% compared to 2022.
The News Service of Florida reports the state Senate has proposed $80 million for Visit Florida in its proposed budget for the upcoming 2024-2025 fiscal year, the same as in the current year. The House has countered with a $30 million proposal, and Gov. Ron DeSantis has recommended $105 million.
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The Florida Attorney General’s Office on Thursday, Dec. 11, filed a lawsuit against popular online gaming platform Roblox, accusing the company of failing to protect its millions of underage users from predatory adults who would “find, groom, and abuse children.”
“Roblox aggressively markets to young children, but fails to protect them from sexual predators,” Attorney General James Uthmeier said in a post to X. “As a father of three little ones and as Florida’s attorney general, my number one priority is simple: to protect our kids.”
The lawsuit claims Florida children have been talked into taking and sending sexual images of themselves and lists several recent incidences, including a 20-year-old California man arrested last month for having sexually explicit conversations with a Palm Coast child and asking for nude photos.
A Roblox spokesperson said the lawsuit “fundamentally misrepresents how Roblox works.”
“We have advanced safeguards that monitor our platform for harmful content and communications,” Roblox Chief Safety Officer Matt Kaufman said in a statement, adding that the company — currently the most downloaded game in the world — will be rolling out additional safeguards “beyond what is required by law and what other platforms do.”
Read Florida’s lawsuit against Roblox
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What is Roblox?
San Mateo, California-based Roblox, released in 2006, hosts millions of user-created games (or “experiences”) constructed with the platform’s built-in game engine. Any user can create a game and share it with others, and there are millions of games available of all types.
The game platform and most games are free to use, but some cost to play. There is also a thriving economy based on Robux, an in-game virtual currency used to purchase virtual items. Roblox offers a subscription service called Roblox Premium that provides access to more features and a monthly allowance of Roblox.
Voice chat is available, but only for users aged 13 or older with verified ages. Age ratings were introduced for games in 2022, and in 2023, 17+ games were permitted to include more graphic violence, romance, and drinking.
According to Roblox, as of 2020, the monthly playerbase included half of all American children under the age of 16.
GAINESVILLE, Fla. — The 2026 football schedule for the Florida Gators has been set. Next year’s slate was unveiled Thursday night on SEC Network.
The most notable dates are Florida’s SEC opener on Sept. 19 — a Week 3 trip to Auburn, where the Gators haven’t played since 2011 — along with a road game at Texas on Oct. 17 and home games against Ole Miss (Sept. 26) and Oklahoma (Nov. 7).
Next season will mark the Sooners’ first-ever visit to Gainesville. The teams have previously played twice in the postseason, with the Gators defeating Oklahoma 24-14 in their first-ever meeting to win the 2008 national championship.
The Gators open the season in The Swamp on Sept. 5 against Florida Atlantic. UF’s other non-conference opponents will be Campbell (Sept. 12) and at Florida State (Nov. 28).
Florida is also hosting South Carolina (Oct. 10) and Vanderbilt (Nov. 21). The Gators haven’t played the Gamecocks or the Commodores since 2023.
UF takes on Georgia in Atlanta on Oct. 31 after the bye week. Florida’s other road games are Missouri (Oct. 3), Texas (Oct. 17) and Kentucky (Nov. 14).
The Gators will be led by first-year coach Jon Sumrall. He won the American Conference title with Tulane last week and has the Green Wave in the College Football Playoffs. They will have a rematch against Ole Miss on Dec. 20 in the first round after losing in Oxford, 45-10, on Sept. 20.
Sumrall was back in Gainesville this week to assemble his staff. So far, he has hired offensive coordinator Buster Faulkner, defensive coordinator Brade White and defensive line coach Gerald Chatman.
Date
Opponent
Location
Sept. 5
Florida Atlantic
Gainesville, Florida
Sept. 12
Campbell
Gainesville, Florida
Sept. 19
at Auburn
Auburn, Alabama
Sept. 26
Ole Miss
Gainesville, Florida
Oct. 3
at Missouri
Columbia, Missouri
Oct. 10
South Carolina
Gainesville, Florida
Oct. 17
at Texas
Austin, Texas
Oct. 24
Bye
Oct. 31
Georgia
Atlanta, Georgia
Nov. 7
Oklahoma
Gainesville, Florida
Nov. 14
at Kentucky
Lexington, Kentucky
Nov. 21
Vanderbilt
Gainesville, Florida
Nov. 28
at Florida State
Tallahassee, Florida
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